ST. JOHN'S, NEWFOUNDLAND

• • •

We are interested in hearing from otherManufacturers wishing to avail of the uniqueservice that we are in a position to offer inNewfoundland.

Operating as exclusive manufacturers'agents it has been possible for us to achievesuch a measure of success as to make thoseproducts outstanding in Newfoundland, andthe most popular in their particular field.

Our advertising and distributing facil­ities covering all of Newfoundland andlabrador have been availed of by severalwell known Canadian manufacturers to pro­mote the sale of their products.

For 25 Years

CERALD S. DOYLE, LIMITED

Our Fate Is Sealed(Ol/awa Journal)

In tha t brigh t Ii ttle magazineAtlantic Guardian, published

by and for Newfoundlanders,comes a solution to a very oldproblem. "Confederation ofCanada and Newfoundland?"asks Brian Cahill. "Sure", hereplies, "let Newfoundland takeover Canada!"

1',"Te believe", writes 1\1r.Cahill, "that the project shouldbe undertaken at once", as aservice to both, and peering overhis shoulder we come upon thedeep dark secret. ",-'\s a matterof strict fact", he adds, "al­though this is not generallyknown in Canada and we don'twish our readers to let it go an,"funhe,· just now, the job oftaking over Canada is alreadypretty well on the way." Thereis a "large body of 'SudetenNewfoundlanders' " in the.l\faritimes "ready to move in­land at a tnoment's notice", and"key men" from the island areplanted in "every department oflife from Halifax to Vancouver"ready when the word is given tohoist the banner of the Ancien tColony.

Of course we won't say a wordabout this scheme, havinglearned of it in confidence, butsomeone should warn Mr. Cahilland his associates that they will

be taking over a heap of troubleas well as a lot of scenery; weshouldn't like them to jump intothis thing with their eyes shut.

No doubt they will have seensomething in the papers toindicate to them the generalnature of the problems they willbe called upon instantly to solve.They will have seen lamenta­tions about the lack of nationalunity. They will know whathappened to the efforts of tenmen to reach an agreement onthe allocation of federal andprovincial taxes. They will haveread our angry disputes about a~ag-. The\' ma,' have gatheredthat there is a ,trang populardemand for lower taxes. Prob­ably news has travelled as far asNewfoundland about these andmany other poin ts of differenceamong us.

Presumably our Newfound­landers have the answer to allthese questions, but they oughtto know what they are facing.When they take us over we shallhave them to blame for all ourtroubles, we shall go to themwi th our demands for a biggerbaby bonus and lower taxes, weshall blame them for any short­comings in national unity andthey ought to be ready.

Atlantic Guardian is published monthly by Ewart Young, 1410 Stonley Street, Montreal.Quebec, Canada. Authorized 05 Second Class Matter by the Post Office Department atOttawa. Subscription rates: Canada ond Newfoundland $1.50 per year; Unifed Stotes andall other countries $2.00. Single copies 15 cents (20 cenh in U.S.!. Printed by WoodwardPress Inc., Montreal. Newfoundland Representative: H. N. Haken, 175 Water St., St. John's.

James Baird (Labrador) LimitedComfort Bigh~ Labrador

•MANUFACTURERS

OFHERRING MEAL

andHERRING OIL

As the result af patience and

Scientific Research we arenow producing Herring Meal

and Oil af superior quality.

We also take pride

in ourLABRADOR PICKLED

HERRING FILLETS

Enquiries Invited

•Head Office:

ST. JOHN'S

NEWFOUNDLAND

2

ATLANTIC GUARDIANContents July

• Special Features

Our fate is SealedOttawa Journal

The Outpart Millionaire 6

By Ron Pollett

Newfoundland's place inCommunications 11

By L R. Croucher

Oh, to be in Newfoundland 12

8y Nat A. Boynton

(Plus fi ....e pages of Pictures)

• The Old Home Town-U

Heart's Content

8y f. H. Hopkins

• Departments

Guardian Angles 4

The Editor's Page 32

COVER PICTURE: That Newfound-land is a sport­

ing paradise - for the fair sex as weltas for the men - is amply demon­strated in this R.C.A.F. photographof a trio of air women enjoying a day offon Gander Lake. For further picturesof fishing and picnicking in "The GreatIsland" turn to pages 13·17.

LARGEST MANUFACTURERSof finest

NEWFOUNDLANDMEDICINAL

COD LIVER OILEXPORTED ALL OVER THE WORLD IN STEEL DRUMS

AND TIN-LINED BARRELS

•Wire for Prices:

w. A. MUNN &. CO.LIMITED

ST. JOHN'S

3

NEWFOUNDLAND

ATLANTIC GUARDIAN

Herbert Head, the "Jack Miner" of Newfoundland.

• More and· more Newfoundlanders,travelling abroad and living abroad,are managing these days to squeezethemselves into OUf tiny office here inMontreal for brief visits.

They usually bring with them astory, or the tip-off of a story that wecan use in the pages of OUf magazine aswell as a lot of information that neversees the light of day but forms goodbackground material for a lot of OUf

work.A recent visitor for instance was

Norman Gray, well-known business­man of Angle Brook, who told us thestory of "The Jack Miner of New­foundland" which we pass on herewith.

The "Jack Miner" is Herbert Head,of Terra Nova, who is shown herefeeding some of the wild geese whichhe protects in his unofficial birdsanctuary near his home. His entirelyvoluntary work started 25 years agowhen he caught two wild geese andfed them; later they nested in themarshes near Terra Nova lake. In duecourse the geese produced offspring and

4

proudly led them up to Mr. Head forinspection. The whole family migratedin the fall but next season came back,and, like true Newfoundlanders,brought a few relatives with them.

