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7/30/2019 Forecasting for statistics for management
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Time Series Data and Forecasting
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Eight Steps to Forecasting
Determine the use of the forecast
What objective are we trying to obtain?
Select the items or quantities that are to be forecasted.
Determine the time horizon of the forecast.
Short time horizon
1 to 30 days Medium time horizon 1 to 12 months
Long time horizon more than 1 year
Select the forecasting model or models
Gather the data to make the forecast. Validate the forecasting model
Make the forecast
Implement the results
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Forecasting Models
Forecasting
TechniquesQualitative
Models Time Series
Methods
CausalMethods
Delphi
Method
Jury of Executive
Opinion
Sales Force
Composite
Consumer Market
Survey
NaiveMovingAverage
Weighted
Moving AverageExponential
Smoothing
Trend Analysis
Seasonality
Analysis
Simple
Regression
Analysis
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Model Differences
Qualitative incorporates judgmental &
subjective factors into forecast.
Time-Series Any statistical data arrange
chronologically is time series. Attempts to
predict the future by using historical data.
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Causal incorporates factors that mayinfluence the quantity being forecasted
into the
Predict sales of cola: temperature,season, day of week, humidity etc.
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Qualitative Forecasting Models
Delphi method
Iterative group process allows experts to make forecasts
Participants:
decision makers: 5 -10 experts who make the forecast
staff personnel: assist by preparing, distributing, collecting, and
summarizing a series of questionnaires and survey results
respondents: group with valued judgments who provide input to
decision makers
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Qualitative Forecasting Models (cont)
Jury of executive opinion Opinions of a small group of high level managers, often in combination
with statistical models.
Result is a group estimate.
Sales force composite
Each salesperson estimates sales in his region.
Forecasts are reviewed to ensure realistic.
Combined at higher levels to reach an overall forecast.
Consumer market survey.
Solicits input from customers and potential customers regardingfuture purchases.
Used for forecasts and product design & planning
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Forecast Error
Bias - Bias is difference betweenthe actual value and theforecasted value. It can becompute by taking the arithmeticsum of the errors
Mean Square Error - Similar tosimple sample variance
Variance - Sample variance(adjusted for degrees of freedom)
Standard Error - Standarddeviation of the samplingdistribution
MAD - Mean Absolute Deviation MAPE Mean Absolute
Percentage Error
tt FAErrorForecast
TFAMAD tt
T
t
/||/T|errorforecast|1
T
1t
TAFAMAPEttt
T
t
/]/|[|1001
TFA
MSE
tt
T
t
/)(
/T|errorforecast|
2
1
T
1t
2
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Quantitative Forecasting Models
Time Series Method
Nave
Whatever happenedrecently will happen again
this time (same timeperiod)
The model is simple andflexible
Provides a baseline to
measure other models Attempts to capture
seasonal factors at theexpense of ignoring trend
dataMonthly:
dataQuarterly:
12
4
tt
tt
YF
YF
1
ttYF
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Nave Forecast
Wallace Garden SupplyForecasting
Period
Actual
Value
Nave
Forecast Error
Absolute
Error
Percent
Error
Squared
Error
January 10 N/A
February 12 10 2 2 16.67% 4.0
March 16 12 4 4 25.00% 16.0
April 13 16 -3 3 23.08% 9.0
May 17 13 4 4 23.53% 16.0
June 19 17 2 2 10.53% 4.0
July 15 19 -4 4 26.67% 16.0
August 20 15 5 5 25.00% 25.0
September 22 20 2 2 9.09% 4.0October 19 22 -3 3 15.79% 9.0
November 21 19 2 2 9.52% 4.0
December 19 21 -2 2 10.53% 4.0
0.818 3 17.76% 10.091
BIAS MAD MAPE MSE
Standard Error (Square Root of MSE) = 3.176619
Storage Shed Sales
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Nave Forecast Graph
0
5
10
15
20
25
February March April May June July August September October November December
Sheds
Period
Wallace Garden - Naive Forecast
Actual Value
Nave Forecast
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Quantitative Forecasting Models
Time Series Method
Moving Averages
Assumes item forecasted
will stay steady over time. Technique will smooth
out short-term
irregularities in the time
series.
