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GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

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Page 1: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902
Page 2: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

GoPro:  An Up Close Look at Protein and the Culinary Professional

University of Massachusetts

Chef Culinary Conference

June 9, 2015

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 3: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Now With More Fat

Now With More Carbs

Now With More Protein

Page 4: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein Quiz for Pros

How many grams of protein/day do YOU need to meet

your requirement?

1. 40

2. 60

3. 80

4. 120

5. 150

Page 5: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein Quiz for Pros

How many grams of protein/day do YOU typically

consume?

1. 40

2. 60

3. 80

4. 120

5. 150

Page 6: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein Quiz for Pros

Where Can I Get the Cliff Notes?

Page 7: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein: Estimated Average Requirementin grams per kg of bodyweight

Age Girls/Women Boys/Men

7-12 months 1.0 1.0

1-3 years 0.87 0.87

4-8 years 0.76 0.76

9-13 years 0.76 0.76

14-18 years 0.71 0.73

>18 years 0.66 0.66

Page 8: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein: Estimated Average Requirementfor >18 year old

Weight (lbs.) EAR

100 30 g

150 45 g

200 60 g

250 75 g

.66 grams / kg of body weight

Page 9: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Distribution of Requirement

Page 10: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Distribution of Requirement

Protein Requirement

25 grams/day

54 grams/day

Page 11: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein: Estimated Average Requirementin grams per kg of bodyweight

Age Girls/Women Boys/Men

7-12 months 1.2 1.2

1-3 years 1.05 1.05

4-8 years 0.95 0.95

9-13 years 0.95 0.95

14-18 years 0.85 0.85

>18 years 0.80 0.80

Page 12: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein: Recommended Daily Allowancefor >18 year old

Weight (lbs.) EAR

100 36 g

150 55 g

200 73 g

250 91 g

.66 grams/ kg of body weight

Page 13: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Recommended vs. Actual Intake in US

85% from animal sources

Does not account for the cumulative amounts of protein from minor protein sources (e.g., potatoes, vegetables)

Daily estimated intake of protein by Americans

111 g/day

RDA for protein for adults >18 years

Women: 46 g/dayMen: 58 g/day

Page 14: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

U.S. Per Capita Protein Intake

Average National Intake Conservative RDA RDA EAR0

20

40

60

80

100

120

Gram

s of P

rote

in P

er D

ay

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 15: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

What is Protein

• Amino Acids

• Linked together to form molecules

• There are 20 amino acids

• 9 are essential

• 11 are non-essential

Page 16: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Smallest Protein in Human Body:

• TRH: Thyroid releasing hormone

• 234 amino acids

• Most proteins have about 500 amino acids

• Insulin: ~50 amino acids

• Lipoprotein lipase (LPL): ~450 amino acids

• Hemoglobin: ~600 amino acids

Page 17: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Largest Protein in Human Body:

• Titin: Thyroid releasing hormone

• 300 nanometers (size of a bacteria)

• 34,350 amino acids

Page 18: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

0.0

1.0

2.0

3.0

4.0

5.0

6.0

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

Amino Acid Distribution of an Egg (per 40 grams protein)

Page 19: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

0.0

1.0

2.0

3.0

4.0

5.0

6.0

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

Amino Acid Distribution of an Egg (per 40 grams protein)

7-fold difference

10-fold difference

Page 20: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Limiting Amino Acids

The essential amino acid that is present in dietary protein in

the lowest amount proportional to its requirement.

Just like each letter that is part of a word must be present

when forming that word, each amino acid that is part of a

protein must be present when building that protein.

Page 21: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

0.0

1.0

2.03.0

4.0

5.0

6.07.0

8.0

9.0

Whole Egg

White Rice

Amino Acid Distribution (per 40 grams protein)

Page 22: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

0.0

1.0

2.03.0

4.0

5.0

6.07.0

8.0

9.0

Whole Egg

White Rice

Amino Acid Distribution (per 40 grams protein)

Limiting amino acid

Page 23: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

Whole Egg

Pinto Beans

0.0

1.0

2.0

3.0

4.0

5.0

6.0

Limiting amino acid

Amino Acid Distribution (per 40 grams protein)

Page 24: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

His

Iso

Leu Lys

Met

Ph

e

Th

r

Trp

Val

Ala

Arg

Asp

/ine

Cys

Glu

t/in

e

Gly

Pro

Ser

Tyr

gra

ms

Essential Non-Essential

Whole Egg

Beans and Rice

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

Limiting amino acid

Amino Acid Distribution (per 40 grams protein)

Page 25: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Which of these don’t contain protein?