Year after year more and more wildgeese came and Mr. Head fed thembread and corn and chased away anygunners who happend to be in thevicinity. The geese allow only Mr.Head to approach near them. In thepicture the birds clustering close inaround his knees are the "old·timers";those moving in cautiously are new­comers in this novel sanctuary.

• Another recent visitor was H. W.Noseworthy, of Oakvale, Ont., retired

Atlantic Guardian PlatformTo make Newfoundland better

known at home and abroad;To promote trade and travel in

the Island;To encourage development of

J.he Island's natural resources;To foster good relations between

Newfoundland and her l'Ieigh.bors.

GUARDIAN ANGLES

Brian Cahill, A. R. ScammellAssociate Editors

EWART YOUNGEditor Gnd Publisher

Magazine Depot, of Military DistrictNo.4, of the Canadian Armed Forces,which during the war distributed noless than 100,000 books and 3,250,000magazines to all parts of the world,was run during the war years by twoladies born in Newfoundland.

Mrs. A. N. Scott, of Montreal (neeMiss Marjorie English of St. John's),was chairman of the depot when itswork came to an end in April of thisyear. First chairman of the depot andin charge up to April, 1944, when Mrs.Scott took over, was Mrs. R. M.Mitchell of Montreal, also a Newfound­lander born in St. John's.

• To bring such information is not,however, the sole object of the visitor~

to our office. Many come to learn.A Newfoundlander long away comes tofind out what is going on these days inhis native country ... a newspapermanor magazine editor drops in occasionallyto gather material for a story or anarticle ... many come just to gossip.

All are welcome. We like to thinkof this office as a tiny informationcentre for all who have dealings withour native country. -B.C.

Mrs. Allen Ny. Scott

lilly, 1141VII. Z MI. 1 Mont,.",I. Q.~.

auditor of the Imperial Life AssuranceCo., and an enthusiastic color movie­camera man who was born jn Cupidsand was on his way to Newfoundlandto take some color movies of thecountry to show his friends in Canada.While in Newfoundland, Me Nose­worthy is going to show some colorfilms he made in Canada for the benefitof the T.B. Association there.

• We had a call also from Walter H.Davis, newly appointed ExecutiveSecretary of the Newfoundland Tuber­culosis Association fresh from a courseof study in New York and going en­thusiastically back to Newfoundlandto tackle an important job.

• Still another visitor was Rev. F. W.Mitchinson, U.C. clergyman. born inEngland, ordained in Newfoundland,and now incumbent of St. Paul'sUnited Church in Montreal. Mr.Mitchinson's hobby is lecturing on

ewfoundland to church groups. Heillustrates his lectures with his ownlantern slides and "sells" Newfound­land to Canadian audiences as afriendly gesture and for free

• A tip-off from a visitor to the officeled to the discovery that the Central

T.d Me.ney . . Newfoundland EditorCh.rity.Anne Gallop ...• Artist

Contributing E. J. Pr.ttEditors. IToronto)

F. Fraser Bond W. H. Hatch.r(Now York) (Montrool)

ATLAnTIC GUARDIAn

The Outport "Millionaire"

He has never punched a time-clock and spends

his life doing the things he wants to do.

You'll find him in any Newfoundland village.

BY RON POLLETT

SOME people are born lucky,some are born rich, but most

of us have to struggle for aliving. One of the lucky ones isthe outport "millionaire" ofNewfoundland.

This millionaire has no moneyto speak of; he is endowed withthe special gift of being able toget along without it. He livesand dies in the village where hewas born, and from the start isas firmly rooted as if his motherhad actually found him under astump. He has never punched atime clock in his life or saidIIYes, sir" to a boss. For al­almost one hundred years hesees the sun rise out of the sameforest or the same sea and setinto the sea or behind themountains on the far side of theBay, and when he lies down todie he has had a far happier lifethan the hundreds born with himwho have spent their yearsworrying about little things androving around the world.

Because he was born lucky,the millionaire has the enviable

capacity for enjoyment of simplethings. Nature, whose son he is,seems to reach out a long arm toguide him. Even before he isold enough to feel the weather inhis bones, there is little he can­not foretell about the winds andtides. The prize fox that haseluded expert trappers will fallin to his crude gear; and thehigh-flying wild goose will leaveits bones on his kitchen table.He spends his life doing thethings he likes to do, and everyday is for him a new day.

He lives with his large familyin a small house buil t in asheltered place by his fatherwho also was a millionaire. Theclapboards are hand-sawed andthick and last a long time. Whenthe ,shingles give out he patchesthe front side of the gable roofwith new ones, but for the backside a turn of rinds will do. Arind roof that is weatherproof isas good as a tiled one. Lime ischeap and at a distance lookslike pain t. In the spring lilactrees bloom round the place, in

6

THE OUTPORT "MILLIONAIRE"

the summer honeysuckles andhop vines, and in the fall thedogberry trees have clusters likeholly. These things grow with­out asking. Only strangersremark, IlHow quaint!"

"COME DAY, GO DAY"

The millionaire's philosophyof life is "come day, go day,God send Sunday." He has noexpensive cod-traps in the waterto worry about in case of driftice and storm and tide; his her­ring net and salmon net (hisonly fishing gear outside of a fewlines of trawl) can be cut loosefrom their inexpensive killickmoorings in a pinch andgathered in quickly. By thesame token, he has no stagefulof fish waiting against theweather and no extensive grasslands that must be scythed nextweek or never. Yet when every­thing is clued up in the fall, heseems no worse off than hisfishermen-farmer neighbors whohave spent the whole summerworrying about such things.

In the winter and spring whenhis neighbors pack off to risktheir lives seal hunting at theicefields or sweat-logging in thelumber woods far from home,the millionaire enjoys himself ina small workshop near his housebuilding a rodney, or turning outbannisters wi th a cold chisel on a

(Continued on page 24)

7

SEAFOODpra~nce!

