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DRM+ in VHF Band III

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Hirschmann Car Communication

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Business Units

Antenna Systems TV Systems

• Integrated antenna systems

• Roof antennas and rod antennas

• Hybrid

• Digital

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Antenna Systems

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Antenna Systems – Overview

No. 2 in EuropeMarket share 2009: 25%

Technology leader for integrated and combined Antenna Systems

Sales 2009: € 45mShare of total sales: 54%

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Antenna Systems Overview

Film antennas Chassis-mounted amplifiers

Roof mount antennas Surface-mounted amplifiers Interior antennas

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Tuner Systems

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Tuner Systems – Overview

No. 1 worldwideMarket share 2009: 59%

Pioneer and technology leaderfor hybrid and digital TV tuner

Sales 2009: € 34mShare of total sales: 40%

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TV-Systems – Digital TV-Standards all over the World

DVB-T

DVB-T Trials

ATSC/ATSC-MH

ISDB-T

Undecided

DTMB/CMMB

T-DMB

SBTVD (ISDB-Tb)

SBTVD (ISDB-Tb) Trials

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TV-Systems Customer Reference List

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TV Systems – Overview

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Applications

TV Systems

• Communication and control busses MOST or CAN

• Broadcasting standards DVB-T, ISDB-T, DTMB or T-DMB

• 2 - 4 Tuner systems

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TV Systems

Technical Features

• Analogue and digital reception for DVB-T and DTMB

• Pure digital reception for ISDB-T and T-DMB

• Variable 2 - 4 receiving paths

• Diversity: combines the receiving paths especially for mobile purposes

• Control, Diagnosis and Audio-transmission viaoptical MOST Bus or Control, Diagnosis via CAN

• Software update via MOST or CAN

• Teletext (if available)

• Providing new features (EPG, Browser, …)

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MS

ys

tem

s

2009 2010 2011 2012 2013 2014 2015

DAB

HD Radio

• Analysts forecaststrong growth rates– CAGR 09-15 DAB 43%– CAGR 09-15 HD Radio

45%• DAB

– French mandate for 2013– UK already established– Italy approves DAB+– …

Source: iSupply, January 2010

Car Radio Digital Reception Market

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Dirana2

Dual tuner AM/FM

audioPP

Headphone AMP (2 Ch)

Amplifier(4 Channels)

Amplifier(2 Channels)

Aux Input

MIC

I2S

AnalogI2S

Analog

Leaf Dice

Leaf Dice

SDRRAM

Xtal-2

I2S (3x)BBI2S (2x)

DABTuner

I2C/SPI

I2C

I2C

NOR Flash

Display

UserInput

USB

Xtal-1

Cayman

HD/DAB/DAB+

DMB/ (DRM+)

I2S

VIP/

Application

Processor

LDI

only for DR

only for DAB

AntennaSwitch

Mainstream System with/without Digital Radio

based on Leaf-Dice/Dirana2

Source: NXP

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SPI

Dirana2

Dual tuner AM/FM

audioPP

TMC TunerTEF7006

I2S

Analog

I2S

Analog

Leaf Dice

Leaf Dice

SDRRAM

Xtal-2

I2S (3x)BBI2S (2x)

DABTuner

DABTuner

I2C

I2C

I2C

SPI

I2C

Xtal-1

Cayman

HD/DAB/DAB+

DMB/ (DRM+)

I2CVIP

I2S

AudioProcessorI2S

Headphone AMP (2 Ch)

Amplifier(4 Channels)

Amplifier(2 Channels)

Aux Input

MIC

LDI

I2C

I2C

SDRRAM

NOR Flash

Display

UserInput

USB

SD

ApplicationProcessor

only for DR

only for DAB

AntennaSwitch

High-end System with/without Digital Radio

based on Leaf-Dice/Dirana2

Source: NXP

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Additional expenditure for DRM+Basis: DAB+ receiver

Porting of DRM+ Firmware to Cayman

Extension of application Software

BOM: Safety excess charge approx. 1 Euro

Quantity: Interesting as of 1 mio. pieces per annum

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Future digital receivers for DAB+/DRM+ only

At present DAB is only available as additional function in form of mere DAB-receivers.

The market for Hybrid Receivers is only poorly developed.

Today, advanced CMOS processes already allow highly integrated one chip solutions.

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Digital radio in Japan

Based on the Japanese terrestrial TV-system, the so-called „Sound Broadcasting“ system was supposed to be launched already three years ago.

On enquiry a NHK Manager explained:SB in Japan is the same nightmare as DAB in Europe.

According to our information the system has „fallen asleep“.

Kids watch 1 segment video/audio TV programmes on their mobile phones.

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Digital radio in Korea

Korea has introduced T-DMB.

At the moment there are two 6MHz channels in the VHF rangefor:

• 8 TV programmes

• 4 digital audio programmes

• Broadcast Website

• Encrypted TPEG data for traffic information

For some months it has been changed to DMB 2.0, i.e. theprevious DAB Audio signals have been integrated into the h264data stream. Broadcast Website (BWS) is encoded.

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Digital radio in China

Young Chinese only listen to radio in the taxi.

In Beijing DAB and T-DMB test programmes are on the air.

In the UHF range China has launched an own mobile TV-and data system called CMMB.

In hundreds of cities up to 8 TV and radio programmes can be excellently received via handhelds.

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Digital radio in France

In 2013 DMB audio is to be launched in France.

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Summary

At the moment portable equipment with LC displays ranging from 4 to 6 inch is available in the Asian countries.

The majority of the equipment features:

• TV• Radio• Navigation

In Korea concepts like BWS and BIFS are planned requiringreturn channels.

The first mobile phone with CMMB was introduced in Beijing on the occasion of the CCBN in March this year.

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Hirschmann Car Communication GmbH

Stuttgarter Strasse 45-51

72654 Neckartenzlingen

Germany

Phone +49-7127-14 – 0

Fax +49-7127-14 – 12 14

http://www.hirschmann-car.com