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ISSUE #4 JUNE 2016 STYLE GUIDE WINTER/SPRING EDIT The Aspen Introducing our new range:

Introducing our new range: The Aspen - Verve Portraits...images, videos, podcasts, articles, interviews, social media updates, comments on other people’s media and the all-important

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Page 1: Introducing our new range: The Aspen - Verve Portraits...images, videos, podcasts, articles, interviews, social media updates, comments on other people’s media and the all-important

I S S U E # 4 J U N E 2 0 1 6

S T Y L E G U I D E W I N T E R / S P R I N G E D I T

The AspenIntroducing our new range:

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A N O T E F R O M T H E C E O

H O M E S W E E T H O M E

Over the last few editions, I’ve been sharing my experience of being a guest at Verve.

I’ve shared the joy of spending time with my new family in the studio and the anticipation of having our artwork ready to hang in our home. I was like a kid in a candy shop when I received a call from Adrian, our lovely Guest Experience Manager, to say that our artwork had arrived at the studio in Richmond. We headed straight over and re-watched our show one last time, reliving all the incredible memories from the day. The girls absolutely loved seeing their faces on the big screen!

Having already planned how and where we would display our artwork, bringing it home really was the cherry on top of our stunning experience. This piece (pictured left) has already become a focal point of our living space. It was one of our absolute favourite images from the shoot and brings us so much happiness every time we see it. Our house is in New Zealand and features a large number of windows, so I alter the layout of our living space to ensure maximum exposure to the sun throughout winter; since I needed to retain some flexibility, it made perfect sense to use an easel to display this piece.

Our home features work from artists all over the globe and our Verve pieces sit amongst them beautifully, injecting some of our own personality into the space. How can I not feel blissfully happy when I walk past those smiling faces every day?

Holly

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> Featured: 40” Canvas Artwork P R E PA R I N G F O R Y O U R D E S I G N C O N S U LTAT I O NTo get the best results from your photo shoot and upcoming Design Consultation, our expert Designer & Claremont Studio Manager, Sharon Guardia, suggests the following:

T H I N K I N G C A P S O N Come to your appointment having considered which Verve collections would suit your home and where you might like to hang your artwork. Think beyond the walls - consider the energy of a room and areas you walk past daily. I have a favourite portrait in my hallway: it’s the last thing I see as I leave the house, and the first thing to greet me as I arrive home.

M E A S U R E , M E A S U R E , M E A S U R EWith such a range of sizes on offer, it’s a great idea to measure your walls or funiture before your appointment. Preparation removes any stress of wondering what will fit in your home and where, so you can relax and enjoy yourself. Finalising your order at your Design Consultation also means you can take advantage of 15% off. It pays to be prepared!

TA K E P I C S Use your phone to take photos of the areas where you’d like to hang your artwork. This information is extremely valuable to your Designer when working out how to customise your artwork. Bring along any images of your couches, sideboards, curtains… anything that provides a sense of the look and feel of your home.

G E T C O S YI’ve had couples treat their Design Consultation like a date night, as we dim the lights and pour the bubbles. Yes, I’ve seen snug-gling on the couch (and often tears...of joy, of course!). I suggest leaving the little ones at home, so you can fully relax and not feel rushed. We’re creating artwork to pass on through generations, so we want you to make decisions you’ll be happy with for a lifetime.

A L L O W T I M EKeep in mind that, depending on the sort of artwork you’re trying to create, your Design Consultation can take up to 90 minutes. You can get a head start with our HSBC payment plan pre-approval online, which provides you with $100 credit towards your artwork.

E N J O Y !Finally, enjoy the moment! And ask LOTS of questions.

SHARON GUARDIAManager, Claremont

Decide where you’d like to hang your art.

Choose the images from your Design

Consultation that you absolutely love.

Choose preferred sizes & refer to measurements

you’ve noted down.

Choose the artwork finish you feel

complements your space. Then, take

advantage of 15% off by ordering on the day.

1

2

3

4

Selecting your Verve Art in four easy steps

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W I N T E R | is the season to. . .

listen

stay

declutter

detox

to tunes by Leon Bridges and immerse yourself in soul music.

indoors and let the kids entertain themselves with this handy activity table and chair set from Hip Kids.

with these latest pine wall hooks from Lightly. In a range of shapes and colours, they can suit any space.

