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    Contact Us510.818.9480 | www.kpipartners.com KPI Partners Inc.

    Start Here

    Jeff McQuigg

    Ramesh Ponaganti

    Sept. 26, 2013

    Oracle Open World, CON5792

    HR Analytics at

    Wells Fargo

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    Oracles largest HR Analytics implementation Wells Fargo has 300,000+ employees and contractors

    Targeted to 40,000+ managers, starting with 1,000

    And 1,000+ Ad-hoc users, started with 100

    Enterprise BI on a massive scale Crossing 6 distinct Lines of Business

    + Corporate HR

    Unique technical solutions marrying

    usability, flexibility and security

    Project that won the 2013 Excellence award for KPI

    Partners

    2

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    Introduction

    Business Need & Solution

    Project Implementation

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    3

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    www.kpipartners.com

    The Leader In Oracle BI & EPM 4

    Strategic Consulting | Systems Implementation | Training

    Depot Repair Analytics

    Fixed Asset Analytics

    Manufacturing Analytics

    Salesforce.com Analytics

    Student Info Analytics

    Subledger (SLA) Analytics

    Real Time Analytics and more

    FSG Solution

    Transform Data Into InsightTransform Data Into Insight

    Staff built from

    Oracle/Siebel/Hyperion engineering teams

    On-site, off-shore and blended shore

    delivery models Exclusive pre-built solutions for Oracle

    BI & E-Business Suite

    Oracle BI Hyperion

    Endeca Exalytics

    Oracle BI Hyperion

    Endeca Exalytics

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    BI Apps Architect / Lead at KPI Partners

    6 years of BIApps consulting experience, 9 years overall

    Ramesh has been involved with over 15 OBI projects

    (BI Apps Architect, Data Modeling, Business Analyst, ETL

    Architect/Developer, Pre-Sales)

    KPIs HR Analytics expert

    Expertise in integrating 3rd party source systems with BI Applications

    ADP Payroll, Ceridian (Recruiting), JobVite (Recruiting), BLS.com (Benchmark

    data), Learn.com (LMS), Success Factors, PIPs and SIRs etc.

    6

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    7

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    HQ in San Francisco

    Founded in 1852 by the founders

    of American Express

    Now the worlds largest bank (by Market

    Capitalization) as of July 2013

    300,000 employees & contractors 14th largest in the US and ~ 50thin the world 2.9 million job applicants per year!

    Growth via dozens of acquisitions More recent large mergers: Norwest 1998 and Wachovia - 2008

    Consists of several distinct lines of business: Community Banking, Home Mortgage, Wealth Brokerage & Retirement, Wholesale

    Banking, Securities

    8

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    6 LOBs & Corp HR managed differently Differing systems and tools

    Differing metrics & definitions

    Differing HR management processes

    Time wasted on manual tasks for Gathering data

    Answering HR questions

    Basic reconciliation

    No ability to spot trends and

    become proactive

    Technical skills needed were too

    high with existing systems

    9

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    Wanted to operate in a common manner across LOBs

    Reduce effort for basic reporting and analysis

    Reduce technical skills needed

    Enhance reporting and analysis

    Rich data set for analysis View HR data by Financial Hierarchies

    Line manager (40,000!) self-service

    Enable greater capability for core HR professionals

    10

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    Wells Fargo selected Oracle HR Analytics 7.9.6.3

    Pre-built integration with PeopleSoft

    Overall flexibility and capability

    Workforce Profile

    DemographicsHeadcount, Race & Gender, Temp

    Workers, Retirement

    Movement

    Transfers, Terminations, Promotions

    Performance ManagementReviews and career progression

    CompensationPay Equity, Pay vs. Performance,

    Industry Benchmarking

    Recruiting

    Requisition ActivityTime to fill, Open Positions

    Applicant TrackingApplicant profile, source

    effectiveness

    Recruiter PerformanceConversion rates by stage, Offer

    acceptance

    Recruiting ProcessTimes, drop off and bottlenecks along

    the pipeline

    11

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    12

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    Release 1 began Oct. 2011, completed Oct. 2012

    KPI Team of ~15 consultants

    WF IT team of 3-4 plus 3-4 key business analysts Over 100 total involvement

    Technical Environment

    Oracle 11gdatabase (11.2.0.1.0) PeopleSoft 8.9 on DB2 System 390

    OBIEE 11.1.1.6

    SiteMinder

    1 year BI Apps implementation? Why?1. Extensive customizations to the data model and ETL logic

    2. 100% custom developed Dashboarding solution (150 complex reports)

    3. Largest data volume to run through HR ETL

    More on these items later

    13

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    Implementation followed a basic Waterfall approach, except for the reporting/UI content

    which was highly iterative and followed a prototype to completion approach.

    Oct

    Install

    ETL/Model Design

    ETL Dev.

