Helping Healthcare Providers NAVIGATE THE BEST …...BEST PATH FORWARD 2 7 7 07042 9737837009 301 9737075279 79(;0(37(054(5(.,4,5; 1. PPM 2018 survey (211 total respondents). 2

2019 MEDIA GUIDE

Helping Healthcare Providers

NAVIGATE THE BEST PATH FORWARD

2 Vertical Health LLC bull 7 North Willow Street Suite 7A Montclair NJ 07042 bull Sales 9737837009 Ext 301 bull Fax 9737075279 bull PracticalPainManagementcom

PRACTICAL PAIN MANAGEMENT

1 PPM 2018 survey (211 total respondents) 2 Kantar 2018 Readership Study (167 total respondents) 3 BPA May 2018

Practical Pain Management - 75Pain Medicine News - 8 Pain Medicine - 7 Pain Physician - 5Pain Practitioner - 2

PPM(75)

Which publication do you rely on most to remain current on news and advances in pain management relevant to your practice1

The Practical Pain Management (PPM) audience includes

74

97

35

70

62

of subscribers read the journal cover-to-cover or read through an average issue2

of subscribers would recommend PPM to a professional colleague1

increase in average page exposures from 2017 to 20182

of subscribers read 4 out of 4 issues while 77 regularly refer to prior issues1

of 41160 subscribers are requestors 60 of subscribers have requested PPM in the past 24 months3

SUBSCRIBER HIGHLIGHTS

PAIN MEDICINE(APM PMD)

PAIN MANAGEMENT (PMM) amp ANESTHESIOLOGY PHYS MEDICINE AND REHABPRIMARY CARE NEUROLOGY amp

RHEUMATOLOGY

Full specialty breakdown on page 10



ldquo ldquo

ldquoldquo ldquo

1 PPM 2018 survey (211 total respondents) 2 POV ndash The Importance of Print Media in Todayrsquos NPP Channel Mix CMICompas Media

SUBSCRIBER FEEDBACK

NEARLY TWO DECADES OF MEETING OUR READERSrsquo NEEDS

PPM definitely lives up to its name to provide lsquopracticalrsquo timely education to all those providing pain care The online opioid calculator is also a go-to source for safe pain care transitions

mdashMary Lyons MD Pain Management APRN

The PPM brand is really growing into a higher-level pain management journal with timely organized and highly relevant information for any practitioner working in the pain care space

mdashJay Joshi MD National Pain Centers

This is an exciting time to be part of such a dynamic and far-reaching journal

mdashDrs Jeff Gudin amp Jeffrey Fudin New PPM Co-Editors-at-Large

ldquo

Subscriber feedback continues to inform PPMrsquos editorial direction with the most valuable1 content reported as

Our journal is meeting current preferences among HCPs to read print material2

bull Expert Insights amp Commentaries

bull Clinical amp Case Study Presentations

bull Breaking News

ldquoDoctors like to read and they prefer to do so by seeking out print editions of medical articlesrdquo

ldquoPrint media rises to the top in terms of efficiency when analyzing the cost per physician reachedrdquo

63 of HCPs surveyed say they ldquorely on print journals to keep abreast of medical developments and treatment optionsrdquo



Dear Friends and Supporters

I would like to take this opportunity to thank you for supporting the most requested journal in the pain space Practical Pain Management (PPM) and its companion website PracticalPainManagementcom As we look toward our 19th year I am pleased to provide you with the PPM 2019 Media Guide which includes all the information you need to meet your advertising goals next year

About PPMAmidst a rapidly changing field PPM provides a steady trusted voice for Health Care Professionals (HCPs) seeking the latest research regulatory guidelines and treatment protocols as well as forward-looking commentary from the most respected names in the field For nearly 20 years Practical Pain Managementrsquos mission has been to provide timely insight and guidance to practitioners so that they can best adapt to the changes and advancements in their evolving fields and then apply them to their individual practice settings

PPM features columns and case studies are written and reviewed by practicing HCPs from a variety of specialtiesmdasheach one adding their expertise and experience on the topics they know best Our contributors are attuned to the collaboration that takes place in effective pain management and therefore include industry and thought leaders across the professional landscape from pain management specialists and pharmacists to primary care physicians and nurse practitioners from clinical researchers and pharmacologists to psychiatrists and neurologists from osteopaths and anesthesiologists to medi-cal directors AND academic professors and more