/kperiods)kpreviousinvalue(Actualaveragemovingperiod-kk
1
k
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Moving Averages
Wallace Garden SupplyForecasting
Period
Actual
Value Three-Month Moving AveragesJanuary 10
February 12
March 16
April 13 10 + 12 + 16 / 3 = 12.67
May 17 12 + 16 + 13 / 3 = 13.67
June 19 16 + 13 + 17 / 3 = 15.33
July 15 13 + 17 + 19 / 3 = 16.33August 20 17 + 19 + 15 / 3 = 17.00
September 22 19 + 15 + 20 / 3 = 18.00
October 19 15 + 20 + 22 / 3 = 19.00
November 21 20 + 22 + 19 / 3 = 20.33
December 19 22 + 19 + 21 / 3 = 20.67
Storage Shed Sales
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Moving Averages Forecast
Wallace Garden SupplyForecasting 3 period moving average
Input Data Forecast Error Analysis
Period Actual Value Forecast Error
Absolute
error
Squared
error
Absolute
% errorMonth 1 10
Month 2 12
Month 3 16
Month 4 13 12.667 0.333 0.333 0.111 2.56%
Month 5 17 13.667 3.333 3.333 11.111 19.61%
Month 6 19 15.333 3.667 3.667 13.444 19.30%
Month 7 15 16.333 -1.333 1.333 1.778 8.89%
Month 8 20 17.000 3.000 3.000 9.000 15.00%
Month 9 22 18.000 4.000 4.000 16.000 18.18%
Month 10 19 19.000 0.000 0.000 0.000 0.00%
Month 11 21 20.333 0.667 0.667 0.444 3.17%
Month 12 19 20.667 -1.667 1.667 2.778 8.77%
Average 12.000 2.000 6.074 10.61%
Next period 19.667 BIAS MAD MSE MAPE
Actual Value - Forecast
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Moving Averages Graph
0
5
10
15
20
25
1 2 3 4 5 6 7 8 9 10 11 12
Value
Time
Three Period Moving Average
Actual Value
Forecast
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Quantitative Forecasting Models
Time Series Method
Weighted Moving Averages
Assumes data from some periods are more important
than data from other periods (e.g. earlier periods).
Use weights to place more emphasis on some
periods and less on others.
(weights)/periods)kpreviousinvaluei)(Actualperiodeachfor(Weight
averagemovingweightedperiod-k
k
1i
k
1
i
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Weighted Moving AverageWallace Garden SupplyForecasting
Period
Actual
Value Weights Three-Month Weighted Moving Averages
January 10 0.200
February 12 0.300March 16 0.500
April 13 2 + 3.6 + 8 / 1 = 13.600
May 17 2.4 + 4.8 + 6.5 / 1 = 13.700
June 19 3.2 + 3.9 + 8.5 / 1 = 15.600
July 15 2.6 + 5.1 + 9.5 / 1 = 17.200
August 20 3.4 + 5.7 + 7.5 / 1 = 16.600
September 22 3.8 + 4.5 + 10 / 1 = 18.300
October 19 3 + 6 + 11 / 1 = 20.000November 21 4 + 6.6 + 9.5 / 1 = 20.100
December 19 4.4 + 5.7 + 11 / 1 = 20.600
Next period 19.600
Sum of weights = 1.000
Storage Shed Sales
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Weighted Moving Average
Wallace Garden Supply Forecasting 3 period weighted moving average
Input Data Forecast Error Analysis
Period Actual value Weights Forecast Error
Absolute
error
Squared
error
Absolute
% error
Month 1 10 0.200Month 2 12 0.300
Month 3 16 0.500
Month 4 13 13.600 -0.600 0.600 0.360 4.62%
Month 5 17 13.700 3.300 3.300 10.890 19.41%
Month 6 19 15.600 3.400 3.400 11.560 17.89%
Month 7 15 17.200 -2.200 2.200 4.840 14.67%
Month 8 20 16.600 3.400 3.400 11.560 17.00%
Month 9 22 18.300 3.700 3.700 13.690 16.82%Month 10 19 20.000 -1.000 1.000 1.000 5.26%
Month 11 21 20.100 0.900 0.900 0.810 4.29%
Month 12 19 20.600 -1.600 1.600 2.560 8.42%
Average 2.233 6.363 6.363 12.04%
Next period 19.600 BIAS MAD MSE MAPE
Sum of weights = 1.000
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Quantitative Forecasting Models
Time Series Method
Exponential Smoothing
Moving average technique that requires little record
keeping of past data.
