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7/31/2019 Final Book Chapter 4.the Redevelopment of the Pioneering Wake Park of the Philippines
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EL NUEVO LAGO DE ORO
THE REDEVELOPMENT OF THE PIONEERING WAKEBOARD PARK AND RECREATION CENTER
Chapter IV PROJECT PROFILE AND ANALYSIS
4.1 Project Background
Sports tourism is the specific travel outside of the usual
environment for either passive or active involvement in competitive
sport where sports is the main or prime motivational reason for travel
and the touristic or leisure element may act to reinforce the overall
experience. (What is Sports Tourism, 2010) It is also the fast growing
niche in the tourism market. Sports marketing and sports management
has two broad categories of products namely the sports participation
travel and sports spectatoral travel. Wakeboarding, considered to be an
extreme water sport, played a big part in the evolution and
development of sports tourism in the country. Lago de Oro, as the very
first promoter of wakeboarding in the Philippines, should also lead and
be a good example for the other wakeboarding parks that are being
built today.
Lago de Oro and Beach Club in Calatagan, Batangas is the
home of the first cable wakeboarding park in the Philippines. It gives
their customers the opportunity to try the different extreme watersports
such as wakeboarding, knee boarding, waterskiing on their man-made
lake. There are two lakes with two different cable systems used. The
one is the Rixen Easy Start for the beginners and the other is the Rixen
Cableways Systems for the professional riders. There are also other
recreational facilities that can be enjoyed like the swimming pool,
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playground, volleyball, basketball, billiards, and darts. People can be
exposed to nature and animals for they have a view of the South China
Sea where they can ride and eat on the floating huts (balsa) or go on
fishing and site seeing on the small boats. They also have carabao
rides, sheep farm and oyster farm. They also serve spa and sauna
services and facilities. Balibago in Calatagan, Batangas has been the
top tourist destination because of the famous wakeboarding park. They
dont only boosts the tourism industry of the municipality of
Calatagan, but also helped even the simple citizens of the place such as
the fishermen and other to have decent jobs in a well-rounded place.
(Lago de Oro Beach Club, 2012)
To further improve and make the Philippines pioneering wake
park still number one, a redevelopment of its cable wake park and
resort has to be done. El Nuevo Lago de Oro will be an improved and
world-class design. It will not only be a home of the first cable wake
park but would also be the first most eco-friendly and innovative
watersports park and resort in the Philippines. It will incorporate the
different green technologies such as solar panels and rainwater
collection systems to reduce the use of electricity power and water
supply. To even more improve the existing utilities like the 2
Caterpillar gensets and the biodiesel and continue to use the sewage
treatment plant where everything is filtered and reused as toilet flush
and to water the plants.
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4.2 Profile of the Client
The client of this project is primarily the Italian major
shareholder of Lago de Oro, Frank and the Australian minor
shareholder, Colin Sauvarin. He is also known as Croc by the whole
management of Lago de Oro. Frank was also the designer of the wake
park and resort. According to his partner, Colin, Frank was a great
designer in the making. Frank loves Italian Cuisine thats why the
menus of the restaurant were Italian foods, but there are also Filipino
foods. He even bought an Italian oven for the restaurant. For him also,
Mediterranean motif is beautiful. Their concern for the environment
made them to consider and use the different technologies that could
lessen the resorts energy consumption. They also promote recycling
and reusing. During my interview with them Colin said that everything
must be recycled, if not, it will be disposed to the junkshops.
They have become a part of the sports tourism history in the
country for they were the real pioneers of wakeboarding in the country.
Their idea to bring extreme watersports in the country contributed
much most especially to the tourism industry of Calatagan, Batangas.
4.3 Mission and Vision
Mission
Lago de Oro has no formal and written mission and vision but I
was able to ask one of the share-holder of the resort during my
interview with them. According to him, one of their priorities is to train
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their staff for them to be able to work overseas. He said that their
former pastry cook was given a chance to work in Singapore and they
were proud of it because it came from their hands. Giving job
opportunities and well training is something that they do for their
community.
Another was to provide a place where families and friends can
get together and to strengthen their bonds. He told me a story that
theres an orphanage in Tagaytay where foreigners who wants to adopt
usually go to. Theres a rule that anyone who will adopt will not be
able to go out of the country for three days. Those days are allotted to
have a quality and bonding time with the child. He said that Lago de
Oro was one of the places where these people go to for its been a nice
place to for families and other relationships.