    QA

    UI Reqs/Design/Dev

    Gap Analysis

    Perf Tune

    Enterprise Metric Definitions

    Iterative Prototype ->

    Prod

    KPI

    Begin

    14

    20122011

    Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct

    Go

    Live

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    KPI lead the combined team:

    Overall KPI Team Lead (Jeff M.)

    KPI Partner - Client Manager (part time)

    BI Apps Architect & ETL Lead - HR Analytics expert (Ramesh P.)

    4-6 ETL developers OBI Team

    1 OBI Architect

    2 OBI developers

    1 technical infrastructure expert for initial security integration

    Technical PeopleSoft SMEs 1 SME during requirements and design phases

    1 Project Manager (part time)

    Total: 13-16 KPI resources throughout the life of the project

    Core team consisted of 9 consultants

    KPI offshore was not involved at the request of Wells Fargo

    15

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    1 Business Sponsor (Sr. VP HR

    Insight and Metrics) 1 IT Director

    1 IT Manager

    2 Project Managers, 1 reporting to

    business sponsor, 1 reporting to IT 1 Data modeler / Overseer

    2 ETL developers

    1 OBI developer

    2 PeopleSoft SMEs

    Metrics Team of 4-5 analysts Security Team of 3-4 people

    Business user involvement: 80+

    2 Oracle DBAs

    1 performance tuning DBA 2 OBI Infrastructure Admins

    6 from corporate testing team,

    mostly offshore

    Wells Technical and Business team members involvement:

    Total Wells Fargo Involvement: ~110

    16

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    17

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    This is a 5-star app! - Exec

    I am blown away!! Fantastic and

    very intuitive! - Exec

    WOW!!! Needless to say I am very

    impressed. I definitely believe this can be a game

    changer Just a brief exposure into the tool

    provides many insights about my team that have

    been difficult to find in the past. - Exec

    Workforce Analytics tool is open - I love it! - User

    19

    Very

    Impressed

    I am

    Blown Away

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    Wells & KPI are continuing enhancements:

    Since Release 1: Increased ad-hoc users 50%

    Redevelopment of custom hierarchy ETL code Continual ETL performance tuning

    Analysis, design & development tasks forNovember

    November Timeframe GL Hierarchies w/ enhanced security model Controller Data Mart integration to link GL

    Payroll Analytics

    2014

    Learning Integration Replacing PSFT Recruiting

    PSFT upgrade 8.9 to 9.2

    20

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    21

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    Targeted to advanced users (HR Consultants)

    Result: highly interactive pages Manyprompts

    Heavy use of column selectors to change content

    Heavy use of view selectors for different perspectives or visuals

    Heavy use of navigations into details

    Innovative Security model and usability solution

    Extensive customization of core hierarchies andmetrics

    22

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    23

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    Extensive Options

    24

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    25

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    Highlight two important aspects of the project

    Ensuring user

    adoption of

    Enterprise BI

    with an iterative UI

    process

    Hierarchy solution

    for Security, Flexibilityand Usability

    26

    Usability

    Flexibility

    Security

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    6 LOBs plus Corporate HR with input

    Sessions had 80 participants

    Agree to definitions, reports, UI, flow

    KPI lead sessions on reporting requirements

    and detailed data definitions

    WF began defining metrics before the project began

    Representatives from each LOB joined the Metrics Team

    Worked through common definitions and terminology

    Sometimes very difficult to nail down: Ex. 1: 6 months to define a Promotion!

    Ex. 2: When does a job seeker become an

    applicant?

    27

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    Pure top down BI approachfor identifying reportingcontent

    OOB reports were notconsidered due to WFexpertise in HR

    Prototype to Production

    Continual iterative report

    development with constantuser feedback

    No detailed report specs!

    1.

    2.

    3.

    4. 5.

    .

    . &

    .

    .

    10.

    2 4

    28

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    KPI designed a unique solution enhancingdashboard capability and improving usability

    Hierarchies

    Support 2 different hierarchies

    Employee-Position

    6 Tier /Executive

    Enterprise

    direction

    Legacy (for

    some LOBs)

    22 levels 6 levels

    100% Custom 100% Custom

    As Is As Is

    As Was As Was

    As-is and As-Was versions

    Users select from 4 hierarchies at any time

    Architected for future Financial hierarchies

    29

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    Security Requirements

    Data security by user selected hierarchy (all 4!)