As a result the journal is widely seen as a ldquomust readrdquo for ~44000 practitioners nationwide looking for relevant clinical informationmdashboth timely and emergingmdashthat will help them achieve the best outcomes for their patients As strategies for the treatment of chronic pain in all of its various forms spread into more specialty areas PPM is meeting the challenge of helping to educate and foster communication among a wider audience of HCPs We are extremely proud that PPM has by far the highest number of HCPs requesting a subscription as compared to all other pain-focused journals

Online we continue to see more cross-over from PPM print to PPM digital as we add engaging content such as live-coverage meeting highlights guides and primers for our patient audience and educational how-to videos for our clinical audience In fact organic Google traffic to PracticalPainManagementcom has increased 92 from just one year ago and more than 370 from two years ago

PPM The Voice Pain Practitioners Pay Attention ToIn mid-2018 PPM was proud to bring on board the dynamic pain management duo Jeff Gudin MD and Jeffrey Fudin PharmD DAIPM FCCP FASHP as its Co-Editors-at-Large Drs Fudin and Gudin have been part of the PPM Editorial Advisory Board since 2014 authoring more than 60 articles combined on cutting-edge chronic pain assessment and treat-ment In addition they have lent their expertise to tools such as the PPM Opioid Conversion Calculator and a series of literature reviews and commentaries that provide forward-thinking insights into the pain care community With their comple-mentary backgrounds providing a wide view into the intricacies and challenges of the shifting pain care space they are eager to make pain management and education more impactful through the pages of PPM

In addition to their leadership role PPMrsquos Editorial Advisory Board continues to grow to reflect todayrsquos span of pain prac-titioners and the respected voices across the pain care landscape In 2018 we welcomed Jay Joshi MD of the National Pain Centers Courtney Kominek PharmD BCPS CPE of the Harry S Truman Memorial Veteransrsquo Hospital and Theresa Mallick-Searle RN-BC AN-BC of the Division of Pain Medicine at Stanford Health Care to our team Other long-time prominent board members include Michael Clark MD Mary Lynn McPherson PharmD Gary Jay MD and many more Dr Forest Tenant PPMrsquos Editor-in-Chief for much of the journalrsquos tenure who has since retired from clinical practice will continue to offer insights to PPM as Editor Emeritus

LETTER FROM THE CEO



PPM 2019 Evolving to Meet the Needs of Tomorrowrsquos PractitionerWe are heading into 2019 with exciting plans around content development and enhanced engagement Leveraging and coordinating both our print and online prop-erties PPM will provide readers with even more choices on how to access relevant and practical information

2019 editions of PPM will includebull Crucial commentary on the state of the industry from our Editorial Advisors

and key opinion leaders bull Insight into emerging assessment strategies and treatment plans bull Patient perspectives that enhance best-in-practice know-how for

professionalsbull Field Tips amp Case Studies that address complex pain conditions

comorbidities unique patient populations and techniquesbull Expanded meeting coverage including live updates through social

media platformsbull Developments in pain care models including the role of mental and

emotional health bull Advances in pharmacological amp non-pharmacological approachesbull Technology advances in drug delivery devices and diagnosticsbull Frequent updates on regulatory changes including their impact on

practice management

The PPM brand has undeniably strong readership across the entire spectrum of the pain management market including specialized practitioners and primary care providers as well as their crucial collaborative team colleagues These indicators demonstrate an incredible value for brands and organizations trying to reach deep into the field of pain education assessment and management

My team and I welcome the opportunity to discuss your specific strategic needs and look forward to working with you toward the mutual goal of providing excellent ser-vice to our clients I wish you continued success throughout the remainder of 2018 and an extraordinary 2019

Sincerely

David Ganz CEO Vertical HealthDavidGanzVerticalHealthcom Practical Pain ManagementPracticalPainManagementcomPracticalPainManagementcompatientOpioidCalculatorPracticaPainManagementcom

Inside this Guide

6 AdvertisingMarketing Tactics 7 Editorial CalendarAd Deadlines 8 Bonus Editorial Opportunities9 BPA Audit Results 10 Circulation Demographics11 Circulation Fact Sheet 12 IMS Data 13 Advertising Rates 14 Special Project Rates 15 Production Specifications 16 Covertip Specifications

LETTER FROM THE CEO



Print

1 Standard and custom print advertising in PPM including Outserts Inserts Cover Tips Advertorials2 Sponsorship of 2019 Special Edition a Special Edition is mailed to PPM subscribers and distributed at multiple meetings

b Optional patient-focused educational piece(s) c Extensive digital component

3 Custom Direct Mail leveraging the PPM brand

Digital Organic search traffic on PPMcom has increased 78 over last 12 months

1 HCP List-Match Banner campaigns focused on PPM and run across Vertical Health portfolio of websites ROS banners on

bull PracticalPainManagementcom

bull OpioidCalculatorPracticalPainManagementcom

bull OpioidTaperingPracticalPainManagementcom (coming in 2019)

