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6/24/2013 1 Institute for Conversational FundraisingJune 24, 2013 Getting to Success in Major Gifts Overcoming Obstacles & Institute for Conversational FundraisingI NTRODUCING : Purpose in life: Equip, Inspire & Encourage Published Author Talented Speaker Dedicated Leader Frequent Award Recipient Trusted Consultant (12 years) Certified Public Accountant (CPA) Background in Higher Ed. (25 years) Certified Fund Raising Executive (CFRE) M. Kent Stroman America’s A SKING Coach

Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Page 1: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

6/24/2013

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June 24, 2013

Getting to Successin Major Gifts

Overcoming Obstacles&

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INTRODUCING:

Purpose in life: Equip, Inspire & Encourage

Published Author Talented Speaker Dedicated Leader Frequent Award Recipient Trusted Consultant (12 years)

Certified Public Accountant (CPA)

Background in Higher Ed. (25 years)

Certified Fund Raising Executive (CFRE)

M. Kent StromanAmerica’s ASKING Coach

Page 2: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Name your

BIGGEST OBSTACLE

to successful one-on-one

gift solicitation.

Getting started …In

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Recom

mended R

esource

Page 3: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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The Research:

• 2 years

• 456 fundraisers [staff + volunteers]

• 582 responses

• 33 categories

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Obstacles

in

Fundraising

[you are not alone]

Page 4: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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ing™ 3Obstacles:

Fear

Relationship Deficit

Getting In

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Obstacle:Fear

12

3

Definition

Examples

Tips

Page 5: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Obstacle:Fear

Defined:

Anxiety (sometimes paralyzing)

resulting from an encounter with

the unknown (or unfamiliar).

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Climbing

the

10 Step

Staircase

Page 6: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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ing™ DRAFT Proposal

To: Katie and Jason Rutherford

From: Healthy Hearts Education Center

Date: February 11, 20xx

Amount: $1,500,000 (over 3 years)

Purpose: No Boundaries campaign

Naming: Betsy Armstrong Activity Room

Fine Print: The donation will be fulfilled by stock

transfers during each of the next 3

years. Our facility naming policy

requires the board to give final

approval to this naming request.

Approvals:

________________ ____ ________________

Katie Rutherford Date Jason Rutherford

Sample Proposal:

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Obstacle:

12

3

Definition

Examples

Tips

Relationship

Deficit

Page 7: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Obstacle:Relationship

Deficit

Defined:

Shortfall resulting from an attempt

to make withdrawals exceeding

the sum total of the deposits.

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Obstacle:Getting In

12

3

Definition

Examples

Tips

Page 8: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Obstacle:Getting In

Defined:

Inability to obtain a face-to-face

meeting with the appropriate

person.

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Page 9: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Recom

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Wrap-up:

ONE Thing

Page 10: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Our mission: Equipping leaders to dramatically

transform their fundraising results.

We achieve this through:

• Seminars

• Board retreats

• Team workshops

• Executive coachingand now …

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CONTACT INFO.

CharityChannel.com: Kent-Stroman

[email protected]

Facebook: Kent Stroman

LinkedIn: Kent Stroman

Twitter: @KentStroman

Skype: kent.stroman

(877) STROMAN (918) 336-6626

M. Kent StromanAmerica’s ASKING Coach

Page 11: Getting to Success - The Nonprofit Academy · Tips. 6/24/2013 5 r g ™ Obstacle: Fear Defined: Anxiety (sometimes paralyzing) resulting from an encounter with the unknown (or unfamiliar)

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Thank you for your participation.

I wish you much success

in all your Asking!

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