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INDUSTRY SUPPORTER BASE MEMBERSHIPS 2016
GRASS ROOT SUPPORTERS.
Surfing Tasmania is keen to develop an industry support base for our sport from the coming
season, 2016.
We are asking you as businesses involved in supplying surf related goods and services,
whether as local board shapers, surf shops, wholesalers, national companies, petrol
stations, restaurants or any business who enjoys /supports the lifestyle of surfing in
Tasmania to consider this opportunity. We want to enhance your business opportunities
and profit whilst letting the surfing community know you are right behind them.
WHY DO WE ASK FOR YOUR SUPPORT?
Surfing nationally has enjoyed huge growth during the past decade. Over the past 5 years
Surfing Tasmania has outgrown it’s old operational models and is now a 12 months a year
operation (check our Facebook and website or E-newsletters). Our relationships with Surfing
Australia, Australian and State Governments and funding agencies require a professional
approach to function and support the various factions to achieve our strategic goals. Surfing
Tasmania needs to have sound financial base to run events, manage state-wide coaching
programs, support state teams, to develop new programmes and fund its administrative
costs. We also need to represent the thousands of other surfers in the state in protecting
access to our beaches and the pleasures of our unique surfing environment. Surfing
Tasmania would like continuity of support from a local base and intends to encourage a two
way community of surfers and supporters.
We ask you to take a few minutes and check our Facebook page which we use like a weekly
newspaper, and our NEW website to familiarize yourself with our business.
www.facebook.com/pages/Surfing-Tasmania/209958405706317?ref_type=bookmark
https://www.surfingaustralia.com/states/tas
I look forward to speaking with you over the next few months.
Shayne Clark
Executive Officer
Surfing Tasmania.
0429891102m
KEY FACTS SURFING TASMANIA IN 2015/16
WHAT IS IN IT FOR YOU? - SOME GREAT REASONS.
Statewide sport since 1963. STAS is providing your business with stability.
Recognised by the Tasmanian Government’s Sport and Recreation Department as
the governing body for surf sports. STAS is recognised by the Tasmanian Government as a reputable organisation.
Statewide Championship Series October to June.
Our Statewide Calendar of Events means that your business will receive statewide
exposure for more than half the calendar year.
Over 500 STAS and affiliated club members.
Our statewide Boardrider Club membership are passionate about surfing, water
sport, the unique Tasmanian environment etc.
5 active affiliated Boardrider Clubs around all 3 regions of Tasmania.
STAS Boardrider Clubs provides your business with statewide coverage.
5 accredited Surf School Operators around all 3 regions of Tasmania.
STAS provides public access statewide to Learn to Surf and the award winning
Weetbix Surf Groms Programs from October to May annually.
Active school sport around Tasmania.
As a school sport surfing provides you with a statewide youth market.
11% of Tasmanians ‘interested’ in surfing as a sport. (Repucom 2014).
This means that approximately 55,000 Tasmanians will take notice of your business
and product offerings.
3% of Tasmanians have watched surfing as a spectator (Repucom 2014).
This equates to a massive 15,000 people that have watched surfing activities
including events around the Tasmanian coastline.
Of specific ‘attributes’ associated with 17 of Australia’ top sports; 43% see surfing
as ‘cool’, 27% ‘inspirational’, 17% ‘innovative’, 26% vibrant’, 21% creative and 22%
glamorous. (Repucom 2014)
Key words and concepts in any successful promotional campaign.
32% of Australian surfers have a University Degree and at least 60% are employed
full time or part time. (Repucom 2014)
Resulting in consumers with disposable income to spend on products and services.
Nationally surfing fans are typically 48% Male and 52% Female. (Repucom 2014)
Providing your business with active male and female buyers alike.
Active participants comprise 3.1% Male and 1.7% Female. (Repucom 2014)
Providing your business with active male and female buyers alike.
6 full and part-time surfboard manufacturers around Tasmania.
A core, creative and small but dynamic craft based industry opportunity.
More than 13 major surfing specific retail outlets around all Tasmanian major
centres; Kingston, Hobart, Bicheno, St Helens, Launceston, Devonport and, Burnie.
A robust industry with opportunities for new business connections.
Tasmanian surf retail sector is a multi-million dollar industry that supports well
over a hundred full and part time jobs.
So why not see how this can drive your business further.
Surfing Tasmania 2015.
Sample Competition Poster-East Coast Classic 2015.
SUPPORTER BASE PACKAGES FOR 2016
First Break Offer $95*
Corporate Membership
Standard Listing as a First Break Supporter on the Surfing Tasmania website
Annual car and shop sticker
Communication via E-newsletters, email, Surfing Tasmania Face book page
Second Break offer $195*
Corporate Membership
Standard listing as a Second Break Supporter on the Surfing Tasmania website
Annual car and shop sticker
Communication via E-newsletters, email, Surfing Tasmania Face book page
Can place promotional items in packs
Pull up banner at key events
Big Set offer $495*
Corporate membership
Standard listing as a Big Set supporter on the website
Annual car and shop sticker
Communication via email, Surfing Tasmania Facebook page
Can place promotional items in packs
Pull up banner at key events
180 Day advertising spot on Surfing Tasmania’s Facebook page
Can write 3 article’s in the E-newsletter/STAS Facebook/E-newsletter
6 Month advertisement on Surfing Tasmania website
*Sponsorship can also be arranged in kind. Please feel free to negotiate *per outlet
APPLICATION FORM – SUPPORTER BASE PACKAGES.
NAME:
BUSINESS NAME:
BUSINESS ADDRESS:
EMAIL:
MOBILE:
PACKAGE CHOSEN: (Circle):
1. FIRST BREAK ($95)
2. SECOND BREAK ($195)
3. BIG SET ($495)
PAYMENTS:
Details for direct deposit…
ANZ Bank
Surfing Tasmania Inc.
BSB: 017-548
Acc: 4857-45501
Invoices issued upon request.
Post form to: Surfing Tasmania, 30 Honeywood Drive, Sandford Tasmania 7020 or email to
the address below.
Shayne Clark
Executive Officer
0429891102