2 Meeting Highlights providing real-time and post-meeting updates from key industry events For HCPs at the event and especially for those not at the event PPM will report on some of the most important topics and provide additional commentary from top KOLs See examples at practicalpainmanagementcommeetings

3 Patient Guides (DTC) amp Best-Practice Professional Guides (HCP) Targeting DTC andor HCP audiences with original and educational content in various mediums See details on page 8 herein

4 PainScan a deep dive on a particular topic where top KOLs synthesize the most recent literature and offer 6 to 8 relevant and informative yet more digestible articles See examples at practicalpainmanagementcompainscan

5 BrandedUnbranded custom Resource Centers which may include

bull Videos Research Opportunities Articles (native andor editorial) etc

6 Custom email sends to PPM database and eNewsletter sponsorship to ~30K PPM HCP audience

7 Market research from HCPs treating a myriad of conditions from migraine to RA to breakthrough cancer pain and more

8 DTC advertising across portfolio of pain-focused patient sites including migraine RA OA and more

ADVERTISING amp MARKETING TACTICS

ADVERTISING amp MARKETING TACTICS AVAILABLE


PRACTICAL PAIN MANAGEMENT 2019 EDITORIAL CALENDAR amp CREATIVE DEADLINES

MONTH FOCUSTHEME CASE STUDIES amp CORE TOPICS

MEETING DISTRIBUTION MEETING HIGHLIGHTS

AD CLOSE

AD CREATIVE DEADLINE

JANFEBMails 26

The Future of Pain Management

bull Regenerative Medicine bull Post-Op Strategies bull Catastrophizing

bull American Academy of Pain Medicine (AAPM) March 7-10 Denver

18 115

MARCHMails 38

Complex Central amp Neuropathic Pain Conditions

bull CRPSRSD bull Fibromyalgia bull EDS bull Small Fiber Neuropathy

bull American Pain Society (APS) April 3-6 Milwaukee

28 215

APRILMAYMails 51

The Evolution of Pain Medicine

bull Buprenorphine bull Ketamine bull Cannabinoids bull Opioid Discontinuation bull Musculoskeletal Pain

AAPM 41 48

JUNEMails 67

Chronic Headache amp Migraine Management

bull Orofacial Pain Treatments

bull American Headache Society (AHS) July 11-13 Philadelphia

57 514

JULAUGMails 85

Advances in Neck Spine amp Back Care

bull Ankylosing Spondylitis bull Neuromodulation

bull PAINWeek Sept 3-7 Las Vegas bull North American Spine Society (NASS) Sept 25-28 Chicago

AHS 79 716

SEPTEMBERMails 98

Sex Pain amp Gender-Specific Conditions

bull Topicals New Delivery Systems amp Formulations

86 814

OCTOBER

Mails 108

Joints amp Inflammation Rheumatoid Psoriatic and OsteoArthritis

bull Integrative Care bull Nerve Growth Factor bull Spasticity bull Abuse Deterrence amp Opioid Alternatives

bull American College of Rheumatology (ACR) Nov 8-13 Atlanta bull American Society for Regional Anesthesia amp Pain Medicine (ASRA) Nov 14-16 New Orleans

PAINWeek 96 913

NOVDEC

Mails 126

Pain in Vulnerable Populations Pediatrics amp Geriatrics

bull Diabetic Peripheral Neuropathy bull Post-Herpetic Neuralgiabull Practice Management

ACRASRA 116 1113

Subject to change



Cannabinoids in Pain ManagementFor Patients Inside the strains and doses that may ease specific pain conditions and pain-related symptoms how to talk with your doctor about adding cannabinoids to your treatment plan safety and risk awareness For HCPS Inside the available strains and doses that may ease specific pain conditions and pain-related symptoms treatment plan integration safety and risk awareness including legal frameworks and patient agreements prescribing and dispensary know-how

Take-Home NaloxoneFor Patients What and how naloxone works safety and risk awareness caregiver handouts helpful tools and mobile apps For HCPS An overview accompanied by information on how to talk to your patient about take-home naloxone

Opioid Tapering amp DiscontinuationFor Patients A what-to-expect guide for patients tapering from or discontinuing chronic opioid therapy For HCPS A how-to guide for HCPs tapering or discontinuing their patients off chronic opioid therapy including patient identification risk factors methods MAT and referrals Plus How to talk to your patient about the process

