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GBTA Business Traveler Sentiment Index/media/... · • Millennial business travelers are among early adopters of mobile apps, social media and sharing economy services when traveling

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Page 1: GBTA Business Traveler Sentiment Index/media/... · • Millennial business travelers are among early adopters of mobile apps, social media and sharing economy services when traveling
Page 2: GBTA Business Traveler Sentiment Index/media/... · • Millennial business travelers are among early adopters of mobile apps, social media and sharing economy services when traveling

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Key Research Highlights:

• Wi-Fitopsthelistoftechnologiesthatbusinesstravelerssayarevitaltohelpingthembeeffectiveandproductiveontheroad.

• Millennialbusinesstravelersareamongearlyadoptersofmobileapps,socialmediaandsharingeconomyserviceswhentravelingforworkandexpecttorelyonthemevenmoreincomingmonths.

• Businesstravelerseverywhereareconcernedaboutthehealthoftheglobaleconomy,butareoptimisticabouttheirowncompaniesandindustries.

Summary

FromWi-Fitomobileapps,technologyischanginghowbusinesstravelersworldwidegetworkdone,getaroundandstayproductivewhenthey’reontheroad,accordingtothefirst-everGBTABusinessTravelerSentimentIndex™GlobalReportinpartnershipwithAmericanExpress.

GlobalbusinesstravelershavegrowntorelyonWi-Fiandexpectitwherevertheygo,includinghotelsandairplanes,accordingtotheIndex,whichmeasuresglobalbusinesstravelers’attitudesandforecastsbusinesstraveltrends.

Worldwide,morebusinesstravelersarebeginningtousemobiledevices,socialmedia,cashlesswallets,andsharingeconomyapps,suchason-demandrideservices,whilethey’reontheroadtostayproductive,getaround,researchtravelvendorsandmeetupwithbusinessfriendsandcolleagues.

Millennialsaresomeofthemosteageradoptersoftechnologyforbusinesstravel.AccordingtotheIndex,69%ofglobalbusinesstravelersages18to34“agree”or“stronglyagree”thatit’simportanttobeabletoaccesstheiritineraryorexpensesonamobileapp.Abouthalf(53%)agreethatwhentheytravelforwork,socialmediaandinternalcompanynetworksimprovedtheirabilitytofindreviewsoftravelsuppliers.Inthenext12months,39%ofMillennial-ageglobalbusinesstravelersexpecttouseanon-demandcarservicesuchasUberorLyft,comparedwith24%ofglobalbusinesstravelersoverall.

Businesstravelersremainconcernedaboutthehealthoftheglobaleconomy,butaremoreoptimisticaboutthehealthoftheirowncompaniesandindustries.Overall,55%ofglobalbusinesstravelershadneutralfeelingsabouttheworldeconomy,comparedwith34%who“agreed”or“stronglyagreed”theeconomyisexcellentand11%who“disagreed”or“stronglydisagreed”withthestatement.

However,economicconcernsdon’tappeartobecuttingintobusinesstravelers’timeontheroad.Overthenextthreemonths,70%plantotaketheaboutsamenumberofdomestictripsand67%plantotakeaboutthesamenumberofinternationaltrips.Overall,71%ofglobalbusinesstravelerssaidtheywere“satisfied”or“verysatisfied”withtheiroverallbusinesstravelinthepastthreemonths,accordingtotheIndex.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

BackgroundandMethodology

TheGBTABusinessTravelerSentimentIndex™,inpartnershipwithAmericanExpress,isaproprietary,data-basedbarometerofbusinesstravelers’attitudes,anddefinesbusinesstravelasatripwithabusinesspurposethatincludesaminimumovernightstayorjourneyof50milesormorefromtheemployee’sprimaryresidence.ResultsarebasedonasurveythatGBTAconductedinpartnershipwithAmericanExpressfromMarch17toApril6,2015.Thesurveypolled3,851part-timeorfull-timeemployeesinAustralia,Brazil,Canada,Germany,Japan,Mexico,theUnitedKingdom,andtheUnitedStateswho

traveledforbusinessfourormoretimesintheprevious12months.ThisisthefirstglobalIndexandisbeingusedasabenchmark;asaresult,values

forallnon-U.S.countriesaresetat100.ValuesforU.S.resultsreflectchangessincetheU.S.IndexlaunchedinQ12015.

