Jacob K. Robertson890 East 200 North • Kaysville, UT 84037(801) 200-1571 • jake22robertson@gmail.com

EDUCATION: 01/11-04/15 Utah State University

Jon M. Huntsman School of Business Bachelor of Science in Marketing Analytics, minor in Management Information Systems Active member of the Huntsman Marketing Association Leadership scholarship (2010-2012)

EXPERIENCE:05/15-Present Marketing Automation Specialist, Marketstar, Ogden, UT

Provide tested automation solutions to clients; Hewlett Packard, Intel, NETGEAR, Citrix, and more Used various platforms such as Marketo and Eloqua with an emphasis on actionable reporting

09/14-05/15 Student Media Marketing Director, Utah Statesman and Aggie Radio, Logan, UT Utilize social media to increase productivity Hire two committees and lead the student media marketing force through market research, event

output, and media creation

09/14-01/15 Marketing Research Intern, Ciena Networking Telecommunications, Provo, UT Create email templates and marketing brochures to send to clients Design and distribute two structured surveys seen by 3,000 attorneys

05/14-07/14 Marketing Coordinator, Seven Peaks Waterpark, Chicago, IL Compile the ‘Pass of all Passes’ product to market the new waterpark Manage a sales team and coordinate areas for door-to-door contact, event booth setup, and

business-to-business sales Launched the pass by selling an average of $1,100 passes per salesman, breaking even for the

company’s first year

12/13-05/14 Sports Marketing Intern, Aggie Sports Properties, Utah State University, Logan, UT Run strategically sponsored promotions for football, basketball, and all other university athletics Operate the video board and Crossfire software advertising

04/13-08/14 Retail Marketing Intern, Cariloha and Del Sol, Juneau, AK Tripled sales goal of the previous year (highest revenue store location company-wide) Open bamboo fit products in The Alaska Club gym chain

10/12-12/13 Advertising Consultant, Utah Statesman Newspaper, Logan, UT Consult 250 businesses in ad creation and financial advertising decisions

ADDITIONAL INFORMATION:

Computer: Marketo, Eloqua, C#, SQL, Aptana, Tableau, HTML, CSS, PhotoshopResearch: Structured Web, Qualtrics