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How to pitch?

How to Pitch - · PDF fileBusiness Model 9. Development roadmap ... Your value proposition to make the customer’s life better. ... Check out this presentation:

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How to pitch?

In this presentation:

- Pitch Content Structure

- Pitching Tips and Tricks

- Inspiration

Pitch Structure

Content should cover the following points. One slide per point. Not necessarily in this order.

1. Mission 2. Problem 3. Solution 4. Why Now 5. Market Size 6. Competition or alternatives7. Product 8. Business Model 9. Development roadmap 10. Call to action!

1. Mission

What do you want to achieve with your product?

2. Problem

Describe the pain of the customer (or the customer’s customer). Outline how the customer addresses the issue today.

3. Solution

Your value proposition to make the customer’s life better. Show where your product physically sits. Provide use cases.

4. Why now?

Why is this the right time to pursue this market opportunity? Define recent trends that make your solution possible. What is the risk of not having your solution?

5. Market Size

Facts and figures. Identify/profile the customer you cater to and estimate the market opportunity.

6. Competitor or Alternatives

List competitors & your competitive advantages - map yourself against others on key factors.

7. Product

Product description. How does it work? What does it do?

8. Business Model

Pricing. Revenue model. Impact Model. Possible partners.

9. Development Roadmap

Where is your product now and what is your future roadmap?

10. Call to action

What are you looking for? Outline your key needs/challenges and what support you are looking for.

Tips and Tricks

- Start with the story

- Make it visual

- Body Language

Start with the story

Start by writing down your story, what do you want to say?

Then think of visual ways to support your storyline.

Assume the audience knows nothing, take then by the hand.

Make it visual

Use visuals and very little text for the slides. Remember its you telling the story, the slides will just support you and make your point stronger.

Use fonts wisely!

Check these presentations:https://www.slideshare.net/slidesthatrock/slides-that-rock-9659045

https://www.slideshare.net/sab_lee/presentation-zen-9556336

Visual Resources

Where do you get nice visual material?

Google images!

Or:

Free Stock photos: https://unsplash.com/Hand drawings: http://www.pictofigo.com/indexIcons: https://thenounproject.com/

Body Language

Check out this presentation:https://www.slideshare.net/soappresentations/10-powerful-body-language-tips-for-your-next-presentation

- When pitching, you never point or look at the slides. Without looking you should know where your pitch is at. If you as a pitcher start looking around, the audience will follow.

- Don't put your hands in your pockets.