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6/24/2013
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Inst
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June 24, 2013
Getting to Successin Major Gifts
Overcoming Obstacles&
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INTRODUCING:
Purpose in life: Equip, Inspire & Encourage
Published Author Talented Speaker Dedicated Leader Frequent Award Recipient Trusted Consultant (12 years)
Certified Public Accountant (CPA)
Background in Higher Ed. (25 years)
Certified Fund Raising Executive (CFRE)
M. Kent StromanAmerica’s ASKING Coach
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Name your
BIGGEST OBSTACLE
to successful one-on-one
gift solicitation.
Getting started …In
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Recom
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esource
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The Research:
• 2 years
• 456 fundraisers [staff + volunteers]
• 582 responses
• 33 categories
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Obstacles
in
Fundraising
[you are not alone]
6/24/2013
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rais
ing™ 3Obstacles:
Fear
Relationship Deficit
Getting In
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Obstacle:Fear
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3
Definition
Examples
Tips
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Obstacle:Fear
Defined:
Anxiety (sometimes paralyzing)
resulting from an encounter with
the unknown (or unfamiliar).
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Climbing
the
10 Step
Staircase
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rais
ing™ DRAFT Proposal
To: Katie and Jason Rutherford
From: Healthy Hearts Education Center
Date: February 11, 20xx
Amount: $1,500,000 (over 3 years)
Purpose: No Boundaries campaign
Naming: Betsy Armstrong Activity Room
Fine Print: The donation will be fulfilled by stock
transfers during each of the next 3
years. Our facility naming policy
requires the board to give final
approval to this naming request.
Approvals:
________________ ____ ________________
Katie Rutherford Date Jason Rutherford
Sample Proposal:
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Obstacle:
12
3
Definition
Examples
Tips
Relationship
Deficit
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Obstacle:Relationship
Deficit
Defined:
Shortfall resulting from an attempt
to make withdrawals exceeding
the sum total of the deposits.
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Obstacle:Getting In
12
3
Definition
Examples
Tips
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Obstacle:Getting In
Defined:
Inability to obtain a face-to-face
meeting with the appropriate
person.
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Recom
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Wrap-up:
ONE Thing
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Our mission: Equipping leaders to dramatically
transform their fundraising results.
We achieve this through:
• Seminars
• Board retreats
• Team workshops
• Executive coachingand now …
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CONTACT INFO.
CharityChannel.com: Kent-Stroman
Facebook: Kent Stroman
LinkedIn: Kent Stroman
Twitter: @KentStroman
Skype: kent.stroman
(877) STROMAN (918) 336-6626
M. Kent StromanAmerica’s ASKING Coach
6/24/2013
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Thank you for your participation.
I wish you much success
in all your Asking!
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