Industry Analysis on the Oil and Gas Industry

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    INDUSTRY ANALYSIS ON THE OIL AND GAS INDUSTRY

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    An Overview

    The Oil and Gas Industry is a sub-sector of the Petroleum Industry and also a product

    industry. It accounts for 95% of her Forex reserves, 50% of the GDP&80% of

    Governments revenue.Globally, Nigeria is the Eighth (8) largest producer of oil

    (Bonny Light), in Africa; she is the third (3rd) largest producer; and also a high-volume

    producer in W.Africa. According to BP Statistical Energy Survey, Nigeria has oil

    reserves of 36.22bpd and 160tr cubic meters of Gas by the end of 2007.

    The most productive Oil and Gas region is the Niger Delta Basin comprising Bayelsa,

    Rivers, AkwaIbom, Delta, Abia, Edo, Imo, and Ondo. This industry is divided into the

    Upstream, Downstream, Service, &Gas sub sectors.

    Brief History and Major Players

    UPSTREAM SECTOR: This is the lifeblood of this industry as they engage in drilling

    and production of Oil and Gas. The major players in this sector based on the

    production capacity are:

    Royal Dutch Shell:Shell Nigeria is one of its subsidiaries.It totals 50% of oil

    production. Its joint-venture is with NNPC (55%), Shell (30%), Total(10%),

    and Agip (5%).It used to operate next to Shell-BP, but BP has sold all its

    Nigerian Concessions. It controls two terminals

    ExxonMobil: It is an American firm also called Mobil Producing Nigeria

    Unlimited and runs one terminal in Akwa Ibom. Its joint venture is NNPC

    (60%),Mobil(40%) and is headquartered in Eket. It may overtake Shell as

    one of the largest producers owing to its offshore operations. Shell has

    suffered setbacks operating onshore.

    Chevron: This is also an American firm in joint venture with NNPC(60%),

    Chevron(40%).it is second to the largest producer in the past and managesone terminal in Warri offshore

    Total: It is into a joint venture with NNPC and Elf now Total and operates

    one terminal.

    Agip: This is an Italian concern operating one terminal in Brass, Rivers state.

    It is in Joint venture with NNPC (60%), Agip (20%) and ConocoPhilips(20%).

    DOWNSTREAM SECTOR: Refines, markets and distributes Oil and Gas products.

    They control about 73% of the market and are amongst others:

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    African Petroleum

    Warri, Port-Harcourt and Kaduna refineries(based on refinery capacity)

    Conoil (based on turnover and branch network)

    Oando (based on turnover and branch network)

    Total, Mobil (Foreign Markets-Forward Integration)

    SERVICE SECTOR: This includes among others,exploration support(logging,

    fishing, cementing),drilling (well drilling, welding), production support (wireline,

    workover & production services),downstream services(maintenance, product

    haulage & marketing).E.g. Halliburton and Schlumberger. The Gas sector Includes;

    Brass LNG, Nigerian LNG, and ChevronTexaco Escravos Gas projects.

    Products are Premium Motor Spirit, Household & Aviation turbine kerosene,

    automobile gas oil and low pour fuel oil

    REGULATION

    The Oil and Gas Industry in Nigeria is regulated by NNPC, The Ministry of Petroleum

    Resources, and several others.Globally, it is regulated by OPEC.

    NNPC: Taxation is 50% (Nigerian Hydrocarbon Tax), 30% (Company Income Tax)

    under the Petroleum profit Tax Act regime. It is the holder of oil licenses and

    engages IOCs as contractors. It works alongside EFCC to regulate fraud.Other

    subsidiaries include; PPMC, NPDC, etc. it also ensures 10% payment to host

    communities

    Ministry of Petroleum Resources: It is the policy arm of the Industry. It monitors and

    supervises Oil operations and reports to FGN.

    Department of Petroleum Resources: It regulates monitors and supervises all the

    activities in the upstream and downstream sectors; it imposes Gas flare ($3.50), Oil

    spillage and Pipeline bombings penalties, awards OMLs and OPLs. It also approves

    of all field development plans.

    Petroleum Products and Marketing Company (PPMC): It controls the supply and

    distribution of petroleum products across the country, owns 5,000km of pipelines, 24

    pumping stations and 23 depots.

