HEART 2 ARTCULTURAL ACTIVITY PROPOSAL

OVERVIEWHeart 2 Art intends to provide an open platform for creative minds to express themselves (by way of: dance, photography, music, painting, drawing, poetry, sculpture, and/or installations) without restriction in an intimate and artistically sensitive environment.Opportunity Many Broward College students have artistic abilities but lack a platform to express them There are limited venues where creative students can network with each other Disconnect between the student body and Broward College art departments/organizations

Objectives Bring creative students at Broward College together to both showcase and appreciate art

o Reach 90 – 100 students in attendance at evento Feature 3 different art forms, each represented by 3 to 4 artists – individually and/or

collaboratively Grant artists an occasion to network with one another and collaborate in future events

o Attain 300 additional Instagram and/or Facebook followers within 2 months before event day Provide Broward College North Campus Artfest an increased level of exposure and promotion through:

o Weekly table advertising and social media posting on Heart 2 Art’s Facebook and Instagram pages

Strategies Target 600 – 650 BC students via surveying and promotion combined

o Conduct short survey aimed at understanding student’s availability, interest in the differing arts and involve community in choosing new logo for Heart 2 Art

Develop email listing to assist in promotional effortso Blast with a variety of online flyers, event updates and reminders sent once a week until event date

Actively advertise and post twice a week on social media pages to raise awareness about event details

PROPOSALHeart 2 Art’s main objective is to become a tradition at Broward College that will enrich students learning capabilities as well as enhance their campus life experience by bringing together a diverse group of students through one common thread; the appreciation for art and creativity. Art in itself is known to be therapeutic and Heart 2 Art will afford students this artistic remedy at no financial cost. We have all the components here at Broward College (venue, artists, and Broward College-sponsored clubs). With this proposal we seek to secure the day of Monday, November 14 th , 2016 from 12 PM – 2 PM to host this event in Building 46, Room 152 at Broward College North Campus. We would also request the support of both Student Life and Art Department staff members in advising students as well as administration through weekly email notifications provided by the Heart 2 Art team. Also, we would like to arrange a total of 6 rehearsals in the Coffeehouse (at specified dates and times). Lastly, a sound system for rehearsals – as well as on event date – and aid in funding: marketing materials, refreshments, decorative items and specific giveaways for students, totaling no more than an estimated 950$ in value.

Budget

Marketing Materials (Chinaman Print shop)4 X Posters (24”X36” ea.)1000 X Flyers (4”X6” ea.)20 X T-Shirts1 X Banner1 X Table Cloth

$425257018010050

Refreshments (BJ’s)Snacks & Treats

1 X 36 ct. Pirate’s Booty (19266)1 X 32 ct. Lay’s Variety chips (5273)1 X 66 ct. Welch’s Fruit snacks (24863)2 X 12 pk. Hummus cups (24302)2 X 24 oz. Pita chips bags (23782)

Sandwich Platter2 X 20 ct. Deluxe Sandwich Ring2 X 20 ct. 3 Foot Hero Sub

Beverages1 X 4 ct. 2L Pepsi bottles (96)1 X 4 ct. 2L Sprite bottles (214205)

$17352

913101010

1105654

1156

Décor (Amazon & Party City)Lighting

5 X Color Floodlights (Amazon LYD-FL-RGB01)Easels

5 X Tabletop Easels (Amazon 92-AE010)Balloons

10 X Red Heart Balloon 17in Foil Balloon(Party City SKU:45012)10 X Silver Star Balloon 19in Foil Balloon(Party City SKU:45009)

$20085

70

45

Giveaways (Edco)200 X Wristbands [$ .28 ea.]

(Edco ITEM # PTPDI-LAXJU)20 X Gold Star Lapel Pins

(Edco SKU M6267)

$10856

52

TOTAL $906

ScheduleSEPTEMBER

Tuesday + Wednesday, September 13-14Tabling / Surveying / Recruiting

Location: Breezeway (In front of the Coffeehouse) Equipment: Table, table cloth, 2 chairs, & speaker (posters & sign-up sheets) Personnel: Table manager + two team members surveying & recruiting Objective: Increase awareness, complete 180 surveys & recruit team members

Thursday, September 15Tabling / Surveying / Recruiting

Location: Breezeway (In front of the Coffeehouse) Equipment: Table, table cloth, 2 chairs, & speaker (posters & sign-up sheets) Personnel: Table manager + two team members surveying & recruiting Objective: Increase awareness, complete 70 surveys & recruit team members

o Recruitment flyer completed and posted around campus

Monday, September 19Tabling / Sign-Ups

Location: Breezeway (In front of the Coffeehouse) Equipment: Table, table cloth, 2 chairs, & speaker (posters & sign-up sheets) Personnel: Table manager + one more team member promoting & signing up Objective: Increase awareness, sign-up performers & add 60 to email listing

o Rehearsal flyer completed and posted around campuso Email blast with rehearsal flyer

Tuesday + Wednesday, September 20-21Tabling / Sign-Ups

Location: Breezeway (In front of the Coffeehouse) Equipment: Table, table cloth, 2 chairs, & speaker (posters & sign-up sheets) Personnel: Table manager + one more team member promoting & signing up Objective: Increase awareness, sign-up performers & add 100 to email listing

Friday, September 23Team meeting

Location: Phone conference Equipment: Any notes/material to discuss specifics about upcoming events Personnel: Team members Objective: Discuss learnings from tabling, surveys and recruitment

Student Life Specifically

SL & Art Department

(Anything highlighted above requires Student Life and/or Art Department Staff assistance)

Benchmarks

SEPTEMBER

Complete 150 surveys (September 13 – 15) Create recruitment flyer & recruit 2 potential members (Sept. 13 – 21) Create and post rehearsal flyer (September 19) Add 250 to email listing (by September 27)

o Register at least 10 new potential artists (by September 27) Email blasts (September 19 + 26) Team meeting & Follow-Ups (September 23)

SEPTEMBERM T W TH F

12 13 Tabling

(survey + recruit)

14 Tabling

(survey + recruit)

15 Tabling

(survey + recruit)

16

19 Tabling (sign-up)

Rehearsal Flyer Email Blast

20 Tabling

(sign-up)

21 Tabling

(sign-up)

22 23TM(Follow-Ups)

26 Tabling (sign-up) Email Blast

27 Tabling

(sign-up)

28 Tabling

(@ Central)

29 30

Layout

SurveyOverviewHeart 2 Art intends to provide an open platform for creative minds to express themselves without restriction in an intimate and artistically sensitive environment (by way of both visual and performing arts, such as: dance, photography, music, painting, drawing, poetry, sculpture, and/or installations)

What’s your favorite song?(Include Song Title and Artist Name)

Which Artform do you prefer?(Circle one)

VISUAL or PERFORMING(E.g.: Photography, Painting, Drawing etc.) (E.g.: Music, Spoken Word, Dance etc.)

In the past year, how many Art-related events/activities have you attended?

None 1 – 3 4 – 6 7+

Do you think Art-related events/activities enrich your campus life experience?

Yes No

Have you heard of Heart 2 Art before today? If so, please tell us how: (Check one of the following options)

Yes No

Would you (or someone you know) like to perform/showcase your artwork at this event?

Yes No

Please write your name, email and/or phone number to be kept up to date with event details.

Name:

Email:

Phone Number:

If you would like to participate in the event and/or for more information, please email:heart2artbc@gmail.com

Social Media Friend Referral Table Advertisement Flyer / Poster

@ h2abc

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