Google for Media (Miami). Cairo's presentation

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    you are (or should be)Believe it or not

    a visual journalistAlberto Cairo University of Miamiwww.thefunctionalart.com Twitter : @albertocairo

    http://www.thefunctionalart.com/
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    Editora Globo, poca magazine (Brazil) 2010-2011

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    http://alagamentos.topical.com.br/Maurcio Maia @mauricio

    http://alagamentos.topical.com.br/
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    Maurcio Maia @mauricio

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    Maurcio Maia @mauricio

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    What is exciting nowadays is that theres a new breedof programmers with a deep sense of service

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    At the same time,tools are easier to use andmore accessible than ever.Even non-designers

    can create effective visualizations

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    This poses challenges:Becoming software-driven.Forgetting what the goal of a

    good visualization should be

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    1. Be truthful

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    New EnglandJournal ofMedicine

    OK, this was

    actually a joke(although I stillhave my doubts.)

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    And journalistswere not the onlyones who took thisarticle seriously!

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    The Journal of Nutrition:Does Chocolate Consumption Really Boost Nobel Award Chances?The Peril of Over-Interpreting Correlations in Health Studies

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    http://ilovecharts.tumblr.com

    http://ilovecharts.tumblr.com/
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    2. Reveal what data hide

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    http://www.nytimes.com/2013/12/13/world/europe/ukraines-protesters.html

    http://www.nytimes.com/2013/12/13/world/europe/ukraines-protesters.html
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    I guess that none of you understands Ukrainian(neither do I!), but lets do a little visual exercise:I am going to show you a map

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    1.The color of each circle represents what partywon more votes in the 2012 Parliamentary elections

    2.The size of each circle is proportional to theadvantage of the party who got more votes

    I guess that none of you understands Ukrainian(neither do I!), but lets do a little visual exercise:I am going to show you a map

    Party of Regions(party of the current president)

    Fatherland Party(opposition, pro-Western)

    http://texty.org.ua/
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    All Textys visualization pojects: http://texty.org.ua/pg/blog/infoviztexty.org.ua

    http://texty.org.ua/http://texty.org.ua/pg/blog/infoviz
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    3. Choose graphic forms carefully

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    (From the Google Charts Customizing Charts document)

    Ooops Sorry, Google!

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    POCA magazine: http://revistaepoca.globo.com/Revista/Epoca/0,,EMI238256-17445,00.html

    Dont forget that, in many cases, it is advisableto represent your data more than once

    http://revistaepoca.globo.com/Revista/Epoca/0,,EMI238256-17445,00.html
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    4. Dont just visualize; write

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    http://www.nytimes.com/2013/10/16/health/uganda-fights-stigma-and-poverty-to-take-on-breast-cancer.html?_r=0#g-graphic

    Copy matters

    http://www.nytimes.com/2013/10/16/health/uganda-fights-stigma-and-poverty-to-take-on-breast-cancer.html?_r=0#g-graphic
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    4. Dont just visualize; write

    3. Choose graphic forms carefully2. Reveal what data hide

    1. Be truthful

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    Thanks so much!Alberto Cairo University of Miami

    h f i l T i @ lb i

    http://www.thefunctionalart.com/