Page 26: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

All Foods Contain Protein and All Amino Acids…even Kale

Tryptophan

(g)

Threo

nine (g)

Isoleu

cine (

g)

Leucin

e (g)

Lysine (

g)

Methionine (

g)

Cystine (

g)

Phenyla

lanine (

g)

Tyro

sine (

g)

Valine (

g)

Arginine (

g)

Histidine (

g)

Alanine (

g)

Asparti

c Acid

(g)

Glutamic A

cid (g

)

Glycine (

g)

Prolin

e (g)

Serin

e (g)

0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

9.0

Amino Acid Profiles of Select FoodsGround beef Chicken breast Salmon, wild Greek yogurt Peanuts Beans Tofu Kale

Page 27: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

How Much do We Need to Eat?

5.5 ounces284 Calories

6 2/3 eggs520 Calories

11 Big Ones1,800 Calories

4.5 ounces221 Calories

14 1/2 slices543 Calories

27 Cups1,725 Calories

5.4 ounces424 Calories

5.5 ounces885 Calories

33 ounces460 Calories

Page 28: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Protein Politics©

Global Footprint Health ImplicationsEnvironmental Multiplier

Page 29: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

The American Dream

1910 1915 1920 1925 1930 1935 1940 1945 1950 1955 1960 1965 1970 1975 1980 1985 1990 1995 2000 2005 20100

50

100

150

200

250

300

350

0

20

40

60

80

100

120

140

U.S.

Hum

an P

opul

ation

(Mill

ions

)

Chick

en A

vaila

bilit

y pe

r Cap

ita (P

ound

s)

Page 30: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

The American Dream

1910 1915 1920 1925 1930 1935 1940 1945 1950 1955 1960 1965 1970 1975 1980 1985 1990 1995 2000 2005 20100

50

100

150

200

250

300

350

0

20

40

60

80

100

120

140

U.S.

Hum

an P

opul

ation

(Mill

ions

)

Chick

en A

vaila

bilit

y pe

r Cap

ita (P

ound

s)

Page 31: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

U.S. Per Capita Protein Intake

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

AnimalsAnimals

Plants

Traditional Proteins

Liquid Milk

Grains

Plants Plants

Poultry and Meats

Dairy & Eggs (excl. liquid milk)

Fish and Seafood

Shar

e of

Gra

ms

of P

rote

in E

aten

Traditional Protein-Rich Foods

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 32: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

What do you like more?

Page 33: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

US Protein Intake

Sources of Protein by %Intake

Chicken

Beef

PorkVealLamb

Turkey

Seafood and shellfish

Eggs

Dairy products

Beans, legumes, peas

Peanuts and Tree Nuts

55.7B pounds Americans eating:

• 17.1B pounds of beef incl. veal

• 13.1B pounds of pork

• 600K pounds of lamb

• 21.4B pounds of poultry

• 9.9B pounds of eggs

• 127.3B pounds of dairy (excl. milk)

• 4.4B pounds of Fish and Seafood

• 2.1B pounds of peas, beans and lentils

• 3.4B pounds of peanuts and tree nuts

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

52 Billion

Page 34: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Popular Proteins = Corn (and Soy)

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 35: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Health and Environmental Impacts are AlignedRisk of all causes Mortality for Exchange

of one serving per day serving

Changing Tastes and An Pan, PhD, Qi Sun, MD, ScD, Adam M. Bernstein, MD, ScD, Matthias B. Schulze, DrPH, JoAnn E. Manson, MD, DrPH, Meir J. Stampfer, MD, DrPH, Walter C. Willett, MD, DrPH, and Frank B. Hu, MD, PhD, Red Meat Consumption and Mortality: Results from Two Prospective Cohort Studies, JAMA Internal Medicine, 2012.,

