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Page 1 WhyAdvertiseWithUs?UnicornMagazineAtAGlance...
Page 2 ContactDetails
CopyDeadlines
Page 3 AdvertTemplateKey
HalfPage(landscape)adsize(UM3)
Page 4 AdvertOverview
QuarterPage(portrait)adsize(UM1)
HalfPage(portrait)adsize(UM2)
Page 5 InsideFontCover(withborder)adsize(UM4)
Page 6 InsideBackCover(withborder)adsize(UM7)
Page 7 BackCover(withborder)adsize(UM8)
Page 8 FullInnerPage(withborder)adsize(UM5)
Page 9 FullInnerPage(withbleed)adsize(UM6)
InsideFontCover(withoutborder)adsize(UM8)
Page 10 AdvertDesignService
Page 11 Distribution
Page 12 TechnicalInformation
Page 13 BackIssues
CB1344
[email protected] / [email protected]://ISSUU.COM/UNICORNMAGAZINE07771 822414 (CLIVE)2 HILL CLOSE, HARPENDEN, HERTS AL5 5JE
Unicorn Magazine: Media pack2018 – 2019Unicorn Magazine: Media pack 2018 – 2019 1ifc
Advert trim area for ‘with border’ adverts
Advert area for ‘with bleed’ adverts
Recommended Safe Area
Advert Bounding Box
Advert Size / Template Reference Number
Tomakeadvertisingwithusaseasyaspossible,templatesforallouradvertsizes(inavarietyofcommonlyusedformats)areavailableasfreedownloadsfromourwebsite,orcontactusandwecansendyouonedirectly.
Wecanevendesignyouradvertforyou–seemoredetailsonourserviceonpage10ofthisdocument.
UM1
Copydeadlinesforeachissuefallonthemiddlemonthoftherundurationofeachissue,onoraroundthe15thofthemonth(normallyaFriday).
Contactusatanytimeifyouneedanyadditionalinformation,ortodiscussyourspecificrequirements
Address: 2HillClose,Harpenden,HertsAL55JE
Website: www.unicornmagazine.org
Email: [email protected]
Twitter: https://twitter.com/unicornmag
Facebook: https://www.facebook.com/pages/Unicorn
Issuu: http://issuu.com/unicornmagazine
Blog: www.unicornmagazine.wordpress.com
Dropbox: https://www.dropbox.com/sh/scibnivj4vni1bh/AAD9FUUYokTA6xwtQYaUn8v6a?dl=0
Clive [email protected]@cbatkin.plus.com
Issue 143 July,August,September2018 Friday,April27,2018
Issue 144 October,November,December2018 Friday,August10,2018
Issue 145 January,February,March2019 Friday,November09,201
Issue 146 April,May,June2019 Thursday,March08,2018
Issue 147 July,August,September2019 Friday,May10,2019
Issue 148 October,November,December2018 Friday,August09,2019
Unicorn Magazine: Media packUnicorn Magazine: Media pack 2018 – 20192018 – 2019 32
HALF PAGE (LAndscAPE):BLAck & WHitE: £35.00
coLour: £45.00
Trim size 134mm (W) x 92mm (H)Bleed size 140mm (W) x 98mm (H)
Recommended Safe Area 128mm (W) x 86 mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM3
HALF PAGE (PortrAit):BLAck & WHitE: £35.00
coLour: £45.00
Trim size 63.5mm (W) x 191mm (H)
Bleed size 69.5mm (W) x 197mm (H)
Recommended Safe Area 57.5mm (W) x 185mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM2
Unicorn Magazine: Media packUnicorn Magazine: Media pack 54
quArtEr PAGE:BLAck & WHitE £22.00
coLour: £27.00
Trim size 63.5mm (W) x 92mm (H)
Bleed size 69.5mm (W) x 98mm (H)
Recommended Safe Area 57.5mm (W)
x 86mm
10% discount for four issues booked and paid for in advance – any size!
UM1
UM1 QuarterPage £22.00 / £27.00
UM2 HalfPage(portrait)£35.00 / £45.00
UM3 HalfPage(ldscpe)£35.00 / £45.00
UM4 IFC £67.00 / £85.00
UM5 FullPage £55.00 / £70.00
UM6 FullPage(bleed) £55.00 / £70.00
UM7 IBC(border) £67.00 / £85.00
UM8 BackCover £75.00 / £100.00
2018 – 20192018 – 2019
insidE Front covEr:(WitH BordEr)
BLAck & WHitE: £67.00coLour: £85.00
Trim size 134mm (W) x 196mm (H)Bleed size 140mm (W) x 202mm (H)
Recommended Safe Area 128mm (W) x 190mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM4
BAck covEr(WitH BordEr):
BLAck And WHitE: £75.00coLour: £100.00
With border option:Trim size 134mm (W) x 196mm (H)
Bleed size 140mm (W) x 202mm (H)Recommended Safe Area 128mm (W) x 190mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM8
20182018 – 20192018 – 2019 Unicorn Magazine: Media packUnicorn Magazine: Media pack 76
insidE BAck covEr(WitH BordEr):
BLAck And WHitE: £67.00coLour: £85.00
Trim size 134mm (W) x 196mm (H)Bleed size 140mm (W) x 202mm (H)
Recommended Safe Area 128mm (W) x 190mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM7
FuLL innEr PAGE:BLAck & WHitE: £55.00
coLour: £70.00
Trim size 148mm (W) x 210mmBleed size 154mm (W) x 216mm (H)
Recommended Safe Area 134mm (W) x 196mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM6
FuLL innEr PAGE (WitH BordEr):
BLAck & WHitE: £55.00coLour: £70.00
Trim size 134mm (W) x 191mm (H)Bleed size 140mm (W) x 197mm (H)
Recommended Safe Area 128mm (W) x 185mm (H)
10% discount for four issues booked and paid for in advance – any size!
