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Findings and

Recommendations:

Smarter Cities

Milwaukee

Stephanie Anderson, IBM

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IBM Smarter Cities

IBM’s global, multi-year, relationship-building effort to advance a smarter

planet by making our cities work better IBM’s global, multi-year, relationship-

building effort to advance a smarter planet by making our cities work better.

Creating smarter cities requires new forms of leadership built upon

deep collaboration across disciplines, geographies and institutions.

Best practices and new thinking must be shared on a global level, with

focused conversations facilitated and action plans developed at the

local level.

Goal is to bring together the world’s business and civic leaders to

establish a blueprint for the smart cities of the future.

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Smarter Cities Challenge

• Smarter Cities will be – Instrumented – Interconnected – Intelligent

• Milwaukee was one of 8 U.S. cities and

one of 24 selected worldwide in 2011

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Smarter Cities Challenge

As part of IBM’s Corporate Citizenship, select teams have worked with cities throughout the world to analyze urban concerns ranging from energy, public safety, budgeting and resource allocation, and the environment and make recommendations.

During three weeks in June 2011, a team of five IBMers worked with the City of Milwaukee to deliver recommendations around the theme of Smarter Cities Feed Themselves.

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Smarter Cities Challenge: Milwaukee

How can a Smarter City Feed Itself?

In the context of Urban Agriculture, can the Aquaponics industry help a smarter city feed

itself by having a positive impact on a city's food, jobs, education, health, public safety and in

rebuilding its neighborhood fabric?

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Aquaponics Industry

Local:

Milwaukee

Regional:

Midwest

National:

USA Global

Milwaukee as an

Industry Proof Point Milwaukee as an

Industry Example

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Approach

IBM Smarter Cities Team:

• Consulted with key stakeholders • Visited facilities • Observed existing practices • Conducted research • Experienced Milwaukee’s culture and

neighborhoods

Methodology

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Milwaukee’s Strengths

• Innovative economic development

• Entrepreneurial spirit

• Groundbreaking urban agriculture

• Leading higher education

• Numerous water resources

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Three themes emerged

during the analysis:

Industry Development

Community Transformation

Milwaukee Identity

Themes

(Note IBM was working with the City of

Milwaukee with a broad mandate)

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In view of the IBM team, Urban Agriculture and

Aquaponics have the potential to address these

issues and make Milwaukee more viable while

engaging the community's support.

While clear and measurable goals and objectives,

these recommendations are attainable and

affordable

Conclusions

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Recommendation: Foster Growth of Aquaponics

• Establish an Urban Agriculture and Aquaponics

Council

– City, Industry, K-12 and Higher Education, Research,

Community Organizations, Health Organizations (UW

Madison School of Public Health)

• Implement an Aquaponics Innovation Center

– Incubator / Resources

– Center of Excellence for Aquaponics

• Coordinate Outreach

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Recommendation: Enhance City Programs and Policies

• Expand the role of the

Milwaukee Office of

Environmental Sustainability

• Leverage existing City

Systems and Data

• Enhance policies and

programs to support and

encourage the development

of Urban Agriculture and

Aquaponics

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Recommendation: Develop an Assessment Strategy for Aquaponics and Urban Agriculture

• Perform in-depth Market Analysis

– Market size, growth trends, competitive landscape

– Job growth potential

• Develop approach to Measure Progress and Impact on the Community

– Assess neighborhood revitalization

– Create website to generate information

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Many Thanks To….

Mayor Tom Barrett

Commissioner Rocky Marcoux

Dan Casanova, Sr. Economic Development Specialist

Clifton Crump, City of Milwaukee

Matt Howard, City of Milwaukee

Vanessa Koster, City of Milwaukee

Yves LaPierre, City of Milwaukee

Carrie Lewis, City of Milwaukee

Nancy Olson, City of Milwaukee

Rosalind Rouse, City of Milwaukee

David Sivyer, City of Milwaukee

Gloria Stearns, City of Milwaukee

Alderman Tony Zielinski, City of Milwaukee

Brennan Balestrieri, City or Milwaukee

Samer, City of Milwaukee

Fred Binkowski, Great Lakes Water Institute

Val Klump, Great Lakes Water Institute

Rick Mueller, Growing Power

Sarah Christman, Growing Power

Will Allen, Growing Power

Bently Turner, Lindsay Heights

Bob Pavlik, Marquette University

David Andrews, Michael Fields Agricultural

Institute

Mike Jones, MillerCoors

Dean Amhaus, Milwaukee Water Council

Claus Dunkelberg, Milwaukee Water Council

Bruce Wiggins, Milwaukee Urban Gardens

Kevin Shafer, mmsd

Karen Sands, mmsd

Kymm Mutch, MPS

Tom McGinnity, MTEC

Joe Heineman, Natural Green Farms

Peter Forsberg, Northwestern Kellogg MBA

Student

Glenn Ford, Praxis Marketplace

Steve Kinishi, Roundy’s

Mark Harris, Shorewood High School

Emmanuel Pratt, Sweet Water Foundation

Josh Fraundorf, Sweet Water Organics

Matt Ray, Sweet Water Organics

Jim Godsil, Sweet Water Organics

Professor Sam White, UWM

Chancellor Michael Lovell, UWM

Gretchen Mead, Victory Gardens

Sharon Adams, Walnut Way

Michael Mervis, Zilber Family Foundation

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