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Retail Concept

Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

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Page 1: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

Retail Concept

Page 2: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

a refined yet functional environment which reflects the core values of the Greggio brand

it is as simple as it is elegant in its execution enhancing the product rather than competing with it.

the product should not have to compete with its environment

a modular, versatile and adaptable scheme to fit every size, space and colour scheme.

easily integrated into existing shop environments

the combination of textures, lines and materials offer infinite scope for customization

practical solutions such as integrated lighting, storage, easy access to electricals

Page 3: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing
Page 4: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

The striking lines of the shopfit provide the ideal contrast to the sculptural product they are displaying.

Elegant lines, which are picked up in the reflection of the product itself,

Highlighting its unique character

Page 5: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

pantone colour offered only as generic suggestion. the scheme lends

itself to solid colours lacquers in either matt or shiny finishes or a mix

of lacquer and wood veneer

Contrast trims in brushed gunmetal aluminium or steel provide the

highlights to enhance the Mondrian effect between panels or

as a cover for bases providing also strength and protection to

delicate panels

suede or suedette alternated to leather panels offer a textural contrast

applied mostly to background panels and furniture such as consultation

table and chairs

Page 6: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing
Page 7: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing
Page 8: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing
Page 9: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing
Page 10: Final Presentation 301112€¦ · a refined yet functional environment which reflects the core values of the Greggio brand it is as simple as it is elegant in its execution enhancing

...a retail concept enhances brand awareness and adds value to the product

...a retail concept communicates the brand identity and generates loyalty

...a retail concept is central to the branding exercize

Greggio is offering existing key client full design and project support

...a well thought and designed space maximizes use of expensive space

..an attractive concept increases footfall and revenue

for inormation please contact: [email protected]