IMPORTANT: ALL TIMES EASTERN Week Module Activities … · Week Module Activities and Assignments Due Date Weight (%) ... 5 (includes Thanksgiving ... acting as a Faculty Advisor

BET 100 Course Schedule

IMPORTANT: ALL TIMES EASTERN - Please see the University Policies section of your Syllabus for details

Week Module Activities and Assignments Due Date Weight (%)

1 Module One

Introduction/OverviewYour JourneyYour JobsYour Authors

Introduce Yourself Friday,September15, 2017 at12:00 PMNOON

UngradedIntro + InitialClassSurvey(helpful foryour peersandinstructor!)

Watch the Intro from your Instructor (posted in theannouncements section) and the BET 100 CourseTrailer

Initial Class Survey

Module Two

EntrepreneurshipA Great Career or GreatVenturesLevels of EntrepreneurialActivityMyths of EntrepreneurshipExtrepreneurial Skills

Review this module to gain a foundationalunderstanding of concepts in this course. You willapply these ideas as you move forward.

2, 3 Module Three

CompetitionPush of Competition

Review module 3 content.

Module Four

Finding Important ProblemsDefinition of an ImportantProblemThe Power of AlternativesThe Power of InformationPersonal InformationStrategy


Your Challenge 1: Part 1Finding Important Problems

Monday,September25, 2017 at12:00 PMNOON

15%Challenge1 (Part 1)

4, 5 (includesThanksgiving

and StudyDays)

Finding and UnderstandingImportant Problems

Work on Challenge 1: Part 2. You will receive TAfeedback the week of October 2nd to incorporate intothis assignment.

Your Challenge 1: Part 2Finding Important Problems

Monday,October 16th,2017 at 12:00PM NOON

15%Challenge1 (Part 2)

FALL STUDY BREAK (Tuesday, October 10, 2017 and Wednesday, October 11, 2017)

6 Module Five

Experiences and MistakesWorkplace ExperienceShared WorkplaceExperienceMistakes


7 Learning from Past Mistakes Use this week to work on Challenge 2. Monday, 20%

Fall 2017 BET 100 Online University of Waterloo

Generated by Centre for Extended Learning Created 22/09/2017

(work week)Your Challenge 2Learning from Past Mistakes

October 30,2017 at 12:00PM NOON

Challenge2submission

8 Module Six

Creating SolutionsIntroduction to the CreativeProcess

Review module 6 content + Review design thinking(PDF)

9 Solving problems creatively(work week)

Your Challenge 3Solving Problems Creatively

Monday,November 13,2017 at 12:00PM NOON

20%Challenge3submission

10 Module Seven

Business ModelsBusiness ModelsBusiness Model Canvas


Module Eight

Understanding CustomerSegments and ValuePropositions

Customer Segments


11 Module Nine

Channels and CustomerRelationships

Customer RelationshipsChannels


Module Ten

Key Resources, Activities, andPartnerships

Key ResourcesKey ActivitiesKey PartnershipsRevenue Streams and CostStructuresYour Final Job


Work on Your Challenge 4; check in with TA re:Customer Segments, Value Propositions, and yourBusiness Model Canvas

12 Final Challenge (work week) Your Challenge 4Identify Possible Customer Segments and ValuePropositions + Final Business Model CanvasSubmission

Monday,December 4,2017 at 12:00PM NOON

10 + 20%

There is no final exam for this course.



Contact Information

Announcements

Your instructor uses the Announcements widget on the Course Home page during theterm to communicate new or changing information regarding due dates, instructor absence,etc., as needed. You are expected to read the announcements on a regular basis.

To ensure you are viewing the complete list of announcements, you may need to clickShow All Announcements.

Discussions

A General Discussion topic* has also been made available to allow students tocommunicate with peers in the course. Your instructor may drop in at this discussion topic.

Contact Us

Who and Why Contact Details

InstructorCourse-relatedquestions (e.g.,course content,deadlines,assignments, etc.)Questions of a

Post your course-related questions to the Ask theInstructor discussion topic*. This allows other students tobenefit from your question as well.

