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Pitch Structure
Content should cover the following points. One slide per point. Not necessarily in this order.
1. Mission 2. Problem 3. Solution 4. Why Now 5. Market Size 6. Competition or alternatives7. Product 8. Business Model 9. Development roadmap 10. Call to action!
2. Problem
Describe the pain of the customer (or the customer’s customer). Outline how the customer addresses the issue today.
3. Solution
Your value proposition to make the customer’s life better. Show where your product physically sits. Provide use cases.
4. Why now?
Why is this the right time to pursue this market opportunity? Define recent trends that make your solution possible. What is the risk of not having your solution?
5. Market Size
Facts and figures. Identify/profile the customer you cater to and estimate the market opportunity.
6. Competitor or Alternatives
List competitors & your competitive advantages - map yourself against others on key factors.
10. Call to action
What are you looking for? Outline your key needs/challenges and what support you are looking for.
Start with the story
Start by writing down your story, what do you want to say?
Then think of visual ways to support your storyline.
Assume the audience knows nothing, take then by the hand.
Make it visual
Use visuals and very little text for the slides. Remember its you telling the story, the slides will just support you and make your point stronger.
Use fonts wisely!
Check these presentations:https://www.slideshare.net/slidesthatrock/slides-that-rock-9659045
https://www.slideshare.net/sab_lee/presentation-zen-9556336
Visual Resources
Where do you get nice visual material?
Google images!
Or:
Free Stock photos: https://unsplash.com/Hand drawings: http://www.pictofigo.com/indexIcons: https://thenounproject.com/
Body Language
Check out this presentation:https://www.slideshare.net/soappresentations/10-powerful-body-language-tips-for-your-next-presentation
- When pitching, you never point or look at the slides. Without looking you should know where your pitch is at. If you as a pitcher start looking around, the audience will follow.
- Don't put your hands in your pockets.