Uses a smoothing constant with a value between 0
and 1. (Usual range 0.1 to 0.3)
)-tperiodforforecast--tperiodinvalue(actual-tperiodforforecast
tperiodforForecast
111
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Exponential Smoothing Data
Wallace Garden SupplyForecasting
Exponential Smoothing
Period
Ac tual
Value Ft
At
Ft
Ft+1
January 10 10 0.1
February 12 10 + 0.1 *( 10 - 10 ) = 10.000
March 16 10 + 0.1 *( 12 - 10 ) = 10.200
April 13 10 + 0.1 *( 16 - 10 ) = 10.780
May 17 11 + 0.1 *( 13 - 11 ) = 11.002
June 19 11 + 0.1 *( 17 - 11 ) = 11.602
July 15 12 + 0.1 *( 19 - 12 ) = 12.342August 20 12 + 0.1 *( 15 - 12 ) = 12.607
September 22 13 + 0.1 *( 20 - 13 ) = 13.347
October 19 13 + 0.1 *( 22 - 13 ) = 14.212
November 21 14 + 0.1 *( 19 - 14 ) = 14.691
December 19 15 + 0.1 *( 21 - 15 ) = 15.322
Storage Shed Sales
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Exponential Smoothing
Exponential Smoothing
0
5
10
15
20
25
January
Febr
uaryM
arch April
May June JulyAu
gust
Septembe
r
Octobe
r
Nove
mber
Decembe
r
Sheds Actual value
Forecast
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Trend & Seasonality
Trend analysis
technique that fits a trend equation (or curve) to a series of historicaldata points.
projects the curve into the future for medium and long termforecasts.
Seasonality analysis
adjustment to time series data due to variations at certain periods.
adjust with seasonal index ratio of average value of the item in aseason to the overall annual average value.
example: demand for coal & fuel oil in winter months.
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Scatter Diagram
Actual value (or)
Y
Period number
(or) X
74 1995
79 1996
80 1997
90 1998105 1999
142 2000
122 2001
Midwestern Manufacturing Sales
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Linear Trend Analysis
Midwestern Manufacturing Sales
0
20
40
60
80
100
120
140
160
1994 1996 1998 2000 2002
Sales(in units) vs. Time
Period number (or) X
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Least Squares for Linear Regression
Midwestern Manufacturing
Least Squares Method
Time
ValuesofDependentVaria
bles
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Least Squares Method
bXaY^
Where
Y^
= predicted value of the dependent variable (demand)
X = value of the independent
variable (time)
a = Y-axis intercept
b = slope of the regression line
]Xn-XY[__
Y
_22 Xn-X
b =
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Linear Trend Data & Error Analysis
Midwestern Manufacturing CompanyForecasting Linear trend analysis
Input Data Forecast Error Analysis
Period
Actual value
(or) Y
Period number
(or) X Forecast Error
Absolute
error
Squared
error
Absolute
% errorYear 1 74 1 67.250 6.750 6.750 45.563 9.12%
Year 2 79 2 77.786 1.214 1.214 1.474 1.54%
Year 3 80 3 88.321 -8.321 8.321 69.246 10.40%
Year 4 90 4 98.857 -8.857 8.857 78.449 9.84%
Year 5 105 5 109.393 -4.393 4.393 19.297 4.18%
Year 6 142 6 119.929 22.071 22.071 487.148 15.54%
Year 7 122 7 130.464 -8.464 8.464 71.644 6.94%Average 8.582 110.403 8.22%
Intercept 56.714 MAD MSE MAPE
Slope 10.536
Next period 141.000 8
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Least Squares Graph
Trend Analysis
y = 10.536x + 56.714
0
20
40
60
80
100
120
140
160
1 2 3 4 5 6 7
Time
Value
Actual values Linear (Actual values)
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Seasonality Analysis
Eichler Supplies
Year Month DemandAverageDemand Ratio
SeasonalIndex
1 January 80 94 0.851 0.957February 75 94 0.798 0.851
March 80 94 0.851 0.904April 90 94 0.957 1.064May 115 94 1.223 1.309
June 110 94 1.170 1.223July 100 94 1.064 1.117
August 90 94 0.957 1.064
September 85 94 0.904 0.957October 75 94 0.798 0.851
November 75 94 0.798 0.851December 80 94 0.851 0.851
2 January 100 94 1.064
February 85 94 0.904March 90 94 0.957April 110 94 1.170May 131 94 1.394
June 120 94 1.277July 110 94 1.170
August 110 94 1.170
September 95 94 1.011October 85 94 0.904
November 85 94 0.904December 80 94 0.851
Seasonal Index ratio of the average
value of the item in a season to the
overall average annual value.
Example: average of year 1 January
ratio to year 2 January ratio.
(0.851 + 1.064)/2 = 0.957
Ratio = demand / average demand
If Year 3 average monthly demand isexpected to be 100 units.Forecast demand Year 3 January:
100 X 0.957 = 96 units
Forecast demand Year 3 May:
100 X 1.309 = 131 units
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Deseasonalized Data
Going back to the conceptual model, solve fortrend:
Trend = Y / Season (96
units/ 0.957 = 100.31) This eliminates seasonal variation and isolates
the trend
Now use the Least Squares method tocompute the Trend
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Forecast
Now that we have the Seasonal Indices and
Trend, we can reseasonalize the data and
generate the forecast
Y = Trend x Seasonal Index