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INNOVATIONS IN LABOR MARKET INFORMATION & APPLICATIONS
NATIONAL FUND FOR WORKFORCE SOLUTIONSJUNE 19, 2012Robert Holm, JFFRock Pfotenhauer, Cabrillo College
2
PRESENTATION OUTLINE
1. Why Do We Need Innovations in LMI?– Dynamic & complex labor markets– Education spending and debt
2. What are the Real Time Innovations and What Can They Tell Us? – Two examples: Health Informatics, Information Technology– JFF’s Credentials that Work
3. How Can We Use Data to Engage Employers and Impact Programs?– Cabrillo College tools– Bay Area Community College Consortium collaboration
4. Questions, Answers & Resources
8
WHY DO LMI INNOVATIONS MATTER?
SOURCE: Education Sector, Debt to Degree: A New Way of Measuring College Success, 2011
Student loan debt is at an all-time high, recently passing credit card debt. And loan default rates have risen sharply.
– For-profit four-year institutions: $43,383 in debt for every degree
– Private non-profit
universities produce roughly half that
– Similar patterns exists at two-year and less-than-two-year institutions
10
PRESENTATION OUTLINE
1. Why Do We Need Innovations in LMI?– Dynamic & complex labor markets– Education spending and debt
2. What are the Real Time Innovations and What Can They Tell Us? – Two examples: A) Health Informatics, B) Information Technology– JFF’s Credentials that Work
3. How Can We Use Data to Engage Employers and Impact Programs?– Cabrillo College tools– Bay Area Community College Consortium collaboration
4. Questions, Answers & Resources
11
• Data from job postings on Internet job boards, company websites, and newspapers using web-spidering technology.
• Collected frequently and de-duplicated.
• Parsed to examine hiring requirements: education, experience, skills, and certifications.
• Pulls out information on current trends, emerging occupations, and current and emerging skill requirements.
WHAT IS “REAL-TIME LMI”?
Benefits• Continuously updated• Actual openings, not estimates• Allows for occupational skill analysis• Can identify new and emerging
occupations• Improve employer outreach and
engagement• Supplement to traditional LMI, not a
replacement
Limitations & Caveats• Varying data quality - Job postings
weren’t for analysis• Drawing actionable conclusions is
complex• Duplication of job openings is not
always easily detected• Some occupations do not use online
job ads for recruitment
Benefits and Limitations of Real-Time LMI
12
13
Benefits• Reliable and robust• Consistent and documented
methodologies• Time series and regional
comparisons• Public, no-cost distribution
Limitations• Looking backward/lacking current
labor market perspective • Static/not dynamic • Lacks data on current
demand/employers’ requirements• Does not effectively capture
emerging occupations/skill requirements/certifications
TRADITIONAL LMI
14
• Traditional LMI Source: EMSI• Real-time LMI Source: Burning Glass Labor Insight• Real-time Period: Full year 2011 (Jan-Dec 2011)• Traditional LMI Period: 2012-2017 • Geography: United States
14
Case Study: Health Care Informatics
15
Health Informatics (HI) Growth:What Traditional LMI Doesn’t Show
Traditional vs. Real Time Example
• BLS Tracks only 1 HI Occupation: Medical Records and Health Information Technicians (SOC 29-2071)
• BLS shows only 5.3% growth between 2007 and 2011
• Meanwhile, Real Time Data shows 26% growth in Health Informatics Jobs listings
• 39% in Arizona, for the same period!U.S.
Californ
iaTe
xas
Florid
a
New York
Massach
usetts
Arizona
Pennsylva
nia0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
26%
15%
27%
16%
30%
22%
39%
7%
Health Informatics Job Listing Growth 2007-2011
Source: Burning Glass Labor Insight SourcesEMSI www.economicmodeling.comhttp://www.burning-glass.com/healthinformatics/
16
WHAT ARE THE EMERGING JOB TITLES?
