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Audience Calendar Products Rates Events Contact InfoTarget
Audience Calendar Products Rates Events Contact InfoTarget
The number one fashion and beauty brand in the world.
Audience Calendar Products Rates Events Contact InfoTarget
TAR-GET
AGE25-44 years old83%
SEL
AB - 85%C+ - 15%
89% holds a university degree or higher
ACADEMIC LEVEL
Women - 81%Men - 19%
GENDER
Women interested in fashion and the latest trends. Trendsetters, optimists, risk-takers with a lot of style.
95% of our audience wants to prepare themselves more in the professional sphere60% looks for a car that reflects their personality82% of our readers buy luxury itemsMore than 60% prefer well-known brands, and modifies their wardrobe to suit the latest trends85% love to go shopping72% keeps up with the latest tech
READER PROFILE
(Socioeconomic level)
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TOTAL
PAGEVIEWS:1,700,000UNIQUE USERS:750,000
AUDI-ENCE
WEBSITE (UU)
PRINT RUN
SUBSCRIBERS
PASS ALONGAUDIENCE
TWIG
FB
+750K
+65K
+12K
+3.6+234,000
+600K
+5,600,000
+190K
+760K
YT+7.5K Subscribers
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PRINTMonthly / Nacional coverage
*Monthly Unique Users*Source: Google Analytics
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CALENDAR
EDITORIALWEB
EDITORIALWEB
JANUARY
FEBRAURY
REPORT: Fitness (Cool Videos)
REPORT: Award Season #GimmeTheOscar
SPECIAL:
SPECIAL:
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 205COVER DATE: 1-JanSPECIALS: -REPORTS: ELLE International Beauty Awards: the best products according to ELLE international beauty editors. Wellness: begin the year eatting well. Exercise rutines.TRENDS: New Year. Fitness. New beginnings
ISSUE: 206COVER DATE: 1-FebSPECIALS: -REPORTS: New season: Transition trends. Love and friendship monthTRENDS: Follow up on your NYE resolutions. Best of lingerie. Fashion and beauty SS19. Fashion week. Being single is cool too
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Audience Calendar Products Rates Events Contact InfoTarget
CALENDAR
EDITORIALWEB
EDITORIALWEB
MARCH
APRIL
REPORT: Bridal.Fashion Week.
REPORT: ELLE kids.
SPECIAL:
SPECIAL:
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 207COVER DATE: 1-MarSPECIALS: -REPORTS: Powerful Women (getting rid of feminism taboos).Happiness Index (ELLE International)TRENDS: Get Fit. Spring in all its variations. Sprin cleaning: get rid of what you don’t need
ISSUE: 208COVER DATE: 1-AprSPECIALS: -REPORTS: Local Talent: the best of Mexican & Latin American designers. Accessories ReportTRENDS: Spring Summer FragrancesChildren (bring out your inner child: fun looks)Actuelle child style icons
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Audience Calendar Products Rates Events Contact InfoTarget
CALENDAR
EDITORIALWEB
EDITORIALWEB
MAY
JUNE
REPORT: Met GalaTOTAL Beauty
REPORT: Pride
SPECIAL: Working Girls Day Guadalajara
SPECIAL:
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 209COVER DATE: 1-MaySPECIALS: -REPORTS: Beauty Report: the best of the season.Wellness retreats (spaces to recover your health)TRENDS: True influencers: people that have influence and not a lot of followers.Top ten beauty products. Moms gone cool.
ISSUE: 210COVER DATE: 1-JunSPECIALS: -REPORTS: Sustainability. Bathing suits. Beach BodyTRENDS: Summer Issue. Beach Hotels. Fashion and Beauty for Men
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Audience Calendar Products Rates Events Contact InfoTarget
EDITORIALWEB
EDITORIALWEB
JULY
AUGUST
REPORT: Destinations Hotels
REPORT: Accesories (jewelry, bags, watches, shoes)
SPECIAL:
SPECIAL: Mexico Diseña
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 211
COVER DATE: 1-Jul
SPECIALS: The Best of Working Girls Day Guadalajara
REPORTS: The shopping guide (beauty and fashion around the world)
TRENDS: Denim Issue. Perfect Tan. Summer in the city
ISSUE: 212COVER DATE: 1- AugSPECIALS: -REPORTS: Hair: bringing it back after vacations. Closet transition: take summer into fallTRENDS: Wellness: return to equilibrium. Fashion basics
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Audience Calendar Products Rates Events Contact InfoTarget
CALENDAR
EDITORIALWEB
EDITORIALWEB
SEPTEMBER
OCTOBER
REPORT: Party Monsters
REPORT: I’m not a regular bride, I’m acool bride.Fashion Week.
SPECIAL:
SPECIAL:
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 213COVER DATE: 1-SepSPECIALS: -REPORTS: Best of Fall Winter 2019. Mexican beauty brandsTRENDS: Must-follow make ups artists for fashion week. Mexican fashion personalities that are killing it
ISSUE: 214COVER DATE: 1-OctSPECIALS: México Diseña Suplemento.REPORTS: Breast Cancer Awareness. Bridal CoolTRENDS: Frangrances. Accesories: jewelry, watches, bags and shoes
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Audience Calendar Products Rates Events Contact InfoTarget
CALENDAR
EDITORIALWEB
EDITORIALWEB
NOVEMBER
DECEMBER
REPORT: Sneaker Fever
REPORT: Holiday
SPECIAL: Working Girls Day CDMX
SPECIAL:
EDITORIALPRINT
EDITORIALPRINT
ISSUE: 215FECHA DE PORTADA: 1-NovSPECIALS: -REPORTS: Art Issue. Day of the Dead (how would you make the altar for fashion and beauty icons). Cool people that make altaTRENDS: Resort 2020.
