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This May we present an issue like no other before it, and like no other after it. As fake as the fashion itself.
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HUBEN HUBENOVEDITOR IN CHIEF /FASHION [email protected]
SLAV EDITOR IN CHIEF /CREATIVE [email protected]
DEPUTY EDITORSVASIL [email protected]
contributorsaleko osenskianna wardarmando rochcalvin nymondaria slusarczykdaveyiphotogiulia marsiligrant butterworthhannah richtmanheather heimanjoelle littjohn commarekarl paytonkaterina simonovakayla ratushniakkrassimir dimitrovlizzie arnesonluis gonzalo martinezlunes adamsmaria stankovichmark aneri vivancosmichael kay youngmilen ivanovsebastian troncososummer kaissvetoslav petrovtaja sparkstihomir rachevtsvetomir goranovvasil germanovwhalen bryceyana gerova
ISSUE SEVEN MAY 2011
WEBSITE DESIGNED BYGEORGE YANAKIEV
WWW.GIAMAGAZINE.COM
What happened to fashion? When did it happen so that it was stripped of it’s enigmatism and became a boring and predictable business?
Isn’t it a bit monotonous to see the same clothes and people in the thousands of magazines, to look at the same clothes and people in the millions of blogs, and to read of the same events with the same clothes and people in both places? Isn’t it true, that fashion’s commercialization is repulsive rather than attractive?
Isn’t it all fake?
That’s why in our fake issue, instead of writing yet another article on replica bags, or taking an ironic and made-up interview with a nonexistent designer, or openly mock one of the numerous court battles being fought at this moment in fashion, we decided to create an issue without a single article, an issue that will not provoke you to come back and have a second look at, an issue that you will forget the moment you close our website.
Just like you’ll forget everything that is happening in fashion at the moment.
kelsey kett at ford models is photographed by michael kay young and is wearing a sweater by simon chang, skirt by elva vintage and sunglasses by h&mstyling by joelle litthair by grant butterworthmakeup by kayla ratushniak
gia magazine is a monthly, free publication published by h and s media ltd. all rights reserved.
copyrightgia magazine © 2011, the authors and the photographers.
reproduction of any part of this magazine is strictly prohibited without prior permission from the publishers.however, permission is automaticaly granted to online blogs and websites, where there is a direct link back to www.giamagazine.com,and where all the credits associated to imagery, illustration and/or text are included.reproduction permission is granted in the context of promoting gia magazine.
the views expressed in gia magazine are those of the respective contributors and are not necessarily shared by the magazine or its staff.
for advertisement [email protected]
for everything [email protected]
Какво се случи с модата? Кога стана така, че тя беше лишена от цялата си енигматичност и се превърна в скучен предвидлив бизнес?
Не е ли малко еднообразно да виждаме едни и същи дрехи и хора във хилядите списания, да гледаме едни и същи дрехи и хора в милионите блогове, и да четем за едни и същи събития със едни и същи дрехи и хора и на двете места? Нима комерсиализацията на модата не отблъсква, вместо да привлича?
Нима всичко това не е фалшиво?
Ето защо, в нашия фалшив брой, вместо да пишем поредната статия за чанти-реплики, вмето да вземем иронично и измислено интервю от несъществуващ дизайнер, или да се подиграем открито на някоя от съдебните битки водещи се момента в модния свят, ние решихме да направим брой, без нито един текст, брой който няма да ви провокира да се върнете и да го разгледате пак, брой който ще забравите веднага щом затворите сайта.
Точно както ще забравите и всичко останало, което се случва с модата в момента.
