GREGORY NOEL-BUTTERWORTHM A R K E T I N G C O M M U N I C AT I O N S & P R E X E C U T I V E

I N F O

P R O F I L E

K E Y A C H I E V E M E N T S

NameGregory Noel - Butterworth

Address3 Corbet RideLinsladeLeighton BuzzardBedfordshireLU7 2SF

Phone07796713364

Emailgregnoelb@gmail.com

Linkedinhttp://bit.ly/2kQF0vI

W O R K E X P E R I E N C E

Welmede (Avenues Group)Marketing Communications & PR ExecutiveSocial MediaStarted and built Welmede’s social media presence using limited resources. Facebook grew from 0 to 1750 likes, whilst Twitter grew from 0 to 790 followers.Successfully forged online relationships with suppliers and other organisations within the sector to build presence.Created and implemented banner and video adverts that had a positive influence on many facets of the organisation.

Re-brandCreated Welmede’s brand guidelines and identity.Briefed to design a ‘youthful, fresh and vibrant’ brand. The brief was met consistently through a wide range of well designed marketing materials.

PRCreated and sourced stories that were successfully circulated via print and online media without agency input.Used initiative to build relationships with key journalists and source quotes from relevant individuals to ensure stories were ‘newsworthy’. Most notably sourced quotes from CQC chief inspector.

CommsCreated and sourced content for monthly newsletter that focused on Welmede’s merger with Avenues Group. Circulated to 1800 employees.Responsible for internal team briefings and newsletters.Communicated with a variety of external agencies to ensure all work was congruent with strategy.

Direct MarketingDeveloped Welmede’s strategy to generate new leads using Mailchimp.

Video MarketingProduced creative briefs for video marketing agencies to work on. Managed and organised process (participants, location etc) from start to finish.

Website Management Managed the website content following the rebrand using the Umbraco content management system.Managed the relationship with the website agency to implement continuous improvements.

Event Management Managed Welmede’s presence as platinum sponsors of the Surrey Care Awards.Organised Welmede’s resources for various recruitment fairs.

AdvertisingCreated various print advertisements for publication in events programs.Worked with local station to produce and implement radio advertisements.Created online and offline recruitment advertisements.

Jan

Award NominationRecognised for my positive impact on Welmede by directors via the rewards and recognition scheme

Press ReleaseCreated press release, and organised photo for a story that was widely circulated via Trinity Mirror.

Marketing Communications & PR manager at Welmede Housing Association who graduated with a 1st class BA Honors in Marketing, Advertising & PR. Successfully run all areas of marketing, communications and PR for Welmede Housing Association, and reported directly to the CEO.Trained to use Creative Cloud software and specifically Adobe InDesign which is used in the current working role almost every day.Worked in, and enjoyed a truly multi-faceted role and therefore believe that my broad skill set can be applied to a wide range of roles within marketing.Strong desire to work in the third sector, entertainment, sport or travel.

2016 - Present

I N T E R E S T S

Mark PackerFormer CEO at WelmedePhone Available on requestEmail m.packer@ntlworld.com

Sarah KeetonHead of Strategic Development at AvenuesPhone 07815 078185Email keeton@gmail.com

Steve WhittinghamDirector of Operations at WelmedePhone Available on requestEmail steve.whittingham@welmede.org.uk

Emma NealeSenior Lecturer at BCUPhone 0121 331 6296Email emma.neale@bcu.ac.uk

W O R K E X P E R I E N C E CONT INUED

R E F E R E N C E S

B/S/H (Bosch)Marketing Assistant (Internship)Liaising with product managers and deciding upon correct USP’s of products to advertise. Deciding how these USP’s should be communicated online.Compiling research on BSH’s current position within the consumer products market and making recommendations on how BSH could improve their market competitiveness.Making recommendations on how online content could be im-proved by rewriting product descriptions.Market research and competitive analysis.

2015 - 2016

MacIntyre CharityLearning Support AssociateIntegral part of a strong team, which has given me an understanding of the benefits of teamwork and good leadership in all environments where teamwork is required.

2011 - 2015

Travelling

Marathons

Sport

Expeditions

Music

DJ’ingJohn LewisMenswear Sales AssociateProven sales ability, continually exceeded individual sales targets in a pressurised environment.

2010 - 2011

Birmingham City University, Bachelor of ArtsAdvertising, Marketing & PRGrade - 1st Class Honours

Shenley Brook End, A-LevelsBusiness Studies, Psychology, Physical Education, General studiesGrades - All grade B

E D U C AT I O N

2012 - 2015

2010 - 2012

S K I L L S A N D E X P E R T I S E

Personal QualitiesEfficientPersonableTeam PlayerIndependentPro-activeInnovativeSelf StarterPositive

ProfessionalMS Suite Advanced InDesign AdvancedMS Excel Proficient Photoshop Intermediary Branding ProficientEmail Marketing Proficient Social Media Advanced