The Index is based on seven business travel components:

Overall Trip Experience and Travel Friction -Attitudestowardairtravel,hotelstaysandgroundtransportation.

Expense Tracking and Management -Satisfactionwithbusinesstravelexpensemanagementandtracking,andusingcreditorchargecardsforbusinesstravel.

Travel Management Policy Friction -Attitudestowardcompanytravelpolicymanagement,flexibilityandcomprehension.

Business Travel Safety -Satisfactionwithemployers’effortstokeeptravelerssafewhilethey’reontheroad.

Corporate and Macroeconomic Environment -Feelingsaboutthehealthoftravelers’companies,industriesandtheeconomy.

Technology for Business Travel -Opinionsabouttechnology’simpactonbusinesstravel.

Social Media Experience -Attitudestowardusingsocialmediawhiletravelingforwork,includingfindingorpostingreviewsoftravelsuppliers.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Keyfindingsinclude:

Travelers want Wi-Fi and mobile-enabled services to stay connected and help with expense management -BusinesstravelersfromTokyotoRiodeJaneirovalueservicesthathelpthemstayproductivewhilethey’reontheroad,suchasWi-Fi.Overall,78%“agree”or“stronglyagree”thataccesstoWi-Fiisvitaltotheirwork(seeFig.1).61%ofallglobalbusinesstravelerssaidthatinthefuturetheywouldbe“interested”or“veryinterested”inusingGPSnavigationtoolstofindserviceswhentheytravel.Likewise,one-half(50%)saidinthefuturetheywouldbe“interested”or“veryinterested”inusingamobiledevicetocoordinatemealsandtravel,keeptrackofpaymentsandexpenses(49%),andtakepicturesofexpensereceipts(46%).BusinesstravelersinMexicoareespeciallyopentotryingnewserviceslikethese,andinthenext12months,saidthey“will”or“definitelywill”useanapp-basedcarservice(47%)andcashlesswallet(36%).

The sharing economy is coming to business travel -On-demandtravelservicesandsocialmediathathavebecomeimmenselypopularwithleisuretravelersarecatchingonforbusinesstrips,withcertaincountriesadoptingtech-basedofferingsfasterthanothers.Youngerbusinesstravelersaroundtheworldaremorelikelytouseapp-basedcarservices,crowd-sourcedreviewsitesforresearchingtravelprovidersandsocialnetworkstoconnectwithacquaintancesontheroad,accordingtothesurvey.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Fig. 1 Tech Keeps Business Travelers Productive on the Road

Wi-Fihasbecomeabusinesstravelmainstay.Closetoeightin10businesstravelersworldwideagreeit’svitaltobeingproductiveontheroadandrateitsubstantiallyhigherthansocialmediaandmobileapps.

Business travelers who “agree” or “strongly agree” with the following:

Global Percent

Australia Brazil Canada Germany Japan Mexico UK U.S.

Having access to Wi-Fi is vital to my work productivity while traveling

78% 75% 87% 83% 70% 52% 90% 80% 81%

My overall business travel experience is enhanced by the use of mobile applications that are provided by travel suppliers, event organizers or travel destinations

55% 57% 67% 53% 44% 36% 71% 55% 55%

Social networking sites improve my ability to make plans to meet up with friends when I am traveling for work

43% 42% 56% 39% 29% 35% 62% 42% 38%

Social networking sites or internal company networks improve my ability to find reviews about suppliers

43% 40% 60% 38% 32% 36% 62% 42% 36%

Social networking sites improve my ability to meet up with colleagues or business contacts when I’m traveling for work

36% 33% 50% 31% 26% 33% 54% 36% 30%

Source: 2015GlobalBusinessTravelSentimentIndexJuly2015,GBTAFoundationandAmericanExpress

Millennials are early adopters in the business travel space -Millennials,digitalnativesages18to34whogrewupalongsidecomputers,theInternetandmobiledevices,areamongthefirstwaveofglobalbusinesstravelerstofullyembracetechnologytoolstostayintouchandbeproductiveontheroad.Inadditiontolookinguptravelsupplierreviews,Millennialbusinesstravelersworldwide“agree”or“stronglyagree”thatwhenthey’retravelingforworksocialmediahelpstheirabilitytomeetupwithfriends(59%)andcolleaguesandbusinesspartners(48%),comparedwith43%and36%ofglobalbusinesstravelersofallagesrespectively.