Post any questions related to assignments or grading in theAsk the TA discussion topic*.



personal natureQuestions of a personal nature can be directed to yourinstructor.

Instructor:Roopa [email protected]

Your instructor and TAs check email and the Ask theInstructor/Ask the TA discussion topics* frequently and willmake every effort to reply to your questions within 24–48hours, Monday to Friday.

Technical Support,Centre for ExtendedLearning

Technical problemswith WaterlooLEARN

[email protected]

Include your full name, WatIAM user ID, student number, andcourse name and number.

Technical support is available during regular business hours,Monday to Friday, 8:30 AM to 4:30 PM (Eastern Time).

LEARN Help Student Documentation

Learner SupportServices,Centre for ExtendedLearning

General inquiriesWatCards (StudentID Cards)Examinationinformation

Useful Information for Students in Online Courses

[email protected]+1 519-888-4002

Include your full name, WatIAM user ID, student number, andcourse name and number.

*Discussion topics can be accessed by clicking Connect and then Discussions on thecourse navigation bar above.



Course Description and Objectives

Description

BET 100 introduces you to the principles underlying successful entrepreneurial behaviourand equips you with an understanding of tools, knowledge and models used byentrepreneurs and entrepreneurial employees. As the course progresses, yourappreciation for the importance of entrepreneurship will increase, as will your ability tounderstand, apply and implement a number of advanced practices related toentrepreneurial behaviour and success.

Intended Learning Outcomes

By the end of the course, you will:

1. Develop an entrepreneurial mindset and behavioursUnderstand key concepts around entrepreneurshipIdentify your own entrepreneurial behaviours and orientationExplain how entrepreneurship relates to employment, productivity, innovationand venture creation for both commercial and charitable purposes.

2. Explore problems that matter (BIG problems)Identify and research problems of scale and importance (i.e., BIG problems); andApply the principles of disciplined creativity to come up with possible solutions

3. Develop creative, well thought-out (business model) solutionsExperiment with creativity tools and frameworksCreate Business Model Canvas versions to analyze and evaluate solutionsApply a proven Waterloo model of disciplined execution that moves yourcommercial, green, social and/or employee entrepreneurship from idea toimplementation.



This online course was developed by Larry Smith, Geoff Malleck, David Rose, and WayneChang, with instructional design and multimedia development support provided by theCentre for Extended Learning. Further media production was provided by InstructionalTechnologies and Multimedia Services. Revisions have been made to this course byRoopa Reddy.



About the Course Instructor and Authors

Meet your course instructor

Meet your course authors

Roopa ReddyRoopa has collaborated with social entrepreneurs and NGOs locally, as well as in Haiti,Uganda, India and Colombia. As an educator, she has taught in spaces ranging fromundergrad Business to college access programs.

Roopa’s background includes a mix of Management Consulting, International Development(LSE), and Education (OISE, UofT). Roopa is also a Waterloo and Laurier grad (BMath,BBA), and is excited about the potential of our students to tackle real-world problems thatthey care about. She is committed to facilitating relevant, critical, and creative learningexperiences in Higher Education.



Larry SmithLarry Smith is an Adjunct Associate Professor of Economics at the University of Waterloo.He is Recipient of the University of Waterloo’s Distinguished Teacher Award.

In the 2012 Winter Term, Larry assigned his 30,000th grade. He has now taught over23,000 students, representing more than 10 percent of UW’s alumni.

Larry is also President of Essential Economics Corporation, an economic consultingpractice that serves a wide range of public and private clients.

Larry also advises UW students who start their own ventures. He has now worked withmore than 450 teams of student entrepreneurs. Many have gone on to create companies ofsignificant size and success. They include enterprises in such industries ascommunications, software, robotics, culture, entertainment, design, real estate andprofessional services.

Larry’s video Why You Will Fail to Have a Great Career, posted on ted.com and YouTube,has been viewed more than four million times.



Geoff MalleckGeoff’s primary focus is linking the conditions that drive ‘Creativity-Innovation-Entrepreneurship’ with economic prosperity and culture. Aspiring entrepreneurs frequentlyseek Geoff’s advice.