Have another idea for a Patient or HCP Guide Contact our team

BE A PART OF NEW COLUMNS Analgesics of the FutureThis monthly column will provide readers with insight into pharma and non-pharmacologic products about to enter the market such as

Straight from the Lab Written by national lab testing and toxicology representatives this bimonthly column will offer HCPs challenging case examples of how to interpret clinical drug test results

2019 BONUS OPPORTUNITIES

bull Slow-entry formulations bull Glial cell modulators bull Medicinal cannabinoids bull Nerve growth factor antagonists bull IV Tramadol and IV NSAIDsbull Advances in topical analgesic therapies

bull Alpha 2 agonists bull Biased opioid ligands bull IR Abuse-deterrent opioids bull hATTR amp peripheral nerve disease approaches

EDUCATE HCPs amp PATIENTSPatient Guides amp Best Practice Practitioner Guides

Due in large part to requests from our HCP audience PPM will now offer HCP and DTC advertisers an enhanced oppor-tunity to sponsor original content aimed at educating their target audiences about key and emerging topics These edi-torially driven primers will be published digitally with print andor how-to video supplement options and may address the following



Comparison of BPA Audited Publications

Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)

Total Circulation45000

40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160

PPM PMN and Journal of Pain - BPA June 2016 Statements All other publications - publisherrsquos own data culled from media kits and websites in September 2018

0

6000

1200

18000

24000

30000

Journal of Pain Pain Medicine News

Practical PainManagement

Direct Request Other Sources 15760

BPA June 2018 Statements

Direct Request 25400

Direct Request 0 Direct Request 0

Other Sources 1197 Other Sources 41148

BPA AUDIT RESULTS

Of the audited publications by BPA only Practical Pain Management reports 62 percent requesters who have subscribed to recieve the publication



Select DatabaseWe have more than 41000 medical practitioners who have indicated that pain management is high on their agenda and who based on our analysis are most likely to read our publication By diligently pursuing subscription renewals and refreshing addresses through list firms we have maintained our Periodical Publishing Permit in compliance and can report that over 65 of our recipients are current requesters A Periodical Publishing Permit assures faster delivery assurance that the mailing is accurate and separation from Standard Mail that is available without circulation monitoring

SelectionQualification ProcessPractical Pain Management initially built its circulation by employing the services of Integrated Business Service Inc a renowned medical and research firm that owns Medbase200reg a master file of more than 200 medical dental and healthcare databases which also serves as the source for list brokers We also continue to receive additional qualified doctors through ldquopassed on magazinerdquo subscription requests subscription cards pain organization members pharmaceutical company lists and subscription marketing efforts

Degree BreakdownMedical Doctors

MDs 34040DOs 3624DDSDMDs 93DPMs 40Total Medical Doctors 37797 (92)

AcademiaScience (PhD MEd MS) 394 (1) Other Clinicians (PharmD RPH PA-C RN CRNA) 2969 (7) TOTAL 41160 10000

Demographics by Region

New England(ME NH VT MA RI CT)

2105

Middle Atlantic(NY NJ PA)

5763

East North Central(OH IN IL MI WI)

6610

West North Central(MN IA MO ND SD NE KS)

2640

South Atlantic(DE MD DC VA WV NC SC GA FL)

9241

East South Central(KY TN AL MS)

2943

West South Central(AR LA OK TX)

4021

Mountain(MT ID WY CO NM AZ UT NV)

2077

Pacific(AK WA OR CA HI)

5707

US Territories(0 AP PR VI)

53

Total 41160

In Circulation by Specialty

ANESTHESIOLOGY PAIN MANAGEMENT

2967 721

OCCUPATIONALINDUSTRIAL MEDICINE

92 022

DENTISTRY 65 016

EMERGENCY MEDICINE 214 052

GENERAL SURGERY 192 047

HEMATOLOGYONCOLOGY 131 032

NEUROLOGYNEUROSURGERY 3571 868

ORTHOPEDICS 2708 658

PAIN MEDICINE 4788 1163

PEDIATRICS 232 056

PHYSICAL MEDICINE amp REHAB 2489 605

PRIMARY CARE 19669 4779

PSYCHIATRY 804 195

RADIOLOGY 131 032

RHEUMATOLOGY 1489 362

Other (RN PA PharmD) 1618 393

Total active qualified subscribers

41160 10000

Publisherrsquos data

CIRCULATION amp DEMOGRAPHICS



PERIODICALS MAIL SERVICE

Periodicals Mail Service is the publication service of the United States Postal Service (USPS) and the most economical service for subscribers in the United States but not all publications can meet the stringent requirements and postal audits needed to qualify for the reduced rates