Millennialsareinterestedinincreasinghowmuchtheyusetech-basedtraveltools.Inadditiontoon-demandcarservices,Millennialssaidinthefuturetheyare“interested”or“veryinterested”inusingGPSnavigationtools(67%)andmobiledevicesfortrackingloyaltyandrewardspoints(62%),trackingpaymentsandexpenses(60%),coordinatingbusinessmealsandlocaltravel(61%)andrecordingimagesofbusinessreceipts(59%).Millennialsinsomecountriesareintegratingnewtechnologiesintotheirbusinesstravelmorerapidlythanothers.Forexample,87%ofMexicanbusinesstravelersinthatagegroup“agree”or“stronglyagree”thatit’simportanttobeabletoaccesstheiritineraryorexpensesonamobileapp,comparedwith69%ofallMillennialbusinesstravelersand64%ofglobalbusinesstravelersofallages.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Fig. 2 Global Millenials are Early Adopters

Businesstravelersages18to34areamongthemosteagertotrymobileappsandothertechforstayingconnectedandeffectivewhenthey’reontheroadforwork.

How interested are you in being able to do each of the following when traveling for business (Among 18-34 year olds globally):

Interested Neutral Not interested

Using GPS navigational tools to find nearby stores, restaurants, service providers, etc.

67% 31% 2%

Ability to separate business expenses from personal expenses

64% 34% 3%

Keeping track of loyalty/rewards points or other benefits for your credit cards on your mobile device

62% 33% 5%

Using your mobile device to keep track of payments and expenses

60% 36% 4%

Using your mobile device to coordinate business meals, local travel, etc.

61% 36% 4%

Using your mobile device to record or image receipts 59% 34% 6%

Using loyalty rewards / points for business travel transactions

56% 32% 12%

Source:2015GlobalBusinessTravelSentimentIndexJuly2015,GBTAFoundationandAmericanExpress

Travelers feel better about their companies and industries than the global economy -FinancialuncertaintiesintheEuropeanUnion,Brazil,Japanandotherpartsoftheglobehaveaffectedattitudesofbusinesstravelersworldwide,whoconsistentlyputmorefaithinthehealthoftheirowncompaniesandindustriesthantheeconomyoverall.Morespecifically,atleasthalfoftravelersfromMexico(65%),theUnitedStates(54%),UnitedKingdom(52%)andCanada(50%)agreetheoverallhealthoftheirindustriesisexcellent.That’scomparedwithlessthanhalfoftravelersfromAustralia(46%),Germany(43%),Brazil(41%),andJapan(36%).

Travelers are relatively satisfied with transportation options -Travelersarerelativelysatisfiedwithtransportationoptionsforbusinesstravel,thoughthereisasubstantialopportunityforimprovement,especiallyinparticularareas(seeFig.3).Overall,64%ofrespondentssaytheywere“satisfied”or“verysatisfied”withbusinesstripsthatinvolvedplanetravelduringthepreviousthreemonths,61%expressedthesamesentimentaboutrentingacar,59%fortakingataxi,privatechauffeuredcaroron-demandcarservice,and54%fortakingthetrain(atransportationoptionnotavailableineverycountrysurveyed).Germanbusinesstravelerswereleasthappywithtraintravel,withonly41%sayingtheywere“satisfied”or“verysatisfied.”

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Fig.3 Satisfaction with Business Travel

Businesstravelersaregenerallysatisfiedwithtravelingforworkbutthere’sstillplentyofroomforimprovementacrossthespectrumofbusinesstravel-relatedservices,mostnotablyairportsecurity.

Business travelers who say they’re “satisfied” or “very satisfied” with…

Global Percent

Australia Brazil Canada Germany Japan Mexico UK U.S.