photography whalen brycestyling hannah richtman
makeup taja sparkshair karl payton
models greer ат fenton moon models, greta sundquist ат fusion model management
5
top
and
trouse
rs
zara,
vin
tage
sung
lass
es,
styl
ist's
own
neckl
ace
6
7
bla
zer s
isle
y, d
res
s monk
i
8bla
zer z
ara,
trouse
rs
h&m
9
styl
ist’s
own
hat
, to
p an
d ve
st,
trouse
rs
h&m,
glo
ves
by a
ldo,
bel
t an
d sh
oes
zar
a
10ju
mpe
r t
heo
ry, v
est
dkny,
scar
f mosc
hin
o, b
elt
zara
11
12
dress marc jacobs, skirt h&m, stylist’s own vest
13
14dr
ess
zara
15
dress monki, shoes zara, vintage belts
16
18
photography armando roch makeup daria slusarczyk
styling calvin nymon model yulia at angels & demons
all makeup by m-a-c cosmeticsall clothes by felipe oliveira baptista
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21
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25
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photography tihomir rachev / noframe studiostyling tsvetomir goranovmakeup maria stankovichhair milen ivanov / arlet
models gloria and atanas at ivet fashion
29
dres
s jo
hn
roch
a
30
vest
sis
ley, t
rouse
rs
boja
n pe
trush
evsk
i, je
wel
ery
dyrbe
rg/k
ern
and
styl
ist’s
own
31
dres
s an
d corse
t jo
hn
roch
a
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lingerie la perla, jacket capasca
33
34
slee
ves
sisl
ey,
nec
klac
e en
ergie
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skir
t jo
hn
roch
a, l
inger
ie l
a pe
rla
36
shirt bojan petrushevski, trousers capasca
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38
39
dres
s jo
hn
roch
a, l
inger
ie l
a pe
rla
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next page: trousers bojan petrushevski
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51
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photography michael kai youngstyling joelle litt
hair grant butterworthmakeup kayla ratushniak
model kelsey kett at ford models
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this page: vest and trousers berman & co, shoes aldoprevious page: vintage dress berman & co
57
this page: vest and trousers berman & co, shoes aldoprevious page: vintage dress berman & co
dress berman & co, bangles h&m, shoes nine west
58
sweater simon chang, skirt elva vintage, sunglasses h&m
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suit berman & co
60
blouse and skirt berman & co, shoes franco sarto
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62
photography sebastian troncosostyling giulia marsili
grooming mark aneri vivancosassistant photography lunes adams
assistant styling luis gonzalo martinezmodel aaron at francina
special thanks to plato24
65
66
shir
t g-s
tar,
trouse
rs
elvi
ne,
foula
rd
amer
ican
app
arel
, bel
t wran
gle
r
67
shir
t rep
lay,
top
amer
ican
app
arel
, tr
ouse
rs
amer
ican
app
arel
, bel
t wran
gle
r, s
hoes
elv
ine
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jacket h&m, shirt replay, top american apparel, hat stetson
70
jacket levi’s, shirt lacoste, hat stetson
71
coat martin lamothe, shirt wrangler, leggings american apparel, shoes swear
72
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leggin
gs
amer
ican
app
arel
, fo
ula
rd
wran
gle
r, s
hoes
swear
74
jean
s el
vine
, hat
ste
tson,
brac
elet
g-s
tar,
top
(worn
in t
he
pocke
t) g
-sta
r
75
shir
t mar
ia e
scoté
, tr
ouse
rs
amer
ican
app
arel
, bel
t wran
gle
r
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photography aleko osenskistyling h&s
hair and makeup slav for max factormodel gloria at ivet fashion
all vintage clothes by www.par-a-van.com
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vintage dress, belt patrizia pepe
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vintage top, t-shirt isola marras, jeans citizens of humanity
85
t-shirt isola marras, cardigan bcbg max azria, jewelery model’s own
86
dress alexander wang, vest isabel marrant
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88
vintage shirt burberry london, skirt y’s by yohji yamamoto, vintage cardigan
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t-shirt johnatan saunders, vintage skirt
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92
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vintage vest, dress jean paul gaultier
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previous page: vintage cardigan and denim leggings, blouse diane von furstenberg
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97
photography daveyiphotostyling katerina simonova
hair lizzie arnesonmakeup heather heiman
assistants john commare, summer kaismodels victoria at dna, tanya at women-direct
99
victoria is wearing shirt american appareltanya is wearing vintage top courtesy of what goes around comes around, shorts american apparel
100
victoria is wearing t-shirt and shorts american apparel, stylist's own green panty and red bandanatanya is wearing vintage top courtesy of what goes around comes aroundsarah is wearing hoodie american apparel
101
vintage top courtesy of what goes around comes around, stylist's own hat
vintage t-shirt an shirt courtesy of what goes around comes around, shorts american apparel
106
107
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vintage top courtesy of what goes around comes around, shorts american apparel
109
victoria is wearing t-shirt american appareltanya is wearing vintage top courtesy of what goes around comes around
shirt, bra and panties american apparel
112
bra american apparel, panty victoria's secret
113
114
www.aldoshoes.comwww.alexanderwang.comwww.americanapparel.net
www.bcbg.comwww.bermanandco.com
www.bojanpetrushevski.blogspot.com www.burberry.comwww.capasca.com
www.citizensofhumanity.com www.dvf.com www.dkny.com
www.dyrbergkern.com www.elvine.se
www.felipeoliveirabaptista.com www.francosarto.com
www.g-star.com www.hm.com
www.isabelmarant.tm.fr www.isolamarras.it
www.jeanpaulgaultier.com www.johnrocha.ie
www.jonathan-saunders.com www.laperla.com www.lacoste.com
www.levi.comwww.marcjacobs.com www.mariaescote.com www.martinlamothe.es
www.monki.com www.moschino.it
www.ninewest.com www.patriziapepe.com
www.replay.it www.simonchang.com
www.sisley.comwww.stetson.com
www.swear-london.com www.theory.com
www.victoriassecret.com www.whatgoesaroundnyc.com
www.wrangler.com www.yohjiyamamoto.co.jp
www.zara.com
GIA MAGAZINE WILL BE BACK SOON.THE MUSIC ISSUE IS OUT ON THE FIFTH OF JUNE.
