for God and Country

American American Legion Voice Legion Voice BroadcastingBroadcasting

How voice broadcasting How voice broadcasting can Benefitcan Benefit

Our American LegionOur American Legion

for God and Country

National MembershipNational Membership

Since 1994 The Since 1994 The Legion’s National Legion’s National Membership has Membership has been on the decline. been on the decline. With Voice With Voice broadcasting we can broadcasting we can increase increase communication and communication and awareness which will awareness which will become a catalyst for become a catalyst for a membership a membership increase.increase.

2E+06

2E+06

3E+06

3E+06

3E+06

3E+06

1994

1997

2000

2003

2006

NationalMembership

for God and Country

What is Voice What is Voice Broadcasting?Broadcasting?

Voice Broadcasting is a computerized message Voice Broadcasting is a computerized message delivery service that plays your pre-recorded delivery service that plays your pre-recorded message on your member's answering message on your member's answering machine, voice mail service, or even to a machine, voice mail service, or even to a "live" person -- depending on the voice "live" person -- depending on the voice broadcasting program you choose. Voice broadcasting program you choose. Voice Broadcasting employs proven technology to Broadcasting employs proven technology to facilitate your service providing clear digital facilitate your service providing clear digital messaging, interactive voice response (IVR), messaging, interactive voice response (IVR), scripting, list management, reporting and scripting, list management, reporting and analysis, and so much more.analysis, and so much more.

for God and Country

FEDERALFEDERAL COMMUNICATIONS COMMUNICATIONS COMMISSIONCOMMISSION

47 CFR Parts 64 and 68 [CG Docket No. 02–278, FCC 03–153]47 CFR Parts 64 and 68 [CG Docket No. 02–278, FCC 03–153]Rules and Regulations Implementing the Telephone Consumer Rules and Regulations Implementing the Telephone Consumer

ProtectionProtectionAct (TCPA) of 1991 AGENCY: Act (TCPA) of 1991 AGENCY: Federal Communications Commission.Federal Communications Commission.ACTION: ACTION: Final rule.Final rule.23. 23. Tax-Exempt Nonprofit Organizations. Tax-Exempt Nonprofit Organizations. We agree with those commenters We agree with those commenters

that contend that the national do-not-call requirements should not be that contend that the national do-not-call requirements should not be extended to tax-exempt nonprofit organizations or calls made by extended to tax-exempt nonprofit organizations or calls made by independent telemarketers on behalf of tax-exempt nonprofit independent telemarketers on behalf of tax-exempt nonprofit organizations. We note that 47 U.S.C. 227(a)(3) specifically excludes organizations. We note that 47 U.S.C. 227(a)(3) specifically excludes calls made by tax-exempt nonprofit organizations from the definition of calls made by tax-exempt nonprofit organizations from the definition of telephone solicitation. In so doing, we believe Congress clearly intended telephone solicitation. In so doing, we believe Congress clearly intended to exclude tax-exemptto exclude tax-exempt

nonprofit organizations from prohibitions on telephone solicitations nonprofit organizations from prohibitions on telephone solicitations under the TCPA. The legislative history indicates that commercial calls under the TCPA. The legislative history indicates that commercial calls constitute the bulk all telemarketing calls. A number of commenters and constitute the bulk all telemarketing calls. A number of commenters and the FTC agree with Congress’ conclusion as it relates to a national do-the FTC agree with Congress’ conclusion as it relates to a national do-not-call list.not-call list.

For this reason, we decline to extend the national do-not-call For this reason, we decline to extend the national do-not-call requirements to tax exempt nonprofit organizations. A few commenters requirements to tax exempt nonprofit organizations. A few commenters seek clarification that requests for blood donations will be exempt from seek clarification that requests for blood donations will be exempt from the national do-not-call list. When such requests are made by tax-exempt the national do-not-call list. When such requests are made by tax-exempt nonprofit organizations, they will fall within the exemption for tax-nonprofit organizations, they will fall within the exemption for tax-exempt nonprofit organizations.exempt nonprofit organizations.

for God and Country

Why does Voice Why does Voice Broadcasting Work?Broadcasting Work?

When Voice Broadcast messages are When Voice Broadcast messages are left on answering systems, they are left on answering systems, they are always received and your message is always received and your message is heard 100% of the time.heard 100% of the time. Voice Voice Broadcasting messages are an actual Broadcasting messages are an actual digital recording; perfected with a custom-digital recording; perfected with a custom-tailored, professionally recorded script. tailored, professionally recorded script. Since your message is digitally recorded, Since your message is digitally recorded, there is never any variation in the message there is never any variation in the message delivery ...it's perfect every single time! delivery ...it's perfect every single time!

for God and Country

•• Voice Broadcasting totally eliminates the usual Voice Broadcasting totally eliminates the usual resistance people have toward "live telemarketers." resistance people have toward "live telemarketers." Voice mail broadcasting is much less intrusive, Voice mail broadcasting is much less intrusive, therefore people are much more receptive to your therefore people are much more receptive to your message. message.