Being able to meet all your business goals for the trip

75% 78% 73% 78% 70% 55% 83% 77% 79%

Staying at hotels 72% 70% 70% 78% 71% 49% 80% 70% 77%

Your business travel experiences overall

71% 74% 70% 75% 65% 47% 81% 72% 75%

Making your travel arrangements 70% 73% 66% 73% 64% 49% 81% 75% 73%

Traveling on an airplane 64% 70% 65% 62% 67% 52% 72% 69% 59%

Renting a car 61% 60% 57% 67% 63% 35% 68% 60% 67%

Taking a taxi, private chauffeured car, Uber or Lyft

59% 61% 54% 62% 57% 34% 67% 64% 63%

Riding on a train 54% 58% 62% 57% 41% 45% 61% 61% 57%

Getting through security at the airport 50% 56% 50% 49% 39% 36% 55% 49% 55%

Source:2015GlobalBusinessTravelSentimentIndexJuly2015,GBTAFoundationandAmericanExpress

Most travelers feel safe -Mostglobalbusinesstravelersfeelsafeontheroadandthinktheircompaniesandtravelvendorsdoagoodjoboflookingoutfortheirsafety.Inall,55%ofglobalbusinesstravelers“agree”or“stronglyagree”theyalwaysfeelsafewhentraveling,59%“agree”or“stronglyagree”thatbusinesstravelisgenerallyverysafe,and62%“agree”or“stronglyagree”thattheircompaniescareabouttheirwell-beingandsafetywhenthey’reonthe

road.Whileglobaltravelersfeelsafe,theyarefrustratedwithonecommonmethodofensuringtheyaresafewhentheytravel,namelyairportsecurity.Acrosstheboard,globalbusinesstravelersarelesssatisfiedwithgettingthroughairportsecuritythanwithanyotheraspectoftravel.Onlyhalf(50%)are“satisfied”or“verysatisfied”withairportsecurity,comparedwith72%whosaytheyare“satisfied”or“verysatisfied”withhotelstays,64%withairtravel,61%

withcarrentalsand59%withtaxi,privatechauffeuredcar,UberorLyft.

Business travel payment options - Whenthey’reontheroad,globalbusinesstravelersaregenerallysatisfiedwiththeircompany’scorporatecardprogramprovidedtocovertravelexpenses,with67%sayingtheywere“satisfied”or“verysatisfied.”Usingmobilecashlesswalletsaspaymentoptionsiscatchingon,insomecountriesfasterthanothers.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

MorethanathirdofbusinesstravelersinMexico(36%)andBrazilsayinthenextyearthey’re“likely”or“verylikely”tousecashlesswallets,wherecreditorcorporatecardinformationisstoredonasmartphone.Thatcomparesto22%ofglobalbusinesstravelersoverallwhosaytheyarelikelytotryorswitchtoacashlesswalletinthecomingyearandonly16%ofGermanbusinesstravelersand13%ofCanadianbusinesstravelers.

Fig.4 Interest in Mobile Cashless Wallets Growing

Asmobiledevicesbecomeubiquitous,businesstravelersinsomecountriesexpecttousemobilecashlesswalletsinlieuofotherkindsofpayments.

GBTA Business Traveler Sentiment IndexTM Global ReportInPartnershipwithAmericanExpress

Travelerslikelytouseamobile,cashlesswalletwhereyourcreditcardinformationisstoredonyourphoneandyounolongerneedtocarrycashorphysicalcreditcards

Source:2015GlobalBusinessTravelSentimentIndexJuly2015,GBTAFoundationandAmericanExpress

Glo

bal

Perc

ent

Austr

alia

Brazi

l

Can

ada

Ger

man

y

Japa

n

Mex

ico

UK

U.S.

22% 18%

36%

13% 16% 21% 17%21%

36%

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

CountryHighlights:BusinessTravelAroundtheWorld

Australia -Australianbusinesstravelersvaluetheirtimeontheroadandseeitashavingadirectresultontheirindividualandcompanyperformance.Thatcouldhelpexplainwhytheyvaluetheircompanies’travelpolicies.Inall,73%ofAustralianbusinesstravelers“agree”or“stronglyagree”thattravelingforworkiscriticalforhelpingthemmeetannualperformancegoals,comparedwith67%forallglobalbusinesstravelers,62%ofbusinesstravelersfromGermanyand51%fromJapan.Afull97%ofAustralianbusinesstravelersbelievebusinesstravelis“somewhateffective”or“veryeffective”inhelpingtheircompaniesacquirenewclients.70%“agree”or“stronglyagree”thatit’sveryeasytofollowcompanytravelpolicies,comparedto67%ofallglobalbusinesstravelers,61%ofbusinesstravelersinGermanyand45%inJapan.

