ICOLC April 23, 2001 Newport, Rhode Island Barbara Cooperman, Chief Marketing Officer Darrell Gunter, Senior VP Sales & Services Americas The Art of Information

ICOLCApril 23, 2001

Newport, Rhode Island

Barbara Cooperman, Chief Marketing OfficerDarrell Gunter, Senior VP Sales & Services Americas

The Art of Information SolutionsThe Art of Information Solutions

The Art of Information Solutions

Agenda• Vision

• Branding and Product Architecture

• More Choice of Content

• More Choice of Functionality

• More Choice of Platform

• Open Linking Technologies

• Usage Statistics & Tools

• Archive & Partnerships


Electronic Publishing Vision

• Largest database for STM on the Internet today (Essential Resource)

• Largest network of scientific researchers (Quality Resource)

• Price/performance leader for the delivery of STM information services (Value Resource)

• Create open information solutions - with content from all suppliers

• Create an environment for scientific discovery and insight

• Create value for our customers

Market Position Mission


• From one content product to a portfolio of information solutions

• Built around a unifying, market-driven brand concept

• Providing:

– customers with choice and flexibility

– end users with customized research solutions

…The Art of Information Solutions


MARKET ACADEMIC INDUSTRY


MARKET

WEB EDITIONS

DIGITAL COLLECTIONS

NAVIGATORS

LOCAL TOOLS

PORTALS

ACADEMIC INDUSTRY


MARKET

WEB EDITIONS

DIGITAL COLLECTIONS

NAVIGATORS SD Navigator

LOCAL TOOLS

PORTALS

ACADEMIC INDUSTRY


Providing More Choice of...

• Content• Functionality• Platforms

LEADING TO MORE VALUE


More Choice in Content

• Web Editions

• Digital Collections– Limited– Complete– Freedom– Subject– Backfiles

• Navigators– ScienceDirect Navigator– Individual A&I

Databases– BioMedNet Reviews– Engineering Village 2

• Portals– Scirus.com– bmn.com


Web Editions

• Part of print subscription

• Proposition:– ScienceDirect format (HTML, Summary Plus,

PDF)– 12 Months rolling access– Simple searching WE text– Inward-linking from ES platforms and products


Digital Collections• Content

– Standard 4 year archive with current year building

• Standard full text subscription options– Limited: Selection of current print holdings– Complete: All of the current print holdings– Freedom: e-access to non-subscribed titles

• New options: Subject Collections and Backfiles

The Art of Information SolutionsNew Digital Collection Option -

Subject Collections• A subscription package consisting of pre-

selected lists of titles per scientific field.

• 21 Subject Collections are now available

• Each Subject Collection is complemented with a Subject Home page on ScienceDirect

The Art of Information SolutionsNew Digital Collection Option -

Backfiles

• Elsevier Science is committed to loading all titles on SD

– back to Vol. 1 Issue 1, approximately 40 million pages in total!

• HTML abstracts and references, PDF body, full text searchable

• Organic Chemistry 6 titles/1 million pages, available now

• Chemistry programme will be loaded throughout 2001

– total of 4 million pages

• One-time purchase price, not annually recurring


Navigators• ScienceDirect Navigator

– A comprehensive STM abstracts database

– Coverage of over 10,000 titles as selected and indexed in leading A&I databases from Elsevier plus Medline

– Available in two options• Core: 5 most recent years• Complete: all available

years back to 1974

• Individual A&I databases– Elsevier Science databases:

• Embase, Biobase, Biotechnobase, Compendex, Fluidex, Geobase, Oceanbase, Beilstein, World Textiles

– 3rd party databases:• Biosis, Inspec, EconLit,

Medline, PsycINFO, GeoRef

• BioMedNet Reviews

• Engineering Village 2


Portals - Scirus.com


Portals - Scirus on ScienceDirect


More Choice in Functionality

Author Tools CustomizationPersonalization

LinkingSearchingBrowsing

Complexity


ScienceDirect - Functionality• Last year

– Basic and advanced search of either journals or databases– Browse, personalization, alerts, linking

• Today– Search multiple sources with one interface– Cross database searching with normalized fields– Search by named database or by subject area– Search history/combine searches– Export to citation manager– Librarian banner/homepage

• Planned for the rest of 2001– De-duplication of records– Cited by– Article by article publication– Improved personalization/alerts– Journal holdings information/links to local holdings


More Choice of Platforms

On-Line On-Site

Access to full text, rich A&I navigation and robust functionality through the internet