•• Voice Broadcasting is the fastest, most effective Voice Broadcasting is the fastest, most effective method to reach a large group of members. Messages method to reach a large group of members. Messages can be delivered to thousands of members in minutes. can be delivered to thousands of members in minutes. All other methods such as direct mail, print media All other methods such as direct mail, print media and/or radio and television require long development and/or radio and television require long development times that include printing, mailing, production, etc. times that include printing, mailing, production, etc. Voice Messaging can be developed and delivered in Voice Messaging can be developed and delivered in hours.hours.

•• Voice Messaging is, by a huge margin, the most cost Voice Messaging is, by a huge margin, the most cost effective method to reach a large audience. Other effective method to reach a large audience. Other methods, such as direct mail, cost an average of one methods, such as direct mail, cost an average of one dollar per unit. Advertising in major market dollar per unit. Advertising in major market publications can cost tens of thousands of dollars. publications can cost tens of thousands of dollars. Voice Broadcasting allows you to contact thousands of Voice Broadcasting allows you to contact thousands of your members in minutes, for pennies each.your members in minutes, for pennies each.

for God and Country

How Does Voice Broadcasting How Does Voice Broadcasting Work?Work?

Voice broadcasting launches messages in Voice broadcasting launches messages in minutes by accessing the power and minutes by accessing the power and capabilities of Voice Broadcasting’s low capabilities of Voice Broadcasting’s low cost voice services. Simply record your cost voice services. Simply record your desired message, then desired message, then upload your upload your database for whatever State, District, database for whatever State, District, County, or Post. You can also use JMB’s County, or Post. You can also use JMB’s National database for National blasts or National database for National blasts or target a state, area code, city , county, or target a state, area code, city , county, or even zip code. Then just blast your even zip code. Then just blast your campaign; campaign; leaving a powerful personalized leaving a powerful personalized message from The American Legion. message from The American Legion.

for God and Country

Security and Privacy of Security and Privacy of DataData

JMB takes your privacy seriously. JMB takes your privacy seriously. JMB gathers certain types of JMB gathers certain types of information about users; therefore information about users; therefore we want to help you understand that we want to help you understand that your data is YOUR DATA and we your data is YOUR DATA and we WILL NOT release it to anyone for WILL NOT release it to anyone for any reason.any reason.

World Class SecurityWorld Class Security

for God and Country

Your Broadcast can contain Your Broadcast can contain several messages!several messages!

You can set up your call to promote multiple events or messages You can set up your call to promote multiple events or messages within the same call.within the same call.

For example: you can have a message that says:For example: you can have a message that says:Attention ALL members of the American Legion.Attention ALL members of the American Legion. Please Please

Contact Congress to Oppose the Conference Report on HR 1591 Contact Congress to Oppose the Conference Report on HR 1591 THE WAR IN IRAQ IS NOT LOST! OPPOSE THE CONFERENCE THE WAR IN IRAQ IS NOT LOST! OPPOSE THE CONFERENCE REPORT -- We Want Funding for the Troops With No Specific REPORT -- We Want Funding for the Troops With No Specific Iraq Withdrawal Date.Iraq Withdrawal Date.

Press 1 to call YOUR SENATOR NOW! (the call will forward to Press 1 to call YOUR SENATOR NOW! (the call will forward to the senator for that state!) or whatever Number you would like the senator for that state!) or whatever Number you would like to forward to. to forward to. Press 2 to Hear more on this topic.Press 2 to Hear more on this topic.Press 3 to hear a message from the American Legions National Press 3 to hear a message from the American Legions National CommanderCommanderPress 4 to hear how the American Legion Helps our nations Press 4 to hear how the American Legion Helps our nations VeteransVeteransPress 5 to hear how the American Legion benefits our Children Press 5 to hear how the American Legion benefits our Children and Youthand YouthPress 6 to find out how to become an American Legion MemberPress 6 to find out how to become an American Legion MemberPress 7 to …….. And so on.Press 7 to …….. And so on.

AND THE COST IS STILL THE SAME!AND THE COST IS STILL THE SAME!

for God and Country

When is Voice Broadcasting Most When is Voice Broadcasting Most Effective?Effective?

To invite members to special eventsTo invite members to special eventsVoice Broadcasting allows you to invite members to your Voice Broadcasting allows you to invite members to your special events by leaving messages they won't forget. The special events by leaving messages they won't forget. The "personal" invitation they receive through voice "personal" invitation they receive through voice broadcasting will dramatically increase member attendance broadcasting will dramatically increase member attendance to any event!to any event!

To support direct mail campaignsTo support direct mail campaigns Voice broadcasting will tremendously increase your Voice broadcasting will tremendously increase your

response rates to alert members that they will be receiving response rates to alert members that they will be receiving important information from you in the mail within the next important information from you in the mail within the next few days. Using voice broadcasting to support direct mail few days. Using voice broadcasting to support direct mail can literally TRIPLE your direct mail or Email marketing can literally TRIPLE your direct mail or Email marketing response rates. response rates.