Red meat

Poultry

Fish

Low Fat Dairy

Legumes

Whole Grain

Nuts

-1.00 -0.50 0.00 0.50 1.00 1.50

KG of CO2e per 3 ounce Serving

050%100% 1.51.00.5

Page 36: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Health and Environmental Impacts are AlignedRisk of all causes Mortality for Exchange

of one serving per day serving

Changing Tastes and An Pan, PhD, Qi Sun, MD, ScD, Adam M. Bernstein, MD, ScD, Matthias B. Schulze, DrPH, JoAnn E. Manson, MD, DrPH, Meir J. Stampfer, MD, DrPH, Walter C. Willett, MD, DrPH, and Frank B. Hu, MD, PhD, Red Meat Consumption and Mortality: Results from Two Prospective Cohort Studies, JAMA Internal Medicine, 2012.,

Red meat

Poultry

Fish

Low Fat Dairy

Legumes

Whole Grain

Nuts

-1.00 -0.50 0.00 0.50 1.00 1.50

KG of CO2e per 3 ounce Serving

050%100% 1.51.00.5

Page 37: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Health and Environmental Impacts are AlignedRisk of all causes Mortality for Exchange

of one serving per day serving

Changing Tastes and An Pan, PhD, Qi Sun, MD, ScD, Adam M. Bernstein, MD, ScD, Matthias B. Schulze, DrPH, JoAnn E. Manson, MD, DrPH, Meir J. Stampfer, MD, DrPH, Walter C. Willett, MD, DrPH, and Frank B. Hu, MD, PhD, Red Meat Consumption and Mortality: Results from Two Prospective Cohort Studies, JAMA Internal Medicine, 2012.,

Red meat

Poultry

Fish

Low Fat Dairy

Legumes

Whole Grain

Nuts

-1.00 -0.50 0.00 0.50 1.00 1.50

KG of CO2e per 3 ounce Serving

050%100% 1.51.00.5

Page 38: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Cows Coming Home to Roost

Page 39: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Beef and Corn Prices, 1990-2014

January-90

November-9

0

September-9

1

July-92

May-9

3

March

-94

January-95

November-9

5

September-9

6

July-97

May-9

8

March

-99

January-00

November-0

0

September-0

1

July-02

May-0

3

March

-04

January-05

November-0

5

September-0

6

July-07

May-0

8

March

-09

January-10

November-1

0

September-1

1

July-12

May-1

3

March

-141.00

2.00

3.00

4.00

5.00

6.00

7.00

8.00

1.00

1.50

2.00

2.50

3.00

3.50

4.00

4.50

Corn Price ($/bu) Beef Wholesale Price ($/lb)

Regime 1‘90-’98

Regime 2‘99-’06

Regime 3‘07-’09

Regime 4‘10-’13

Regime 5‘13-’14

12 Months

0-30 days

Page 40: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

National Protein Intake & Impact

Sources of Protein by %Intake

Chicken

Beef

PorkVealLamb

Turkey

Seafood and shellfish

Eggs

Dairy products

Beans, legumes, peas

Peanuts and Tree Nuts

1.064B kg of CO2 equiv.

8.12B Gallons of Water

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

52 Billion

Page 41: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Right-Sizing Protein. If We eat the RDA and get 25% of our protein from plants…

Sources of Protein by %Intake

540M kg of CO2 equiv.

2.83T Gallons of Water

27% of US 2030 Carbon Reduction Goals

65% of all water used in California

We Avoid

U.K. All buildings in the US

>25% of Electricity

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 42: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902
Page 43: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Disruptive Menu Innovation

Meat as a condiment, leveraging small amounts for flavor

Inspirations for approaches and other proteins drawn from cultures & flavors around the world

Culinary approaches that shift proportions of meat and other ingredients

From Meat at the Center of the Plate to…

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 44: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Triple Bottom Line Strategies

Conservative RDA

RDA 25% Plants

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 45: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

Triple Bottom Line Strategies

Conservative RDA

RDA 25% Plants

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 46: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902

www.changingtastes.net

[email protected]

GoPro on Protein with

Changing Tastes | 902 Featherstone St., Gaithersburg, MD 20878 | www.changingtastes.net

Page 47: GoPro: An Up Close Look at Protein and the Culinary Professional University of Massachusetts Chef Culinary Conference June 9, 2015 Changing Tastes | 902