bull PPM was qualified by the USPS for a periodical license in November 2002 under the Requester Publication Category by meetingmdashand subsequently have maintained current withmdashthe following key periodical requirements

bull The publicationrsquos circulation records are kept and are available for USPS examination Subscriber cards and other digital subscriber records (web subscribers and direct subscriber newrenewal calls) are kept in the New Jersey office

bull The publication must have a legitimate list of persons who have requested the publication or a member of a requesting organization that has adopted a formal resolution that each member receive a copy and 50 or more of the copies must be distributed to persons who have made such requests

bull Subscription requests that are more than 3 years old cannot be considered valid requests PPM flags subscriber records in advance of expiration and submits expired requesters with phone numbers to a marketing fim to secure renewals

bull Expiring subscriptions for which we do not have phone numbers are submitted to a list firm to refresh the address information

bull PPM uses the USPSrsquo Automated Address Correction Service (ACS) for automated address corrections and undeliverables

bull PPM also participates in a co-palletization program at our printer for more efficient economical and quicker distribution to US postal sites around the country

PPM SUBSCRIBER LIST MAINTENANCE

1 ACS records are downloaded from a secure USPS Internet site and a database program then uses the files to automatically correct addresses in the PPM database and remove ldquonixiesrdquo that are undeliverable

2 Subscription cards faxes and website subscriptions are sorted into renewals and new additions New additions are vetted against the database to prevent duplicate subscriptions Questionable subscriptions are confirmed using Internet doctor search sites before adding to the database

3 Interactive dupe checking is then performed on the database using last name a few digits of the address city and state Suspected duplicates are displayed to allow database tagging of the ones to keep before purging the dupes

BUSINESS PUBLICATIONS AUDIT (BPA)

bull Audited by BPA to verify subscriptions

bull BPA audit information sheet is available by request

CIRCULATION FACT SHEET



Prescription Lift via Practical Pain ManagementmdashA Case Study

Data pulled from IMS (IQVIA) AdIQ performance report

Recently a relatively new pain medication was featured in premium positions within Practical Pain Management and captured several key sections of PracticalPainManagementcom An IMS (IQVIA) study was conducted to identify script-writing behavior among the MDs who were exposed to an ad online Consistent exposure to the engaged and high-prescribing audience of PPM was shown to have substantial results showing a 33 lift in new prescriptions

Brand NRx Lift

33

Year-Long Campaign

Campaign Results

IMS PERFORMANCE REPORT DATA



Ad Rates Earned rates are based on frequency of advertising insertions from individual corporations and their subsidiaries For insertion of two or more pages each page receives one insertion credit

Special Projects Consult special projects rate card for available rates

Cancellations Cancellations or changes in orders may not be made by the advertiser or agency after the published closing date

Terms All charges for space are due 30 days from invoice date (same as actual date of issue) for recognized companies that have established credit Any charges for typesetting art ad creation reprints etc are to be prepaid Rate Adjustment The rate for contracted ads during a contract year will be adjusted to reflect the actual numbers of ads run

Agency Commission Agency commissions will apply in appropriate situations

Circulation Practical Pain Management is a controlled circulation publication mailed to approximately 41000 medical practitioners routinely involved in the diagnosis treatment or management of pain (please see demographics)

Publisherrsquos Approval Ads are accepted upon the representation that the advertiser and agency have the right to publish the contents thereof In consideration of publication the advertiser and agency agree to indemnify and hold the publisher harmless against any expense or loss by reason of any claims arising out of publication The publisher reserves the right to reject or cancel any ad insertion order space reservation or position commitment at any time without cause The publisher reserves the right to insert the word ldquoAdvertisementrdquo above or below copy that is not easily recognized as advertising

2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS

2nd Color Matched Color 3 or 4 Color 5 Color 6 Color

889 1299 2685 3321 4966

Preferred

Cover 4 Cover 3 Cover 2 TOC Opposite Letter to the Editor

50 of Earned BW

25 of Earned BW unless with Cover 4

25 of Earned BW

25 of Earned BW

25 of Earned BW

Split runs for preferred positions do not qualify for a discounted rate

INSERTS AND OUTSERTS

1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997

Outserts subject to ridealong surcharge

Agency andor other discounts are allowed only if invoices are paid within 45 days

