Amazon.com, Inc.Jason Long

23 March 2011

ProductsRetail WebsiteAmazon Associates, MarketplaceKindleDigital DownloadsAmazon FreshAmazon PaymentsAmazon Web ServicesAmazon Appstore

HistoryBegan as online bookstore in 1995Went public in 1997Unusual slow growth business plan

MoneyMarket cap: $70B2010 Q4 (last quarter)

$13B in revenue$416M profit

2009-2010 growth40% revenue increase24% profit increase

Amazon.toast2000

$3.12 billion revenue$1.4 billion lossStock price dropped 2/3

Pivoted2001 Q4

$1 billion in revenue$5 million profit

Target MarketOnline shoppersDevelopers

CompetitorsPhysical-world retailers

Wal-MartBarnes & Noble

E-commerce siteseBay.com, Half.comSpecialized stores

Web service providersSalesforce.comGoogle App Engine

Secret SauceCustomer experience

ConvenientTrustedPersonal

Has “Earth’s biggest selection”

PredictionsRetail website, cloud platform will continue

to growWill get into mobile market