Produced by Job Bros. andCo. Ltd., one of the oldestfirms in Newfoundland,Huboy quick frozen Cod­fillets are becoming moreand more well-known inNorth America. Newfound­land Codfish, caught in thecrystal-clear waters of theNorth Atlantic, pocked andfrozen by the quick-freezemethod is indeed Seafoodpar excellence. Job Bros.and Co. Ltd., a Iso pock thefamous "Blue Peter" At­lantic Salmon. Enquiriesare invited regarding theseand other tempting, de­licious Newfoundland sea­foods.

Produced by

JOB BROS. &CO.LTD.

ST. JOHN'S - NEWFOUNDLAND

Fi.h a~d Fi.h Product••ince 1780

-Holloway Studio Pholo, Courtesy Newfoundland Tour;" Boord

Heart's Content, scene of the historic landing of the Trans-Atlantic cablein 1866, The 80th anniversary is being celebrated on July 27th.

The Old Home Town-13

HEART'S CONTENTBY E. H. HOPKINS

IN the days of "wooden shipsand iron men "Heart's Con·

tent, though settled much laterthan Trinity, the one-time capi­tal of the north, shared promin­ently in the maritime life of thecountry.

Prosecution of the Labradorand Bank fisheries was ex­tensively carried on, and severalbrigs from Heart's Content tookpart in the sealing voyages ofthat day. Rowe's and Hopkins'docks turned out many finevessels, not only for local owners

8

but for firms in ConceptionBay as well.

Now, with not a vessel ownedor operated in the place, it seemsdifficult to imagine such activity.The only reminder of a seafaringpast is a turn in the road at DockBridge, where to have built theroad straight at the time of itsconstruction would have ruinedRowe's Dock.

But Heart's Content has othermemories and another claim tofame, for here was landed thefirst trans-Atlantic telegraph

HEART'S CONTENT

cable to connect the Old Worldand the lew.

Fishermen gathered in theirchimney-corners during thewinter of 1865-66 had a newtopic for discussion. There wasmuch talk about a cable to belaid across the ocean floor be­tween Valentia, Ireland, andHeart's Content. Some of theold salts didn't take kindly tothe idea because they though tthe cable would scare away thefish from their favorite grounds.

The story is told of one old­timer, who, on being asked by anofficer of the Great Eastern howmuch water he had in making asafe harbour passage, offered histea-kettle to the gentleman.

Despi te the opposi tion of thefishermen, great excitement pre­vailed in the spring of 1866.People came from neighbouringplaces to witness the arrival ofthe Great Eastern. The sight ofa 22,OOO-ton vessel propelled byhuge paddle-wheels was some­thing new in Heart's Content.

At Carbonear two years ago avery interesting- woman, whowas then 92, told me about thedrive across the barrens thatspring, in box-cart padded withhay and a feather bed to ease thebumps. So many people gatheredfor the occasion that some wereobliged to sleep under canvas atnight while during the day theywatched from the cliffs to catchthe first sight of the great ship.

9

ATLANTIC GUARDIAN

The successful landing of thecable, after many disappoint­men ts and hardships, was causefor great rejoicing. History tellsus that when the news reachedSt. John's business was sus­pended for a couple of dayswhile the event was celebrated.

On July 27th this year, theUnion Jack and the Stars andStripes will be flown in Heart'sContent to mark the 80th an­niversary of the great achieve­men t of Cyrus Field and hiscolleagues.

Heart's Content prospered asthe cable operations were ex­panded and developed. Withthe outbreak of war in 1914,frantic efforts to increase cablecapaci ty were made. Thisbrought an increase in staff toover four times the normalnumber. Operators were in suchdemand that a training schoolwas opened which producedmany skilled young men andwomen who have since proventheir worth to the cable business.

Opening of new offices in theautumn of 1919, with relayoperation of cables so soon to

F. M. O'Leary, Ltd.St. John's, Newfoundland

MANUFACTURERS' AGENTS

Established 1922

follow, brought reduction instaffs and subsequent transfersfrom Heart's Content. The pre­sent cable staff here totals six­teen, incl uding medical doctorand three war veterans taken onsince V-J Day to learn thebusiness.

The coming of the railway toHeart's Content in 1916, fol­lowed by the use of the port bythe Anglo-Newfoundland De­velopment Co. Ltd. for wintershipmen ts of their paper,brough t an added boom toTrinity South and to Heart'sContent in particular. Twentyyears later, however, this boomwas little more than a memoryas the closing down of thebranch line forced the A.N.D.Co. to move to St. John's forwinter shipping operations. Sub­sequent removal of the railsafter the outbreak of World WarII was a blow from which ourlittle town has suffered badlyindeed.

Vacant homes multiplied aspeople were forced to move else­where for employment, leavingthe present population scarcelyover 700.

There are some who hopefullymaintain that the magnificentharbour of Hearts Con ten twillyet be appreciated and that in­industries connected with thefisheries will be attracted to theplace. It is hard to believe thatHeart's Content with such aglQrious past has not the promiseof a bountiful future.

10

NewFoundland's Place in CommunicationsBY L. R. CROUCHER

I think it very probable thatfew readers of Atlantic

Guardian realize the strategicposition Newfoundland holds inthe Communications field. Theproject of uniting Europe andAmerica by submarine cable ap­pears to ha ve originated in theearly days of the nineteenthcen tury and took concrete formin 1845 when a company knownas the General Oceanic Company

LESLIE R. CROUCHER has beenGeneral Representative in Canada for theCommercial Cable Company and itsassociated companies, with headquartersin JUan/real, since 1937. He was born atFogo, Newfoundland, educated at B£sltopField College, Sf. John's, and joinedCommercial Cables at St. John's. Hewas later transferred to Canso, N.S., andspent a number of years there beforemoving to .\loft/real. 1\1r. Croucher was11Iayor of Consolor two terms.