ISSUE: 216FECHA DE PORTADA: 1-DecSPECIALS: The Best of Working Girls Day Mexico CityREPORTS: Holidays 2019.Get ready to start the year (don’t over do it)TRENDS: The Best of 2019
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Audience Calendar Products Rates Events Contact InfoTarget
PRODUCTS
DIGITAL PRINT EVENTS
TAILOR-MADE PROJECTS:
INFLUENCER MARKETING
(According to your brand’s needs)
1. Display, richmedia and premium richmedia Standard2. Video.3. Social Media.4. Branded Content.5. Newsletter.
1. Traditional Pages.
2. Inserts.
3. Print Creativities.
4. Branded Content.
1. 360 packages.
Audience Calendar Products Rates Events Contact InfoTarget
PRODUCTS
ALONDRA DE LA PARRA
MERCEDES-BENZEMPODERAA LAS MUJERES MEXICANAS CON EVENTOS DURANTE EL AÑO
CONOCE LOS SECRETOS DEL ÉXITO DE PAM ALLIER, CAROLINA MORÁN Y MARCELA CADENA
¿VACACIONES DE ENSUEÑO?UN ROAD TRIP EN
OAXACA ES LA MEJOR OPCIÓN
LA EMBAJADORA GLOBAL DE MERCEDES-BENZ
ELLE-BOOKLET-193-Portada.indd 1 12/7/17 17:56
Audience Calendar Products Rates Events Contact InfoTarget
RATES FORMAT FORMATMEASUREMENTS MEASUREMENTS
STANDARD DISPLAY
VIDEO
PREMIUM RICHMEDIA
RICHMEDIA
SOCIAL MEDIA
PRICES PRICES
DIGITAL RATES
Boxbanner
Halfpage
Billboard
Superleaderboard
Leaderboard
Mobile high banner
Mobile standard banner
Interscroller
Reveal banner
Native Ad
Interactive Ad
300x250
300x600
970x250
970x90
728x90
320x100
320x50
320x480
320x50 / 970x250
300x250
320X480$13
$15
$19
$21Boxbanner Richmedia
Halfpage Richmedia
Billboard Richmedia
Leaderboard Richmedia
Superleaderboard Richmedia
Mobile High Banner Richmedia
Mobile banner Richmedia
Floor Ad
Take Over
Interstitial
320x50
300x600
970x250
970x90
728x90
320X100
320x50
970X90
995X650
320X480
640 x 360 (vast)
320 x 480
Pre-roll
In-article
In-Feed/Slider
Vertical Video
Interactive Video
$600
$400
$600N/A
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Audience Calendar Products Rates Events Contact InfoTarget
DIGITAL / BRANDED CONTENTFORMATS
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Article | $3,750 Galería | $4,000
Rich article(interactive)| $5,000 Infographic | $4,000 Video production | Ask for quote
Audience Calendar Products Rates Events Contact InfoTarget
RATESPRINT
SINGLE PAGE
$11,000
FRONT INSIDE COVER + FIRST PAGE SPREAD
$12,700
DOUBLE PAGESPREAD
$22,000
BACK INSIDECOVER
$12,700
BACK COVER
$13,800
SINGLE PAGECut: 21 x 27.5 cm.
Overtake: 22 x 28.5 cm.
BACK INSIDE COVERCut: 21 x 27.5 cm.
Overtake: 22 x 28.5 cm.
DOUBLE PAGE SPREADCorte: 42 x 27.5 cm.
Overtake: 43 x 28.5 cm.
FRONT INSIDE COVER + FIRST PAGE SPREAD
Cut: 42 x 27.5 cm.Overtake: 43 x 28.5 cm.
BACK COVERCut: 21 x 27.5 cm.
Overtake: 22 x 28.5 cm.
CREATIVE SPECS:Images in 300 dpi in CMYK | Formats: PDF, JPG, EPS o TIFF | Include cut lines | Fonts embedded o text in curves | Identify the file with the client name | In spreads, in a continuous image, include a break for the
binding of 5mm | In cases of continuous texts that near the center, please reserve 5 mm per side.
Audience Calendar Products Rates Events Contact InfoTarget
EVEN-TS
DATE:
September - October
México Diseña is a platform created to promote the talent of local emerging designers, giving them all the support they need to succeed in the fashion industry.
INCLUDES:
• Tv Reality Show on Sony Channel, Fridays at 11pm.• Digital Reality Show on ELLE.mx, YouTube & Facebook .• Digital content on ELLE.mx & social media. • Print, digital & out of home campaign. • Print feature.
Audience Calendar Products Rates Events Contact InfoTarget
EVEN-TS
Next
DATE:
# OF ATTENDEES:
Friday, November 8, 2019
800 - 1000
An event focused on empowering women in the professional sphere, offering conferences and workshops dedicated to professional growth and entrepreneurship. Topics we approach are: opening your own business, personal finance, innovation, women in inspiring roles, how to get the job you want, fashion, etc.
Audience Calendar Products Rates Events Contact InfoTarget
CONTACT INFO
Sales Director: Fernando [email protected]
International Sales Director: Madelin [email protected]
Contact Email: [email protected]
To see all the Grupo Expansión Media Kits please access:http://mediakit.grupoexpansion.mx/