Brazil -BusinesstravelersinBrazilareamongthemostenthusiasticandadvancedusersofsocialmediaandmobiledeviceswhiletravelingforwork.OfallBrazilianbusinesstravelers,60%agreethatsocialnetworkingsitesorinternalcompanynetworksimprovetheirabilitytofindreviewsaboutsuppliers,comparedwith43%forglobalbusinesstravelersoverall.Inaddition,morethanhalfofBrazilianbusinesstravelersfindsocialmediahelpfulwhileonbusiness

tripsformeetingupwithfriends(56%)andcolleaguesorbusinesscontacts(50%),comparedwithaveragesof43%and36%respectivelyforallbusinesstravelersworldwide.

Canada-Canadianbusinesstravelersagreemorethanmostthattechnologyhelpsthemstayproductivewhenthey’reoutoftheoffice,butaregenerallymorecomfortablewithtried-and-trueservicesthanemergingofferings.69%“agree”or“stronglyagree”thataccesstotechnologyhelpsthemkeepupwithworkdemandswhilethey’reontheroad,comparedto74%fortheaverageglobalbusinesstraveler.OfallCanadianbusinesstravelers,85%sayWi-Fiaccessis“veryimportant”wherevertheyare.Yet,Canadiansaren’tasquicktotrynewertravelappsandsharing-economyservices

assome.Only6%saidthey“definitelywill”useanapp-based,privatecarserviceinthenext12months,comparedwith24%forallglobalbusinesstravelers.Likewise,only13%saidtheywoulduseamobile-basedcashlesswalletinthenextyear,comparedwith22%ofallglobalbusinesstravelers.

Germany -Comparedwithbusinesstravelersinotherpartsoftheworld,Germansareslightlylesssatisfiedwithmanyaspectsoftheirworktrips.Inall,65%ofGermanbusinesstravelerssaidtheywere“satisfied”or“verysatisfied”withtheiroverallbusinesstravelexperiencesinthepastthreemonthscomparedwithaglobalaverageof71%.OfallGermanbusinesstravelerssurveyed,only39%were“satisfied”or“verysatisfied”withgetting

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

throughairportsecurity,forexample,comparedwithaglobalaverageof50%.SubstantiallymoreGermantravelersreportthattheyalwaysfeelsafewhentraveling(62%)thanfeelbusinesstravelingeneralissafe(44%).Itispossiblethattravelers’perceptionswereadverselyaffectedbytheMarch24GermanwingsplanecrashinFrance,whichtookplaceduringthetimetheIndexsurveywasconducted.

Japan -Japanesebusinesstravelerstakethetrainmorethananyotherbusinesstravelerssurveyed,oneoutgrowthofarailsystemknownforitshigh-speedtrainsandregardedasoneofthebestintheworld.1Inthepast3months,53%ofJapanesebusinesstravelerstook1to3traintrips,compared27%ofallglobalbusinesstravelers.Despitehowfrequentlytheyuseit,morethanhalf(53%)ofJapanesebusinesstravelersareneutralontraintravel,reportingthattheywereneithersatisfiednordissatisfiedwithit,aslightlygreatercontingentthanthe45%whosaidtheywere“satisfied”or“verysatisfied.”Lowersatisfactionlevelscouldbetheresultofculturaldifferences,asJapanesebusinesstravelersalsoindexedlowerthanbusinesstravelersfromallothercountriesacrossallotherIndexcomponentsexceptforsocialmedia.

Mexico -BusinesstravelersinMexicoratetheirexperiences

withworktripshigherthantheglobalaverageacrosseveryIndexcomponent.Mexicanbusinesstravelers’sentimentsareparticularlyhighregardingusingsocialmediaandthestateoftheircompaniesandtheeconomy.Inthenextthreemonths,Mexicanbusinesstravelersaremorelikelytoexpecttotakemoredomesticbusinesstrips,comparedtobusinesstravelersfromanyothercountrysurveyed.32%ofMexicanbusinesstravelersexpectedto“greatlyincrease”worktripswithinthecountryduringthefollowing90days,comparedwith12%ofbusinesstravelersoverall,10%inJapan,9%intheUnitedKingdom,and6%inCanada.

United Kingdom -U.K.businesstravelersareinthemiddleofthepackwhenitcomestoadoptingmobileappsandsharingeconomy-basedservicesforworktrips,withoneexception-payingforandtrackingexpenses.Sixin10U.K.businesstravelersare“satisfied”or“verysatisfied”withprocessestheyusetocompleteexpensereports,comparedwith55%ofallglobalbusinesstravelers.Paperreceiptsarestillmostcommon(71%),butU.K.businesstravelersalsosubmitreceiptsasimagesfromaphotocopierorscanner(36%)ormobiledevice(24%).