At the University of Waterloo, Geoff is director of the International Trade Specialization, theManagement Studies Program and has been a key architect in the innovative Arts andBusiness program and is a member of the team developing the University of Waterloo’sentrepreneurship strategy.

Geoff is Assistant Director in the Waterloo Economic Development program where hepromotes the merits of an entrepreneurial culture.

Geoff is active outside of the university as he holds positions on numerous boards with agrowing consulting practice.



David RoseDavid joined the Conrad Centre in 2014 after 14 years as a Lecturer at Wilfrid LaurierUniversity. He has been an instructor and mentor to students throughout his career,supporting case study competition teams, acting as a Faculty Advisor for student groupslike Enactus Laurier, and now Enactus Waterloo, and supervising over 30 independentresearch projects, to name a few examples.

In addition to BET 100, David teaches a new course dealing with corporateentrepreneurship, BET 320: Introduction to Commercialization Management. He has alsotaught ECON 220: Principles of Entrepreneurship.

David has held a variety of corporate and entrepreneurial positions, including variousconsulting, marketing, and self-employed roles. Members of David's extensive networkfrequently lend themselves as guest speakers in his courses and subjects for his numerouscase studies. As a lecturer at Laurier, David was recognized by students as the SBESSFaculty Member of the Year (2013/2014), the Honorary President of the School ofBusiness and Economics graduating class (2001, 2003, and 2004), and the WLU StudentUnion Professor of the Year (2003).



Wayne ChangDr Wayne Chang is a Lecturer at the Conrad Business, Entrepreneurship and TechnologyCentre (CBET), and the coordinator of CBET’s Enterprise Co-op (E Co-op) program. Hehas developed and taught BET300: Foundations of Venture Creation, and is a frequentguest lecturer, judge, and mentor to young entrepreneurs at the University of Waterloo(with involvement in VeloCity, Greenhouse, and the Nicol competition). Wayne is a MentorAdvisor at The Next 36 – Canada’s National Entrepreneurial Leadership Initiative programfor undergraduate student start-ups in digital and mobile media. Prior to his career inWaterloo, Wayne worked for seven years in the high-tech sector of Silicon Valley.



Materials and Resources

Textbook(s)

Required

Free previews of the following e-texts are required: Osterwalder, A. & Pigneur, Y. (2009). Business Model Generation. (72-pagepreview). Self -published. Osterwalder, A., Pigneur, Y., et al. (2014). Value proposition design. (100-pagepreview). Hoboken, New Jersey: John Wiley & Sons Inc.

Recommended

It is recommended that you purchase and download your own copies of BusinessModel Generation and Value Proposition Design e-texts referenced above.

For textbook ordering information, please contact the Waterloo Bookstore.

For your convenience, you can compile a list of required and optional course materials through BookLook using your

Quest userID and password. If you are having difficulties ordering online and wish to call the Waterloo Bookstore,

their phone number is +1 519-888-4673 or toll-free at +1 866-330-7933. Please be aware that textbook

orders CANNOT be taken over the phone.

Resources

Library services for co-op students on work term and distance education students



Grade Breakdown

The following table represents the grade breakdown of this course.

Activities and Assignments Weight (%)

Your Challenge 1: Finding Important Problems (Two parts; 15% each) 30%

Your Challenge 2: Learning From Past Mistakes 20%

Your Challenge 3: Solving Problems Creatively 20%

Your Challenge 4: Identify Possible Customer Segments and Value Propositions (10%); FinalBusiness Model Canvas (20%)

30%

Note:

There is no final examination in this course.



Course Policies and Style Guide

All submissions, both graded and ungraded, should be presented in a “professional” style,as described below. Failure to follow the style guide may result in the deduction of up to 10percent of the assignment mark. Failure to follow the citation format correctly may result inno credit granted for the aspect of the assignment related to that citation.

Style Guide

All submissions, both graded and ungraded, should be presented in professional form, asdescribed below. Deductions of up to 10 percent of the assignment mark can be made forimproper use or lack of use of the style format described below. Accurate use of citations isnecessary in order to receive credit for the related portion of the assignment.

