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MEDIA KIT Harvard Professor and Michelle & Barack Obama’s Mentor FEATURED ARTICLE: LEARN, EARN & RETURN: FINDING OUR WAY FORWARD AND BACK

FraserNet Magazine Media Kit

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Page 1: FraserNet Magazine Media Kit

MEDIA KIT

Harvard Professor and

Michelle & Barack Obama’s Mentor

FEATURED ARTICLE:

LEARN, EARN & RETURN: FINDING OUR WAY FORWARD AND BACK

Page 2: FraserNet Magazine Media Kit

FACTS & BENEFITS PowerNetworking The Online Magazine Facts

PowerNetworking The Online Magazine reaches over

1,000,000 Black professionals, business owners and com-

munity leaders in 50 U.S. markets and seven countries.

PowerNetworking The Magazine is a major Black publica-

tion with networking and business-to-business marketing

as its editorial focus.

The unique design of PowerNetworking The Magazine

allows corporate professionals, entrepreneurs and civic

leaders easy access to specific resources that may lead to

jobs, talent, customers and new business relationships.

PowerNetworking The Magazine is an extension of the

PowerNetworking Conference continuing the culture of

personal growth and development that has brought to-

gether thousands over the last 14 years.

Business Benefit

Corporate advertisers will receive year-round exposure

to some of the best and brightest professionals in the

world of business. The wide variety of business informa-

tion that PowerNetworking The Magazine provides en-

sures it will be read and used year around.

PowerNetworking The Online Magazine will provide expo-

sure for your advertisement to over 1,000,000 potential

buyers, both domestic and international.

PowerNetworking The Online Magazine has an expansive

circulation. Your advertisement will reach over 1,000,000

affluent Blacks.

Your advertisement will promote reciprocity from the

Black consumer.

Your company can share in the prestige of the

PowerNetworking Brand; it is held in the highest esteem

within the African-American Community.

Companies purchasing advertisements are also listed in a

special area in the valued partners section of the yearly

PowerNetworking Conference program .

In addition, companies can take advantage of many other

advertising opportunities offered by FraserNet. For more

information contact the FraserNet office at 216-496-1287

or 216-691-6686 x201.

DEMOGRAPHICS Age 25-54 (Average: 42)

Sex 54% Female 46% Male

Marital Status 59% Single 41% Married

Education 85% college educated 29% graduate degrees

Housing 64% own home/condo

Household Income 45%, $55,000—$74,000 33%, $75,000—$100,000 12%, $100,000+

Employment Status 67% Full-time 30% Self-Employed

Position 52% Executive 15% Manager/Supervisor 29% Prof./Specialist

Distinguished Circulation to Include

Black Clergy

Black Mayor’s Conference Members

Black State and Local Legislators

Business Policy Review Council

College and University Presidents

Congressional Black Caucus Members

Corporate CEOs and Senior Executives

Other Demographic Characteristics

89% Have Access to a Computer at Home and Work

53% Use the Internet Everyday

82% Have a VISA Card

61% Have a MasterCard

49% Have an American Express Card

30% Are Self-Employed The Last Six Months

59% Read Three to Six Books

88% Attended a Speech/Convention/Conference

77% Attended a Movie

68% Went on Vacation

86% Volunteered

45% Purchased Something on the Internet

Corporate Purchasing Agents

Executive Leadership Council

HBCU Presidents

Human Resources and Diversity Executives

Membership of 100 Black Men of America, Inc.

Membership of the National Black Mayors

NAACP Chapter Presidents

National Black Organization Presidents

National Urban League Chapter Presidents

Page 3: FraserNet Magazine Media Kit

CIRCULATION Electronic Circulation

1,000,000+

(Estimated total readership to

include: www.frasernet.com,

social media, email database

and organic traffic)

U.S. Cities Represented

(Partial Listing)

Albany , NY

Atlanta, GA

Austin, TX

Baltimore, MD

Baton Rouge, LA

Birmingham, AL

Boston, MA

Charleston, SC

Charlotte, NC

Chicago, IL

Cincinnati, OH

Cleveland, OH

Columbus, OH

Dallas/Fort Worth, TX

Dayton/Springfield, OH

Denver, CO

Detroit, MI

Fayetteville, NC

Gary, IN

Grand Rapids, MI

Greensboro/Winston-Salem,

NC

Houston, TX

Indianapolis, IN

Jackson, MS

Jacksonville, FL

Kansas City, MO

Knoxville, TN

Las Vegas, NV

Little Rock, AR

Los Angeles, CA

Louisville, KY

Memphis, TN

Miami/Fort Lauderdale, FL

Milwaukee, WI

Minneapolis, MN

Montgomery, AL

Nashville, TN

New Orleans, LA

New York, NY

Newark/Orange, NJ

Norfolk/Virginia Beach, VA

Omaha, NE

Orange County, CA

Orlando, FL

Philadelphia, PA

Phoenix, AZ

Pittsburgh, PA

Portland, OR

Raleigh/Durham, NC

Richmond, VA

Sacramento, CA

San Francisco/Oakland, CA

San Jose, CA

Seattle/Tacoma, WA

St. Louis, MO

Tallahassee, FL

Tampa, FL

Tucson, AZ

Washington, DC

Wilmington, DE

International Cities

Accra, Ghana

Birmingham, England

Kingston, Jamaica

Lagos, Nigeria

London, England

St. Thomas, Virgin Islands

Toronto, Canada

RATES & SPECIFICATIONS

Important Dates

Advertising Sales Close/ Materials Due:

