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Impact on Vision Providers November 2010 National Healthcare Reform

Impact on Vision Providers November 2010 National Healthcare Reform

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Page 1: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on Vision Providers

November 2010

National Healthcare Reform

Page 2: Impact on Vision Providers November 2010 National Healthcare Reform

Reform in Review

President signed H.R. 3590 into law on March 23rd. (Patient Protection and Affordable Care Act - PPACA)

President signed H.R. 4872 into law on March 30th. (Healthcare and Education Reconciliation Act)

Parts of legislation scheduled to roll out yearly between 2010 and 2019.

Page 3: Impact on Vision Providers November 2010 National Healthcare Reform

Reform in Review

• What is included– Coverage Expansion

• Coverage expansion to 32M additional Americans @ $940B est.• Individual Mandate

• Requires all citizens have health insurance beginning 2014• Employer Responsibilities

• No employer mandate for employer w/under 200 employees but…• Employers w/+50 employees assessed a penalty if any employees

receive premium credit through an exchange• Must auto enroll employees who do not select or opt out

– Delivery System Reforms– Revenue Provisions

• What is not included– Cost containment– Employer Mandates– Tort Reform/Liability Protection

Page 4: Impact on Vision Providers November 2010 National Healthcare Reform

Coverage Expansions

Public Program Expansions Medicaid eligibility up to 133% of FPL

States prohibited from reducing current benefit levels to offset cost of additional members

High risk pools Medicare “Improvements”

Plug donut hole in Part D

State Exchanges

Page 5: Impact on Vision Providers November 2010 National Healthcare Reform

State Exchanges

Stand alone vision not a mandated inclusion Probable that they may be included at state’s

option Separate exchanges for individuals and

employer groups Administration must be self sustaining thru

state “assessments” Standard sets of benefits

Page 6: Impact on Vision Providers November 2010 National Healthcare Reform

Delivery System Reforms Requirements for Transparency

Healthcare costs Medical loss ratio

85% for large group/80% for small group and individual Reporting begins 2010/Rebates begin 2011

Premium review

Administrative simplification Development and use of uniform explanation of coverage

documents Development of standardized definitions

Page 7: Impact on Vision Providers November 2010 National Healthcare Reform

Delivery System Reforms Consumer protections

Choice of primary care provider Mandatory coverage of ER visits w/out prior

authorization Federally defined “minimum qualified” coverage

(Sept. 2010 provisions) No cost sharing for preventive services No denial of coverage based on pre-existing conditions No life time or annual limits Extend dependent coverage to age 26

Page 8: Impact on Vision Providers November 2010 National Healthcare Reform

Revenue Provisions Reduce pharma payments & increase access to generics Reduce Medicare/Medicaid fraud Reduce hospital readmissions through bundled payments under Medicare Assessments on RX drug manufacturers, medical device manufactures,

health insurance companies, and diagnostic labs Expand P4P programs Excise tax on “Cadillac” health plans (2018) Medicare surtax on “upper income” citizens (2013) Additional penalties on non-medical HSA/HRA withdrawals (2011) Increase threshold for itemized medical deductions from 7.5% to 10% of

income (2013) Sin taxes (indoor tanning 2010) Reduce Medicare Advantage funding

Page 9: Impact on Vision Providers November 2010 National Healthcare Reform

Revenue Provisions

Page 10: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on Vision

Provider non-discrimination provision (Section 2706)

Enhanced vision coverage through “pediatric vision exam requirement” (2014) Vision exam but not eyewear will be a mandate

coverage for children under 18 2.3% medical device tax beginning 2013

Specifically excludes eyeglass and contact lenses

Value of stand alone vision plans not included in calculation of “Cadillac” coverage (2018)

Dilate optometric scope of practice

Page 11: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on Vision OTC products no longer an allowable expense for HSA or FSA

spending (2011) Contact lenses, solutions, readers, and refractive surgery still allowed

Limit on FSA contribution (2013) SCHIP programs maintained thru 2019

Exchanges and “Cadillac” tax likely to accelerate adoption of HDHPs HDHP members w/ HSA, HRA or limited FSA show

higher than average rate of vision care use Accelerated health plan consolidation