Medical Biller/Coder
Medical Records Coder
Coding Specialist
Inpatient Coder
Coder
Medical Recoders Roi Specialist
Clinical Systems Analyst
Medical Records Technician
Medical Records Clerk
Medical Coder
0 500 1,000 1,500 2,000 2,500 3,000 3,500
546
561
573
675
822
902
925
1,173
2,760
2,907
Top Health Care Informatics Job Titles, 2011
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 12/31/11Total Postings:52,323
17
SKILLS & CERTIFICATIONS IN DEMAND:Health Informatics
SKILLS
• Medical Coding• Health Information Technology• Icd-9-Cm Coding• Medical Records• Knowledge Of Health Information
Management (him)• Inpatient Coding• Health Information Management
(him) Experience• Health Information• Anatomy• Outpatient Coding
CERTIFICATIONS
• Registered Health Information Technician (RHIT - 27%)
• Registered Health Information Administrator (RHIA - 25%)
• Certified Coding Specialist (15%)
• Medical Billing And Coding Certification (7%)
• Certified Coding Associate (2%)• Acute Care Certification (1%)• Epic Certification (1%)
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 12/31/11Total Postings:52,323
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• Traditional LMI Source: EMSI• Real-time LMI Source: Burning Glass Labor Insight• Real-time Period: January 1, 2011 –October 19, 2011• Geography: United States
19
Case Study: Information Technology (IT)
Mapping Software
Software Testing And Qa
General
Operating Systems
Support
Web Design And Technologies
Network Administration And Security
Business Intelligence
Databases And Data Warehousing
Programming Development Engineering
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
3,934
385,315
450,783
579,275
581,161
705,337
803,953
970,348
1,128,893
1,153,768
IT Cluster Distribution, U.S.
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 10/19/11
TRACKING SKILLS (vs. Occupations) DEMAND:SKILL CLUSTER ANALYSIS
Sub-Cluster Illustrative Skills and Knowledge AreasBusiness Intelligence SAP; Business Objects; Crystal ReportsComputer Programming, Development, and Engineering
C++; Perl; Rapid Application Development
Database Administration & Data Warehousing
Database Administration; Operational Data Store; Microsoft SQL
Network Administration & Security
Cisco Routers; Computer Networking; Network Engineering
Operating Systems Macintosh OS; Operating Systems; Red Hat LinuxSoftware Testing & Quality Assurance Software Testing; Systems Analysis; TestFrame
Support Computer Repair; Computer Troubleshooting; Hardware Configuration
Web Design & Technology Dreamweaver; Interface Design; Quark Xpress
Skill cluster analysis goes beyond traditional occupational analysis to track job demand by specialized skill sets or clusters – which can be mapped to education and training offerings
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 10/19/11
TRACKING SKILLS (vs. Occupations) DEMAND:SKILL CLUSTER ANALYSIS
Source: Burning Glass Analytics using Northeast Consortium Real-Time Jobs Data, Jan-Mar 2011
SASPeoplesoft
SAPIbm Websphere
OracleRelational Databases
SybaseMysql
Structured Query Language (SQL)Network File System
Data CommunicationsCitrix
Network EngineeringCisco Routers
System AdministrationMainframe
Unix Shell ScriptingRed Hat Linux
SolarisOperating Systems
UnixLinuxC + +
TomcatPython
Software DevelopmentPerl
Dat
abas
es &
Dat
a W
areh
ousi
ngO
pera
ting
Syst
ems
0 200 400 600 800 1,000 1,200
UNDERSTAND OCCUPATIONS IN TERMS OF SPECIALIZED SKILLS FROM MULTIPLE SUB-CLUSTERS
Network Administrators – Required Skills
SAMPLE SELECTION
WHAT ARE THE ADVERTISED IT JOBSEDUCATIONAL REQUIREMENTS?
70%
17%
7%6%
Bachelor's degreeHigh schoolGraduate or professional degreePost-secondary or as-sociate's degree
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 10/19/11
Who are the top hiring employers in the Cincinnati-Middletown, OH-KY-IN MSA?
24
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 10/19/11Total Postings:13,773
KING SOOPERS
ACCENTURE
CINCINNATI BELL TECHNOLOGY SOLUTIONS
BELCAN
FIFTH THIRD BANK
GENERAL ELECTRIC COMPANY
CITI
KROGER COMPANY
DELOITTE DEVELOPMENT LLC
IBM
0 50 100 150 200 250 300 350 400
99
100
150
171
184
195
222
225
322
373
Top Hiring Employers, IT Cluster, Cincinnati MSAJan - Oct 2011
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Professional, Scientific, and Technical Services
Manufacturing
Administrative and Support and Waste Management and Remediation Services
Finance and Insurance
Health Care and Social Assistance
Information
Educational Services
Public Administration
Transportation and Warehousing
Real Estate and Rental and Leasing
Retail Trade
0 200,000 400,000 600,000
WHAT ARE THE HIRING IT INDUSTRIES, US?