Ethan Ash 6072161482 EthanAshVerticalHealthcom Frank Karkowsky 2014466825 FrankKarkowskyVerticalHealthcomRob Bedford 2152802464 RobBedfordVerticalHealthcomInsertion OrdersClient Services Emily Callahan 9737837009 ext 316 EmilyCallahanVerticalHealthcom

Advertising Contacts

2019 ADVERTISING RATES



Bound In1 Full-page card (8 38 rdquo x 11 18 rdquo bleed trims to 8 18 rdquo x 10 78 rdquo)2 Postcard 4 12rdquo x 6rdquo card with perf tab (8 38 rdquo wide)

Tipped In3 Full-page no bleed (7 58 rdquo x 10 58 rdquo)

4 Postcard 4 12rdquo x 6rdquo card with perf tab (7 58 rdquo total width) or without perf tab (6rdquo total width)

BRC supplied by AdvertiserFor printing by PPM (up to 4 colors) please inquire for pricing

1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810

Special rate for a full-page card or postcard accompanied by a full-page 4C advertisement in the same issue

INSIDE CARDBUSINESS REPLY CARD (BRC)

DVDsProduct Samples supplied by Advertiser Rates include poly wrap and paper label

1x 3x 6x 12x 24x 36x 48x 60x

DVD or Product Sample $23100 $23742 $22610 $23173 $23047 $22816 $22575 $22323

DVDs and Product Samples are subject to a USPS ride-along surcharge per itemper copy in addition to the prices listed Total weight must not exceed 33 ounces and all elements of a multi-piece assembly must be stitched or tipped to each other

Custom cover tip pricing subject to change depending on specs

CD-ROMS and PRODUCT SAMPLES

Subject to a ride-along surcharge per DVD or Product Sample assembly per copy

Cover TipBelly Band supplied by AdvertiserCustom cover-tip rate includes poly wrap and paper label For printing by PPM (up to 4 colors) please inquire for pricing

Poly Wrap 1x 3x 6x 12x 24x 36x 48x 60x

Full Page Cover Tip No $16675 $16250 $16069 $15584 $15219 $14826 $14522 $14249

Custom Size Cover Tip Yes $19222 $18761 $18822 $17979 $17530 $17039 $16615 $16196

Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880



2019 SPECIAL PROJECT RATES




Robert Bedford

SVP Sales amp Strategy

2152802464

RobBedfordVerticalHealthcom

Ethan Ash

Vice President Business Development

6072161482

EthanAshVerticalHealthcom

Frank Karkowsky


2014466825

FrankKarkowskyVerticalHealthcom

Insertion Orders amp Client Services

Emily Callahan

9737837009 ext 316

EmilyCallahanVerticalHealthcom

Maximum Insert Weight 80 lb

Press-ready high-res X1a PDFsFor press-ready high-res PDFs using the PDFX1a standard please verify that fonts and images are embedded all elements are encoded as CMYK and all image trapping values are correctly set for either knockout or overprint

Digital Artwork Preferred file formats accepted are (PC or Mac) InDesign Illustrator and Photoshop or high-res PDF (Acrobat 60 or higher) For proper trapping of your ad in the computer-to-plate printing process all image backgrounds must be set to ldquoNONErdquo You may provide a high quality proof with the material All images should be saved as CMYK at 300 dpi Graphics format should be tiff or eps All fonts and screens must be included on disk

Display Ad Sizes Width Depth Safety

23 page 4 34 ˝ 10 ˝ 125rdquo all around

12 page island 4 34 ˝ 7 12˝ 125rdquo all around

12 page vertical 3 12 ˝ 10 ˝ 125rdquo all around

12 page horizontal 8 18 ˝ 5 34˝ 125rdquo all around

13 page vertical 2 38 ˝ 10˝ 125rdquo all around

13 page square 4 34 ˝ 4 34˝ 125rdquo all around

14 page vertical 3 12˝ 4 34˝ 125rdquo all around

14 page horizontal 4 34˝ 3 12˝ 125rdquo all around

23 12island

12

V12 H

V

H14V

H13

Material for Bleed Bleed Trim Safety

Full page 8 38 rdquo x 11 18 ˝ 8 18 rdquo x 10 78˝ 5rdquo all around

2 page spread 16 12rdquo x 11 18 ˝ 16 14 rdquo x 10 78˝ 5rdquo all around

Half page spread 16 12rdquo x 5 12 ˝ 16 14 rdquo x 5 38 ˝ 5rdquo all around

Insert 8 38 rdquo x 11 18 ˝ 8 18 rdquo x 10 78˝ 5rdquo all around

1 Mail or Delivery Service mdash Send to Emily Callahan Vertical Health LLC 7 North Willow Street Suite 7A Montclair NJ 07042 973-783-7009 ext 316 EmilyCallahanVerticalHealthcom