Reduced vision coverage under Medicare Advantage plans

Page 12: Impact on Vision Providers November 2010 National Healthcare Reform

Medicare Advantage Enhancements

Share of Medicare Advantage Plans with Selected Extra Benefits 2010

Vision exams - 86% Hearing tests - 65%

Worldwide coverage - 62% Preventive dental - 55%

Extra podiatry benefits - 47% Extra chiropractic benefits - 34%

Some transportation - 14% Part B premium rebate - 6%

Source: Medicare Advantage 2010 Data Spotlight, Kaiser Family Foundation

Page 13: Impact on Vision Providers November 2010 National Healthcare Reform

Accountable Care Organizations

Medicare demo project In 2012 providers will be allowed to

organized as ACOs Must be led by physicians or hospitals Must manage full spectrum of care “Accountable” for the overall cost and quality of care

for a defined patient population Must follow clinical guidelines and have quality

measured continuously Must provide care across all care settings

Page 14: Impact on Vision Providers November 2010 National Healthcare Reform

Accountable Care Organizations

Four organization models Network Organized Medical Group Hospital Collaborative

Two reimbursement models Total risk model Shared savings model

Page 15: Impact on Vision Providers November 2010 National Healthcare Reform

Accountable Care Organizations

Key strategies Integrate care management and engage patient Identify preventable events Reconfigure care to reduce, waste, and harm to patient

Anticipate impacts include Accelerate hospitals’ employment of physicians Accelerate clinical integration Reduce private practice delivery options

Page 16: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on ECP as Small Employer

Small Business Tax Credit 35% tax credit of health care premiums

Fewer than 25 employees Average wages of less than $50K Employer must pay 50% or greater of employee only premium cost Can include cost of dental and vision premiums Available 2010 thru 2013 Advise to talk with a benefits consultant

Wellness Program Grants Fewer than 100 employees Program must not have existed prior to 3/23/10

Page 17: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on ECP as Small Employer

Exchanges (2014) Small Business Health Options Program (SHOP) Run by state Available to employers with up to 100 FT

employees After 2017 may also be opened to larger

employers

Page 18: Impact on Vision Providers November 2010 National Healthcare Reform

Impact on ECP as Small Employer

1099 Filing Requirement (2012) Must file a 1099 form with IRS for any

vendor from whom you purchase property or services worth $600 or more during the calendar year

Page 19: Impact on Vision Providers November 2010 National Healthcare Reform

What Next? – Implementation! Varying interpretations Promulgation of rules through multiple agencies Stakeholder advocacy will continue at federal

and state agency level Public comment periods Question of agency authority to address

Items beyond agency authority will require additional legislation to fix

Compliance enforcement

Page 20: Impact on Vision Providers November 2010 National Healthcare Reform

2010 Elections Impact? Total repeal unlikely

Obama veto power Portions already enacted

Federal Level Action Require multiple hearings Stall funding Adjustments

1099 requirement Definition of grandfathered plans Delay Medicare Advantage cuts

State Level Action Limit scope of exchanges Impede expansion of Medicaid

Drop out of Federal Medicaid/SCHIP program Join legal challenges

Page 21: Impact on Vision Providers November 2010 National Healthcare Reform

Prepare Now!

Stay alert to developments nationally and locally Contact local ASOs and other integrated care

organizations for inclusion Express opinions and concerns to your elected

representatives Work with industry advocacy groups

Advocacy is Key to Promote Quality Vision Care

If you don’t tell your story,

someone else will tell it for you!

Page 22: Impact on Vision Providers November 2010 National Healthcare Reform

Prepare Now!

Consult with your business professionals Accountant Benefits consultant

Update your practice Delegate to staff so you can practice to the full scope of

licensure Adopt an EHR Develop an effective, professional web site

Align with strong business partners such as Essilor

Page 23: Impact on Vision Providers November 2010 National Healthcare Reform

The Essilor Partnership

Essilor and IHMS Commitment - Supporting the Eye Care Professional Grow Your Business

Employer strategy Other strategies

Run Your Business Provide Managed Care expertise

Page 24: Impact on Vision Providers November 2010 National Healthcare Reform

CO

NS

UM

ER

S

LABECPs

/Retailers

LENS FRAMES

Essilor’s Traditional Focus

Page 25: Impact on Vision Providers November 2010 National Healthcare Reform

Large Self-Funded

EMPLOYER/PURCHASER

Medium/Small(Broker)

GovernmentBusiness Coalition/Affiliations

Co

ns

um

ers: M

emb

ers & W

ork

ers

Health Insurers( HMO / PPO )

Vision Plan Dental/Vision Plan Combo

LAB ECPs

LENS FRAMES

Expanded View

Page 26: Impact on Vision Providers November 2010 National Healthcare Reform

The IHMS TeamSteve Nussbaumer

VP IHMS

Barbara Heffez-PiperDirector - Cross-Channel

Operations

Terri NesrstaRegional

Director- Central

Gail TarantinoRegional

Director- West

Jessica SumnerAssistant

Colleen GelbPlan Specialist

•Optum Health•Superior Vision•Opticare

Mike MonacoRegional

Director- East

Maria BarnwellDirector-Business

Development

Raphael VarisellaPlan Specialist

•VSP•CompBenefits

Christelle BroizeProject Manager

Alyssa BakerPlan Specialist

•EyeMed•Avesis•VBA

• EyeMed

• Humana (CompBenefits)

