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Onur KursunSVP, Business Development HGEMOctober 2017
Competitive Landscape & Strategies for future growth
Future of payments
This is how future looked from 1985
2©2017 MasterCard. Proprietary and Confidential
And this is where we are...
3©2017 MasterCard. Proprietary and Confidential
4
What is next ?
5
Whereas, we focus on not how but what?
How we can increase share of electronic payments ?
This does not work anymore....
6©2017 MasterCard. Proprietary and Confidential
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Average US bank is under attack of 20 fintech startups
There are 15 unicorns ( >1 bn$) Fintechs in the world with their total valuation reaches 49 bn $.
©2017 MasterCard. Proprietary and Confidential
Money Management
New Banking
8C
ard
s
Bank Channels
Merchant
Back office / Operations
Pro
acti
ve O
ffer
s
Customer Motive
First point of Contact
Products Used
Channels
Systems B2C PlatformCore BankingB2B Platform
Need Money Have Money
Invest MoneySpend MoneyBorrow Money
©2017 MasterCard. Proprietary and Confidential
9
• Companies can’t get away with having crummy products, at least not for long. For example, bad product reviews trump clever marketing
Today, great U/X wins.
What do they trust?
• Power has shifted from companies to consumers, and expectations have never been higher
©2017 MasterCard. Proprietary and Confidential
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What do they trust?
Regulators support these initiatives in view of innovation and open competition
Example : PSD2 in Europe
©2017 MasterCard. Proprietary and Confidential
We are all equal on this screen
11
No of Branches : 12,569
No of ATM’s: 75,269
No of Employees: 180,459
Founded in : 1617
No of Branches : 0
No of ATM’s: 0
No of Employees: 18
Founded in : 2016
©2017 MasterCard. Proprietary and Confidential
Vs.
Big Capital Bank Garage Financial
Components of digital revolution...
12©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4
Biometrics & Cyber Security
5 Blockchain and alternative currencies
New business models and formats
Forces shaping the payments industry
13©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4
Biometrics & Cyber Security
4 Blockchain and alternative currencies
New business models and formats
14
Convenience
Control
Value
Stored preferences and account information enable both the automation and personalization of payments, which can be initiated anytime, anywhere, with virtually no geographic boundaries
Smart tools to control expenditures, increase savings and improve budgeting afford much broader control and stronger financial management than cash
Repetitive interaction enables merchants (usually in cooperation with their payments and data analytics partners) to extend offers and services tailored to a consumer’s location and needs
?
Omni Channel shopping will displace cash
©2017 MasterCard. Proprietary and Confidential
152017 MasterCard Proprietary and Confidential
Forces shaping the payments industry
16©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4
Biometrics & Cyber Security
4 Blockchain and alternative currencies
New business models and formats
17
Cloud based Barbie ? Is it really a good idea ?
©2017 M
aste
rcard
. P
roprieta
ry a
nd C
onfid
entia
l.
Mastercard believes the future will have to be secure, converged & simple…
Fully converged payment application for on-line and
in-store payments
Issuer AppMastercard Cloud-Based
Payments (MCBP)
Authentication
Web / in-App
Mobile NFC
SIMPLE
Multi-channel solution
Consistent transaction experience
No manual entry
SECURE
Biometric authentication
All cards digitized (Tokenised
and provisioned to a mobile device)
EMV level security
©2017 MasterCard. Proprietary and Confidential
©2017 M
aste
rcard
. P
roprieta
ry a
nd C
onfid
entia
l.
...and mobile will be the control center for authentication
Fingerprint
Voice Recognition
Face Recognition
Retina Scan
Geolocation
©2017 MasterCard. Proprietary and Confidential
Forces shaping the payments industry
20©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4
Biometrics & Cyber Security
5 Blockchain and alternative currencies
New business models and formats
21
Why P2P Payments still under penetrated
• Cost of acceptance
• Cost of transfers
• Difficulty in user experience (IBAN no, authentication)
• Distribution network (only banks and MTO’s)
• Gray economy
22
But it is changing
©2017 MasterCard. Proprietary and Confidential
Live Use case: Social media paymentsSend and receive money with social networks
©2017 MasterCard. Proprietary and Confidential
Push Payments: Masterpass QR
Push payments aims at solving 2 fundamental problems of SME acquiring:
1. Cost of terminalization and associated operational costs
2. Distribution and management of SME’s
©2017 MasterCard. Proprietary and Confidential
Forces shaping the payments industry
©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4 New business models and formats
Biometrics & Cyber Security
5 Blockchain and alternative currencies
Millennials are dismissive of banks
©2017 MasterCard. Proprietary and Confidential
Online and mobile only banks are gaining traction
©2017 MasterCard. Proprietary and Confidential
Forces shaping the payments industry
©2017 MasterCard. Proprietary and Confidential
1 Omni Channel shopping
2
3 Alternative Payment flows
4 New business models and formats
Biometrics & Cyber Security
5 Blockchain and alternative currencies
©2017 MasterCard. Proprietary and Confidential
Blockchain is more than currencies
©2017 MasterCard. Proprietary and Confidential
Authorization (no real-time, ~10 minutes)
It can handle only max seven transactions per second
Regulations vary by makets
Volatility risk (high fluctuations of BTC/€ rate)
Is bitcoin ready for global currency ?
©2017 MasterCard. Proprietary and Confidential
Are t
A distributed, decentralized ledger
Shall we use blockchain technology as financial services?
We can save $20 billion a year by 2022
Brings “significant innovation” “far-reaching
implications” in the financial industry
Blockchain technology is one of the biggest confluence of tech. and business right now
Blockchain technology will be transformative
R3CEV partnership is part of ongoing research into blockchain technology
R3CEV important as we want to build best digital
experience and invest heavily in new IT and promising
technology
©2017 MasterCard. Proprietary and Confidential
Confidential - Internal use only35