To stay in touch with current members of the To stay in touch with current members of the American LegionAmerican Legion

Messages can be delivered to people who have been Messages can be delivered to people who have been previous members. These contacts have high success rates previous members. These contacts have high success rates for renewal.for renewal.

for God and Country

State of the Art State of the Art TechnologyTechnology

The dialers are based on Intel Dialogic The dialers are based on Intel Dialogic telephony boards. These boards have the telephony boards. These boards have the ability to determine if the call was answered ability to determine if the call was answered by a live person or an answering machine by a live person or an answering machine allowing the software the ability to decide allowing the software the ability to decide what action to take. There is also conferencing what action to take. There is also conferencing features available. When a member has an features available. When a member has an interest they press a key on their telephone interest they press a key on their telephone keypad and the call is immediately dialed on keypad and the call is immediately dialed on another line; giving them more information on another line; giving them more information on a specific topic These lines are then connected a specific topic These lines are then connected together to complete the connection. To the together to complete the connection. To the member it sounds like they are being member it sounds like they are being transferred to an extension. The technology is transferred to an extension. The technology is time proven and extremely reliable.time proven and extremely reliable.

for God and Country

CommunicationCommunication Increase Membership RetentionIncrease Membership Retention Increase Awareness of ProgramsIncrease Awareness of Programs Increase ParticipationIncrease Participation Increase Community SupportIncrease Community Support Initiates Action on Billing of DuesInitiates Action on Billing of Dues Initiates Immediate Political ActionInitiates Immediate Political Action

for God and Country

How Voice Broadcasting How Voice Broadcasting works for Our Legionworks for Our Legion

The Majority of our The Majority of our members are not aware members are not aware of the many programs of the many programs and benefits that are and benefits that are available for veterans available for veterans that were initiated by that were initiated by the American Legion.the American Legion.

Through auto blast’s Through auto blast’s direct communication direct communication we WILL Increase we WILL Increase Membership and Membership and Involvement.Involvement.

IncreasedMembership

Awareness Communication

Involvement

for God and Country

MEMBERSHIP and MEMBERSHIP and PARTICIPATIONPARTICIPATION

Membership renew Membership renew notices followed by a notices followed by a Automated Phone Automated Phone call will produce call will produce results!results!

Organizations similar Organizations similar to the American to the American Legion report a 300% Legion report a 300% increase in response increase in response following mailed following mailed notification.notification.

DECREASED NON RENEWALS

DO NOT PAYUnless reminded by a call

Pay within 2 weeks

PayImmediately

REDUCED NON PARTICIPATION

OccasionallyParticipate

Active Participation

for God and Country

Cost Efficiency Competition Cost Efficiency Competition ComparisonComparison

JMB Enterprises is a JMB Enterprises is a VETERAN owned VETERAN owned Business that Supports Business that Supports the American Legion! the American Legion! And YES! They are And YES! They are members of our Legionmembers of our Legion

JMB Enterprises JMB Enterprises also GUARANTEES also GUARANTEES The Best Prices, and The Best Prices, and the Best Support of the Best Support of it’s services.it’s services.

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0.02

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Per Call

VoiceShotJMB

for God and Country

Benefits of Advanced Benefits of Advanced CommunicationCommunication

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for God and Country

Why This is a Great Tool for Why This is a Great Tool for Our LegionOur Legion

Membership, Membership, Membership,Membership, Membership, Membership, Increased Awareness fosters Increased Increased Awareness fosters Increased

Participation of all Legion ProgramsParticipation of all Legion Programs Used to follow renewal Notices. This has Used to follow renewal Notices. This has

been proven to increase your response been proven to increase your response rate. rate.

When used on the National or When used on the National or Departmental levels voice broadcasting Departmental levels voice broadcasting has Limitless possibilities in the many has Limitless possibilities in the many facets of our facets of our American Legion family.American Legion family.

for God and Country

Where can this Technology be Where can this Technology be Implemented?Implemented?

National American LegionNational American Legion Departments within the NationalDepartments within the National Divisions within each DepartmentDivisions within each Department Districts within each DivisionDistricts within each Division Counties within each DistrictCounties within each District Posts within each CountyPosts within each County American Legion, Auxiliary, Sons of the American Legion, Auxiliary, Sons of the

American Legion, American Legion American Legion, American Legion Riders. And for Legislative movement Riders. And for Legislative movement

for God and Country

Examples of UseExamples of Use State Level Use ExampleState Level Use Example

for God and Country

Examples of Post Level Examples of Post Level UseUse Examples of use for the Post Level.Examples of use for the Post Level.

for God and Country

THE ABILITY TO SPEAK THE ABILITY TO SPEAK WITH WITH ONE LOUD VOICE!ONE LOUD VOICE!

FORFOR

GODGOD ANDAND

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