ILLUSTRATEDHUGS 2020

ISSUE #4HUGS MAGAZINE

THE PEOPLE'S CHOICE, BEST USED CAR DEALER 15 YEARS IN A ROW!

GET MOTORVATED… TEAM HUGGABLE SHARES THEIR FAVOURITE QUOTES INSIDE

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IT IS FASCINATING THAT YOU

ARE ABLE TO SEE A CHILD’S

MONEY PERSONALITY AT A

REMARKABLY YOUNG AGE.

4 SPRING 2020MONEY TALK

TWIN STUDIES. Birth order books. Family reunions. These are all great ways to ponder or observe how similar or dissimilar we are to our family members and siblings. From facial expressions to viewpoints, the similarities and differences can be fascinating!

We also think it is fascinating that you are able to see a child’s Money Personality at a remarkably young age.

After many years of research and work with thousands of families we determined you are born with your Money Personalities. They are hard-wired into your DNA from the start just like your hair color or how tall you are.

Because those tendencies are there from the start, you can often identify a child’s Primary Money Personality through observation. One easy way to determine your child’s Money Personality is to watch them with their Easter candy.

Each Easter Americans buy over 700 million Marshmallow Peeps, and 16 billion jellybeans. Add 90 million chocolate Easter bunnies and you have either a stomach ache or a great setting to identify your child’s Primary Money Personality.

Saver – A child with a Primary Saver Money Personality will hold on to their candy forever. His or her Peeps will turn to stone before they’d consider consuming them all.

Spender – A Spender child will get a thrill from eating their treats right away. Why wait?

Risk Taker – A Risk Taker child will find creative, new uses for their newly acquired “commerce” of jelly beans and chocolate and may trade with cousins or fellow hunters to collect the hard-to-find-ones or increase their stash of their favorite color of jelly bean.

Security Seeker – A child who is a Security Seeker will save the best for last. They’ll save their prize treat for some perfect, future time.

Flyer – A child who has a Flyer Money Personality may amaze some adults as they give away their spoils. They care more about the fun time spent with friends hunting the eggs and candy than eating it all. They enjoy the relationships and sharing and won’t appear as competitive as other kids on the hunt.

What Money Personalities did you see in your children, grandchildren, nieces or nephews this past Easter?

ONE EASY WAY TO IDENTIFYYOUR CHILD'S MONEY personality

Scott & Bethany Palmer, The Money Couple, each have 20 years of financial advising experience, are love & money experts, authors, TV Personalities, Radio regulars and speakers who help couples solve money issues in their relationship. Grab a copy of The 5 Money Personalities: Speaking the Same Love and Money Language.TheMoneyCouple.com

5MONEY TALK

BY: The Money Couple

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8 2020 ISSUE #4

THE WORK WORLD IS TOUGH: Wake up, go to work, deal with the boss (or if you are the boss, deal with everyone), make money (ideally to make more this year than last year), come home, manage personal life, go to bed, wake up, repeat. That's plenty to deal with every day. Why get fancy (and waste time) by trying to also understand why you do what you do? The answer to that question isn't fancy; it's simple.

Discovering the WHY injects passion into our work. This is not a formula for success. There are many ways to be successful (by traditional metrics); however, the Golden Circle is a tool to help us achieve long-term, fulfilling success.THE GOLDEN CIRCLE

Every organization—and every person’s career—operates on three levels, as shown in the illustration at the end of this article: What we do, how we do it, and why we do it. We all know what we do: the products we sell, the services we offer or the jobs we do. Some of us know how we do it: the things that we think make us different or stand out from the crowd. But very few of us can clearly articulate why we do what we do.

THE WHY IS THE PURPOSE, CAUSE, OR BELIEF THAT DRIVES EVERY ORGANIZATION AND EVERY PERSON'S INDIVIDUAL CAREER. WHY DOES YOUR COMPANY EXIST? WHY DID YOU GET OUT OF BED THIS MORNING? AND WHY SHOULD ANYONE CARE?

BY SIMON SINEK

The

8 SPRING 2020THE SCIENCE OF WHY

SCIENCE OF Why

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Companies that inspire, companies that command trust and loyalty over the long term, are the ones that make us feel we're accomplishing something bigger than just saving a buck. That feeling of alliance with something bigger is the reason we keep wearing the jersey of our hometown sports team even though they’ve missed the playoffs for ten years and counting. It’s why some of us will always buy Apple products over other brands, even if Apple isn’t always the most affordable choice. Whether we like to admit it or not, we are not entirely rational beings. If we were, no one would ever fall in love and no one would ever start a business. Faced with an overwhelming chance of failure, no rational person would ever take either of those risks. But we do. Every day. Because how we feel about something or someone is more powerful than what we think about it or them.