11

was formed. In eleven years ofsuccessful operation, this Com­pany laid cables across the Eng­lish Channel and during thesame period cables were laidacross the Gulf of St. Lawrence.

With Cyrus Field as the guid­ing spirit, a new Company,known as the Atlantic TelegraphCompany was formed and thisCompany was registered onOctober 20th, 1856. This Com­pany undertook to lay a cablebetween Ireland and Newfound­land and for this purpose some2,500 miles of submarine cablewas manufactured. Under anarrangement between the Britishand the United States Govern­ments, it was decided that thecable would be loaded on boardtwo ships, the Niagara, loanedby the United States Govern­ment and the Agamemnon, pro­vided by the British Govern­ment. The intention was thatthe Niagara should lay her cableand then that on board theAgamemnon would be spliced onand the cable completed. Un­fortunately, when only about 280miles out from Ireland, the cablebroke in some 12,000 feet ofwater and the project had to beabandoned. In June, 1858, asecond attempt was made, butwith a slight change of plan.Both ships proceeded to mid-

(Cont inued on page 21)

OH, TO BE IN NEWFOUNDLAND

BY NAT BOYNTON

NAT BOl'NTONwasasergeantwiththe U. S. Army Air Forces (Ai, Trarls~

port Command) at lIarmon Field, nearStephenville. Although his Army classi­fication was thai oj a flight enginur andaircraft technical inspector, his civiliannewspaper barkground enabLed him tobuome editor of Ihe base daily newspaper,"The Jlarmon Flash," and he organi~d

and edited the picJorial quarterly maga­zine, "The J1armmlur". which wasrecently cited by Maj. Gen. ~Vilfjam C.Byron, director of the U.S. Army SpecialService Division. He was dischargedDec. 20, 1945, and returned to theeditorial staff (~r The Waler/own, N. Y.,"Daily Times."

Ayear ago, along with severalthousand other American

soldiers who were stationed atscattered locations in Newfound­land, I came upon the discoverythat July in Britain's oldestcolony was considerably morepleasant in many ways than thesame month in a majority of the48 states.

Now, once more on Ilcivviestreet" in my native habitat Ifind my though ts turning back tolast summer in Newfoundland,when the west coast of the island,where I was stationed, suddenlyburst forth in a myriad of colorwhile the warm sun brightenedthe rugged slopes of the LongRange, bringing out varyingshades of green in the foliage,and lent the placid waters of BaySt. George and numerous lakesand inlets a rich hue of deep blueshimmering and sparkling in itsrays.

Having been more impressed,during the long winter andblustery spring of the west coast,with the warm hospitality of theislanders toward their "peacefulinvaders" than with the scenicqualities of the island itself, Ifound myself marvelling at thepicturesque splendor of miles ofunspoiled timberland and rollingmountainsides dotted with hid­den lakes and tumbling streams

(COl/til/lied 01/ page 28)

July in Newfoundland is something to remember,

says this former American Sergeant who was there.

12

EXPORTERS!Here is a MarketYou Can't Afford

to Overlook

In 1944, Newfoundland's purchases from Canada

amounted to $40 millions. The most effective and eco­

nomical way of developing this valuable market is by

local representation.

LET STEERS AGENCY DEPT. GIVE COMPLETE

NEWFOUNDLAND COVERAGE ON YOUR

FOODSTUFFS • HARDWARE • TEXTILES

MECHANICAL LINES

Steers Limited, have been giving specialized service to

many firms for over 50 years. We are now in position

to add a limited number of new accounts and we would

like the opportunity of advising how best we might

handle your product to give you maximum volume.

STEERS LIMITEDHEAD OFFICE

WEST COAST SALES OFFICE

NEWFOUNDLAND

18

ST. JOHN'S

CORNER BROOK

STATE MEDICINE IN ST. PIERRE

Three years ago state medicine wasfully instituted at the French islandcolony of St. Pierre, a De Gaullistreform, and it is \\ dl established now ata gross annual cost of $30,000. Lastyear the government spent $7.50 percapita to provide the best possible careand attention for all alike, from theslightest scratch to the most seriousoperation.

The health of the people of the littleisland, which is only 18 miles fromNewfoundland but actually far re­moved from outside medical aid, is inthe hands of Dr. Julien Lavillauroy andhis assistant, Dr. Charles Tiel, bothgraduates of Bordeaux and both mem­bers of the Colonial Medical Corps,who are assisted by a staff of 8 nursesand 9 attendants. The centre of theiroperations is a three-storied modernhospital with 73 beds.

The average ~xpcnse for having amajor operation at St. Pierre is $15.00,which depends entirely upon the timespent in the hospital. Citizens of St.Pierre can have an appendix removedfor SI8.00. Babies are delivered withthe best care and attention for $15.00.Teeth are pulled for 75 cents. Some 906operations were performed in 1944,these ranging from goitres to amputa­tions.

"If necessary we are ready to spendtwice $30,000" said governor PierreGarrouste. The average birth rate ofSt. Pierre is 126 babies. From birththey receive expert medical consulta­tion on Thursday afternoon-the daywhen block long lines of baby carriages

crowd the hospital doors. Since 1941infant mortality has fallen from 8 to 5.For the first time in history youngsterson the island are innoculated againstsmallpox and diphtheria. The annualdeath rate has come down almost oneper cent. (rt is now 1.19 pH cent).During 1944 a total of 2,871 personswere examined and 8,540 consultationswere given without cost to the patients.

-Canadian Doctor.

TheNewfoundland

RailwayIs

ReadyTo

ServeYou

!Jravel

the

OVERLAND ROUTE

IIIWHOLESALE and RETAIL Meat!

