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Finance Technology 2020 New approaches to solving the four biggest challenges to finance technology success in 2020

Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

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Page 1: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

FinanceTechnology2020New approaches to solving thefour biggest challenges to financetechnology success in 2020

Page 2: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

Governance GuidancePolicy Enforcer Service Provider Operations Decision

Support PartnersEnterprise Decision Support Partners

• Accounting• Auditing• Statutory reporting• Cash management• Policy formulation

and documentation

• Management reporting

• Budgeting• Forecasting• Enterprise planning

• Capital budgeting• Risk management• P&L analysis• Customer profitability

analysis planning

• Business development• Competitor analysis• M&A support• Pricing strategy• Product development

Finance Megatrend 1 Drive to guidance

Source: Gartner

Finance teams must deal with more risk in reporting and controls and help the company meet targets in a tougher growth environment. To do this, finance teams need to balance efforts across both the governance and guidance mandates.

Growth of Finance Responsibilities and Requests for Finance Support

Cost of Finance

Growth of Finance Budget

Finance Function Maturity

Page 3: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

Finance Megatrend 2 Service model evolution

Finance Trend Consolidation of end-to-end governance teams

Business Strategy “Superefficient” overhead management

Business Strategy Focused growth investment and performance management

Business transformation is driving structural changes in the function.

Finance Trend Growth of specialized guidance teams

2002 20022020 2020

Shared Services

Global Business Services

Technical Finance

Accounting

TaxCorporate

Planning and Budgeting

Reporting Line Finance Line

Finance

FP&A

Analytics Center of

Excellence

Internal Reporting

Source: Gartner

Page 4: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

IT Megatrend 1 The digital business

Enhancement TransformationScope of Change

Product

Sales, Marketing,Customer Service

FunctionalOperations

Using data and technology to enhanceexisting products and services

Launching new products or services beyong the core business portfolio

Digitization Opportunities

Improving channel coordination and performance

Transforming channels to match customer behaviors and preferences

Improving productivity or optimizingenterprise activities and processes

Making broad improvements in one or more corporate functions

• Automated data discovery• Smart sensors

• Serving cars, not selling cars• Selling “wellness,” not medical treatment

• E-commerce platform• Mobile customer service

• Omnichannel marketing• Just-in-time customer service

• Digital workplace• Dynamic resource reallocation

• User-customized products• Open platforms

• Multichannel marketing• Social customer service

• Predictive analytics• Robotic process automation

• Continuous accounting• Supply chain digitization

Source: Gartner

Page 5: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

IT Megatrend 2 Business-led IT

TechnologyFoundations

ProcessAutomation

InformationSharing and

Analysis

CustomerEnablement

Productsand Services

Proximity to Customers and the Product

Used Narrowly(Local, BU orFunctional)

UsedEnterprisewide

TypicallyRetained byCorporate IT

The Blurry Boundary Traditional Business-Led IT

• Servers• Network• Integration

• HRIS• Expense

management

• ERP• Transaction

processing

• Customeranalytics

• Risk analytics• Talent analytics• Finance

analytics andreporting

• Teamcollaboration

• Cross-siloinformationsharing (EDW)

• R&D platforms• Process control• Additive

manufacturing

• Digitalmarketing

• Customereffort reduction

• Technology-enabledproducts

Source: Gartner

Page 6: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

Four challenges for the success of finance technology in 2020

1Distributed TechnologyFinance needs to own its technology planning and investment decisions.

Risks• Scope and role ambiguity• Shadow technology teams

Opportunities• Less horse trading with revenue-generating IT• Flexible technology

2The End of Traditional HierarchiesTraditional IT and finance hierarchies are defunct structures for finance IT activities.

Risks• Diffuse accountability for IT• Process and control weaknesses

Opportunities• Flexible roles and employment models• Growth of collaborative service models

4Total Data RelianceDigitization equalizes data domains in enterprise decision making.

Risks• Security risk of data “graveyards”• Cost proliferation

Opportunities• Enterprise data integration• Development of “analytic culture”

3Tech Skill PremiumFinance’s activities increasingly dependent on embedded technology skills.

Risks• Tech talent shortage• Lost focus on core technical finance skills

Opportunities• More diverse career paths• New opportunities to attract university graduates

Page 7: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

New approach Finance-led technology planning

Distributed Technology

Distributed TechnologyChallengeFinance needs to own its technology planning and investment decisions.

ActionFinance uses business goals to level-set technology planning. Instead of starting with process owner interviews, which often lead to isolated investments and a proliferation of applications, finance technology leaders ignore applications until leadership agrees on capabilities.

ResultFinance cut redundant applications by 40% and moved a majority of its non-ERP based applications to the cloud. The function also increased focus on emerging finance technologies, opening capacity to conduct industry-leading proof-of-concept with blockchain and robotics vendors.