United States -U.S.businesstravelersremainrelativelyupbeatabouttravelingforwork,with79%“satisfied”or“verysatisfied”withbeingableto

meetbusinessgoalsfortripsoverthepastthreemonths.Overall,theGBTABusinessTravelerSentimentIndex™forU.S.businesstravelersfellslightly(thoughnotastatisticallysignificantdrop),to98.7pointsinQ2fromtheinitialbenchmarkof100inQ1,thechangethatisnotstatisticallysignificant.InQ2,morethansevenin10saidtheywere“satisfied”or“verysatisfied”withstayinginhotels(77%)andmakingtheirowntravelarrangements(73%)comparedwith78%and75%respectivelyinthepreviousquarter.U.S.businesstravelersremainsatisfiedwiththeflexibilitytheyhaveinplanningbusinesstrips(65%),theircompany’stravelpolicies(62%),easeofunderstandingtravelpolicies(62%),andmakingchangestoitineraries(58%).U.S.travelers’attitudestowardexpensetrackingandmanagementfell1.9pointsfromQ1,to98.1,thebiggestdropofanyotherIndexcomponent.Althoughthedropisnotstatisticallysignificant,ithighlightstheopportunitythatthetravelindustryhastoenhancethiscomponent.Evenso,63%ofU.S.businesstravelersaresatisfiedwiththeirabilitytokeeptrackoftheirreceipts,and57%aresatisfiedwiththemethodstheyusetocompleteexpensereports.InQ2,65%ofU.S.businesstravelerssaidtheyfeltliketheircompaniescaredabouttheirwell-beingandsafetywhentheyweretravelingforwork,comparedwith71%inQ1.1 Trains,Japan:theOfficialGuide,JapanNational

TourismOrganization

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

TheGBTABusinessTravelerSentimentIndex™,inpartnershipwithAmericanExpress,offersinsightsintowayscompaniescouldhelpincreasebusinesstravelersatisfactionandproductivitywhileontheroad.Someofthoseinclude:

Support technology tools to help Millennials and other business travelers be productive-Morebusinesstravelersofallages,andespeciallyMillennials,areusingsocialmediatoconnectwithfriends,colleaguesandbusinesscontactswhileontheroad,givingtravelprovidersanopportunitytoimprovehowtheyconnectwithcustomers.Associalmediasitesbecomeanincreasinglycommonwayfortravelerstoconnectwithfriendsandcolleagues,andshareexperiencesandrecommendations,providersshouldbepreparedtorespondquicklytocommentsandfeedback.EspeciallyinearlysocialmediaadoptercountriessuchasBrazilandMexico,companiescouldusetheopportunitytofindoutwhattypesofinformationbusinesstravelerswouldprefertoreceivethroughthatchannel.

Consider integrating alternative car services into your travel policy –Reviewyourcompany’stravelpolicyforguidelinesonusingapp-basedcarservicesavailableinagrowingnumberofcountriesasalternativestotraditionaltaxisandprivatechauffeuredcars.Iftheseservicesareafitforyour

andreassureemployees,includingriskmanagementprogramsthatincorporatehealth,medicalandsafetypolicies,travelertrainingandawareness,destinationinformation,travelertracking,andsecuritysupport.Ontheindustrylevel,continuetohelpfindwaystoreducetravelers’painpointswhilemaintainingsafety.

Simplify expense reporting where possible -Streamlineprocessestomakeexpensereportingmoreefficientandtravelersmoreproductive.EspeciallyincountriessuchasJapanwherebusinesstravelerattitudestowardworktripsaren’tasstrong,companiescouldbenefitfromgreatereffortstoimprovetheexpensereportingprocess.Considerofferingelectronicormobile-basedprocessesforfilingexpensereceiptsandreportstohelpbusinesstravelersgetreimbursedfaster,andimprovecompliancewithtravelspendingpolicies.