The Detoxer Green Smoothie

By Tess Masters, The Blender Girl

INGREDIENTS

3/4 cup (180 mL) filtered water

1 cup (30g) baby spinach

1 teaspoon flax oil (optional)

tiny pinch cayenne pepper (optional)

2 big red apples, diced

1” (2.5 cm) piece of fresh ginger, peeled and diced

1/2 teaspoon wheatgrass powder (optional)

1 cup ice cubes

Throw all of the ingredients into your high-speed blender and blast for 30 to 60 seconds, until well combined.

Enjoy right away, while it’s still fresh. If separation occurs, give it a little stir.

shop online

findsOur top Verve winter

HARD TO FIND hardtofind.com.au

FOR GIFTS

TEMPLE & WEBSTER templeandwebster.com.au

FOR THE HOME

BIG DREAMS bigdreams.com.au

FOR KIDS

Velvet bean bag

Kip & Co $129

Cube Poet Throw in navy

Freedom $179

Mustard linen cushion

The Family Love Tree $119

Marble Cleat Box

West Elm $49

Compact oil burner Page thirty three $120

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Many successful CEOs understand the importance of branding their businesses. It’s easy, however, to lose sight of personal branding and focus solely on the corporate side. Now, this is something the entrepreneurs do incredibly well: they understand that personal branding is absolutely critical to effective leadership and success.

PERSONAL BRANDING VS. CORPORATE BRANDINGYour personal brand is individual: it’s how people think of you as a person – who you are, how you act, your own capabilities and how you are perceived in the marketplace. On the other hand, your corporate brand is about what your business, as a whole, has to offer to its clients.

The key to achieving success in both your personal and corporate branding is imagery: authentic imagery that reflects who you are at both ends of the spectrum. Personal branding images should reflect you,

THE IMPORTANCE OF PERSONAL BRANDING

How designing, cultivating and maintaining your personal brand can open the door to success

your ethos, your values, your personality and your ‘why’. Your headshot is your handshake in today’s digital world.

I’M ON LINKEDIN AND TWITTER… ISN’T THAT ENOUGH?Personal branding is about taking control of your career and shaping how you’re perceived in the marketplace. It’s about creating content: images, videos, podcasts, articles, interviews, social media updates, comments on other people’s media and the all-important blog.

• Use images that capture your authentic essence and differentiate you from your competitors.

• Highlight your successes/achievements.

• Demonstrate that other people value your expertise by adding testimonials.

• Share, comment on and post your own professional articles that reflect your beliefs and values.

Remember to keep your brand image and message consistent across all platforms, so that your followers can identify your personal voice.

V E R V E C O R P O R AT E H E A D S H O T S F R O M $ 4 9 5 Ask your Photographer or Designer for more information today.

We believe in creating fresh and inspiring ways to define your space.

Our product range covers all interior types and sizes. By working together

with you, we’ll create the perfect collection for your lifestyle and budget.

- T H E V E R V E - P R O D U C T

R A N G E

> P I C T U R E D : C I R C L E E R A

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E R A C I R C L E SWith a modern and fresh

look, our unique Era circles are made from a lightweight material making them easy

to display and perfect for temporary hanging

situations. Available as a single piece or as a larger

collection.

Price from: $895

E R AThis vintage style evokes memories of

yesteryear. The finish involves laminating your graphically enhanced images onto a brushed aluminium backing to create

a nostalgic feel.

Price from: $845

A S P E NA modern spin on traditional canvas, Verve are proud to announce the release of ‘The Aspen’ range. Taking our

quality, hand stretched canvas and wrapping it in timber to create a floating effect, these statement pieces are perfect

for the modern family home.

Price from: $1,055

New

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C L A S S I CThe Classic range is made using the highest quality wooden frames. Each

piece features a double thickness white mount board, which separates

the image from the frame. The refined style of this range adds a touch of tradition to your images

and will suit a classical period home or elegant family setting.

Price from: $1,045

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E C ONot only is this a visually unique

product, it is also an environmentally conscious choice; everything is recycled, made from materials

otherwise destined for landfill. The rugged timber frame houses a stone

tablet onto which your image is directly printed. Each frame is hand crafted with no two frames exactly

alike. The result is a rustic and versatile frame that brings warmth and earthliness into any home. Price range

given is for single pieces only.

Price from: $495

G R O V EThe Grove range offers a smooth, glass finish with an ample wood frame

that adds warmth and depth to your images. The handmade, wooden frames provide a natural contrast in a contemporary interior or a feeling

of authenticity to complement a period home.