UM5
Unicorn Magazine: Media pack 98 2018 – 2019
How we distribute the printed copy of the magazine Weprint3000copiesofeachissue,andgettingholdofacopyisverysimpleviaoneofthenumerousmethodswlistedbelow:
By Hand:
• Participatingfolkclubs,danceclubs,Morrissides,pubs&venueswillreceivesufficientcopiesforalltheirmembers–simplypickoneupfromthere.
• Weregularlydistributetomostmajorlibraries,andsomesmallerbranches.
• Wealsosupplysomemusicshopsinthearea.
• IfyouseetheUnicornTeamatanevent,askforacopy–weusuallyhavesomesecretedaboutourperson!
• Youcancomeandcollectsomeinpersonfromus,eitherfromHarpendenorCaddington-pleasecontactustoarrangethis
Please note that we rely heavily on our fantastic team of volunteer distributers to help take copies of the magazine to the far reaches of our five-county area. By its very nature however, this method of distibution can be open to fluctuations and is hard to guarantee set dates or times. If you find this method of receiving your magazine does not work for you, then please contact us to discuss or consider using one of the many other methods – our new courier service detailed below is probably the most reliable and is very resonably priced.
By post /courier:
• Wecanarrangetocourierasupplyofmagazinesdirecttoyourhomeorclub–usuallyonepacket(containingaround20–25magazinesdependingonthesizeofeachissue).Wecharge£8.95 forthisservice–pleasecontactusforaquotationifyourequrelargerquantites.
• Ifyouwouldlikeanindividualcopyofeachissuesenttoyoubypost,sendusanunused,gummedA5envelope,stampedandaddressedtoyourself.Writetheissuenumberyouwanttobesentinthetopleft-handcorner,andwewillmailyouthatissuewhenitispublished.Youcansendusmorethanoneenvelope,butremembertowritethedifferentissuenumbersineachleft-handcorner.Pleasesendyourenvelopestothefollowingaddress:Unicorn Magazine, 2 Hill Close, Harpenden,Herts AL5 5JE
How we distribute the electronic copy of the magazine: Moreandmoreofourreadersareaccessingthepublicationonline–thisisaninstantandconvenientwayofgettingthemagazine.Theelectroniccopyisalsoavailableacoupleofweeksearlierthentheprintedversion
• APDFofthemagazineisavailableonthehomepageofoursite–www.unicornmagazine.org
• ItisalsoavailablefromourBlog–www.unicornmagazine.wordpress.com
• ViaDropbox:wehaveaDropboxaccountwhichcontainselectronicversionsofallourresources–fromthecurrentissueofboththemagazineandposterstobackissues,contributorforms,etc.VisittheDropboxsitehere:www.dropbox.com/sh/scibnivj4vni1bh/AAD9FUUYokTA6xwtQYaUn8v6a?dl=0
• Anonline‘pageturning’versionavailableattheexcellentIssuu.comsite–visitourareahere:http://issuu.com/unicornmagazine
• WecanalsoemailaPDFtoyou,butthefilesizeoftenmakesthisrathertricky–contactustodiscuss.
Unicorn Magazine: Media pack2018 – 2019 11
Simply tell us what size advert you want, supply us with all the relevant content (text, photos, contact details etc) and for just £20.00 per ad
we will design an eye-catching and effective design – no more worries about sizing, specifications or artwork technicalities...
Alternatively for £15.00* we have a range of pre-prepared Gallery Adverts in a range of styles – all ready to accept your content.
Please visit the website to see these in greater detail
*Price is a one-off fee if the information is non-variable, ie will not change issue to issue (an advert for a business or product, for example). Price is per ad if the
information will change issue to issue (an advert for a folk club programme, gig listing etc).
contact the Unicorn Team for more information or to discuss your requirements:
Mobile: 07777 1822414
email: [email protected]
Web: www.unicornmagazine.org.uk
post: Unicorn Magazine,
2 Hill Close, Harpenden, Herts AL5 5JE
Advertisement Sizes:EffectivefromJanuary2017ouradvertsizesandpricesareasshownbelow.
