Global Youth

Forum 2013

AIESEC Kolkata Presents

Partnership Proposal

"In an era of globalization, [AIESEC’s] programs have helped young people around the world to develop a broader understanding of

cultural, socio-economic and business management issues."

Kofi Annan, Former Secretary General, UN

The way we do itAIESEC provides its members with an integrated development experience comprised of leadership opportunities, international internships and participation in a global learning environment

Our values1. Activating Leadership2. Demonstrating Integrity3. Living Diversity4. Enjoying participation5. Striving for Excellence6. Acting Sustainable

DAY 1Corporate Conclave ( 7 p.m. Onwards ).Probable Venue : Park Hotel, Grand, Taj or ITC.

DAY 2Global Village . ( Whole day ).Booked Venue: St. Xavier’s College AuditoriumYouth to Business forum . ( 10:30 a.m. – 5p.m. )Band Performance . ( 6 p.m. Onwards ).

It provides the companies with a great chance to NETWORK with one another and also promote themselves better with other companies. The corporate dinner provides a forum for bringing about an awareness among the companies in Kolkata.

100-150 DELEGATES

•. National Partners.• Local board of advisors. • AIESEC alumni.• Participating Corporate• Selected Student participants.

The corporate conclave will include panel discussions by and between the eminent corporates .At the start of the event a panel discussion will take place where the panel will comprise of eminent people from the city and our national partners . They will be gathered together to discuss on subjects like ETHICAL LEADERSHIP, ENTREPRENEURSHIP and to brainstorm solutions to the problems related to it . Selected students will also be participating in the panel discussion as the audience.

A Corporate Dinner will be organized at the end of the event at a 5-star hotel to facilitate networking between the involved companies. The mission of the Corporate Dinner is to allow the top and evolving corporate companies to come together in an informal gathering and share their views, experiences and learn from each other.

The corporate conclave held in Bengal Chamber of Commerce and in The Park Hotel in 2012 and 2011 respectively was a great success. Last year, a panel discussion on the subject ‘Challenges Faced By The Entrepreneurs’ was conducted by the corporates of the city which was attended by AIESEC’ers and selected students from the participating colleges. The problems related to the topic and their solutions were discussed upon which were very informative.

Here are some pictures from the past events.

Youth to Business Forum is a unique platform which connects the youth and the business world. The event is a chance for the companies to present themselves and associate their brand with social responsibility among talented students. It also provides a brilliant opportunity for companies to attract top talent and promote themselves among students . A chance to network with the most finest and conscious minded people in the city.

The Youth to Business Forum will include workshops, panel-discussions and sessions attended by youth leaders from over 10 colleges . The objective of the day is to bridge the gap between Youth and Business by coming together to discuss Global Trends that affect our society like EDUCATION SYSTEM, UNEMPLOYMENT, the way we do business etc. It is also an opportunity to showcase to externals the kind of talent pool that AIESEC has an access to.

500-700 DELEGATES

Students from at least 10 schools and colleges.

The youth to business forum held in GD Birla Sabhaghar and in ILead Institue in 2012 and 2011 respectively was a great success. Last year, Over 200 youth delegates from over 6 colleges joined business leaders and experts in Kolkata for AIESEC’s annual “Youth to Business Forum:” . A B-plan competition was conducted between the students of the colleges who had to come up with a proper business plan under the guidance of a mentor appointed to them. It was a great learning experience and it also helped to bridge up the gap between the youth and the corporates of the city.

Here are some pictures from the past events.

An environment of globally diverse cultures & heritage – get prepared to become a global citizen. The Global Village would showcase the culture of each country represented by our international intern. It is a fun and colorful experience which aims at promoting internationalism and cultural sensitivity in the youth. We will be having a few games to increase the knowledge of every individual attending these events and also cuisines from various countries. Our international trainees would be part of the stalls of their respective countries.

The Global Village is a landmark for coming together of diverse cultures , different people from various countries to create a "potpourri of multiple cultures" at its finest edge. It embodies the high spirit celebration of diversity through myriad cultures,umpteen number of internationals coupled with global cuisine, international music, art and dance and stage performances, international exhibits, many activities and competitions providing an interactive platform to all. The purpose is to promote multi-cultural awareness to bridge the gap between cultures.

•Students from at least 10 schools and colleges.•Interns from countries around the globe currently working in Kolkata (10 different countries expected).

DELEGATES

The Global Village- 2012 held from 16th – 20th July 2012 in La Martiniere for Girls, Kolkata was a great success. This event is being organised by the collaborative efforts of AIESEC, FACES, British Council ,American Centre and La Martiniere for Girls, Kolkata.

Here are some pictures from the past events.

The participating schools were :

Saifee hall , Shri Sikhshayatan , South City International School,St. Augustine’s Day School , St. James school , St. Stephen’s(Barrackpore) , St. Thomas’Girls’School , The Heritage School .