Failure to follow the style guide may result in the deduction of up to 10 percent of theassignment mark.

In general, please use complete sentences in the submission of your work (ie. avoid pointform and abbreviations). Exceptions to this are the creative process in Challenge 3 and thebusiness model canvas in Challenge 5.

The business model canvas must follow the format prescribed in the course content.

Canadian spelling is the expected standard.

Submissions should follow the outline of the assignment tasks, with headings or numberedsections as appropriate.

We expect you to produce a clear, easily understood submission. It is usually not a goodidea to have the person evaluating your work to “try and figure out" what you mean.

Citation



ANY content you have not created yourself must be cited using the APA formatting style.

Social media citations must adhere to the following format.

It is NOT sufficient to merely cite Twitter, and provide no other information.

Late Policy

Any assignment submitted after the due date and time will result in late penalty equal tofour percent of the assignment mark. An additional four percent penalty will be applied foreach additional 24 hour period after the due date and time. No assignment will be acceptedafter the due date and time of the next due assignment. In case of illness, appropriatedocumentation must be submitted.

Academic Integrity

Turnitin.com: Text matching software (Turnitin®) will be used to screen assignments inthis course. This is being done to verify that use of all materials and sources inassignments is documented. Students will be given an option if they do not want to havetheir assignment screened by Turnitin®. In the first week of the term, contact yourinstructor about arrangements and alternatives for the use of Turnitin® in this course.

Note: students must be given a reasonable option if they do not want to have theirassignment screened by Turnitin. See: Guidelines for Instructors for more information.



University Policies

Submission Times

Please be aware that the University of Waterloo is located in the Eastern TimeZone (GMT or UTC-5 during standard time and UTC-4 during daylight saving time) and, assuch, the time that your activities and/or assignments are due is based on this zone. If youare outside the Eastern Time Zone and require assistance with converting your time,please try the Ontario, Canada Time Converter.

Accommodation Due to Illness

If your instructor has provided specific procedures for you to follow if you missassignment due dates, term tests, or a final examination, adhere to thoseinstructions. Otherwise:

Missed Assignments/Tests/QuizzesContact the instructor as soon as you realize there will be a problem, and preferably within48 hours, but no more than 72 hours, have a medical practitioner complete a Verification ofIllness Form.

Email a scanned copy of the Verification of Illness Form to your instructor. In your email tothe instructor, provide your name, student ID number, and exactly what course activity youmissed.

Further information regarding Management of Requests for Accommodation Due to Illnesscan be found on the Accommodation due to illness page.

Missed Final Examinations



If this course has a final exam and if you are unable to write a final examination due toillness, seek medical treatment and have a medical practitioner complete a Verification ofIllness Form. Email a scanned copy to the Centre for Extended Learning (CEL)at [email protected] within 48 hours of your missed exam. Make sure youinclude your name, student ID number, and the exam(s) missed. You will be REQUIRED tohand in the original completed form before you write the make-up examination.

After your completed Verification of Illness Form has been received and processed, youwill be emailed your alternate exam date and time. This can take up to 2 business days. Ifyou are within150 km of Waterloo you should be prepared to write in Waterloo onthe additional CEL exam dates. If you live outside the 150 km radius, CEL will work withyou to make suitable arrangements.

Further information about Examination Accommodation Due to Illness regulations isavailable in the Undergraduate Calendar.

Academic Integrity

In order to maintain a culture of academic integrity, members of the University of Waterloocommunity are expected to promote honesty, trust, fairness, respect, and responsibility. Ifyou have not already completed the online tutorial regarding academic integrity youshould do so as soon as possible. Undergraduate students should see the AcademicIntegrity Tutorial and graduate students should see the Graduate Students and AcademicIntegrity website.

Proper citations are part of academic integrity. Citations in CEL course materials usuallyfollow CEL style, which is based on APA style. Your course may follow a different style. Ifyou are uncertain which style to use for an assignment, please confirm with your instructoror TA.