Choice Cuts from Prime Stock! Dealers in IIigh-ClassDairy Cows, Horses, and all other Livestock.

The WM. CASEY Meat Market205 NEW GOWER ST., ST. JOlIN'S NEWFOUNDLAND

19

ATLANTIC GUARDIAN

CHANGEOF

ADDRESS

NEWFOUNDLAND SEALFISHERY,1946

1,8852,9667,7572,7586,364

5,3131,600

63.41147.00103.2077.94

171.38

...... 28,643Total.

Bills shared by the new, each man,were:-Blackmore .Swile ..........•.... , .•....Eagle .Ice HunterLinda ~Iay

Whether or not it is more beneficialto Newfoundland or more profitable forlocal entrepreneurs to prosecute theseatfishery with huge icebreakingsteamers or smaller motor and auxiliaryvessels is a debatable question whichwill find many adherents to either sideof the argument.

But the fact remains that the totalcatch of five local motor vessels of the1-250-ton class and one steamer thatwent to the ice this year accounted foronly slightly more than one-half of therecord catch brought in by the famed5.5. "Imogene" when the steamer wasin her prime.

As compiled from "Telegram" re­cords, this year's total catch was asfollows:-J. H. BlackmoreM. 5. 5wile .5.5. Eagle. . .......•...M.\'. Ice Hunter ..L.V. Linda May ....M.S. Bessie Marie--

(First Trip) ..(Second trip) .......•....

To ensure regulardelivery of AtlanticGuardian eachmonth, subscriberswho change their

address should notIfy us in time tohave the necessary changes made.Please send both old and newaddresses.

SHAW SCHOOLS

Young people will be reQuired to filloffice positions which lead to well-paidappointments as Business Executives,Secretaries. Accountants, Office Mana­gers.We invite you to enquire about thevarious Shaw Courses in BusinessTraining.

Hn 111 I 11'1 01 the SHAW Caursa:

~e ~:Y Aeeounbnl IO-GAISecretarial StatiotwY EngineeringBookkeepln, Higher Accounting

~=1~atltut.s:,~::ir;:r~'ttl.S.)Write for Colalolue. Shaw Schools, Dept. L60HEAD OFF ICE: Bay", Charles Sh.• TorontoMontreal BranchOffic:e, Sun Life Bld,.,Room 1656

Choose a Business Career

~-

GE~RA'L 1\lERCJI-f'ANTS

Herring CuringStations at Middl.Arm and Curling

CURLING,

NEWFOUNDLAND

20

NEWFOUNDLAND'S PLACE IN COMMUNICATIONS

Records may be obtained from

SQUID JIGGIN' GROUND

MCKENZIE'S MUSIC STORE

The obieclive of THE JUNIORTHRIFT CLUB movement is toteach our school children thevalue of saving.

OUR SLOGAN 15-

itA Savings Bonk Account for every girland boy in NEWFOUNDLAND."

(Colltinued from page JI)

Atlantic where the two halvesof the cable were spliced and oneship proceeded towards Ireland,while the other headed for ew­foundland. Three days laterdisaster again struck and 144miles of cable went to the bot­tom. A month later the two

SYDNEY, N.S.CHARLOTTE STREET

NeWfoundlond~'sfamous FolkSong recordedby the author,A. R. Scammell,on RCA disk••

In addition to these figures it mustbe remembered that several othersmaller schooners from various portsalso went to the sealfishery. and whileno reports of their voyages have beenreceived it is not likely that theirturnouts would greatly augment thetotal catch.

To be added, also, would be the sealssecured by landsmen, but even in thedays of the Imogene, Beothic, Ungavaand Nascopie many seals were caughtfrol11 the shore then as now.

For the record, flippers fluctuatedconsiderably in price ranging from$9.60 a dozen, on the first arrival, downto $3.00 from the Eagle, and upwardsto $5.00 a dozen on the Linda May.

-St. John's Evening Telegram.

NORTH SYDNEY AGENCIES LIMITEDWholesale Distributors of AII·Newfoundland Products

Fresh, Frozen, Canned, Smoked and SaltFISH of every description

Fresh Salmon - Live Lobsters a Specialty

BLUE PETER BRAND - KING NEPTUNE BRANDNORTH SYDNEY, NOVA SCOTIA

21

ATLANTIC GUARDIAN

halves were again spliced and onAugust 5th, 1858, l\ewfound­land and Ireland were success­fully connected by cable andcongratulations exchanged. OnAugust 16th, the cable was con­nected with the telegraph sys­tems of Europe and America andthe following cable was sen tacross the ocean, taking thirty­fIve minutes in transmission:-

IlEurope and America areunited by telegraph. Glory toGod in the Highest. On EarthPeace and Good Will toward:\lan".

nfortunately, due to faultyinsulation, this cable becameinterrupted and signals ceasedand but for the vision and per­serverance of Cyrus Field, the

project would have been aban­doned.

In 1865, the steamer GreatEastern, of 22,000 tons waschartered for another try atspanning the Atlantic but thisattempt also failed, the cablebreaking and sinking in 272 milesof water, some 1064 miles fromthe Irish coast. The next at­tempt in 1866, mel with successand on July 27th of thal year, theGreal Eastern steamed intoHeart's Content, C\'ewfoundland,and landed the shore end of thecable.

On that date, Queen Victoriacabled ;\ndrew Johnson, thePresident of the United Statesas follo,,"s:-

"The Queen congratulatesthe Presiden t on the success-

Those who have been using 'NAFCO'Stoves and Ranges can obtain, ATANY TIME, a complete line of parts.If any part of your stove is worn, wecan replace it promptly. Parts forimported stoves and ranges alsoavailable.