2 Inserts Shipping Address Practical Pain Management co Publishers Press 13487 South Preston Highway Lebanon Junction KY 40150 Contact Jeff Newton 18666443705 jnewtpubpresscom

3 Electronic Submission For FTP server information to upload ad

submissions please contact Emily Callahan at EmilyCallahanVerticalHealthcom

4 Accounts Receivable to Vertical Health LLC PO Box 498038 Cincinnati OH 45249 accountingVerticalHealthcom 513-588-2771

USE THIS SECTION FOR ALL FULL PAGE ADS THAT BLEED

PLEASE SEE NEXT PAGE FOR COVER TIP SPECS

USE THIS SECTION FOR ADS THAT DO NOT BLEED AND SHARE A PAGE WITH ANOTHER AD SUCH AS A HALF PAGE OR QUARTER PAGE AD (The sizes are smaller than the exact half page This allows for white space between ads that are next to each other on a page)

Material TransmittalAll advertising material must be received no later than the ldquoCreative Deadlinerdquo listed on the Editorial Calendar (page 7) for the appropriate issue and submitted as follows

PRODUCTION SPECIFICATIONS



Download InDesign Cover Tip Template herepracticalpainmanagementcomPPMCovertipTemplatezip

bull Rates include 75 earned BW rate for cover position

bull Full page cover tips must allow for 2 inches of white space across the top of the page for the Practical Pain Management masthead Masthead to be positioned by PPM Full page cover tip size 8rdquo x 10 frac34rdquo

bull Full page cover tips must allow space for the address label Per USPS guidelines address labels must be placed frac12rdquo from the bottom of the page and the label must be 15 x 375 inches positioned in the lower left corner

Please leave this area clear on your cover tip creative or note that any text or content in this area may be covered by the address label

bull Custom size cover tips require a poly wrap bag and paper label per the USPS Maximum custom size 8rdquo x 8 38 rdquo

bull Belly Band is wrapped around the cover and shipped without a poly wrap bag 18 14 rdquo x 5 12rdquo includes a 1 14 rdquo glue underlap with 2 folds (flat area = 17rdquo x 5 12rdquo)

COVER TIPS and BELLY BANDS

Volume 14 Issue 9October 2014

The Nationrsquos Premier Teaching Journal for Pain PractitionersPRACTICAL PAIN MANAGEMENT

A Vertical Health LLC publication | wwwPracticalPainManagementcom

Also In This IssuebullSleep and PainbullRole of Endorphins in Pain ManagementbullHighlights from PAINWeek

Cover October 2014indd 1 10214 1206 PM

8rdquo x 1075rdquo

No ad art 2rdquo from top

Please leave2rdquo from bottom x 425 from left hand side for mailing label from post office

2rdquo from

bottom425rdquo

125rdquo bleed


Art to place the monthly PPM masthead in this area and production will check and send the pdf to the client for approval Blind perf will be requested in the production email to PubPress around the BRC card

COVER TIP LAYOUT SETUP AND SPECS

PRACTICALPAINMANAGEMENTCOMA Vertical Health LLC publication



1 PPM 2018 survey (211 total respondents) 2 Kantar 2018 Readership Study (167 total respondents) 3 BPA May 2018

Practical Pain Management - 75Pain Medicine News - 8 Pain Medicine - 7 Pain Physician - 5Pain Practitioner - 2

PPM(75)

Which publication do you rely on most to remain current on news and advances in pain management relevant to your practice1

The Practical Pain Management (PPM) audience includes

74

97

35

70

62

of subscribers read the journal cover-to-cover or read through an average issue2

of subscribers would recommend PPM to a professional colleague1

increase in average page exposures from 2017 to 20182

of subscribers read 4 out of 4 issues while 77 regularly refer to prior issues1

of 41160 subscribers are requestors 60 of subscribers have requested PPM in the past 24 months3

SUBSCRIBER HIGHLIGHTS

PAIN MEDICINE(APM PMD)