Vision
Their vision is to be the home of the most famous eco-friendly
wake park and resort in the Philippines that both local and international
tourists shall go to.
4.4 Profile of Users
Tourists, both local and foreign, and watersports enthusiast
are the projected users of El Nuevo Lago de Oro. Careful consideration
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ofthe users behavioral analysis shall be in place to be able to create an
efficient user-based design configuration.
Tourists (Local and Foreign)
Based from the Philippines Department of Tourism, a total of
1,497,851 visitors came to the country from January to April 2012, an
increase of 14.61% over the previous years volume of 1,306,944 for
the same period. The month of April recorded 349,779 visitors, an
increase of 10.19% against its 317,443 arrivals for the same month a
year ago.
Korea lead all other markets with a record of 330,343 arrivals
with a share of 22.05% to total visitor inflow while U.S. market
ranked second as it accounted for 16.02% of the total traffic. This
market had an increase of 4.70% with 239,978 arrivals compared to its
contribution of 229,200 arrivals last year.
The visitors from Japan accounted the third biggest arrival
count of 137,984 for a share of 9.21% to the visitor volume. The
China market supplied 123,262 as the fourth biggest inbound visitors
to the country and visitors from Taiwan likewise posted a two-digit
growth of 34.51% contributing 74,871 arrivals against its volume of
55,662 a year ago.
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Figure 4.4.1 Top Ten Visitor Markets January to April 2012/2011
(http://www.tourism.gov.ph/Pages/IndustryPerformance.aspx)
Figure 4.4.2 Visitor Arrival to the Philippines January to April 2012/2011
(http://www.tourism.gov.ph/Pages/IndustryPerformance.aspx)
http://www.tourism.gov.ph/Pages/IndustryPerformance.aspxhttp://www.tourism.gov.ph/Pages/IndustryPerformance.aspxhttp://www.tourism.gov.ph/Pages/IndustryPerformance.aspxhttp://www.tourism.gov.ph/Pages/IndustryPerformance.aspx7/31/2019 Final Book Chapter 4.the Redevelopment of the Pioneering Wake Park of the Philippines
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Table 4.4.1 distribution of Regional Travelers in the Philippines (January-December
2010)
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Table Table 4.4.1 distribution of Regional Travelers in the Philippines (January-
December 2010)
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Table 4.4.2 Distribution of Regional Travelers in the Philippines (January-December
2010)
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Table 4.4.1 distribution of Regional Travelers in the Philippines (January-December
2010)
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Based from the table of Distribution of Regional Travelers in
the Philippines, Region 4, where Batangas is a part of it, gained a total
of 4, 533, 673 foreign, overseas and domestic travelers in the year
2010. It was the mostly visited region followed by Region 5, Region 7
and then NCR. Batangas contributed with a total number of 256, 759
travelers. Refer to the table Distribution of Regional Travelers in the
Philippines January-December.
Table 4.4.3 Monthly Number of Guests in Lago de Oro (2001)
Month No. Of Guests
January 311
February 347
March 320
April 442
May 364
June 310
July 227
August 199
September 238
October 713
November 509
December 683
Source: Got a copy straight from the office of Lago de Oro
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Figure 4.4.3 Monthly No. Of Guests in Lago de Oro (2011)
Figure 4.4.3 presents the monthly record of the numbers of
tourists that visited the resort. By the end of the year, from October up
to December, were the months when they received the largest number
of 500 to 700 guests. During these months, many holidays and
vacations took place like the Semestral Break where people, mostly
students, dont have classes for two weeks. Another is the Christmas
break and New Year where many does not only prepares for Noche
Buena and Medya Noche at their homes, but also take some time to
travel outside of the country and have some leisure activities or just
relax with nature. The months of April and May ranked next and these
months belong to the summer season. people from the cities opt to go
to Lago de Oro to spend their summer vacation there not only for the
thrilling watersports but also because of the beach which is in demand
0 100 200 300 400 500 600 700 800
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
MONTHLY NO. OF GUESTS INLAGO DE ORO (2011)
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during summer. Other months were still accommodated with number
of people not reaching below 100. Other purposes for going to the site
were for conventions, meetings, special events like birthdays and
anniversaries, company outings, competitions, photography, for
relaxation, spa, food and a lot more reasons.