May 15, 2015

Publishing Date:

June 1, 2015 Edition

Ad Sizes Corporate Small Business

Two Page Spread: 17”x 11” $4,500 $2,199

Full Page: 8”x11” $2,500 $1,199

Half Page $1,500 $799

Quarter Page N/A $599

Premium Positions

Covers: IF, IB, Back $3,500 $1,750

Other Specified Positions Rate plus 15%

*Multiple Issue Discounts And Premium Packages Available

(Platinum, Gold, Silver, Bronze). Call for information.

Acceptable File Formats

Hi Res PNG or JPG

Resolution 300 dpi

*No other formats will be accepted.

Send files to:

Lisa Overton ([email protected])

Payment Options

Payments must be received in full by advertising sales close

date. Payment may be received by check, money order, Pay

Pal, or credit card.

Pay 30 days or more before advertising sales close

date and get 20% off.

Payment Contact

Lisa Overton ([email protected])

FraserNet, Inc.

2940 Noble Rd., Ste. 203, Cleveland, Ohio 44121

Page 4: FraserNet Magazine Media Kit

EXTRAS, TERMS, & CONDITIONS Terms and Conditions Advertising

1. All cancellations must be in writing and shall not be

considered accepted until confirmed by the publisher.

Cancellations or changes on orders will not be accepted

after advertising closing date. Copy changes must be

received by deadline day or the previous ad will run.

2. Ad changes or cancellations after the space deadline will be

billed at the full rate.

3. Every effort will be made to accommodate special position

request. However, the publisher reserves the right to deter-

mine final ad placement

Purchasing/Billing/ Shipping

1. To purchase an advertisement in PowerNetworking The

Online Magazine please contact: George Fraser at 216-496-

1287/[email protected]. Advertisers & agencies are

jointly responsible for payment of all ads. Payments are due

on or before indicated date. Send all correspondence and

payments to: Gregory Williams, Vice-Chairman & President,

FraserNet, Inc., 2940 Noble Road, Suite 203, Cleveland

Heights, OH 44121

Publisher’s Policy

The publisher reserves the right to refuse any advertising and

shall not be liable for damages if for any reason they fail to pub-

lish the advertisement. The publisher is not responsible for any

errors, key numbers or other type set by the advertiser. The

publisher reserves the right to place the word “advertisement”

or “advertorial” with copy that, in their opinion, resembles edi-

torial matter.

Advertising rates are subject to change. The publishers will

protect contract advertisers’ rates for 90 days following the

institution of new rates. All advertisements are accepted and

published by the publisher upon the representation that the

agency and/or advertiser are authorized to publish the entire

contents and subject matter thereof in consideration of the

publisher’s acceptance of such advertisements for publication,

the agency and/or advertiser will indemnify and save the pub-

lisher harmless from and against any loss or expense resulting

from claims or suits based upon the contents or subject matter

of such advertisements, including without limitation claims or

suits for libel, violation of right to privacy; plagiarism and copy-

right infringement.

Professional Organizations and Media Partners

Black organizations and Media Partners from a wide variety of na-

tional initiatives work together to promote, distribute PowerNet-

working The Online Magazine to include:

100 Black Men of America, Inc.

Atlanta Inquirer

Black Human Resource Net-work

Black Meeting & Tourism Magazine

BlackPR.com

BusinessNews USA

CaribNews

Congressional Black Caucus Foundation

Golf Digest

Gospel Today

Hope Today

Heart & Soul Magazine

Rolling Out Magazine

Minorities in Business Maga-zine

NAACP

National Urban League

National Alliance of Market Developers

National Assoc. of Black Ac-countants

National Black Chamber of Commerce

National Black MBA Associa-tion, Inc.

National Minority Supplier Development Council

Pathfinders Travel Magazine

Radio One

RealTimes, Inc.

The Black Collegian

The Network Journal

The WORD Network

Turning Point Magazine

Upscale Magazine

Uptown Magazine

Urban Call

Urban Financial Services Coalition

Urban Influence

Urban Trendsetters

World Christian Times

About FraserNet, Inc.

FraserNet is a global leadership network committed to eco-

nomic development through education, training, and em-

powerment for Black people. Its focus is to train, educate,

and equip Black people with new skills, new thinking, and

new approaches for personal, professional, and financial suc-

cess in the 21st Century.

Founded in 1988 by George C. Fraser, FraserNet believes in

developing continuing–relationships with forward thinking

individuals through ongoing growth and development op-

tions such as conferences, workshops, and long-term coach-

ing.