Final concept, USP and target market

Final concept

• Sian and Lara will experience paranormal things happening to them by their third sister Faye who was given up for adoption when they were younger.

Our unique selling point

• Our unique selling point will be using flashback with real footage scenes when our actors were younger which will be effective, we will show a different variety of clips and photographs during our trailer to show them when Faye was around and part of their family.

Final target market

• We will aim towards making our web drama suit 15+ as we think this is suitable age that is mostly on the web and would be interested in watching a web drama we also think they would enjoy a horror genre drama most as they are not to young but would still become scared.