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© 2011 IBM Corporation GTS – Global Technology Services raňajky s IBM pre obchodných partnerov Filip Uram, ITS Channel Sales Manager May 3 rd 2011

GTS –Global Technology Services servis s definovaným SLA na odstránenie poruchy 4-48h fixtime ... Forrester and IDC cloud computing ... – Are the applications run only Mon-Fry

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© 2011 IBM Corporation

GTS – Global Technology Servicesraňajky s IBM pre obchodných partnerov

Filip Uram, ITS Channel Sales ManagerMay 3rd 2011

© 2011 IBM Corporation2

Agenda

GTS štruktúra

ITS portfolio

Cloud computing

© 2011 IBM Corporation3

GTS štruktúra

Maintenance Technical Support

Integrated Technology Services

Strategic Outsourcing

60 x delivery HC (PM, Architects, Specialists) + GDC

10 x sales

© 2011 IBM Corporation4

GTS People

Management:Pavol Rybar st. – acting GTS manager, MTS manager

Pavol Laurinec – ITS Sales Leader

Tomáš Mesároš – ITS Delivery Manager

Sales:Peter Maďar, Martina Trajlínková, Tomáš Milko – MTS sales

Filip Uram – ITS sales - channel

Matej Zaťko – ITS sales – public

Michal Holenia – ITS sales – networking

Pavol Rybár ml. – ITS sales telco&utility

© 2011 IBM Corporation5

Maintenance Technical Support

HW maintenance

HW servis s definovaným SLA na odstránenie poruchy 4-48h fixtime

Zmluva alebo ServicePac

BP discount 17%

SW maintenance

© 2011 IBM Corporation6

Integrated Technology Services

Data Center Services

Middleware – BPM, Websphere

Server - implementation, virtualisation, Enterprise Cloud

Storage&Data – implementation, backup, archiving, DMS

Site&Facility – data center design, energy efficiency

© 2011 IBM Corporation7

Integrated Technology Services

Enterprise Services

BCRS – business continuity resiliency

Security - penetration testing, managed security services, PCI assessments, governance,

Integrated Communication Services - voice, networking (Cisco, Juniper)

© 2011 IBM Corporation8

Integrated Technology Services

Workplace Services

Enduser support

Virtual Desktop

Smart Business Desktop on IBM Cloud

© 2011 IBM Corporation9

0%

10%

20%

30%

40%

50%

60%

2011 2012 2013 2014

CEE Publ ic IT Cloud Growth CEE IT Spend Growth

Source: Cloud Revenue - Worldwide and Regional Public IT Cloud Services 2010-2014 Forecast, IDC 2010Source: IT Spend – Black Book 2010 V3, IDC 2010Note: CEE includes Central and Eastern Europe, Russia, excludes Turkey

“Revenue is ramping very quickly — don't be fooled by today's modest early markets scale,” IDC 20103-5x faster growth for public IT cloud

The market for public IT cloud services will grow three to five times faster than the total IT market in CEE

© 2011 IBM Corporation1010

Cloud computing is a new consumption and delivery model inspired by consumer Internet services. Cloud computing exhibits the following 5 key characteristics:

• On-demand self-service • Ubiquitous network access• Location independent resource pooling• Rapid elasticity• Pay per use

While the technology is not new, the end user focus of self-service, self-management leveraging these technologies is new.

Virtualization ServiceAutomation

& SOA

UsageTracking Web 2.0

End User Focused

Is cloud computing really new? Yes, and no.

EXAMPLE: ASUS at CES 2011 -

Introducing the Eee Pad Lineup

© 2011 IBM Corporation11

What is different about cloud computing?

With cloud computingWithout cloud computing

Virtualized resources Automated service

management Standardized services

Location independent Rapid scalability Self-service

Software Hardware

Storage Networking

Software Hardware Storage Networking

Software Hardware Storage Networking

Note: Elements of cloud computing taken from NIST, Gartner, Forrester and IDC cloud computing definitions

© 2011 IBM Corporation12

Design a cloud computing deployment as part of the existing IT optimization strategy and roadmap

Consolidate

Virtualize

Standardizeand automate

Reduce infrastructure complexity Reduce staffing

requirements Manage fewer things

better Lower operational costs

Remove physical resource boundaries Increase hardware

utilization Reduce hardware

costs Simplify deployments

Standardize services Reduce deployment

cycles Enable scalability Flexible delivery

© 2011 IBM Corporation13

Workloads may be at different levels of readiness for cloud

© 2011 IBM Corporation14

There is a spectrum of deployment options for cloud computing

Private Public

Hybrid

IT capabilities are provided “as a service,” over an intranet, within the enterprise and behind the firewall

