GSJ BCN 11 Super Bakery

•  I  can  make  it  so..!    •  Quick  and  effec,ve    •  Simple  •  Organiza6on    

Appearance •  WOW! •  New face •  Transformation

Double Life

Positive Purpose •  What I can give others •  May I help You ?

Special Strength •  Some one that dose what I cant. •  Extraordinary •  Exceptional

•  Incognito •  Double personality

Time

WHAT “SUPER HERO” CONCEPT MEANT TO US!

Routine = boredom

How can we solve boredom?

•  With Extraordinary experiences •  In a Quick and effective way •  Unique and customized

GlobalTrends

Cuztomization

Collaboration

social micropayment

Blogger

Musician

Reader

Viewer

Listener

Viewer

Listener

Film Maker

$

$ $$

Artist

Generosity

What other businesses are doing …

Experience pack gifts/TV

Persona

Age: 36 years old Sex: Woman Nationality: Spanish Resident: Barcelona Education: office management education

Maria  Sanchez  

•  Lives a boring routine life.

•  Works as a secretary

•  Unambitious

•  Has no time for fun

Super Bakery WE BAKE “WOW”

EXPERIENCES!!

WE BAKE “WOW”

EXPERIENCES!!

Super Bakery

MARIA  

MARIA  

Give  WOW  Experience    

Crowd  source    Experience  for  Maria      

Scenario

Maria is sad :( , depressed. Her network of friends... We want to help Maria, to make her

happy

But what?

1   2  

They find the Super Bakery and they like it. It makes things easiers: helps them to chose, plane and organize

They register and describe her friend Maria and their group needs.

María likes...

3   4  

The Super Bakery (community and SME work and propose 3 options.

The super bakery gives details and ask for actions, and helps the friends to create the surprise.

5   6  

Is the D day: the friend giver Maria the Surprise. The take pictures

WOW

7   8  

I  got  Baked  !!!    

Thank You!