ANY TIME!YES,

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22

NEWFOUNDLAND'S PLACE IN COMMUNICATIONS

evE.I'IY POST Ol""'C" I~ A eo....MAACI-l~ 6 .....0PP' ....C OI!.POT.

ST. JOHN'S, NFLD.

1lew jhl elmont J!.JotelNOVA SCOTIA

OI={Y COOO.......,

... YOU CANT COMII!: TO eo.....MAACUII!:. ~ON MAI'ICI-4I1!: "",LL

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Or::l,OIt.A 8Y MA'L. IT ""IL.. e~

PAO..,PTLY ANO CAAE..U ....y "'''''1:0

NORTH SYDNEY

TO THE TRAVELLING PUBLICOF NEWFOUNDLAND .

\Ve appreciate your patronage and arc happyto tell you that with additional rooms and extramodern conveniences we are now able to serveyou even better than we have in the past 20years. Our cuisine, personal service and homecomforts have made the New Belmont famous.There is a welcome for you at this modern hotelcentrally located midway between the NFLD.Railway terminus and the C.N.R. station­right in the heart of North Sydney.

Guglielmo Marconi, an Italianelectrical engineer, whose namehas become synonymous withwireless telegraphy, sent thefirst wireless message across theAtlantic, from Signal Hill, St.John's, to Cornwall, England.

ful completion of an under­taking which we hope mayserve as an additional bond ofunion between the UnitedStates and England".The Presiden t replied as

follows:"The Presiden t of the

United States acknowledgeswith profound gratificationthe receipt of Her Majesty'sdespa tch and cordially re­ciprocates the hope that thecable which now unites theEastern and Western hemi­spheres may serve tostrengthen and per;Jetuatepeace and unity between theGovernment of England andthe Republic of the UnitedStates".Since that time, many cables

have been laid across the At­lantic until at the present time,there are some 16 cables linkingthe two continents together.There are now three Trans­Atlantic cable companies operat­ing in and out of Newfoundland,namely, the Commercial CableCompany, the Western UnionCable Company and Cables andWireless, Ltd. Landing sites areat St. John's for the CommercialCable Co., Bay Roberts andHeart's Content for the WesternUnion and Harbour Grace forCables and Wireless. New­foundland serves these threeCompanies as a relay station formost of their Atlan tic Cables.

Not alone in submarine tele­graphy however, did Newfound­land pioneer, as in the year 1901,

23

ATLANTIC GUARDIAN

During the second Great War,Newfoundland's prominent posi­tion in Communications waswell recognized and the networkof landlines, radio circui ts, etc.,used by the Allied Armed Forcesin the Island of Newfoundland,was Ii ttle short of phenomenal.

THE OUTPORT "MILLIONAIRE"(Continued from page 7)

queer contraption, his own in­vention, operated by pedal-bar,rope, and longer-spring. Whenhe is not "busy," he will fashiontoy boats out of sweet-smellingpine or make sturdy sleds forschool boys. The stem piecesfor punts and runners for slideshave been cu t from trees ben t

by nature to just the correctturn, and only the millionaireseems able to ferret out theperfect patterns from the forestmaze. School children stop by towatch him work and to get aknob of the extra good frankumhe always has cached around theplace. \Iv'hen the sealers return,there is the usual big scoff offlippers sizzling in his kitchen,and everybody is welcome.

In fact, the millionaire thriveson sociability, and his doorstephas a WELCOME mat that meanswhat it says. There is always api tcher of spruce beer, a glass ofblueberry or dogberry wine and,for special occasions like Christ­mas, a good black-curran t brew.

GADEN'S LTD.ST. JOHN'S

Refresh

Authorised Sottler of "COCA-COLA"

NEWFOUNDLAND

24

THE OUTPORT "MILLIONAIRE"

.........

While the millionaire himself ishappy-go-lucky, his wife (some­body has to be practical) is notabove accepting a dollar "tobuy sugar." He likes to regalethe gatherings wi th tall tales oflocal happenings, handed downfrom his grandfather. In janny­ing (mummering) time his homeis the main port of call, and therafters ring with carols or "comeall ye's."

The millionaire has versatileskills that seem to come to himnaturally and which in theindustrial world would put himon top of the heap. Today hewill install a small marine motorand tomorrow make an old pairof shoes look like new. He willturn out a nice highboy or doorpanels or window frames, butwill disdain less skilled work.The few dollars he must have arepicked up doing only the kind ofodd jobs that strike his fancy.He will spend hours fancy­painting a name on his puntwhile his rattletrap stage pro­perty is falling around his ears.The mantelpiece in his home isclustered with odd-shaped sea-

shells, the treasure of years ofbeachcombing. In the huntingseason he spends all day in thewoods, ei ther as a guide forhunting parties or trappingmuskrats and rabbits. When thewild ducks and geese are flying,the long barrel of his muzzle­loader is a fixture in the bird­gaze; and lucky indeed is the

HARVEY & COMPANY LTD.ST. JOHN'S. NFLD,

'79

z Years ~........c (jlw 0/ QJ:

'"Z(jl

.... Cfaith. V>

'" .....< '">- 0

'" zw In (jl

NEWFOUNDLANDGeneral Agents in Newfoundland forTrans-Canada Air lin•• - British OveneasAirways Corporation - Canadian NationalRailways - Pan American Airway. System

- Northeast Airlines

Newfoundland's Most Modem Department Store

• GROCERIES

• MEATS AND FISH

• DRY GOODS• READYMADES

• HARDWARE

• CROCKERYWARE

• BOOTS AND SHOES

• HOUSEHOLD SUPPUES

CORNER BROOK

25

NEWFOUNDLAND

ATLANTIC GUARDIAN

In Newfoundland throu&h

STEERS, LI M ITED

When visitingSt. John's

You are invited to shop at thewell stocked department stores

of

BOWRINGBROTHERS

LIMITED

Outfitting for Anglers,Sportsmen and Campers is one

of our many specialties.