Local hosting of content from Elsevier and other publishers, powered by ScienceServer, Endeavor, or a proprietary Intranet platform

Hybrid

Seamlessly connect researchers to local and online content and services

1st Hybrid:

2nd Generation:


• Voyager – state-of-the-art integrated library management system

– Supplemental modules:

• Citation Server - will include full Open Linking Technologies suite July 2001

• Image Server

• Interlibrary Loan

• Media Scheduling

• Universal Catalog

• Universal Borrowing

• Geospatial Searching

• ENCompass - the only single, fully-integrated tool for managing, searching, linking, and providing access to the vast and varied collections of libraries

– single user interface for discovery, linking, and access

– unified tool incorporating all of a library’s collection; flexible, customizable

– will include full Open Linking Technologies suite December 2001


Open Linking Technologies

• VisionProvide users with seamless navigation on and between platforms

• GoalTo link together the entirety of scientific information regardless of location or availability

• HowThrough a suite of Open Linking Technologies jointly developed by Elsevier and Endeavor


Open Linking Technologies• Rich, Internal Links

– Within a platform between abstracts, articles and references

• CrossRef– From ScienceDirect to other external information collections– From other external services to ScienceDirect-hosted content

• LinkFinder– From references to known sources with high probability (Bibliographic

databases, document delivery services, patent databases, e-books, etc.)

• LinkFinder Plus - customized linking and link to local holdings– From references to both local and remote resources– Appropriate copy resolution

The Art of Information SolutionsScienceDirect Electronic Usage

ReportsFeatures

• Electronic access to data

• HTML printable graphs and tables

• Down-loadable text files

• 13-month rolling calendar that supports trends analysis

The Art of Information SolutionsAccess and Availability

• For security reasons access requires 3 components – URL + UserID + Password

• Supplied monthly via email

• Stats available September 2000 (July 2000 soon)

The Art of Information SolutionsAccess and Navigation

• System is case sensitive !!!

• Eventually, users will be able to customize/ change password - currently not enabled.


Statistical Data Display

• Downloadable Files

– Overall Usage

– Subscribed Titles

– Unsubscribed Titles

The Art of Information SolutionsGraphical Reports

• General Overview• Users and Sessions• Daily Activity• Articles by Type• Non-subscribed Articles• Articles Access Routes• Search Activity• Searches by Database• Personal Profile Usage• Number of Alerts (active or new)• Personal Profile Activity• Other Pages Accessed


Reports Page

ES Links

3 Text FilesOptions


Graphical Reports

Click Here for Report

Descriptions


General Overview Report


Users and Sessions Report


Daily Activity Report


Requests for Full-Text Articles by File Type


Search Activity by Subscribed Database

The Art of Information SolutionsARCHIVE POLICY DEVELOPMENTS

• EES SDOS LOCAL ARCHIVE– 1995

• SDOL Launched December 1998– 1995

• 1999 Archive Policy Established– Trusted Third Party – Data Provided via Tape/ CD-ROM or LAT

1996


ARCHIVE POLICY DEVELOPMENTS

• Current Developments• Feb 2001 Yale Univ. & Elsevier

Partnerships (Funded by the Mellon Foundation)

• Development of “Digital Archive”1,100 ES titles• Initial 12 month planning period• Scope:

– What it means to be an archive– What metadata is required to describe that archive. – How an archive might be used.


ARCHIVE POLICY DEVELOPMENTS

• Other Developments & Discussions (No Formal Agreements Agreements)– US Library of Congress– The Royal Library of the Netherlands– OCLC– S everal Libraries in Japan – Some SDOS customers


PARTNERSHIPS WITH CONSORTIA

• Understanding The Needs (Consortia vs. Institution)

• Developing A Super User Group– Evaluate its Needs– Review & Evaluation of e-products– Develop Strategic Marketing Plans– Leverage Your Investment



• Flexible Pricing Options!– Subject Collections– Freedom Packages

• Full Text• Databases

– Build Your Own Digital Library Program



• Strategies For Funding

• Strategies For Trials

• Strategies For Consensus



• Achieve Goals & Objectives!

• Demonstrate Productivity Gains!

• Increase Share of Financial Funding within Your Institution!


FLEXIBILITY. CHOICE. VALUE.

• Flexible Product & Service Options• Choices to fit the needs of your end users• Buy what you need……...Value is maximized

……….”The Art of Information Solutions”


Thank you!

Q & A

Documents

ICOLC April 23, 2001 Newport, Rhode Island Barbara Cooperman, Chief Marketing Officer Darrell Gunter, Senior VP Sales & Services Americas The Art of Information