Source: Burning Glass Labor InsightPeriod: 1/1/11 – 10/19/11
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Supply and Demand Dashboard
Occupation 2008 Employment
Annual Openings 2008-2018
2008 Percent Due to
Replacement
2011 Employment
Real Time Total
Postings 1/10-12/10
2009 Regional
Completions
Registered Nurses 14,501 486 52% 14,693 1,762 931
Nursing Aides, Orderlies, and Attendants
10,158 136 74% 10,653 403 128
Home Health Aides 5,536 198 28% 6,372 231 82
Medical Assistants 2,133 60 40% 2,310 335 446
*sample selectionSource: EMSI Complete Employment - 2011.2, BLS, Burning GlassState of Maine
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CTW APPROACH TO EMPLOYER ENGAGEMENT
Add Data to Your Employer Engagement Toolbox
• A means to objectively analyze what employers are requesting
• Prior to calling on employers for the typical focus group, the research shows that programs are serious and have done due diligence.
• Real time helps to keep you more up to date, and to get a more detailed picture of employers’ needs.
• Objective: test data against anecdotal experiences shared by employers.
29
JFF’s CTW initiative provides a framework to help institutions make data driven decisions, and align core functions to in-demand careers and career pathways.
Gauging DemandGauging DemandStrategic PlanningStrategic Planning
Student Career and Postsecondary
Guidance
Student Career and Postsecondary
Guidance
Curriculum Modification and
Program Development
Curriculum Modification and
Program Development
Data Driven Decisions
CREDENTIALS THAT WORK (CTW)
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We help institutions use real-time technologies to better match individuals to employers, guide career choices, benchmark critical skills gaps, and pathway development.
ABOUT CREDENTIALS THAT WORK (CTW)
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CREDENTIALS THAT WORK’S
CTW INNOVATORS NETWORK
• CTW Established an network of 10 community colleges and systems to test, apply & integrate new real time technologies into institutional decision-making.
– Cabrillo College (Aptos, CA)– Cerritos College (Norwalk, CA)– Gateway Community and Technical College (Covington, KY)– Harper College (Palatine, IL)– Kentucky Community and Technical College System Office (Versailles, KY)– LaGuardia Community College (New York, NY)– Owensboro Community and Technical College (Owensboro, KY)– Southeast Kentucky Community and Technical College (Harlan, KY)– Southern Maine Community College (Portland, ME)– Texas State Technical College (Waco, Marshall, W. Texas & Harlingen, TX)– Centers of Excellence, CA
32
PRESENTATION OUTLINE
1. Why Do We Need Innovations in LMI?– Dynamic & complex labor markets– Education spending and debt
2. What are the Real Time Innovations and What Can They Tell Us? – Two examples: Health Informatics, Information Technology– JFF’s Credentials that Work
3. How Can We Use Data to Engage Employers and Impact Programs?– Cabrillo College tools– Bay Area Community College Consortium collaboration
4. Questions, Answers & Resources
34
PRESENTATION OUTLINE
1. Why Do We Need Innovations in LMI?– Dynamic & complex labor markets– Education spending and debt
2. What are the Real Time Innovations and What Can They Tell Us? – Two examples: Health Informatics, Information Technology– JFF’s Credentials that Work
3. How Can We Use Data to Engage Employers and Impact Programs?– Cabrillo College tools– Bay Area Community College Consortium collaboration
4. Questions, Answers & Resources
36
RESOURCES TO GET YOU STARTED
Below you’ll find a number of resources to build your familiarity with labor market information.
• Bureau of Labor Statistics: www.bls.gov
• CareerOneStop: www.careeronestop.org
• mySkillsmyFuture: www.myskillsmyfuture.org
• MyNextMove: www.mynextmove.org
• O*NET Online: www.onetonline.org
• StatsIndiana: www.stats.indiana.edu
• Census LED: http://lehd.did.census.gov/led/
• EMSI (Career Coach): www.economicmodeling.com
• Burning Glass Labor Insight/Focus Career www.burning-glass.com/
• Monster Government Solutions www.monstergovernmentsolutions.com
• Monster Seemore: http://seemore.monster.com/#/seemore
• Wanted Analytics www.wantedanalytics.com
• Geographic Solutions www.geographicsolutions.com/index.asp
• TORQ: www.torqworks.com
FREE
• CareerBuilder – Supply and Demand Portal (free for workforce entities)www.careerbuilder.com/
Learn More About Real Time LMI Tools
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http://www.jff.org/publications/education/vendor-product-review-consumers-guide-re/1417
TEL 617.728.4446 FAX 617.728.4857 [email protected]
88 Broad Street, 8th Floor, Boston, MA 02110
2000 Pennsylvania Avenue, NW, Suite 5300, Washington, DC 20006
WWW.JFF.ORG
ROBERT HOLM
JFF, Program Director, Economic & Workforce Development
ROCK PFOTENHAUER
Cabrillo College