Business Goals

Finance-Supported Capabilities“How we will support the business”

Technology Capabilities“What we need to do it”

Minimize ComplianceSpending and Risk

Efficient accountingstandard transitions

Scale end-to-end statutorycontrol and reporting

Support new-to-companybusiness models

Increase speed of M&A support

Assimilate multiple legal entities

Reduce manual business processes

Increase Innovation Clock Speed

Reduce AdministrativeComplexity

Fast-cycleapplication refresh

More flexible, stable ERP

Provide “on-demand”decision data

Reduce data gathering time

Finance-Led Technology Capability Planning Process

Source: Gartner

Page 8: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

CFO

Finance IT FP&A Tax and Treasury

Accounting IT SupportAnalytics & ReportingDiscovery

DataManagement

Applications

Stand-Alone Finance IT Subfunction

Pros• Easier to own end-to-end finance technology planning and alignment• Enables process-IT alignment at significant process handoffs (e.g., record-to-report, financial planning)

Cons• Cost to stand up new team and career paths• Diffuse accountability for centralized applications like the financial ERP

Activity-Based Finance IT Matrix

Pros• Provides responsibilities for strategic enterprise roles like a chief data officer• Enables specialization in finance IT capabilities• Creates collaboration mindset within finance instead of resource competition

Cons• Diffuse responsibility for finance technology planning

1 2Focus on Resource Distribution Focus on Technology Maturity

New approach Objective-based finance IT organizational models

The End of Traditional Hierarchies

The End of Traditional HierarchiesChallengeTraditional IT and finance hierarchies are defunct structures for finance IT activities.

ActionFinance organizes staff around its primary technology objective. Instead of using MBOs and business partnership to pursue finance IT objectives, finance leaders dedicate staff to isolated technology objectives.

Result• Stand-alone finance IT

subfunction: Finance cut its maintenance-related spending in its IT budget from over 60% to less than 45% and increased investment on transformation IT.

• Activity-based finance IT matrix: Finance retired more than 300 legacy internal reports and replaced them with a self-service analytic data environment.

New Finance Technology Organizational Models

Source: Gartner

Page 9: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

New approach Finance-IT talent push recruiting

Tech Skill Premium

Tech Skill PremiumChallengeFinance’s activities increasingly dependent on embedded technology skills.

ActionFinance looks internally for experience and interest in finance IT. Rather than using external hires or consultants, internal staff from finance and IT are familiar with company processes and can work more effectively with business partners.

ResultFinance built a new finance IT career path in under nine months, and is hiring a head of finance IT to oversee the new subfunction’s day-to-day activities.

Internal Push Recruiting for Finance IT Roles

Learn Ask Shortlist

Finance employeesResume

IT employeesResume

Finance experienceExpense Reconciliation Accountant

Educational qualification CPA

IT ProjectsWorked on automating the expense reimbursement system

InterestsBasic programming, mobile applications

IT experienceDatabase Developer

Educational qualification Computer science major

Finance projectsDatabase Maintenance, SAP HANA

InterestsEquity trading, portfolio management

Source: Gartner

Page 10: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

New approach Using data lakes to drive financial data integration

Total Data Reliance

Total Data RelianceChallengeDigitization equalizes data domains in enterprise decision making.

ActionFinance uses a data lake to augment enterprise data with financial data. Finance leaders stop pursuing “one truth” through centralized control and augmented financial data, instead focusing control on external financial reporting.

ResultFinance provides access to financial data at the transactional level in the cloud and self-service “snapshot” views of financial trends. Business leaders utilize more financial data to test micro-strategies around profitability.

Data Integration Model

Hub AcctEng

GL

• Call center• Channel data• Campaign metrics

• Social media• Affinity groups• Chanel partners

FinancialReporting

Expenses

Adjustments

A Nonsummarized transactions

B Finance-created data elements• Transactional level• Parent/child; keys• Adjustments (journals)

C Nonstructured• Nonrelational• Nonhierarchal• “Snapshot”

D Finance-created balances• Expenses (allocated and direct)

A B

D

C

Source: Gartner

Page 11: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

Key take-aways

1Challenge: Distributed TechnologyFinance needs to own its technology planning and investment decisions.

Key take-awayAvoid discussions about IT applications until finance and IT leaders agree on which finance capabilities the function needs to support business goals.

2Challenge: The End of Traditional HierarchiesTraditional IT and finance hierarchies are defunct structures for finance IIT activities/goals and business goals.

Key take-awayUse finance's primary technology objective, such as better resource distribution, to organize staff around IT activities/goals and business goals.

4Challenge: Total Data RelianceFinance needs to own its technology planning and investment decisions.

Key take-awayShift financial data strategy from “one version of the truth” to augmenting enterprise data with financial data through capabilities like data lakes.

3Challenge: Tech Skill PremiumFinance needs to own its technology planning and investment decisions.

Key take-awayRather than using external hires or consultants to fill finance IT roles, develop a push strategy to recruit internal finance and IT staff who are familiar with company processes and goals.

Page 12: Finance Technology 2020 · New approaches to solving the four biggest challenges to finance technology success in 2020. ... • Social customer service • Predictive analytics •

© 2019 Gartner, Inc. and/or its affiliates. All rights reserved. CM_609932

Learn moreVisit: gartner.com/go/finance

Email: [email protected]