Internal and external service delivery methods are integrated

IT activities / functions are provided “as a service,” over

the Internet

Third-partyoperated

Third-party hosted and operated

Enterprise data center

Enterprise data center

Private cloud Hosted private cloud

Managed private cloud

Enterprise

Shared cloud services

A

Enterprise

B

Public cloud services

A

Users

B

• Free• Register• Credit Card• Click to contract

© 2011 IBM Corporation15

HanoiHanoiSilicon ValleySilicon Valley

DublinDublin

São PauloSão PauloJohannesburgJohannesburg

BangaloreBangalore

TokyoTokyoSeoulSeoul

SingaporeSingapore

BeijingEhningenEhningenRaleighRaleigh

KrakowKrakow

Analytics Collaboration Development and Test

Desktop Storage Business Services

Fit for purpose middleware platform

Common Compute Platform(Compute/ Network/ Storage)

Base Enterprise Platform

Blue Insight140,000 users

growing to 200,000

LotusLive85% of all web conferencing

Dev/TestTime to build a

dev/ test environment

from 1 week to 1 hour

Workplace Cloud

Estimated savings up to

30%

Network Storage Cloud

Up to 40% savings in

storage costs

Production Cloud

1,000 potential applications

identified

IBM Cloud LabsIBM Cloud Labs

Cloud Competence centerCloud Competence center

IBM is investing in cloud computing to meet internal and client needs

IBM CIO Cloud Implementations:

Cloud delivery centerCloud delivery center

2010 IBM Corporation16

InformationProtection Services

Managed SecurityServices

Managed Services

Additional IBM CloudServices for Partners

Targeted for 4Q10

Managed Backup Cloud (Category) Onsite Data ProtectioneMail Management Express

IBM X-Force Threat AnalysisHosted e-mail and Web securityIBM Vulnerability Management ServiceIBM Security Event and Log Management

Services

Tivoli LiveSmart Business Desktop on the

IBM Cloud

Smart Business Desktop on the IBM CloudSmart Business Expense ReportingSmart Business End User Services

Smart Business Development and Test – (Tier 1).Server Implementation/Migration Services for Cloud ComputingStorage & Data Implementation/Migration Services for Cloud Computing

Compute and Infrastructure Services

BPs can resell Cloud Services IBM offers partner-enabled cloud service offerings with 4 additional offerings under development.

Also Available:IBM LotusLive Online Collaboration & Social NetworkingIBM PaaS Solutions (ex: DB2 and WebSphere)

Other Services

2010 IBM Corporation17

You can have your server environment running in minutes on the IBM Cloud.

The self-service portal, designed for ease of use, guides you through setting up what you need and triggers the automated provisioning of your servers.

Step 1

Click and choose the service you need

Step 2 Step 3

Choose the hardware and usage configuration

Application provisioned and ready to run

2010 IBM Corporation18

Standard software images help provide a ready-to-use, stable base on which to build your own customized images.

Middleware and operating systems:

middleware

IBM Lotus®IBM WebSphere®IBM DB2®, Informix® and Cognos®IBM Tivoli®

32-bit and 64-bit Linux®

SUSE Linux Enterprise Server (SLES) 11

Red Hat Enterprise Linux (RHEL) 5.5

Microsoft ® Windows® ServerWindows Server 2003 and 2008

Development and test tools:

IBM Rational® software … requirements, collaboration, quality, build and assets

Aviarc and Servoy ... development tools

Add-on cloud management and integration tools:

CohesiveFT and Kaavo ... hybrid cloud connectivity and management

2010 IBM Corporation19

Nine 32- and 64-bit configuration options enable you to pick the virtual machine (VM) instance sizes that best fit your needs.

Virtual machine (VM)Options

32-bit configurations 64-bit configurations

Copper Bronze Silver Gold Copper Bronze Silver Gold Platinum

Virtual CPUswith 1.25 Gigahertz 1 1 2 4 2 2 4 8 16

Virtual Memory (Gigabytes) 2 2 4 4 4 4 8 16 16

Instance Storage (Gigabytes) 60 175 350 350 60 850 1024 1024 2048

Intel® architecture servers provisioned in minutes with Linux® (Red Hat or Novell SUSE) or Microsoft® Windows® Server (2003 or 2008) and your choice of middleware.

Provisioned in minutes, depending on instance storage size. Option to decrease instance storage to minimum required by chosen image to help reduce provisioning time.

Virtual machines (VMs) can be provisioned as standalone servers or in combinations to build sophisticated configurations, including load-balancing and resilient architectures.

Private images can be built on one virtual machine configuration and migrated to a configuration of a different size, within the limitations of the base IBM image.

Prices start under 10 cents per hour* for a virtual machine including operating system. Reserved capacity options provide pools of resources for immediate use at discounted rates.*US prices for 32-bit copper configuration with Windows Server or SUSE Enterprise Linux, current as of March 22 2011. Prices subject to change.

2010 IBM Corporation20

Our solution provides the option to reserve pools of resources and potentially reduce cost at the same time.