• VBA

• Advantica

• Medicare / Medicaid

• VSP

• Superior Vision

• Anthem BCBS (WellPoint)

• Optum Health (Spectera)

• Davis Vision

• Avesis Vision

• NVA

• Opticare

• Medicare / Medicaid

• Military

• Kaiser

• Employer initiatives

• Strategic Accounts

Red SoloskoDirector-Marketing

Matt WoodMarketingAssociate

Kristie MillerMarketing Manager

Steven FalesMarketing ssociate

Page 27: Impact on Vision Providers November 2010 National Healthcare Reform

Employer Program

What They Want? Reduced healthcare costs

99.4% of top decision makers are concerned with the impact of health care costs (2010 UBA Employer Opinion Survey)

Tactics employed Minimize employee health risk Shift costs to employee 80% will spend money on health promotion and wellness in

2011 Majority express frustration with the ROI Desire to increase employee engagement rates

So What? Opportunity to leverage Vision Care as a program that:

Increases employee engagement, Improves health outcomes Reduces healthcare utilization

Page 28: Impact on Vision Providers November 2010 National Healthcare Reform

What is the Employer Program?

A strategy that ties the eye exam to reduced health care costs and risks

Provides frequent and direct messaging to large pools of people

Grows utilization of eye exam and hardware

Page 29: Impact on Vision Providers November 2010 National Healthcare Reform

Health Fair Program

2008-2009 100 Events Attended 200k+ Employees Impacted 10 Trade Shows Attended 100K

Page 30: Impact on Vision Providers November 2010 National Healthcare Reform

Vision Wellness BrochuresWhat:

A set of 6 topical (vision-related) information sheets you can use to build interest and initiate a dialogue on vision coverage with a target employer

Topics:

1. Vision & the Aging Workforce

2. Vision for a Healthy Workplace

3. Eye Safety at Work and Play

4. The Road to Better Health

5. Vision Disorders in Children

6. Computer Vision Syndrome

Page 31: Impact on Vision Providers November 2010 National Healthcare Reform

VisionSavesMoney.com

CUSTOMLogo

Page 32: Impact on Vision Providers November 2010 National Healthcare Reform

Think About Your Eyes Direct to consumer messaging – importance of

comprehensive eye exams TV, radio, online and social media

communications 2 year campaign

Focused on nine cities – New York, Los Angeles, Chicago, Denver, Atlanta, Houston, Sacramento, Cincinnati, and Portland

To date has generated more than 213.5 million impressions.

Page 33: Impact on Vision Providers November 2010 National Healthcare Reform

Think About Your Eyes Events

New York – May 24-30, 2010

Chicago – July 19-25, 2010

Page 34: Impact on Vision Providers November 2010 National Healthcare Reform

Essilor Vision Foundation A public charity whose mission is to eliminate poor vision and its

lifelong consequences starting with children Provides free eye exams and new prescription eyewear through in-

school and partnership programs to children who cannot get them otherwise

Educates parents, teachers, caregivers, and community leaders to be aware of the implications of poor vision and watch for signs of vision problems in children

Educates children on importance of vision care and proper care for eyewear

Page 35: Impact on Vision Providers November 2010 National Healthcare Reform

Hot Off the Presses

“A Path to Wellness” – A white paper by KDD Health Solutions

Analyzed 3 years of medical claims for a company of 10,000 employees & dependents

62% higher

Page 36: Impact on Vision Providers November 2010 National Healthcare Reform

Strategies For Sustainable Environment

Assistance to Run Your Business thru: Managed Care Plan Expertise Webinar Training

Page 37: Impact on Vision Providers November 2010 National Healthcare Reform

Run Your Business Practice Assessment Development to:

Increase Capture Rate and Traffic Reaching out to new customers Internet presence Retaining current customers

Increase Practice Profitability Dispensing techniques Staff training on plans Pricing strategy Frame board optimization

Report Trend Analysis

Page 38: Impact on Vision Providers November 2010 National Healthcare Reform

Conclusion

Managed care will continue to be highly important to independent optometry

Healthcare reform will keep things “exciting” for the foreseeable future

Recommendation: Find the right advisors to partner with during this turbulent time, and STICK WITH THEM.

Page 39: Impact on Vision Providers November 2010 National Healthcare Reform

Terri [email protected](214) 496-4846

For more information please contact your Essilor Sales Rep or:

Ken [email protected](801) 589-6539

Matt SwartzDistrict Sales [email protected](480)387-4705