“In my generation it is my desire that everyone in the world have a taste of Coca-Cola.”

Robert Woodruff (at the end of WW2)

• Most recognized brand in the world• Second most recognized word in the world

• Coke is more well known than Jesus

JesusMatthew 28 18Then Jesus came to them and said, "All authority in heaven and on earth

has been given to me. 19Therefore go and make disciples of all nations, baptizing them in[a] the name of the Father and of the Son and of the Holy Spirit, 20and teaching them to obey everything I have commanded you. And surely I am with you always, to the very end of the age."

Mark 16 15He said to them, “Go into all the world and preach the good news to all

creation.”

Acts 1 8But you will receive power when the Holy Spirit comes on you; and you

will be my witnesses in Jerusalem, and in all Judea and Samaria, and to the ends of the earth."

World of thirds

Christian

World of thirds

Within Reach

Christian

World of thirds

Out of ReachWithin ReachChristian

World of thirds

Out of ReachWithin ReachChristian

World of thirds

Global Status of Evangelical Christianity

Greater than or equal to 10 percent evangelical.

Global Status of Evangelical Christianity

Greater than or equal to 5 percent evangelical, but less than 10 percent evangelical.

Global Status of Evangelical Christianity

Greater than or equal to 2 percent evangelical, but less than 5 percent evangelical.

Global Status of Evangelical Christianity

Unreached People GroupsThe Status of Global Evangelization defines an Unreached People Group as a people group in which less than 2%

of the population are Evangelical Christians.

Global Status of Evangelical Christianity

Less than 2 percent evangelical. Widespread church planting within the past two years.

Global Status of Evangelical Christianity

Less than 2 percent evangelical. Initial (localized) church planting within the past two years.

Global Status of Evangelical Christianity

Less than 2 percent evangelical. Some evangelical resources available.No active church planting within the past two years.

• 32 GB memory

• 6000 songs @ 4min/song

• 2 weeks of continuous play

• 1 song = 1 unreached person

• Play non-stop for 12,000 years!

• Pray for God’s direction• Love God more than

missions• Connect to a Church• Learn skills

• Evangelism• Discipleship• Leading small groups

• Set yourself up for missions• Classes• Debt• Dating

• Cross cultures here• Go short-term

Where to start?