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Market Analysis Delivering real value in a changing marketplace
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Our team of location specialists…
Americas
320 consultants
42 researchers
Asia Pac
120 consultants
108 researchers
Shelley Frost Global Head BLA London, EMEA Our global footprint, on-the-ground presence,
and industry expertise increases the strategic
advantage exponentially for our client.
EMEA
150 consultants
111 researchers
Dr. Wayne Gearey SVP
Americas Firm Management
Leading global provider of location advisory solutions
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Considering the trends
Over the past several years, a number of trends have dramatically
changed the site selection process.
1. Consolidation
The trend toward consolidation has rippled through many industries.
With this trend comes the ability to successfully fast track decisions.
Jones, Lang, LaSalle, has a model for accelerated strategic decision
making putting the wheels in motion with complex transition programs
2. Globalization
Although not all companies and industries lay claim to the global label,
the trend has been pervasive affecting most businesses, capital markets
and consumer markets either directly or indirectly. As globalization
changes, business consumer and competitive markets rebalance. This
has a local effect on the availability, sustainability and cost of labor.
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Factors Impacting Location Decisions
More than a real estate decision
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Understanding and
using Location
Advisory
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Strategic planning An interdisciplinary approach to solve business challenges for our clients
examining the business ecosystem
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Members
Labor
Availability
Sustainability
Social
Policy
Quality
of life
Education
Cost of Living
Economic
Recovery
Wages
Culture
Population
Growth Business
Competition
Unionism Poverty Environment
Risk
Employee
Health
Crime
Infrastructure Urbanization
& Development
…helping solve problems and answer questions
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A key stage in our process involves gathering key indices that can be used to inform strategic location decisions.
•The goal of this research model is to identify
homogeneous geographic regions that meet the
client’s site-selection criteria
•Our team identifies these homogeneous geographies
of opportunity by creating a series of geospatial
analytical models.
•We begin with large demographic regions of interest
and refine them by considering lifestyle segmentation,
population growth and other data-driven factors.
•This quantitative component is then combined with a
qualitative component (local market knowledge) to
find an optimal location for the client’s operations.
Demographic Analysis
Qualitative Market
Assessment
Psychographic Analysis
Key combined indices
Projected Growth
SITE SELECTION (OR Validation)
Identifying and assessing an optimal location with our Business Lab
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iLocate provides the client with an unlimited ability to map, filter and score
data in every area of the business ecosystem, and provides our clients with an
easy to understand dashboard for making timely macro decisions.
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2007 Employees
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10 Yr Growth
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Where are the engineers working?
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iLocate – Total competitive advantage
Expertise JLL Big
Four
Law
Firms
Boutique
Firms
Most
Brokers
Do It
Yourself
Local Process ● ● ● ● ?
Labor / Demographics ● ● ● ?
Federal and State
Statutory Benefits ● ● ● ?
Legislative Change ● ● ● ?
Government
Affairs ● ● ● ● ?
Real Estate ● ● ● ● ?
Site Selection ● ● ● ?
Implementation of
Benefits ● ?
Supply Chain /
Logistics ● ?
Construction
Management ● ?
JLL is the ONLY integrated provider of the COMPLETE array of services.
• Brings best practice modeling
into one tool not currently
available from our competitors
• Provides answers to Client
questions immediately
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Strategic planning A complete solution for optimizing location related decisions
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=More Insightful Decisions
+ +
Client Data Our Data and People Our Technology
…helping us solve problems and answer questions
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Differentiators
• We use science with qualified published scientists that have created a
business lab that generates a holistic view for the client using leading edge
econometric business theory to build solutions
• We use best practice in People, Data and Technology
• Jones Lang LaSalle’s goal is to become the clients strategist offering a
holistic view converting murky insights into a useful business strategy that
can answer questions in real time.
• Labor longevity is a single point answer, we use a multivariate approach
• Our goal is to inform our clients on strategic geographies of opportunity
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Location Analysis
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To learn more contact:
Dr. Wayne Gearey, PhD Senior Vice President
Location Intelligence
+1 214 438 6116
Gary Yates Director Site Selection
+ 1 404 995 2438