There’s just one problem with feelings. They can be tremendously difficult to express in words. That’s the reason we so often resort to metaphors and analogies, like “our relationship feels like a train heading at high speed toward a rickety bridge” or “when I get to the office, I feel like a little kid on the playground again.” Even though communicating our feelings is hard, the payoff is big. When we align emotionally with our customers and clients, our connection is much stronger and more meaningful than any affiliation based on features and benefits. That’s what starting with WHY is all about.

And here's the best part, this whole concept of WHY is grounded in the tenets of the biology of human decision making. How the Golden Circle works maps perfectly with how our brain works.

The outer section of the Golden Circle—the WHAT—corresponds to the outer section of the brain—the

neocortex. This is the part of the brain responsible for rational and analytical thought. It helps us understand facts and figures, features and benefits. The neocortex is also responsible for language.

The middle two sections of the Golden Circle—the WHY and HOW—correspond to the middle section of the brain, the limbic system. This is the part of the brain responsible for all our behavior and decision making. It’s also responsible for all our feelings, like trust and loyalty. But unlike the neocortex, the limbic system has no capacity for language. This is where

“gut feelings” come from. It’s not our stomach. It’s a feeling we get about a decision we have to make that we struggle to explain.

That separation of powers is the biological reason we sometimes find it difficult to put our feelings into words (“I love you more than words can say”), explain our actions (“The devil made me do it!”) or justify our decisions (“I don’t know ... it just felt right”).

We can learn, however, to put words to those feelings. And those who do are the ones who are better able to inspire action in themselves, among their colleagues and with their customers.THE WHY EFFECT

Once you understand your WHY, you’ll be able to clearly articulate what makes you feel fulfilled and to better understand what drives your behavior when you’re at your natural best. When you can do that, you’ll have a point of reference for everything you do going forward. You’ll be able to make more intentional choices for your business, your career and your life. You’ll be able to inspire others to buy from you, work with you and join your cause. Never again should you have to play the lottery and act on gut decisions that are made for reasons you don’t really understand. From now

on, you can work with purpose, on purpose. From now on, you can start with WHY.

If we want to feel an undying passion for our work, if we want to feel we are contributing to something bigger than ourselves, we all need to know our WHY.

Discover your WHY at startwithwhy.com/p/why-discovery.

SIMON SINEK - "My WHY is to inspire people to do what inspires them so that, together, we can change our world for the better."

Simon Sinek is an unshakable optimist who believes in a bright future and our ability to build it together. He discovered remarkable patterns about how the greatest leaders and organizations think, act and communicate.

Simon may be best known for popularizing the concept of Why in his first TED Talk in 2009. It rose to become the third most watched on TED.com, with over 37 million views and subtitled in 46 languages.

Simon is the author of multiple best-selling books including Start With Why (global best seller), Leaders Eat Last (New York Times and Wall Street Journal best seller), Together is Better (New York Times and Wall Street Journal best seller) and Find Your Why and The Infinite Game, released in June of 2019.

startwithwhy.com

This is an edited excerpt that first appeared on LinkedIn from "Find Your Why: A Practical Guide for Finding Purpose for You and Your Team" by Simon Sinek with David Mead and Peter Docker. Copyright © 2017 by Sinek Partners, LLC.

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12 2020 ISSUE #4

HABITS OF MENTALLY STRONG PEOPLE

HABITS12 2020 ISSUE #4

By Dr. Travis Bradberry

DESPITE WEST POINT MILITARY Academy’s rigorous selection process, one in five students drop out by graduation day. A sizeable number leave the summer before freshman year, when cadets go through a rigorous program called “Beast.” Beast consists of extreme physical, mental, and social challenges that are designed to test candidates’ perseverance.

University of Pennsylvania psychologist Angela Duckworth conducted a study in which she sought to determine which cadets would make it through the Beast program. The rigorous interviews and testing that cadets went through to get into West Point in the first place told Angela that IQ and talent weren’t the deciding factors.

So, Angela developed her own test to determine which cadets had the mental strength to conquer the Beast. She called it the “Grit Scale,” and it was a highly accurate predictor of cadet success. The Grit Scale measures mental strength, which is that unique combination of passion, tenacity, and stamina that enables you to stick with your goals until they become a reality.

To increase your mental strength, you

simply need to change your outlook. When hard times hit, people with mental strength suffer just as much as everyone else. The difference is that they understand that life’s challenging moments offer valuable lessons. In the end, it’s these tough lessons that build the strength you need to succeed.

Developing mental strength is all about habitually doing the things that no one else is willing to do. If you aren’t doing the following things on a regular basis, you should be, for these are the habits that mentally strong people rely on.