Package Pricing model Package description

Pay-as-you-goPer virtual machine

(VM) hour

No commitment for you to buy fixed amounts of resources

IBM will provide capacity as available

Pay-as-you-go with reserved

capacity

Monthly charge

plus discounted

per VM hour

Reserved capacity pool package – ability to freely provision and de-provision any combination of VMs within chosen pool size limits for a 6 or 12 month period

Pool consists of CPUs with matching memory and storage. Smallest pool has 64 base processors, 96 GB memory and 9.6 TB storage. Larger pools may be ordered in units of this small package.

Discounted VM per hour usage charge within pool

No commitment for you to buy fixed amounts of resources

Monthly reserved capacity package charge for 6 or 12 months proportional to pool size

© 2010 IBM Corporation21

Sample calculation:

38 instances

2x IBM x3850– 1 socket 4 core– 16GB RAM– SCSI disks– 24x7 support

Cost per server:– HW=$8300– VMware=$5700– Support=$2000/yr– Facilities=$2000/yr

Cost for 3 years:– (2 x ($14000 + $4000) x 3– ~ $108k

38 instances

Target server : Copper, Silver, Gold

38 instances - split– Copper: 8– Sliver: 21– Gold: 9 (for peak usage)

Cost per hour:– 8 x $0.133 = $1.00– 21 x $0.50 = $10.50– 9 x $1.00 = $9.00

Total cost of cloud cost case depend of several facts:

– Are the applications run only Mon-Fry 9am-5pm?– What´s the average usage of the environment?– If you combine these facts:

• Cost of cloud usage for 3 years = 38 x $0.133 x 8 x 260 x 3 = $31,5k

Buy a server: Use a server in the cloud:

© 2010 IBM Corporation22

Typically managed PCs have issues that virtualized PCs don’t

Area Traditional PC environment Virtualized environment

Manageability Unmanageable assets, compliance Simplified asset managementStandardized infrastructureSimplified user management

Operating costs Complex environment, support needs Simplified software distributionQuick, simple IMACLower help desk incidents

Productivity End user IT chores cause disruption Higher availability than PCReduced downtime for IT functionsAny time, anywhere access

Resource allocation Significant downtime, can’t share resources Share resources across usersClient by day, enterprise by night for virtual resources

Security High exposure to viruses, theft Reduced exposure to data loss/theftSimplified backupFewer virus entry points

Deployment issues Difficult or expensive upgrades, migrations Simplified migrations, upgrades free up IT resource for other priorities

© 2010 IBM Corporation23

Desktop Class Types and Pricing

Desktop VM Type Bronze Silver Gold

CPU (VMs/Core) 6+ 6+ 4

RAM 1 GB 1 GB 2 GBDisk (C: Drive) 7.5 GB 10 GB 15 GBPersistent VM No Yes YesAvailability 99.5% 99.5% 99.5%XenDesktop HDX Option Included IncludedSold in blocks of 50 50 30

Pricing Monthly List Price (per desktop) Minimum Blocks

Standard $ 36 $ 48 $ 60 3Customer Premise ($27k monthly base cost) $ 36 $ 48 $ 67 10Trial (3 months one time charge) $ 190 $ 260 $ 190 1

© 2010 IBM Corporation24

Desktop on the IBM Cloud - Pricing for Add-ons

List Pricing (per month)Component Increments per

CustomerStandard Single-Tenant Cust Prem

Additional disk per 100 GB $110 $110 $390

Backup/Recovery per 100 GB $90 $90 N/A

Remote access from Internet per customer $1775 $1775 N/A

Internet access (Outgoing) per 1 Mbps $280 $280 N/A

Server VMs – Small(2 core, 8 GB, 30 GB disk)

per server $1175 $1175 N/A

Server VMs – Medium(2 core, 16 GB, 30 GB disk)

per server $1385 $1385 N/A

SLA Upgrade (99.9% availability) per Tenant $1490 $1490 N/A

XenDesktop HDX Upgrade (Bronze) per 50 VMs $565 $565 $565

Wide Area Network Connectivity ** Custom TBD TBD TBD

** Connectivity is custom in the initial release, but pricing will be added in the near future.

© 2010 IBM Corporation25

Desktop on the IBM Cloud -- Contract Terms

Trials– Three (3) month term, renewable for an additional 3 months– No startup/one-time charge.– Boarding period of 30 days.– Bronze, Silver, or Gold VMs.– VPN required (in order to connect to customer Active Directory and data/applications)

Regular contract– Contract term is 36 months– No startup/one-time charge– Boarding period of 60 days. – Charges do not start until boarding is completed.

Contract changes– The number of virtual desktops in the contract can be reduced by 20% without penalty.– Additional virtual desktops can be added within 15 days.– Additions are coterminous with original contract, except within the last six months.

© 2010 IBM Corporation26

What’s next?

Filip [email protected]+421 903 468 531