Our Partner Youth Joints

Target Schools and Colleges

Colleges: Heritage, BhawaniporeEducation Society College, St. Xavier’s, Shri Sikshayatan, Techno India, J.D.Birla, B.P.PoddarInstitute of Management & Technology, Scottish Church, Presidency.

Schools: La Martiniere Girls, Birla High School, Mahadevi Birla Girls,Ashok Hall, Lakshmipat Singhania Academy, MahadeviBirla Sishu Vihar, St. Lawrence, Delhi public School, City heritage, St. James

Probable Locations for Hoardings (200-400 sqfeet)

Inox Forum, Metro stations, Ultadanga, Sector 5, Ruby, Minto Park, Kankurgachi, Ballygaunge.

Nocturn, Bean it up,Cream Centre, TTBTTea troveHead TurnersPizza cornerRevvv upCoffee world

Creame and FudgeChocolate RoomGet hookedBluzzLa caffe360The village

CCD, Mama mia,KattepilarBubble tea caféCakes ,YoforiaGoldbrick.Donut bakerYummy yogo,

PROMOTIONS

Media Plan for the event:

2 Paper ads each in Telegraph, Ads in Sanmargand Prabhat Khabar.

PR Plan for the event:

FM Radio

Social Media Promotions

20 Press to be invited on the day of the event

10 day campaign on Power FM regarding the event

Our facebook page 7000+ likes wherein posts will be made on a regular basis.

Timeline for starting the promotions: Promotions to start a month before the event. Mystery promotions and teasers to start 45 days before.

Outdoor Media Partner

Advise and Surya Ads

Pricing Structure for the Global Youth Forum, 2013

Package Type Platinum Gold Silver

Status Title

Sponsor

Co-

sponsor

Event

Partner

Requirements (Rs.) 4,00,000 2,50,000 1,50,000

Promotions at least 10 schools and colleges Yes Yes Yes

Workshop at Y2b Yes No No

Participation in both panel discussions

(eminent personality)

Yes No No

Exclusive Banners at the venue for y2b 4 2 No

Exclusive Banners at the venue cc 2 1 No

Logo space in 15 Hoardings across Kolkata

including hoarding at Forum (200-400 sqft)

Yes Yes Yes

Logo space in standees , banners, fliers, flexes Yes Yes Yes

Logo space in posters, standees and tabletops

at 20 different youth joints

Yes Yes Yes

Stall space for both y2b and CC Yes Yes No

1 full colour page in Souvenir (event report)

Mention of sponsor in Article in Telegraph Yes No No

Logo space in invitation cards Yes Yes Yes

Exclusive social media promotions for 15days Yes Yes Yes

Promotions in different multiplexes in Kolkata Yes Yes Yes

Logo spaces in Telegraph, Sanmarg and

Prabhat Khabar Advertisements.

2 each

(6 total)

1 each

(3 total)

1 each

(3 total)

Airtime in total 25 mins 15 mins No

Logo space in all Event T-shirts Yes No No

AD space in newsletters Yes No No

Company standees and flexes at the venue 2 1 No

Logo space in the event report (souvenir) Yes Yes Yes

Other elements of Association:- Requirements

1. Workshop at Y2B for 30 minutes(informational + Indirect selling) 50,000

2. Session for Corporate at corporate conclave for 10 minutes(to show presence amongst corporate) 50,000

3. Stall space (8x4X9) 20,0004. Banner/standee at both the venue 10,0005. Distribution of literature (inserted in the delegate kit) 5,000

6. Facebook Promotions 15 days before 10,0001. Status upload (XYZ Ltd. and AIESEC presents..)2. One poster upload completely about XYZ product.3. One poster upload with the history/facts/campaign/competition for XYZ ltd.

7. Access to database of 10,000 students. 20,000

Details of Souvenir to be printed within 1 month of the event. (800 to 1000 pieces) Distributed as follows:1. AIESECers2. Alumni of AIESEC 3. NGOs in Kolkata (iGCDP)4. Our iGIP partners5. Associate Members6. Marketing clients

Inside front page Rs 10,000Inside back page Rs 10,000Back page Rs 12,000Full Page (colour) Rs 5,000Half Page (colour) Rs 2,500Bookmark Rs 5,000

Board of Advisors Meeting in Bombay HousePresent: Mr. B. Muthuraman (Tata steel)

Mr. Adi Godrej (Godrej)

On behalf of AIESEC Kolkata, we would like to thank you fortaking the time to look at our proposal and consider apartnership with us. We kindly welcome a meeting to furtherdiscuss these partnership opportunities.

CONTACT US Rishab Kothari Vice President Business Development Email: rishab.kothari@aiesec.net Phone: +91 98367 58887

Follow us on: www.aiesec.in

twitter.com/aiesec_kolkata

Facebook: AIESEC Kolkata page

Thank You!