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Impact of Video on the LAN and MAN Architectures Ron Haberman Alcatel-Lucent

Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

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Page 1: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Impact of Video on the LAN and MAN Architectures

Ron Haberman

Alcatel-Lucent

Page 2: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

What is Video?

IPTV, VoD and Internet TV attract customers ... and create lots of traffic

An Expanding Class of Video-centric Application Service Providers

IP Network

A one hour video download consumes as much bandwidth as a year’s worth of email“Google and cable firms warn of risks from Web

TV”, Reuters, Feb 7, 2007.

Page 3: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Impact of Video Entertainment

“IPTV” service – A new level of QoE

Video is the change agent driving next gen IP network infrastructure design

IPTV – Controlled delivery of premium broadcast TV and VoD services

Video and multimedia streaming causes dramatic shifts in traffic patterns

Scalable bandwidth capacity, QoS/QoE, HA, Multicast, …

Evolving user expectations, evolving network needs

Page 4: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Optimizing Broadcast Video Delivery Key Requirements

Triple Play Service Delivery Architecture

IP

Internet

NGN

Ethernet basedMPLS/VPLS

BSR

Subscriber PolicyEnforcement

BTV and Centralized VOD

BSA

Traffic engineering, QOS, security, carrier OAM

VPLS: combines strengths of Ethernet and MPLS

Service separation: unicast/mcast VPLS instances

HQOS: per-subscriber and per-service flow control

Security: residential split horizon, anti-spoofing, Mac-protection…

Multicast optimization and flexibility

VPLS multicast registration (IGMP proxy)

H-VPLS: optimize rings and/or mesh topologies

Distributed multicast and content insertion

Assuring the user experience• IGMP performance, HQOS, ICC•Service admission control•Performance monitoring•End-to-end management

High-availability, non stop services•Rapid restoration (MPLS FRR)•Source redundancy (PIM-BFD)•Node/network resilience (NSR, ISSU)

VODServer

VODServer

VOIP

Page 5: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Non-Stop Video Service Availability

Anycast RPSystem Resiliency

MC-LAG — Multi-chassis Ling Aggregation

AnyAccess

802.3adCapable

xDSL

G-PON

Access Aggregation Service Edge

Resi

dent

ial

Central Office VHOM

CSInternet

Video

VoiceX

MC-LAG

11

22

Resiliency Extended to Access to Core

Resilient

VPLS

Network Resiliency

ResilientIP-VPN

Page 6: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Impact of Video Entertainment

“Best Effort” service is great for many applications – but video isn’t one of them

0

0.1

1.0

10

Mbp

s

HSI OTT-Video

Average b/w per Subscriber

0

10

20

30

40

50

60

70

Ove

r Su

bscr

ipti

on R

atio

HSI OTT-Video

Over Subscription

On-demand Video Entertainment- real-time video streaming

- variable bandwidth determines “wait” to view

- delay tolerant

- sustained bandwidth proportional to screen size

- delay intolerant

Premeditated Video Entertainment- download for future viewing

Video is the change agent driving next gen IP network infrastructure design

IPTV – Controlled delivery of premium broadcast TV and VoD services

Video and multimedia streaming causes dramatic shifts in traffic patterns

Scalable bandwidth capacity, QoS/QoE, HA, Multicast, …

Evolving user expectations, evolving network needs

Internet TV – Over-the-top video content, aggregated from many sources

Page 7: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

Just “Doing Nothing” Affects a Service Provider’s Competitive Position

Over time voice evolves to blended IP multimedia services Quality of user experience is key to long-term success and

profit

IPTV services are by far the most demanding

in terms of quality.User expectations are

set very high.

HSI

Voice IPTV

OTT video demands better QoE than best effort HSI services can provideDissatisfied customers may churn all

their services, not just one.Fairness is essential.

“Flawless Quality of Experience” across all services is a brand-defining attribute

Page 8: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

8 | BSX | February 2007

Differentiated Data content can be treated according to subscriber policyEach subscriber has independent policy configuration to allocate dedicated queues and Application QoSCan have separate rates for preferred vs. regular contentCan shape overall HSI rate and individual OTT video

GE

PerSub

Shaping

VoIPVideo

AccessNode

GEBSA

BSR

IP

Per-sub rate-limited HSIPer-sub Application QoS policyPer-service priority/delay/loss

Per-service priority/delay/lossContent Differentiation

BTV

...PerSub

Shaping

VoIPVideo

Regular

Preferred Preferred Content

VoIP

Video

Internet Apps

InternetHSIRate

HSI VariablePeak Rate Limit

HSI Per sub, per-Application flow based L4-7 classification/ marking & queuing

What about IPTV: Opportunity or Threat?Application based QoS for Over The Top Partners

Page 9: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

9 | BSX | February 2007

Thank-You

www.alcatel-lucent.com

Page 10: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

10 | BSX | February 2007

Backup

Page 11: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

11 | BSX | February 2007

The Video Inflection Point

Video is the change agent driving next gen IP network infrastructure design

IPTV – Controlled delivery of premium broadcast TV and VoD services

Internet TV – Over-the-top video content, aggregated from many sources

Video and multimedia streaming causes dramatic shifts in traffic patterns

Scalable bandwidth capacity, QoS/QoE, HA, Multicast, …

Evolving user expectations, evolving network needs

02

468

101214161820

Mbp

s

HSI IPTV/Video

Nominal Bandwidth

0

10

20

30

40

50

60

70

Ove

r Su

bscr

ipti

on R

atio

HSI IPTV/Video

Over Subscription

Aggregate bandwidth consumption

BetterQoS

!

Video Service Innovation

Page 12: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

12 | BSX | February 2007

Neutrality (FCC August 2005 Principles)Access the Internet content of choice

Run applications and use services of choice

Connect their choice of devices that do no harm

Enjoy competition among service, application and content providers

FairnessEnsure best-effort network resources are allocated in a just and equitable fashion

Service ImprovementEnables subscribers and content/application providers to improve their experiences over the public Internet

Service Expansion Delivers a Better ExperienceEnsures Fairness and Maintains the Principles of Neutrality

Neutrality, Fairness and Service Improvement

Page 13: Impact of Video on the LAN and MAN Architecturesel.el.obs.utcluj.ro/lanman2007/presentations/haberman.pdf · IPTV – Controlled delivery of premium broadcast TV and VoD services

A Service Provider’s Response to evolving Internet applications

IP innovation lets Service Providers become part of the application value chain

What Service Providers can do about it

a) Threat?b) Opportunity?c) Both a & b?

For Service Providers, ASPs are a:

Status Quo(Nothing Fails Like Success)

Give AwayMore Bandwidth

CreateNew Services

Current “Best Effort” model self-regulates traffic,

providing an increasingly inferior user experience and a decrease in video usage.

Subscriber fairness is essential.

Leverage physical network assets to deliver an

enhanced user-centric experience and increase

shareholder value

Embrace the Internet’s separation of applications

and transport, further propagating the Service

Provider’s role as transport utility