John Casey Bray Johnbray279@gmail.com 703-868-2287

ProfileGoal-oriented, marketing professional with a strong track record of overachievement. Differentiating characteristics include: disciplined work ethic, benchmark interpersonal skills, dedication to exceeding customer expectations, a strong sense of urgency, focused problem solving skills, superb planning abilities and highly resourceful organizational skills, enthusiastic collaborator and adaptable team player, effective listener with polished presentation and written communication skills and finite attention to detail. Demonstrated proficiency in: social media marketing and statistical analysis, lead generation, process improvement, market research, project/traffic management, tradeshow and event management, MS Office Suite, MS Project, Flow Task Management Software, Salesforce and Marketo.

Professional ExperienceThreatTrack Security- Reston, VA (Threattrack.com) Marketing Coordinator November 2015-July 2016

Worked cross-functionally with product team to develop and coordinate new product launch plans and support promotional campaigns.

Led weekly product launch meetings to identify issues and insure schedule adherence. Analyzed customer and channel trends to capitalize on category opportunities. Conducted in depth competitive research that aided in the creation of market messaging and the identification of

alternative marketing applications. Orchestrated weekly planning meetings with the marketing team to review sales and marketing strategies, major

proposals and presentations. Formatted and uploaded lead lists into our marketing automation tool (Marketo). Project/Traffic managed requests from Product Marketing team to Creative team to ensure all deadlines were

met. Business Development Representative January 2015-November 2015

Recognized for consistently exceeding outbound prospecting calls- 142% of goal Won Sales Excellence Awards 7 months out of 10 for obtaining the most introductory calls or demonstrations Created and executed targeted email-marketing/social media campaigns to identify prospects or further increase

current client share of wallet. Updated Salesforce daily with detailed prospect information. Organized and presented weekly progress reports to the CMO, Directors and sales team management. Managed the shipping of company materials to and from tradeshows, as well as ran the company booth during

shows in order to provide visitors with sufficient product information.memoryBlue- Vienna, VA (memoryblue.com) Sale Development Representative August 2014-January 2015

Chartered with developing qualified leads for client- utilized resources like LinkedIn, ZoomInfo, RainKing and internet.

Recognized as SDR of the Month 3 out 5 months- # of calls, # of qualified leads, # of introductory appointments and close rate.

Crafted detailed reports outlining customer requirements, pain points and hot buttons to insure client sales rep is armed with the correct information to deliver a successful introductory meeting/ demonstration.

Hired by client, ThreatTrack Security after working in sales development for them for 4 months..

Internship ExperienceFirst Tuesday Strategies- Columbia SC- Political Researcher 2013-2014

Conducted targeted research on political candidates and the opposition to help inform strategy development.JDRF (Juvenile Diabetes Research Fund) - Columbia, South Carolina- Staff worker Fall 2012

Coordinated mailing of JDRF awareness brochures to potential donors, conducted outbound phone calls to solicit donations and managed JDRF social media accounts.

EducationUniversity of South Carolina, Columbia SC May 2014Major: Political Science/History GPA: 3.30Member Pi Kappa Phi Fraternity

Community ServicePUSH America: Organized fundraiser for non-profit founded through Pi Kappa Phi- serving people with disabilities.

Hope for the Warriors: Volunteer food server to Wounded Warriors and their families recovering at Bethesda Naval Hospital.