PAIN MANAGEMENT (PMM) amp ANESTHESIOLOGY PHYS MEDICINE AND REHABPRIMARY CARE NEUROLOGY amp

RHEUMATOLOGY

Full specialty breakdown on page 10



ldquo ldquo

ldquoldquo ldquo


SUBSCRIBER FEEDBACK








ldquo





bull Breaking News














LETTER FROM THE CEO










practice management



Sincerely


Inside this Guide


LETTER FROM THE CEO



Print























AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed







ldquo ldquo

ldquoldquo ldquo


SUBSCRIBER FEEDBACK








ldquo





bull Breaking News














LETTER FROM THE CEO










practice management



Sincerely


Inside this Guide


LETTER FROM THE CEO



Print























AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed















LETTER FROM THE CEO










practice management



Sincerely


Inside this Guide


LETTER FROM THE CEO



Print























AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed














practice management



Sincerely


Inside this Guide


LETTER FROM THE CEO



Print























AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed







Print























AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed









AD CLOSE


JANFEBMails 26




18 115

MARCHMails 38




28 215

APRILMAYMails 51



AAPM 41 48

JUNEMails 67




57 514

JULAUGMails 85




AHS 79 716

SEPTEMBERMails 98



86 814

OCTOBER

Mails 108




PAINWeek 96 913

NOVDEC

Mails 126



ACRASRA 116 1113

Subject to change

















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed





















Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed








Jour

nal o

f Pain

Pain P

racti

ce

Pain M

edici

ne

Reg A

nesth

esia

amp Pain

Med

Pain

PMampR Jo

urna

l

Pain P

hysic

ian

Jour

nal o

f Opio

id M

gmt

Pain M

edici

ne N

ews

(PM

N)

Practi

cal P

ain M

anag

emen

t

(PPM

)


40000

35000

30000

25000

20000

15000

10000

5000

0

1197 21874250 8218 5559 8314 4000

22700

47148 41160


0

6000

1200

18000

24000

30000








BPA AUDIT RESULTS











2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed














2105


5763


6610


2640


9241


2943


4021


2077


5707


53

Total 41160



2967 721


92 022

DENTISTRY 65 016







PEDIATRICS 232 056



PSYCHIATRY 804 195

RADIOLOGY 131 032




41160 10000



























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed





























Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed










Brand NRx Lift

33

Year-Long Campaign

Campaign Results











2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed














2019 STANDARD

1x 3x 6x 12x 24x 36x 48x 60x

Full page 4529 4423 4364 4247 4201 4134 4055 3969

23 page 3436 3396 3370 3318 3232 3166 3120 2714

12 island 3225 3166 3120 3068 3001 2943 2896 2864

12 page 2923 2870 2857 2772 2718 2686 2633 2598

13 page 2172 2119 2080 2053 2021 1975 1948 1923

14 page 1777 1731 1711 1678 1646 1619 1592 1570

COLORS


889 1299 2685 3321 4966

Preferred


50 of Earned BW


25 of Earned BW

25 of Earned BW

25 of Earned BW



1x 3x 6x 12x 24x 36x 48x 60x

2 page 9887 9702 9570 9321 9217 9055 8894 8750

4 page 19780 19265 19145 18642 18422 18105 17799 17498

6 page 29672 29083 28713 27951 27634 27143 26710 26276

8 page 39559 38780 38231 37272 36833 36186 35603 34997












1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed











1x 3x 6x 12x 24x 36x 48x 60x

BRC Bound In

1 Full-page card 9886 9702 9574 9320 9216 9055 8893 8731

2 Postcard 10071 9875 9748 9494 9390 9223 9066 8916

BRC Tipped In

3 Full-page card 11798 11607 11480 11232 11122 10960 10810 10649

4 Postcard 11988 11781 11665 11406 11295 11134 10972 10810




1x 3x 6x 12x 24x 36x 48x 60x










Belly Band No $17596 $17179 $16936 $16462 $16050 $15645 $15256 $14880







Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed








Robert Bedford


2152802464


Ethan Ash


6072161482


Frank Karkowsky


2014466825



Emily Callahan

9737837009 ext 316














23 12island

12

V12 H

V

H14V

H13































8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed




















8rdquo x 1075rdquo



2rdquo from

bottom425rdquo

125rdquo bleed






Documents

Helping Healthcare Providers NAVIGATE THE BEST …...BEST PATH FORWARD 2 7 7 07042 9737837009 301 9737075279 79(*;0*(37(054(5(.,4,5; 1. PPM 2018 survey (211 total respondents). 2

Helping Healthcare Providers NAVIGATE THE BEST …...BEST PATH FORWARD 2 7 7 07042 9737837009 301 9737075279 79(;0(37(054(5(.,4,5; 1. PPM 2018 survey (211 total respondents). 2