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TIME | TECHNOLOGY | RESOURCES| FINANCES
Four Pillars Zone
“Four pillars of long-term success in Event Management – time, technology, human
resources and financial management – must be applied in order to achieve
consistent success.” Harold Gineeen
Time is the most valuable thing a human can spend”
Greek philosopher, Theophrastus
One Week
• 168 Hours per Week• 56 Invested in Sleeping• 21 Invested in Eating• 91 Invested in Work
Personal, Family, Leisure, Spiritual, Balance
The Primary Resource for Event Management
Manage Yourself
Choose your Careers
ROI – Manage your Time
Where you are
Where you want to Go
Step by Step
Google Docs
• Keep everyone informed
• Upload to website
• Reference: Project Tracker
MISSION: Google Doc Share
• Share a file on Google Doc with your team
• Edit Document
• Share with your First Sergeant
TECHNOLOGY
• Web Tools
• Digital Tools
• Camera
• Mobile Phones
• Software Tools
Communication
Data Management
Evaluation
• Event Hive
Event Brite
Meeting Matrix
Apex & Corbin Ball
• www.conventionindustrycouncil.org
• www.corbinball.com
Human Resources – Your Army
Listen to everyone’s input and create your
design that performs on all levels
Event Team
• Vendors• Staff• Volunteers• Security
Build Your Platoon
• Recruiting• Training• Coordinating • Rewarding• Evaluation
Distinguish Yourself
Relationship Marketing
• Face to Face• All sales are based on relationships• Promote loyalty
Budget
90% Event Planners uncomfortable accounting
Source: George Washington University
Financial Philosophy
• Develop Sound Financial Practices
• Business Promise High Quality
People Bank
Because turnover isn’t on the profit-and-loss statement, its often overlooked as an expense
Event Revenues
• Ticket Sales• Sponsorship• Exhibit Booth Rentals• Promotional Gear• Donations• Grants• Advertising
Use the pillars to build a rock solid foundation for your Event
Management Career
Mission #4 - - Build a Budget
• Create a budget for your Boot Camp
• Unlimited Budget
• Revenues (income for your event)
• Expenses (list ie. Catering, decor)
• Upload budget to your project wiki
Mission #4
What I learned…
What I shared…
GLOBALIZATION
What does it mean for the Event Community?