1. YOU HAVE TO FIGHT WHEN YOU ALREADY FEEL DEFEATED.

A reporter once asked Muhammad Ali how many sit-ups he does every day. He responded, “I don’t count my sit-ups, I only start counting when it starts hurting, when I feel pain, cause that’s when it really matters.” The same applies to success in the workplace. You always have two choices when things begin to get tough: you can either overcome an obstacle and grow in the process or let it beat you. Humans are creatures of habit. If you quit when things get tough, it gets that much easier to quit the next time. On the other

hand, if you force yourself to push through a challenge, the strength begins to grow in you.

2. YOU HAVE TO DELAY GRATIFICATION.

There was a famous Stanford experiment in which an administrator left a child in a room with a marshmallow for 15 minutes. Before leaving, the experimenter told the child that she was welcome to eat it, but if she waited until he returned without eating it, she would get a second marshmallow. The children that were able to wait until the experimenter returned experienced better outcomes in life, including higher SAT scores, greater career success, and even lower body mass indexes. The point is that delay of gratification and patience are essential to success. People with mental strength know that results only materialize when you put in the time and forego instant gratification.

3. YOU HAVE TO MAKE MISTAKES, LOOK LIKE AN IDIOT, AND TRY AGAIN—WITHOUT EVEN FLINCHING.

In a recent study at the College of William and Mary, researchers interviewed over 800 entrepreneurs and found that the

10

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DR. TRAVIS BRADBERRYDr. Travis Bradberry is the award-winning coauthor of Emotional Intelligence 2.0 and the cofounder of TalentSmart® the world’s leading provider of emotional intelligence tests and training serving more than 75 percent of Fortune 500 companies. His best-selling books have been translated into 25 languages and are available in more than 150 countries.

Dr. Bradberry is a LinkedIn Influencer and a regular contributor to Forbes, Inc., Entrepreneur, The World Economic Forum, and The Huffington Post. He has written for, or been covered by, Newsweek, BusinessWeek, Fortune, Fast Company, USA Today, The Wall Street Journal, The Washington Post, and The Harvard Business Review.

HABITS

most successful among them tend to have two critical things in common: they’re terrible at imagining failure and they tend not to care what other people think of them. In other words, the most successful entrepreneurs put no time or energy into stressing about their failures as they see failure as a small and necessary step in the process of reaching their goals.

4. YOU HAVE TO KEEP YOUR EMOTIONS IN CHECK.

Negative emotions challenge your mental strength every step of the way. While it’s impossible not to feel your emotions, it’s completely under your power to manage them effectively and to keep yourself in control of them. When you let your emotions overtake your ability to think clearly, it’s easy to lose your resolve. A bad mood can make you lash out or stray from your chosen direction just as easily as a good mood can make you overconfident and impulsive.

5. YOU HAVE TO MAKE THE CALLS YOU’RE AFRAID TO MAKE.

Sometimes we have to do things we don’t want to do because we know they’re for the best in the long-run: fire someone, cold-call a stranger, pull an all-nighter to get the company server back up, or scrap a project and start over. It’s easy to let the looming challenge paralyze you, but the most successful people know that in these

moments, the best thing they can do is to get started right away. Every moment spent dreading the task subtracts time and energy from actually getting it done. People that learn to habitually make the tough calls stand out like flamingos in a flock of seagulls.

6. YOU HAVE TO TRUST YOUR GUT.

There’s a fine line between trusting your gut and being impulsive. Trusting your gut is a matter of looking at decisions from every possible angle, and when the facts don’t present a clear alternative, you believe in your ability to make the right decision; you go with what looks and feels right.

7. YOU HAVE TO LEAD WHEN NO ONE ELSE FOLLOWS.

It’s easy to set a direction and to believe in yourself when you have support, but the true test of strength is how well you maintain your resolve when nobody else believes in what you’re doing. People with mental strength believe in themselves no matter what, and they stay the course until they win people over to their ways of thinking.

8. YOU HAVE TO FOCUS ON THE DETAILS EVEN WHEN IT MAKES YOUR MIND NUMB.

Nothing tests your mental strength like mind-numbing details, especially when

you’re tired. The more people with mental strength are challenged, the more they dig in and welcome that challenge, and numbers and details are no exception to this.

9. YOU HAVE TO BE KIND TO PEOPLE WHO ARE RUDE TO YOU.

When people treat you poorly, it’s tempting to stoop to their level and return the favor. People with mental strength don’t allow others to walk all over them, but that doesn’t mean they’re rude to them, either. Instead, they treat rude and cruel people with the same kindness they extend to everyone else, because they don’t allow another person’s negativity to bring them down.

10. YOU HAVE TO BE ACCOUNTABLE FOR YOUR ACTIONS, NO MATTER WHAT.

People are far more likely to remember how you dealt with a problem than they are to recall how you created it in the first place. By holding yourself accountable, even when making excuses is an option, you show that you care about results more than your image or ego.

BRINGING IT ALL TOGETHER

Mental strength is as rare as it is important. The good news is that any of us can get stronger with a little extra focus and effort.

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