HOUSE OF LUMPIA

In Partnership with Resurgent Corporation

BY CORA WADDELL

Executive SummaryCora Waddell, is an American-born Filipino actress,

fashion model, and video blogger. She is partnering

with Resurgent Corporation to bring you HOUSE OF

LUMPIA!

Wanna have a savory snack? HOUSE OF LUMPIA is

the place to go to and grab your all-time favorite

Filipino dish—lumpia. You can choose from an array

of savory filling options and eat them as is or with

rice along with an array of sauces that’ll certainly

make your meal feel and taste extra special!

Value Proposition

•Specializes in different types of lumpia.

•Perfect for meals or snacks.

•Franchise can be located virtually anywhere

•Popular product for all market segments

•Affordable business ownership

•Strong business, PR & marketing support

Design Inspiration

CART DESIGN(1200mm x 600 mm)

DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature

LOGO

License Package

•Brand Value

•Marketing and PR

•Brand License Kit

•Franchise Kit

Franchise Package

PHP 49,999

✓ Use of Trade Name and Logo

✓ Initial Equipment

✓ Cart (1200mm x 600 mm)

✓ Initial Inventory

✓ Celebrity Factor

✓ PR & Marketing Kit

✓ Business & Training Kit

✓ Notarized Franchise Agreement

✓ After Sales Support

Marketing PlanHOUSE OF LUMPIA by Cora Waddell will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, HOUSE OF LUMPIA by Cora Waddell will send out informational newsletters to the target market and interested parties.

Public Relations PlanTo gain better reach and engagement, HOUSE OF LUMPIA by Cora Waddell will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms.

L U M PI AN G TO G UE

F R E S H L U M P IAL U M PI AN G S H A N G HAI Products

DY N A M IT E ( C H I L I LU M PI A )

S P I C E D V I N E G ARK E TC HU PS W E E T N S O U R S A U C E

SAUCES

CART ROI

Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.

LICENSING REQUIREMENTS

LETTER OF INTENT RESERVATION OF

AGREEMENT

LICENSEE

INFORMATION SHEET

FINANCIAL

STATEMENTS

LICENSING PROCESS FLOW

2INFORMAL INTERVIEW WITH

REVOLUTION

MANAGEMENT AND

EVALUATION OF

REQUIREMENTS

3SETTLEMENT OF

LICENSING

PACKAGE

4DRAFTING AND SIGNING

OF LICENSING

AGREEMENT*

5SALES AND OPERATION

ORIENTATION AND

AFTER-SALES SUPPORT

*Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement

1SUBMISSION OF

REQUIREMENTS

C O N T A C T U Sinquiries@resurgentcorporation.com

Thank You!F O L L O W U S O N S O C I A L M E D I A

@resurgentcorporation