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COMPARATIVE STUDY OF HYUNDAI V/S MARUTI SUZUKI SUBMITED BY KADIR ALI Roll No. 09167050064 BBA 6TH Semester MID – MANAGEMENT INSTITUTE OF DURGAPUR (RAJBANDH) 167 SUBMITED TO Prof. SAMIM FERDOWS PRESENTATION

Kadir Ali Presentation BBA 6th Semster

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Page 1: Kadir Ali Presentation BBA 6th Semster

COMPARATIVE STUDY OFHYUNDAI V/S MARUTI SUZUKI

SUBMITED BYKADIR ALIRoll No. 09167050064BBA 6TH Semester

MID – MANAGEMENT INSTITUTE OF DURGAPUR (RAJBANDH) 167

SUBMITED TO

Prof. SAMIM FERDOWS

PRESENTATION

Page 2: Kadir Ali Presentation BBA 6th Semster

The Hyundai i20 has definitely ushered in a breath of fresh air in a segment that has been devoid of any such flair for a long time now. Having said that, we get under the skin to see if the bounty is just skin deep or can the i20 take on the mighty Maruti Suzuki swift K10 to triumph as king of the entry level segment

Page 3: Kadir Ali Presentation BBA 6th Semster

In continuation of our car comparison series on Car Blog India, we are going to compare newly launched hatchback Maruti Swift 2013 new model with the Hyundai i20 which is due for a facelift in coming months. We are comparing the new Maruti Swift 2013 with existing model of Hyundai i20 as the new facelift model details are not released as yet. Also there is no official announcement of the timeline of the launch of new Hyundai i20 in India. We have compared the Diesel variants here – Maruti Swift 2013 Diesel Vs Hyundai i20 Diesel.

Page 4: Kadir Ali Presentation BBA 6th Semster

Maruti Swift 2013 Exteriors Vs Hyundai i20 ExteriorsMaruti Swift 2013 DimensionLength = 3850 mmWidth = 1695mmHeight = 1510mmWheelbase = 2430

Hyundai i20 DimensionsLength = 3940mmWidth = 1710mmHeight = 1505mmWheelbase = 2525mm

Page 5: Kadir Ali Presentation BBA 6th Semster

Maruti Swift 2013 Exteriors Vs Hyundai i20 Exteriors

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Maruti Swift 2013 Interiors Vs Hyundai i20 Interiors

Hyundai i20 Interiors

Maruti Swift 2013 Interiors

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Sales

OtherHyundaiMaruti Suzuki

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Sale Sale Sale Sale0

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Maruti SuzukiHyundaiOther

Page 9: Kadir Ali Presentation BBA 6th Semster

Maruti Swift 2013 Petrol Engine Vs Hyundai i20 EngineMaruti Swift 2013 Engine Specifications

Improved K12 1.2 Litre MPFI Petrol EngineDual VVTI Technology4 Cylinder, Displacement 1197 CCMax power of 86 BHP @ 6000 RPMMax torque of 114 Nm @ 4000 RPM5 Speed Manual transmissionARAI Certified mileage of 18.6 KMPL

Engine Specifications of Hyundai i20 Petrol:

4 Cylinder Kappa Engine1.2 Litre / 4 Cylinder / 16 Valve DOHCMax Power output of 79 BHP @ 6000 RPM111 Nm Torque @ 4000 RPM5 Speed Manual TransmissionARAI Certified Mileage of 18.50 KMPLKerb Weight nearly 1065 Kg

Page 10: Kadir Ali Presentation BBA 6th Semster

Comparing the petrol engines of Maruti Swift 2013 Petrol and Hyundai i20 Petrol, its clear that new Swift is more powerful and delivers more torque. Fuel mileage of both these cars is very close, with very slight difference. So if I have to pick one of these two cars based on the Engine, Maruti Swift will be a better choice

Page 11: Kadir Ali Presentation BBA 6th Semster

Maruti Swift 2013 Petrol Handling and Performance Vs Hyundai i20 Petrol Handling and Performance

Handling is one area where Swift leads the segment with its stiff suspension and precise handling characteristics. While the Hyundai i20 also handles fine, but it does not come up to the level of Swift as i20 is tuned to give more comfort and hence its suspension is softer and does not handle as good as Swift does during cornering at high speeds and other tricky maneuvers.

So if I have to pick between i20 and Swift based on handling, I will pick Swift.

Page 12: Kadir Ali Presentation BBA 6th Semster

Maruti Swift 2013 Petrol Price Vs Hyundai i20 Petrol PriceAll prices mentioned below are ex-showroom Delhi

Hyundai i20 Petrol Price in IndiaHyundai i20 1.2 Petrol Era is priced at Rs. 4.59 LakhsHyundai i20 1.2 Petrol Magna is priced at Rs. 4.99 LakhsHyundai i20 1.2 Petrol Sportz Option is priced at Rs. 5.27 LakhsHyundai i20 1.2 Petrol Sportz is priced at Rs. 5.42 LakhsHyundai i20 1.2 Petrol Asta is priced at Rs. 5.84 Lakhs

Maruti Swift 2013 Petrol Price In IndiaMaruti Swift Lxi Petrol is priced at Rs. 4.22 LakhsMaruti Swift Vxi Petrol is priced at Rs. 4.76 LakhsMaruti Swift Zxi Petrol is priced at Rs. 5.53 Lakhs

Page 13: Kadir Ali Presentation BBA 6th Semster

If you are looking for a base variant without much features, in that case Swift Lxi comes at a considerable price difference of about Rs. 40,000 less compared to i20 Era model. However, i20 Era offers better looking Interiors and exteriors but Swift offers better handling. If we compare the top end Zxi variant of Maruti Swift with top end Asta variant of i20, it does come with the safety features like ABS and airbags. Apart from safety features, i20 offers cooled glove box, more premium interiors and more space compared to Swift, but i20 Asta also costs about Rs. 30,000 more compared to Swift Zxi which is again a considerable difference. All in all, i20 does look better, has more space, has more comfort but its costs more too, so it does come at some additional price. On the other hand, Swift scores better on handling and economy rather than on premium looks and comfort. So its really a tough job to compare them on basis of price. So if you want  a comfortable and stylish family car, i20 would be a better option, and if you want a good handling car for spirited driving, decent looks and  decent comfort, moderate luggage space, Swift scores better.

Page 14: Kadir Ali Presentation BBA 6th Semster

COMPARISON OF CUSTOMER SATISFACTION LEVEL IN CASE OF MARUTI SUZUKI SWIFT AND HYUNDAI I20

INTRODUCTION

The topic of my dissertation is “COMPARISON OF CUSTOMER SATISFACTION LEVEL IN CASE OF MARUTI SUZUKI SWIFT AND HYUNDAI I20.” These both the companies are the leading automobile company of INDIA. These both the companies play a very healthy and competitive competition in the market. I have conducted this research to find out that which among the both cars is the best in satisfying customers.Measuring customer satisfaction is a relatively new concept to many companies that have been focused exclusively on income statements and balance sheets. Companies now recognize that the new global economy has changed things forever. Increased competition, crowded markets with little product differentiation and years of continual sales growth followed by two decades of flattened sales curves have indicated to today's sharp competitors that their focus must change.

Page 15: Kadir Ali Presentation BBA 6th Semster

HYUNDAI CAMPATATOR ALL THIS CARS 2013  

Page 16: Kadir Ali Presentation BBA 6th Semster

MARUTI SUZUKI CAMPATATOR ALL THIS CARS 2013

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THANK YOU