Education University of Oklahoma, Washington, DC; M.A. International Relations - Expected 2019 University of Oklahoma, Washington, DC; M.A. Communications - Expected 2018Virginia Tech, Blacksburg, VA; B.S. Resource Management - May 2014

Concentration in Consumer Studies

Research “Educating Consumers Through Social Media” A survey of social media and the various platforms explaining the tools provided and how non-

profit consumer interest organizations can use these tools to promote their messages Presented: American Council of Consumer Interest - April 2014

Published: Consumer Interests Annual 2014

Experience Social Media Consultant; FreelanceSeptember 2016 - Present • Provided health check, market research, and recommendations to GGV Capital • Provide monthly analytical reports • Engage with regular strategy calls with content creators and other stakeholders to advise on

digital communication campaigns Coordinator, Digital Media & Intern, Social Media; The National Association of Homebuilders; Washington, D.C.Coordinator, Digital Media: September 2015 - October 2016 • Joined the website team to help the creation of a new website (nahb.org) • Create and edit content for the website • Continue to prepare analytical presentations of social media and website traffic • Continue to research new technology and instruct on their uses across the association • Develop and implement new workflows and content creation strategies • Train new employees on website processes, workflows, and functionality

Coordinator, Digital Media: August 2014 - September 2015 • Managed NAHB’s main (NAHBHome) and other brands across eight platforms • Developed and executed new social media strategies to strengthen message and maintain

consistency • Created and curated content; focusing on visual displays of data • Created social media analytic reports and presented findings to measure community growth and

success • Research new technology and instruct on their uses across the association • Founded and led the Social Media User Group to increase collaboration between departments • Developed new policies, guidelines and workflows to increase efficiency and communication

across the association Intern: June 2014 - August 2014

• Researched and presented social media concepts and ideas Social Media Intern; Progressio: Ireland; Dublin, Ireland

June 2013 - August 2013 • Developed social media and Search Engine Optimization strategies for fundraising efforts • Managed Google AdWords account; increased online ad clickthrough by 300%

Skills Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram, Vine, Houzz, Pinterest, Snapchat, Tumblr, WordPress, Hootsuite, Latergram, Slack, Yammer, Qzzr, Infogr.am, Sli.do, Content Management Systems (Sitecore), Microsoft Office Suite, iWork and iLife suites, Google analytics, Communication (written and verbal), Research

Brian Hess brianleehess.com

2910 13th Rd S #201 Arlington, VA, 22204

Phone: 703-659-7557 brianleehess@gmail.com