Correspondence invited

stray swill" that dodges his mold­shot among the drift ice in thespring.

The millionaire's wife is madeto order and it is she who keepsthe home canning outfit inopera tion. I t is she who steamsand cans the succulent sea­mussels that taste so good inwinter and dish..s up the cannedturr in summer when "fresh" isscarce. She too is skilled andcan make new clothes ou t of oldones and earns money doingspecial laundry . . . such asstarched collars for the villageblades, and fine crocheting andrug-hooking. Without such awife the millionaire's worldwould fall apart.

Because he seems to get alongso well without ever having a payenvelope, there is usually alegend about the millionaire.Some say his grandfather foundburied treasure; others suggesthe is a descendan t of a ti tiedfamily and still gets money fromEngland. But that is not true.There are times in his life whenhe would be sleepless with worryif he were the worrying kind.Only in depression times does hebring himself to take a bit of"whack," and then only becausealmost everybody else is gettingthe dole.

He was an old man when youwere a boy. But you were born

WE HAVE A LARGE SELECTION OF RECORDS• Cowboy • Irish • HlIIbllly • R.••'s • Jigs • Square Dance

Also Popular Numbers - Write for Lid

"GUS" WINTER, LTD., 248 Water St. • • • • St. John's, Nfld.

26

THE "0 U T P 0 RT "M IL L ION A IRE ..

with itchy feet and hurriedaway to the mines at Buchans ortied yourself to the paper millmachinerv at Corner Brook orGrand F:'lIs. You may evenhave pushed as far as Vancouverand dodged traffic in Torontoand froze your ears waiting for astreet car at Craig and St.Catherine Streets in i\lontrealand got yourself "squat" in theNew York subway crowds. Aftertwenty or thirty years youreturn. l\laybe your pockets arelined with money and you havethousands more in the bank.But you have worked hard andhave never had much fun; yourlungs are wheezy from too mam'cigarettes and ci ty fumes. andyour stomach is sog!!:y from

over-eating rich foods (half ofwhat you eat keeps you alive.the other half kills you). andyou feel just about ready for theragbag. You meet the million­aire. He is si ttin!!: on the samerock by the roadside. He is stillgoing strong for all his eighty­odd years and looks a betterinsurance risk for the nexttwenty than you feel for ten.The wrinkles in his face arehappy wrinkles. He has neverpunched a time clock in his lifeor said "Yes, sir" to a boss.Every day he sees somethingnew.

.-\nd nine times out of ten oneof his sons takes after the Oldi\lan. There will always be theouloort millionair...

...WESTERN CANADA FLOUR MILLS CO. LIMITED

TORONTO, CANADA

27

ATLANTIC GUARDIAN

OH, TO BE IN NFLD....(Continlted from page 12)

GUARDIANof the Home

MATCHLESS is a paintspecially suited to rigorousclimatic conditions. Thou­sands of Newfoundlandhomes are protected by it.

The Standard ManufacturingCo. Ltd.

ST. JOHN'S, NFLD.

28

fringed by woodland glens andbogs in which a wide variety ofwildllowers bloomed with trust­ing abandon.

Small wonder, then, that now,during this first peacetime sum­mer, a feeling of nostalgia creepsinto my thoughts when, myshoes sticking to well-worn streetpavements melted by the blazingheat of the average Americancity and my collar moistened bythe humidity of the air about me,my thoughts drift to anyone ofa dozen mountain streams cas­cading lazily into the Gulf of St.Lawrence on Newfoundland'swest coast.

I think back upon the day Irested high on a Corner Brookhillside, captured by the sheerbeauty of the Humber Arm as itstretched below me cradled bythe colorful mountains on eachside while a refreshing breezeblew in from the Gulf. I thinkback to the coolness of thewooded trails which abound inthe west coast mountains, soquiet in their natural lairs and sovirgin in their sylvan simplicity.

Horticulturalists who are in­clined to think of Newfoundlandas a trille on the cool side wouldsoon find that the summers makeup in bounty what they lack inlength. A soldier-botanist friendof mine was amazed to find manyplan ts he had though t so rare tobe as common as daisies, and

OR, TO BE IN NEWFOUNDLAND

July sent him scurrying to hisbotany manuals in an enthusi­astic attempt to identify withtheir unpronounceable Latinlabels the specimens he found inthe moist woods and beneath theshade of the evergreens. Thebogs he found to be full ofrhodora, and everywhere hemarvelled at the abundance ofsheep laurel and pitcher plants­the national flower of ew­foundland, a far cry from theincessan t throaty roar of themundane four-engined aircraftshattering the tranquillity ofnature's bounty.

In my meandering remini­scences I almost envy the stoic

rockcountenanceof Indian Head,the majestic vista it surveys inJuly from its conspicuous loca­tion overlooking the deep blueof Bay St. George and Stephen­ville Pond. Its sheer sides risesharply from the water's edge,this familiar sentinel of trans­Atlantic pilots, whose solid faceis buffeted by cutting winds andthe stinging bite of snow-drivenflakes.

But in July it reaps its re­ward. I t surveys an air basealive with baseball games, tennismatches, boating, swimming,hiking, fishing, sailing and picnicparties. Americans and Cana-

GRAND FAllS NEWFOUNDlAND

Home of the only newspaper in the interior of Newfoundland.

• Read in more than 2,000 homes in the busy industrial areasof Grand Falls, Bishops Falls, Buchans, Botwood and Badgerevery week.