    + HR consultants assume the role of selectedmanagers E.g., an HR consultant can become a VP of Retail Banking

    Similar to a proxy feature

    + Security differs by subject area E.g., a Recruiting consultant has greater access rights on

    Recruiting than on Workforce Demographics

    One of the more complex and challenging securitymodels

    30

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    Usability

    Easily change all of the following:

    1. Hierarchy

    2. Hierarchy version

    3. Managerto become

    4. Any sub-manager to analyze

    Fixed levels are a common hierarchy solution

    Not realistic with a 22 level hierarchy Each hierarchy has different # levels

    Not possible with 4+ hierarchies

    VP #1

    Director #1

    VP #2

    Director #2

    HRConsultant

    31

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    Solution All hierarchies are mapped into a single

    OBI logical table selectable by the user

    They select a version -As Is orAs Was

    OBI determines physical tables

    Select an Access Point, or who they are

    Select a sub-manager to run the reports

    foron the page

    Hierarchies are exploded into specialtables (4x) allowing this to happen

    32

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    Result: The entire page can be

    changed to support differenthierarchies, versions anddifferent managers in only afew clicks

    Data security follows theselected hierarchy

    Enhancements for excellent

    performance Many pages for CEO (300,000+employees) < 10 seconds!

    33

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    34

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    Sheer quantity and complexity of custom requirements

    Highly customized PeopleSoft system 13 years old, after many mergers and exception cases

    Data model extensions to support ~100 new metrics (Key andVariations) Many had complex definitions: Promotions (Actions & MRP), Internal Hires,

    External Hires, Requisitions vs. Positions, Applicants Vs. Job seekers etc.

    Addition of Full Position Management (custom)

    Complex Customizations in Workforce/Recruitment Stars

    Custom Performance Ratings

    National unemployment rates for benchmarking

    35

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    4 custom hierarchies

    With support for open positions

    Extended dimensionality

    Custom banding for 6 metrics

    Corp Accounting Unit (Cost Center)

    Area Differentials Complex security dimensions

    30+ new columns on employee dim

    Extensions on other OOTB dimensions

    15+ new Aggregate tables to improve reporting performance

    Band Min Mons. Max Mons.

    Now -9999 1

    < 1 yr. 1 12

    1 2 yrs. 12 36

    3 -4 yrs. 36 60

    5+ yrs. 60

    Retirement Eligibility Band

    36

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    Domain/CSV configurations Complex domain configurations to meet PSFT customizations

    Definitions dependency on both CSV files and ETL code

    Metric definition/configuration conflictso Promotions Vs. Internal Hires

    o Applicants Vs. Job Seekers

    o Employment Status, Full Time Part time etc.

    ETL Performance Large volume of data being run through ETL engine

    (Oracles largest data set yet for HR Analytics!)

    Complex HR Analytics ETL process

    Extensive use of DAC Action framework Added table partitioning to 20+ tables Extensive efforts on tuning to meet nightly SLA

    Mainframe DB2 issues Extract times running into ASU Limit issues

    Network Issues impacted ETL loads

    Modified code to support Dirty Reads

    Shared DB2 subsystem required environment coordination

    37

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    PeopleSoft Effective Dates not reliable on key tables Re-architected OOB incremental logic

    Solution (table by table basis):

    Full extracts for source tables Full/Incremental refreshes for DW tables

    Relinking foreign keys on Facts on Full refreshes

    Special Data Scenarios Missing change capture triggers for Incumbent changes

    Coding around Recruitment data quality issues

    Added support for same day Hire/Terminations

    Logic enhancements for many metrics like Promotions, Transfers

    and Recruiting metrics etc. Turned off Product generated events in Recruitment

    38

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    Introduction

    Business Need & Solution

    Project Implementation & Team

    Status & Future Plans

    The Solution & Key Aspects

    Data Model and ETL Efforts

    Challenges, Best Practices & Keys to Success

    Wrap up & Q&A

    39

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    Security Model Difficult requirements to implement

    and discuss

    Difficult communications with

    PeopleSoft and Security teams

    Challenging technical solution

    Consensus building across LOBs

    who operate differently Questions, Reports, Features, Definitions

    Large # of users involved

    Large Data sets

    40

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    Draining Requirements sessions

    4 hours per day

    2x per week

    8+ weeks

    All on phone

    80+ people on calls

    Changing Recruiting definitions

    Geographically diverse team Difficult communication and

    sessions

    Constant plan reworking due

    to external factors

    41

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    42

    Pure top-down approach to BI

    Functional prioritization

    Iterative development via prototyping to drive user adoption

    Strong focus on interactive application

    BI Apps Performance Layer for improved query times

    Extensive OBI QA using OBI to verify derived metrics

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    KPI expertise in inner

    workings of HR Analytics

    Back End expertise fordesign and development of

    custom hierarchies and sources

    Strong architects to solve complex problems

    Iterative report design & build approach

    User involvement drives user adoption

    43

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    44

    C

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    Email: [email protected]

    Web: kpipartners.com/contact

    KPI World Headquarters

    39899 Balentine Drive

    Suite #375

    Newark, CA 94560

    Phone: (510) 818-9480

    Contact Us

    The Leader In Oracle BI & EPM 45

    New York, NY

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    North America Offices

    Bangalore, India Hyderabad, India

    Global Offices

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    www.kpipartners.com

    46Oracle Open World, 2013