For further information on academic integrity, please visit the Office of Academic Integrity.

Discipline



A student is expected to know what constitutes academic integrity to avoid committing anacademic offence, and to take responsibility for his/her actions. A student who is unsurewhether an action constitutes an offence, or who needs help in learning how to avoidoffences (e.g., plagiarism, cheating) or about “rules” for group work/collaboration, shouldseek guidance from the course instructor, academic advisor, or the undergraduateAssociate Dean. For information on categories of offences and types of penalties, studentsshould refer to Policy 71 - Student Discipline. For typical penalties, check Guidelines for theAssessment of Penalties.

Appeals

A decision made or penalty imposed under Policy 70 - Student Petitions and Grievances,(other than a petition) or Policy 71 - Student Discipline, may be appealed if there is aground. A student who believes he/she has a ground for an appeal should refer to Policy72 - Student Appeals.

Grievance

A student who believes that a decision affecting some aspect of his/her university life hasbeen unfair or unreasonable may have grounds for initiating a grievance. Read Policy 70 -Student Petitions and Grievances, Section 4. When in doubt please be certain to contactthe department’s administrative assistant who will provide further assistance.

Final Grades

In accordance with Policy 46 - Information Management, Appendix A - Access to and



Release of Student Information, the Centre for Extended Learning does not release finalexamination grades or final course grades to students. Students must go to Quest to seeall final grades. Any grades posted in Waterloo LEARN are unofficial.

AccessAbility Services

AccessAbility Services, located in Needles Hall, collaborates with all academicdepartments to arrange appropriate accommodations for students with disabilities withoutcompromising the academic integrity of the curriculum. If you require academicaccommodation to lessen the impact of your disability, please register with AccessAbilityServices at the beginning of each academic term and for each course.

Accessibility Statement

The Centre for Extended Learning strives to meet the needs of all our online learners. Ourongoing efforts to become aligned with the Accessibility for Ontarians with Disabilities Act(AODA) are guided by University of Waterloo accessibility Legislation and policy andthe World Wide Web Consortium's (W3C) Web Content Accessibility Guidelines (WCAG)2.0. The majority of our online courses are currently delivered via the Desire2LearnLearning Environment. Learn more aboutDesire2Learn’s Accessibility StandardsCompliance.

Use of Computing and Network Resources

Please see the Guidelines on Use of Waterloo Computing and Network Resources.



Copyright Information

UWaterloo’s Web Pages

All rights, including copyright, images, slides, audio, and video components, of the contentof this course are owned by the course author, unless otherwise stated. These web pagesare owned or controlled by the University of Waterloo, Centre for Extended Learning. Byaccessing the web pages, you agree that you may only download the content for your ownpersonal, non-commercial use. You are not permitted to copy, broadcast, download, store(in any medium), transmit, show or play in public, adapt, or change in any way the contentof these web pages for any other purpose whatsoever without the prior written permissionof the course author and the University of Waterloo, Centre for Extended Learning.

Other Sources

Respect the copyright of others and abide by all copyright notices and regulations whenusing the computing facilities provided for your course of study by the University ofWaterloo. No material on the Internet or World Wide Web may be reproduced or distributedin any material form or in any medium, without permission from copyright holders or theirassignees. To support your course of study, the University of Waterloo has providedhypertext links to relevant websites, resources, and services on the web. These resourcesmust be used in accordance with any registration requirements or conditions which may bespecified. You must be aware that in providing such hypertext links, the University ofWaterloo has not authorized any acts (including reproduction or distribution) which, ifundertaken without permission of copyright owners or their assignees, may be infringementof copyright. Permission for such acts can only be granted by copyright owners or theirassignees.

If there are any questions about this notice, please contact the University of Waterloo,Centre for Extended Learning, Waterloo, Ontario, Canada, N2L 3G1or [email protected].



Documents

IMPORTANT: ALL TIMES EASTERN Week Module Activities … · Week Module Activities and Assignments Due Date Weight (%) ... 5 (includes Thanksgiving ... acting as a Faculty Advisor