Look at travel vendors with rewards programs -Frequentbusinesstravelersvaluecollectingandusingrewardsandperks,soconsiderpartneringwithtravelvendorsthatoffersuchprograms,includingofferingsthatlettravelerscollectpointsfromtransactionsmadeonacorporatecard,ortrackthemonamobiledevice.SuchprogramsaremostlikelytoappealtotravelersincountriessuchasMexicoandBrazil,wherealargemajorityofbusinesstravelersareinterestedinusingpointsforbusinesstraveltransactionsandkeepingtrackofpointsonmobiledevices.

company’sneedsandculture,theymayaddconvenienceandcostsavings,andalignwithtravelers’growinginterestintryingnew,mobile-basedservices.

Help travelers stay comfortable –Counteracttravelers’frustrationswithairportsecuritybymakingotheraspectsofairtravelasconvenient,productiveandcomfortableaspossible.Thatcouldincludeofferingarangeofflexibleandaffordableflightoptions,coveringancillaryfeesforWi-Fiandbaggage,investinginprogramssuchasTSAPreCheckTMintheUnitedStates,andofferingtravelersopportunitiestosavemoneyorearnrewardsontravel.Travelmanagerscouldnegotiateadditionalfeesintoairlinecontracts,whichcanoffersubstantialsavingstotheirprogram.

Strike a balance between policy and control -Structuretravelguidelinestofitacompany’suniqueneeds,ensuringthatthepolicyincludesclearguidelinesbutisalsoresponsivetothechangingneedsofyourbusinesstravelers.IncountriessuchasJapan,BrazilandGermanywheresatisfactionwithbusinesstravelislower,educatingtravelersonpolicyrequirementsandongoing,opencommunicationabouttravelandfinancescouldimproveattitudestowardtravelingforwork.

Help travelers feel safe -Companieshaveamoralandlegalobligationtoprotectthehealth,safety,andsecurityoftheiremployees,particularlythosewhotravelabroad.Putdutyofcaremeasuresinplacetohelpprotect

RECOMMENDATIONS

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

Appendix

METHODOLOGY

TheGBTABusinessTravelerSentimentIndexTMStudy–July2015,conductedinpartnershipwithAmericanExpress,wasconductedMarch17toApril6,2015,amongfrequentbusinesstravelersinAustralia,Brazil,Canada,Germany,Japan,Mexico,UnitedKingdomandUnitedStatesthroughanonlineresearchpanel.Overall,3,851respondentsqualifiedforthestudy(theirprimaryresidenceislocatedinoneofeightcountriesinthestudy,theyarepart-orfull-timeemployees,andtheytookatleastfourbusinesstripsintheprevious12months,fromthepointthatthesurveywastaken).ThesurveywascarriedoutbytheGBTAFoundation.

GBTA Business Traveler Sentiment IndexTM Global ReportInPartnershipwithAmericanExpress

NUMBEROFRESPONSESANDMARGINOFERRORBYCOUNTRYMarginofSamplingErrorbyCountry

Number of Respondents Margin of Sampling Error (+/-)

Global 3,851 1.6

Australia 431 4.7

Brazil 427 4.7

Canada 441 4.7

Germany 435 4.7

Japan 409 4.8

Mexico 440 4.7

United Kingdom 430 4.7

United States 838 3.4

Inthestudy,abusinesstripisdefinedastravelforabusinesspurposethatincludesanovernightstayorwhereapersontravels50milesormoreone-wayfromtheirprimaryresidence,notincludingcommutingtoorfromanoffice.Atripisfurtherdefinedasstartingwithapersonleavingtheirhomelocationandendingwhentheyreturntotheirhomelocation,regardlessofhowmanyplacestheyvisitinbetween.

Respondentquotasweresetbygenderandagetoensureproperdemographic,geographicalandindustryrepresentation.Severaldemographicsandfirmographicswereincludedinthequestionnairetounderstandcharacteristicsofthepopulationandbreakdownthedataintomeaningfulcomparisongroups.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

GBTABUSINESSTRAVELERSENTIMENTINDEX™:CURRENTVALUES

TheanalysisrepresentsthesecondwaveofresponsesfromU.S.businesstravelersandfirstwaveofresponsesfrombusinesstravelersinsevenothercountries.Thefirstwaveofresponsesestablishedabenchmarkforabusinesstravelersentimentindexbasedonfivekeycomponents:(1)OverallTripExperienceandTravelFriction,(2)TravelManagementPolicyFriction,(3)ExpenseTrackingandManagement,(4)BusinessTravelSafety,and(5)SocialMediaExperience.Thesecondwaverefinedexistingquestions,addednewquestions,andincludedtwonewcomponents:(6)TechnologyforBusinessTraveland(7)Corporate/MacroeconomicEnvironment.