    PORTERS FIVE FORCES MODEL

    Barriers to entry: Incorporation requirements include; Name search at the CAC,

    MEMART, statement of share capital, return of allotment shares. All applicants must

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    get a least annual turnover of $100m and a net worth of not less than

    $40m.Successful companies are required to post a$1m Bond via a First class

    Nigerian Bank. The entry requirements are high and not all potential firms can afford

    it. Signature bonuses can go as high as $1b or more.

    Threats to substitutes: There are no substitutes to Oil and Gas. It has same utility,

    similarity and is key to consumers. Moreso, there is no sunk cost incurred by moving

    from one supplier to another.

    Bargaining power of suppliers: The direct suppliers are the Niger-Delta states. Their

    bargaining powers are moderate as oil has been found in most peaceful African

    countries and Nigerian States. E.g. Anambra State, Angola and Ghana. While the

    suppliers of the crude to the FGN are the IOCs granted OMLs & OPLs.

    Bargaining power of buyers: In the Upstream sector, the bargaining power is low,

    while in the downstream, it is high as there is no brand loyalty and monopoly. Hence,

    buyers have bargaining power as the price cannot be raised by one supplier. Price is

    fixed by FGN and Nigerians will protest if it is on a high scale

    Threats of new entrants:There is very low threat particularly in the upstream sector

    considering the few crude Oil States, limited reserves, rigorous Government

    procedures, high signature bonuses. It is impossible for new entrants to break even.

    From this, it is safe to say that credit facility can be given to the players in the

    industry because of the high entry requirements into the industry and other key

    factors.

    LABOUR:

    Labour harbours skilled, semi &unskilled labour. Themajor labour unions are-

    PENGASSAN(Senior Staff) and NUPENG(Junior Staff).They are influential and

    engage in yearly bargain with Oil firms to increase their welfare benefits.

    INDUSTRY INFLUENCERS

    Global Environment: OPEC is one of the key players controllingmost of the Oil and

    Gas industries except Russia, USA etc.They influence global oil price which sways

    local price &profit.Now,it is fixed at $96.35 bpd. Locally, this may mean that the

    signature bonuses of prospective Oil and Gas firms will be high.OPEC is in support

    of the PIB. Recent boom means more investment and profit for producing countries,although OPEC is yet to steady the fluctuations in global prices.

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    Local Environment: This largely constitutes the Federal Government policies and

    NDDC activities. After the amnesty program for Niger-Delta ex-militants, restiveness

    is under check. Nigerians also influence the local market price as shown by the last

    years Occupy Nigeria.

    MAJOR RISKS&FUNDING: As a Joint venture structure, the Oil and Gas industry

    funds itself with the NNPC funding in line with the ratio of equity it holds in the

    companies. The risks include inter alia;

    Continuing Decline of Dollar: The fluctuations of the dollar in global market may

    threaten the revenues of the Oil and Gas Industry in their international operations.

    Youth Restiveness and Oil Theft: Although violence in the region is under check,the

    activities of BokoHaram &reprisal attacks by militants maycause further disruptions

    in production with attendant revenue losses.

    Regulatory Laxity and Unionism: The major regulators-DPR, PPRA & NNPC are very

    slack in the aspects of imposing the penalties when standards are not

    met.Theindustrial action by labour unions can stall activities in this sector.

    INDUSTRY CYCLICALITY&MATURITY: The Industry is non-cyclical. Sales and

    profit can be affected by the global oil price, unrest in Niger-Delta, and other wild

    factors. No rise of new products, but new brands can emerge.

    ating Score Environment Strategic

    Stakes

    Industry

    Economics

    Rating Definition

    BB 60%-

    69%

    Fairly stable

    to unstable

    High- moderate Strong-

    Ac cepta ble

    Runs in a fairly stable clime, is key to

    the economy & its basics are strong

    FORECASTS

    The US is the biggest importer of Nigerias crude, with 34% of export volume,

    Europe (30%) &Asia (17%).However, exports to the US from Nigeria have declined

    recently, in favor of home-produced crude. TheU.S. is not a major export market for

    Nigerian LNG, the danger to Nigeria is in potential U.S. export of her shale gas to

    global LNG market. As the US import of ouroil slows, reports show Chinas growing

    appetite to match what US left. Our estimated LNG production capacity is at 22

    million metric tons per year, and no major increase is expected to come online

    before 2015. Banks can key into the growing opportunity but will have to deal with

    exchange rate flux.

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