JASMINE JONES jsjones6@ncsu.edu • (919) 440 5599 • 113 Roosevelt Lane Dudley, NC 28333

"Don't let your good rest, until your good becomes better, and your better becomes best."

Passionate student utilizing high impact marketing strategies and social networking media (LinkedIn, Twitter,

Pinterest, Facebook, and Snapchat) to increase follower base and brand equity. Performing market research, superior

writing and creative project planning skills to innovate a company’s brand through digital communication.

SKILLS/COURSEWORK

Retail/Customer Service

Project Management

Digital Advertising Design

Writing

Organizing/Planning

Market Research

Social Media (Facebook,

Pinterest, Snapchat, Instagram,

Twitter, LinkedIn, etc.)

Marketing Campaign/Strategy Development

FTM 420: Retail and Buying in The Fashion

Industry

ACC 200: Managerial Accounting

E101: Intro to Computing Environments

FTM 481: Product Costing in the Fashion &

textiles Industry

EDUCATION

North Carolina State University, College of Textiles - Raleigh, NC

Aug 2013 – May 2016

Bachelor of Science in Fashion and Textile Management: Brand Management & Marketing;

Accounting Minor

Sigma Tau Sigma Textile Honor Society

W.E.B. Du Bois Honor Society

Albright Scholars and Entrepreneurs Village

Institute for Nonprofits Ambassador

Wayne Early Middle College High School/Wayne Community College - Goldsboro, NC

Aug 2009 – May 2013

High School Diploma; Associate of Arts/Associate of Science

Dual Enrollment: 76 credits

4.9 GPA; Top 5% of class

Silver Career Readiness Certificate

Phi Theta Kappa National Honor Society

ACCOMPLISHMENTS

2016: Clinton Global Initiative University Participant

2015: ACC Leadership Symposium Delegate

2015: 2nd Place IMC Client Challenge Winner: Soffe Media Mix Campaign

2013 - 2016: Horatio Alger Scholar for North Carolina

2013: NCSU Chancellors Leadership Scholar

2013: Prudential Community of Spirits Certificate of Excellence

2013: Phi Theta Kappa International Honor Society Inductee

2011: Best Service Project Award for Fashion4TheFuture

JASMINE JONES jsjones6@ncsu.edu • (919) 440 5599 • 113 Roosevelt Lane Dudley, NC 28333

PROFESSIONAL EXPERIENCE

Christian Community Development Association; Marketing and Communications Assistant

Sept. 2014 – Current; CCDA Facebook Page/CCDA Twitter Profile

Responsible for growing social media network by monitoring and analyzing social media,

reporting and developing online media strategies.

Experience with, Graphic design, Press list development, Mail Chimp, Joomla, Salesforce,

HTML, etc.

Worked closely with Marketing Director to prepare a media kit by analyzing the social media

presence of clients through trends and timeframes within social media posts.

Develop a social media plan and market the company through various social media outlets.

NC State University, Student Involvement; Support Specialist - Raleigh, NC

Summer 2015

Improved communication efficiency as primary liaison between departments, clients and

vendors.

Managed more than 600 student organizations to coordinate various organization/info fairs.

Created and maintained spreadsheets using advanced Excel functions and calculations.

To develop reports and lists and improve inventory management and reporting accuracy.

Promoted student involvement through Twitter, Instagram, and frequent website updates.

NC State University, Poole College of Management; Student Assistant – Raleigh, NC

2014 – 2015

Managed the reception area, greeting visitors and responding to information requests.

Made copies, sent faxes and handled all incoming and outgoing correspondence.

Wrote reports and correspondence from dictation and handwritten notes.

WOW JF23/Dexter L. Jones Financial Center; Marketing Intern - Goldsboro, NC

Summer 2014

Managed the complete redesign and launch of the company’s website in 3 months.

Developed market plans to efficiently position the company brand within targeted markets.

Designed unique print and digital materials, including advertisements, brochures and logo

designs.

The Cloth Barn; Sales Associate/Intern - Goldsboro, NC

Summer 2013

Operated a cash register to process cash, check and credit card transactions with no

shortages/errors.

Maintained visually appealing and effective displays for the entire store.

Built customer confidence by actively listening to their concerns and giving appropriate

feedback.

Tracked shipments, analyzed sales and inventory reports.

Strong knowledge of product, fabric and garment construction.

JASMINE JONES jsjones6@ncsu.edu • (919) 440 5599 • 113 Roosevelt Lane Dudley, NC 28333

Wayne Community College Academic Skills Center; Peer Tutor - Raleigh, NC

2010 - 2013

Developed and implemented interesting and interactive learning mediums.

Increased student understanding of course materials related to pre-calculus trigonometry and

below.

LEADERSHIP EXPERIENCE

“How to Primp Life: The Prim and Proper Guide For Young Ladies”; Co-Author, Social

Entrepreneur, Motivational Speaker

June 2012 – Present; Self- help guide for girls ages 8-18 on various topics (education, love, etc.).

WRAL TV 5 Live Interview: http://www.wral.com/entertainment/video/11705643/#/vid11705643

Professional/creative writing for target audiences.

Workshop facilitation and development to bolster self-confidence and knowledge of critical

resources.

Developed marketing campaign to increase brand awareness and buyer response.

Created graphic novel/brand image to improve self-confidence of girls ages 8-12 in under

resourced communities.

AYA Ambassadors; Social Media Chair; Raleigh, NC

April 2014 – Present; Representatives for the African American Cultural Center at NC State.

Implemented high-impact social media strategies to increase follower engagement by 13%.

Pioneered a new #BlacksInWax Social Media Challenge to promote a major event to more than

400 participants.

NCSU #TheMovement; Peer Educator; Raleigh, NC

Aug 2014 – Present; Group promoting awareness and education of social justice issues.

Facilitated workshops regarding gender inequality to advocate for social justice issues.

Event coordination and planning to raise awareness about women's issues.

W.E.B. DuBois Honor Society; Publicity Co-Chair; Raleigh, NC

Oct 2014 – Present

Launched new high-impact social media strategies to increase follower base within 5 months.

Created the new #BlackHERstory social media campaign to promote a campus event.

African American Student Advisory Council; Parliamentarian; Raleigh, NC

April 2015 – Present; Student governing body for the African American community at NC State.

Implementation of Robert's Rules of Order to conduct general body meetings.

Assist in the promotion of organizations through various social media avenues.

Facilitation of focus group meetings to engage members in leadership based discussions.