ThepartnersaimtotrackchangestotheoverallBusinessTravelerSentimentIndex™andindividualIndexcomponentsovertime.Asthisisthefirstglobalanalysis,itisbeingusedasabenchmark,withallvaluessetat100.Newvalueswillbecalculatedbasedonpercentagechangeoverallandforindividualcomponents.Forexample,a3%increaseinbusinesstravelsafetywouldpushthatindexcomponentto103.

ABOUTTHEGBTAFOUNDATION

TheGBTAFoundationistheeducationandresearchfoundationoftheGlobalBusinessTravelAssociation(GBTA),theworld’spremierbusinesstravelandmeetingstradeorganization.HeadquarteredintheWashington,D.C.,area,GBTAhasoperationsonsixcontinentsand7,000-plusmemberswhocollectivelymanagemorethan$345billionannuallyinglobalbusinesstravelandmeetingsexpenditures.GBTAprovidesagrowingnetworkofmorethan28,000travelprofessionalsand125,000activecontactswithworld-classeducation,events,research,advocacyandmedia.TheGBTAFoundationwasestablishedin1997tosupportGBTA’smembersandtheindustryasawhole.Astheleadingeducationandresearchfoundationinthebusinesstravelindustry,theGBTAFoundationfundsinitiativestoadvancethebusinesstravelprofession.TheGBTAFoundationisa501(c)(3)nonprofitorganization.Formoreinformation,seegbta.organdgbta.org/foundation.

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GBTA Business Traveler Sentiment IndexTM Global Report – At a GlanceJuly 2015In partnership with American Express

2015 GBTA and its affiliates. All rights reserved.

ABOUTAMERICANEXPRESSGLOBALCORPORATEPAYMENTS

ThroughitsGlobalCorporatePaymentsdivision,AmericanExpressoffersasuiteofB2BandT&Epaymentsolutionsthatcanhelporganizationsstreamlineprocessesandidentifyopportunitiestohelpdrivesavingsandefficiency.AmericanExpresscanhelpyourorganizationimproveworkingcapitalflexibilityandyourrelationshipswithsuppliers.Formoreinformation,visithttps://business.americanexpress.com/us/

ABOUTAMERICANEXPRESS

AmericanExpressisaglobalservicescompany,providingcustomerswithaccesstoproducts,insightsandexperiencesthatenrichlivesandbuildbusinesssuccess.Learnmoreatamericanexpress.comandconnectwithusonfacebook.com/americanexpress,foursquare.com/americanexpress,linkedin.com/company/american-express,twitter.com/americanexpress,andyoutube.com/americanexpress.

Keylinkstoproductsandservices:chargeandcreditcards,businesscreditcards,Plentirewardsprogram,travelservices,giftcards,prepaidcards,merchantservices,corporatecardandbusinesstravel.

ThenextGBTABusinessTravelerSentimentIndex™willmeasureattitudesandplansforU.S.businesstravelforthethirdquarterof2015.TheGBTAFoundationandAmericanExpressplantoreleasetheQ3U.S.reportlaterintheyear.

ThisexecutivesummaryoftheGBTABusinessTravelerSentimentIndexTMisavailableonline(https://business.americanexpress.com/us/business-trends-and-insights/business-traveler).

TopurchasethefullreportoftheGBTABusinessTravelerSentimentIndexTM,visithttp://www3.gbta.org/l/5572/2015-07-09/2jwdv5.

Forquestionsoradditionalinformationaboutthestudy’smethodology,[email protected].

AmericanExpresshaspartneredwiththeGBTAFoundationtocreatethisreport.

Thecontentinthispublishedmaterialareprovidedforgeneralinformationalpurposesonlyanddonotconstituteinvestment,financial,tax,legalorotherprofessionaladviceonanysubjectmatter.Pleasecontactyourinvestment,financial,tax,legalorotherprofessionaladvisorregardingyourspecificneedsandsituation.AmericanExpressTravelRelatedServicesCompany,Inc.anditssubsidiariesandaffiliates(“AmericanExpress”)donotacceptanyresponsibilityforanylosswhichmayarisefromrelianceoninformationcontainedinthesematerials.AmericanExpressdoesnotwarrantorguaranteetheaccuracyofthesepublishedmaterials