Pricesareforsupplied,correctly-sized,press-readyartwork:
Quarter page (portrait): UM1 Trimsize:63.5mm(W)x92mm(H)
Half page (portrait): UM2 Trimsize:63.5mm(W)x191mm(H)
Half page (landscape): UM3 Trimsize:134mm(W)x92mm(H)
Inside Front Cover (with border): UM4Trimsize:148mm(W)x210mm(H)
Full Inner page (with border): UM5 Trimsize:134mm(W)x191mm(H)
Full Inner page (with bleed): UM6 Trimsize:148mm(W)x210mm(H)
Inside Back Cover (with border): UM7Trimsize:148mm(W)x210mm(H)
Back Cover (with border): UM8 Trimsize:148mm(W)x210mm(H)(nobleed)
Diary EntriesTheseincludefreeentryintheClubIndex.
Priceperquarter:£13.00
Bespoke Advert sizesIfyouhaveaspecificsizeorshapeofadvertinmind,pleasedonothesitatetocontactusandwewillaccommodateyouifwecanandgiveyouaquotation.
AdvertorialWecanalsoofferadvertorialfeaturesifrequired–pleasecontactusforfurtherinformationortodiscussyourexactrequirements.
Advert Size Explanation:HerearesomebriefexplanationsoftheTrim,BleedandRecommendedSafeAreacategoriesandhowtheyshouldbeappliedtoyouradvertisements:
Trim Size:Thisisthefinal/actualsizeofthead,eitherwhenitisplacedwithintheboundingbox(forstandaloneads),orafterthepublicationhasbeencuttosize(148mm(W)x210mm(H))forthoseadswithbleed.
Bleed Size:Foradsthathaveelementsthatextendtotheveryedgeofthetrimmedpage,5mmof‘bleed’needstobeadded,whichisthentrimmedoffwhenthepublicationiscuttosize).
Recommended Safe Area:Topreventanyareasoftheadsfrombeingobscuredbytheboundingbox,werecommend(butdonotinsist)thatanyimportantitemssuchastext,photosetcthatdonotbleedoffetc,arekeptwithina3–5mmborderfromtheinsidetrimsizeofthead.
Thedottedredlineshownontheadsinthisdocumentshowsasample3mmsafeareawithineachtrimsize.
Fullpage(withbleed)adswehavesuggestedusea7mmrecommendedsafearea.
Advert Box ShapesAspartofthenewdesign,lookandfeelforthepublication,wehaveintroducedacoupleofoptionsfortheboxesyouradwillsitwithin–wewillapplytheseatourdiscretion.
Asapreferencewewillbeusingaroundedcornerversionoftheboxsopleasebearthisinmindwhendesigningyourad.
Pleasenotethatwewillbeaddingtheblacklinearoundtheboxshapein-house–it is therefore preferred that you leave this off you ad design.
Artwork Formats:
Artworkisprintedinmono/grayscale,orinCMYK,ideallyat300dpi.Acceptableartworkformatsinclude(inorderofpreference):
• PressReadyPDF• PackagedInDesignFiles• .EPSfiles(AdobeIllustrator
orsimilarvectorformats/software)
• TIFFs• HighResJPEGS• .PSDfiles(AdobePhotoshop
format)• Wordfiles(pleasealsoinclude
withthefileanyimages/graphics/photos/logos/fontsused).
• Wecanalsoscanfromacorrectsizemonoprint(althoughpleasenotewecannotbeheldresponsibleforthequalityofthereproductionfromthisprocess)
PleasenotewealsocannotguaranteetheaccuracyofartworkreproductionunlessanyfileisaccompaniedbyaPDFproof,screengrab,orprintedproof(senttousbypost).
Advert Design:Wecandesignandtypesetadvertisementsforyoutoproduceaprofessionalandeye-catchinglayout.Chargesforthisare£20.00perad,peredition–pleasecontactClivetodiscussyourexactrequirement.
Advert ‘Helpdesk’:Ifyouneedanyhelpinsettingyourad,preparingitforprintorsimplyneedabitofguidance/advice,pleasedon’thesitatetocontactusatanytimeandwewillhelpyouthroughtheprocess.
Advert Templates:Tohelpyouputyouradstogether,wehaveready-madetemplatesforalltheadsizes,inavarietyofacceptableformats.Pleasevisitthewebsitetodownloadthese,orcontactusdirectlyandwewillsendthemtoyou.
Take advantage of our 10% discount for four issues booked and paid for in advance – any size or diary entry!
Unicorn Magazine: Media pack 2018 – 201912
BackissuesofallthelatestissuesofthemagazinecandownloadedasafreePDFfromourwebsite,ourblog,ourDropboxorourISSUUaccounts.
Unicorn Magazine: Media pack 14