Price from: $1,055

M A N H AT TA N C O L L E C T I O N

Make a statement with the Manhattan

Collection. Available in black or white frames,

this collection is carefully tailored to suit you.

Your Photographer will work with our Digital

Design team to create a collection of perfect

composition and balance. Each collection

is specifically “shot for”, so the images will complement or contrast within the 6-20 frames.This collection would

suit larger feature walls within an uncluttered classic, urban space.

Price from: $2,370

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C A N VA SOur range of hand stretched canvases allow you to create a work of art for your family.

The texture of canvas is a perfect medium for vibrant, intense colour.

Price from: $795

> We offer a life-time replacement guarantee against accidental damage on this range.

A R C T I CThe Arctic range is

undoubtedly one of the most impressive ways to display your images. The

fine acrylic allows the vibrancy of the image to shine through, catching

the light when hanging on your wall.

Price from: $995

D E S I G N E R A L B U MThe Designer Album offers a stunning way to display your images. With luxurious, thick pages made from the highest quality paper, your images will retain their gloss and shine. For the cover, a metallic print is mounted onto the back of fine acrylic and results in a striking impact.

Price from: $3,745

T H E • A L B U M •

C O L L E C T I O N

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C L A S S I C A L B U MThis handcrafted album presents your Verve images in style. With linen backing, each piece is as unique as the artwork within it.

Price: $2,445

A R T B O O KThis handcrafted fine-art book presents

your Verve images on heavy and textured pages with the highest quality binding

techniques, in order to ensure that your book lies flat. Available in large or small

size with a choice of 15 or 20 pages.

Price from: $2,995

D I G I TA L A L B U MA Verve Digital Album allows you to create

invitations and cards, as well as sharing your beautiful experience with loved

ones via social media and e-mail.

Price from: $1,500

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E C O B L O C K

T H E • G I F T •

C O L L E C T I O N

G I F T F R A M E S

A R C T I C B L O C K

E C O B L O C KThis self-standing and earthy piece uses stone as a base to print your image, creating a beautiful texture. The print blends onto the wood, providing a unique, stained finish.

Price: $545

G I F T F R A M E SThis classic style is available in black, white or mocha and in two different sizes. It’s a perfect gift for grandparents, other family members and close friends.

Price from: $395

A R C T I C B L O C KThe Arctic Block is a modern and minimal take on the traditional desk frame, using our flawless and popular acrylic finish.

Price: $545

1 Apply from the comfort of your own home (a quick 15 minute online application) and, if you are approved, receive a $100 Verve credit voucher to spend at your Design Consultation.

2 Let your Designer set up the interest free* options for you during your Design Consultation. All you need to bring along is your photo I.D. and proof of income.

It’s simple and can be completed in two easy ways:

v e r v e p o r t r a i t s . c o m . a u / i n t e r e s t - f r e e

T R Y O U R 6 M O N T H S I N T E R E S T F R E E O P T I O N ^

*Interest free finance is applied only to promotional transactions for the specific period. Balances outstanding at the end of the promotional period will form part of the normal account balances and will accrue interest at the cash advance applicable at the current time. See in-store for details. $59 Annual Fee applies. Monthly repayments are required and calculated at 3% of the outstanding balance or $20 - whichever is higher. Lending criteria, terms and conditions, fees and charges apply and are available on application. Minimum purchase $1,000. Offer valid for 3 months. Please see verveportraits.com.au/interest-free for more details. Credit provided by HSBC Bank Australia Limited ABN 48 006 434 162. Australian Credit Licence 232595.

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We recommend measuring any large walls in your space to ensure that we can tailor a collection to fit. Collections can run up staircases, fill entire walls, nestle above sideboards or couches…the options are truly endless. Remember to take plenty of photos and bring them along to your Design Consultation; you’ll be amazed at the ideas your Designer will come up with regarding artwork positioning and finishes.

Collections allow us to tell your unique story using multiple images to suit your personal space. Our collections range from 2 to 20 pieces, depending on your wall size and your images. During your session, your Photographer will have been shooting images with specific collection ideas in mind: this could range from snippets of a pattern in a dress or a close-up of a watch to similar shots of each family member. What may not have made complete sense during your session will certainly come to life on the screen during your Design Consultation.

V E R V E C O L L E C T I O N Stailored

5 P I E C E C O L L E C T I O N

4 P I E C E C O L L E C T I O N

7 P I E C E C O L L E C T I O N

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