"Advertise lU The Advertiser"

29

ATLANTIC GUARDIAN

Think of the

CONVENIENCEof doing business with your next-doorneighbour. The chances ore that,whatever your line of business, it maybe increased or facilitated by dealingin Canada - a ready market forgoods and a rich source of supplies.

The Canadian Bank of Commerce,with over 500 branches and three­quarters of a century experience,welcomJlis inquiries regarding trodewith Canado, whether import orexport.

•THE CANADIAN BANK

OF COMMERCEBranches in Newfoundland at

St. John'. and Belleoram

Crosbie & Co. Ltd.St. John's

Newfoundl.nd

Exporters:

FISHand

FISHERYPRODUCTS

dians weary of wartime restric­tions on travel, will be quick totake advantage of Newfound­land vacations-a sportsman'sparadise-in keeping with theirtraditional wanderlust and in­heren t fondness to seek newplaygrounds.

On a recent visit to New YorkCity, I encountered a G.l. friendwith whom I had shared the longwin ter and active summer inNewfoundland. Our reunionproduced nostalgic reminiscencesof familiar haunts on the islandwe came to appreciate, and weparted once again with the hope,however distant, of someday re­turning to revisit the friendly,genuine folk who made our war­time task easier.

And we agreed that our returnwould be in a July, when New­foundland comes into its own.

TOURIST BUSINESSHand in hand with the new road

building programme of the Commissionof Government must go an agressivetourist programme. The sooner a trans­island road is built, and arrangementsmade to ferry cars quickly and atreasonable cost across the gulf, thesooner wi1l tourist traffic grow. New­foundland has much to offer the tourist,but the trouble has been, and still is, to"get there." Part of this will disappearas the road-building programme getsunder way.

In order to make the tourist businessreally worth while there must be adefinite plan made and a high standardset. Haphazard, inefficient conditions,lack of accommodation, etc., willdrive away the people we want toattract.-FisMrmen's Advocate.

30

VudPRINCE EDWARD ISLAND

WHERE

And Comfortable AccommodationAwait You

Prince Edward Island has everything you need fora real vacation ... miles of smooth, red beach,lapped by blue waves warm enough to make bathingperfect worm sun and salty air to ton you pain-lessly wide, smooth roods just mode for cycling ...and deep-sea fishing that means a catch on everytrip.

Inland it's just as perfect with quiet forms andquaint villages ... glorious scenery and streams thatbeckon with trout. Living is inexpensive ... there aremodern hotels and comfortable guest homes ... at allof which you will receive a worm welcome. Or, if youwish, you can have a bungalow or cabin.

The island can be reached by rood, roil or air.

For illustrated booklets and Further inFormation, write to:·

THE PRINCE EDWARD ISLAND TRAVEL BUREAUCHARLOTETOWN, P.E.I.

CANADA

31

Our NewFoundland "Tourists"SCATTERED throughout Canada and the United States are

thousands of :\ewfoundland-born men and women, as many, itis said, as there are living in the Island. Some are famous in variousfields of endeavollf, others have become very successful in businessand industry, while the great majority are just ordinary folk whonevertheless have helped to enrich their adopted countries.

Being clannish and loyal people Newfoundlanders, when theygo abroad, live as close to one another as possible and band them­selves together in clubs to maintain a link with the homeland.

These colonies of J\ewfoundlanders in Xew York, Boston,Toronto, Montreal, Halifax, and other places represent a source ofalmost unlimited assistance to the homeland. In the ranks of the:\ewfoundland clubs and outside are many men and women whohave the nhility ;lno the means to do great things for their Ilnti,reland .

.\l the present time. :\e\\'foundlanders abroad make theirg"eatest contribution to Sewfoundland in the indirect form ofmoney spent during vacation visits home. Sir John Puddester,\'ice-chairman of the Commission Government, recently referred tothese returning Xewfoundlanders as the country's most profitablelitourists". In this connection it is very encouraging to note that anactive committee of Newfoundlanders in New York is promoting anOld Home \\'eek campaign for next year: ":-Iewfoundland wasdiscovered in 1497-let's re-discover it in 1947" .

.-"\11 of which is very fine but the great potential source ofrevenue, sympathetic interest, modern ideas, talent and ability,to be found in the Kewfoundland population abroad, could beworth far more to the country than it is now. The clubs in NewYork and Boston and Toronto should be actively encouraged byoccasional official visits from Newfoundland, by special talks oncurrent :'\ewfoundland developments, and by the regular supply oft\ewfoundland literature.

Only by active and friendly promotion can :\'ewfoundlandexpect to develop and hold the~interest and support of its sons ~and daughters who unhappilvhad to leave home to make theirway in life.

32

NEWFOUNDLAND IS DIFFERENT!Warrrt Days. . .. Cool Nights. . .. No Hurrtidity

Newfoundland is famous for two kinds of fishing - one the seriousbusiness of catching cod for a living, and the other the thrillingsport of salmon fishing by rod and reel. Some 30,000 Newfound­landers get their livelihood from the codfishery, and all summerlong the sturdy trap-skiffs and punts can be seen on the "grounds"adjacent to the coves as the fishermen gather in the harvest of thesea. Fish caught in Newfoundland is shipped to the far cornersof the world, much of it nowadays in fresh frozen form.

WHETHER IT IS COD OR SALMONNEWFOUNDLAND HAS THE BEST!

No. 13 in a series of adwrlisemellts s/xmsored by the Newfoundland GOfIernmenl.

~~~~s~,THE FINEST FISHING, TOO'

, , ,

This is what NewfoundlandoHers the vacationist.These pictures, taxen nearNewman Sound, BonavistaBay, amply illustrate whatwe mean.

The delights of • superbAoliday in the 'GreatI~land' c·an be YOUIS. Forfurther details, contact theNewfoundland TouristDevelopment Board, St.John's, Newfoundland.

-Pholos by Gustav Anderson