Watersports Enthusiast
According to the World Tourism Organization, sports tourism
has a remarkable growth and now emerging in the market. Within 20
years, it has grown at a phenomenal rate. Sports tourism events at
international, national and regional levels have a double-barreled
effect. The direct effect of the attendance of the competitors and/or
spectators and accompanying persons, and the indirect effect of the
marketing of the destination has lead to the subsequent tourism flows.
This indirect effect can be very largemost of the tourism benefits of
big sporting events are expected to be of this nature.
Philippines, being surrounded by waters, had also been known
for its water sports destination spots. Moreover, Hong Kong-based
Action Asia declares the Philippines as having all the ingredients to
become one of the worlds great adventure travel destinations.
Philippines also hosted the Southeast Asian Games in 2005, serving as
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catalyst to the various activities that were undertaken to insure
successful participation among our athletes and support by our people.
Particularly in Lago de Oro, they are made famous for hosting
annual international wakeboarding competitions. Many watersports
riders and spectators visit the resort to witness the competition. It has
promoted not only the resort but also the whole country and was able
to contribute to the economic and tourism growth.
4.5 Organizational Set-up and Personnel Functions
Table 4.5.1 shows the organizational chart in Lago de Oro. It is
consists of a chairman, company secretary, two directors, the
receptionists, restaurant or bar head, kitchen head, housekeeping head,
the water skiing head and the maintenance head. Each has different
roles in the operations and maintenance of the wakeboard park and
resort.
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LAGO DE OROORGANIZATIONAL CHART
Figure 4.5.1 Organizational Set-up Chart
(Copy from one of the shareholders, Colin)
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Personnel and their Position Role and Functions
Frank Camer-Pesci
Chairman & Share Holder
He has the highest position and the one
responsible for presiding over meetings
of the company. All the decisions and
plans are regulated by him. He is also one
of the major share holders of the
wakeboard park and resort.
Ellen Camer-Pesci
Company Secretary & Share Holder
As a company secretary, her principal
role is to ensure that the services and
operations are effectively regulated in
accordance with the rules and regulations
of the company. She stands as a guidance
to the implementation of every decisions
of the Chairman; thus is also a share
holder of the company.
Colin Sauvarin
Director & Share Holder
Aside from being one of the share
holder of the company,
Marilyn Plata
Director
Bong Lomarda
Director
Susan & Joane
Receptionists
They are the first persons to guide and
give information to people or guests.
Usually seated at the front desk of the
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lobby or office, doing variety of activities
including, but not limited to, answering
phones calls, making photocopies,
distributing mail, signing for packages,
and general office upkeep.
Raymund
Head in the Restaurant and Bar
He is entitled to supervise or manage the
work and services that correlates anything
about the bar and the restaurant. He
handles the training of the waiters and
waitresses, thus extending his duties to
accompany the other needs of the
customers.
Greg
Head in the Kitchen
He is the one in-charge of any activities
in the kitchen. From the buying and
inventory of goods, storage, preparation
of foods, cooking, up to the serving and
dishwashing. Managing the chef, cooks,
and dishwashers.
Bing
Head in Housekeeping
She is the one liable for the major
housekeeping of the hotels or any
accommodating facilities. She manages
the preparation of the rooms, cleaning,
changing of the beddings and other room
services.
http://www.businessdictionary.com/definition/limited.htmlhttp://www.businessdictionary.com/definition/maker.htmlhttp://www.businessdictionary.com/definition/mail.htmlhttp://www.businessdictionary.com/definition/package.htmlhttp://www.businessdictionary.com/definition/general.htmlhttp://www.businessdictionary.com/definition/general.htmlhttp://www.businessdictionary.com/definition/package.htmlhttp://www.businessdictionary.com/definition/mail.htmlhttp://www.businessdictionary.com/definition/maker.htmlhttp://www.businessdictionary.com/definition/limited.html7/31/2019 Final Book Chapter 4.the Redevelopment of the Pioneering Wake Park of the Philippines
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Brian & Obet
Head of the Water Ski Park
They are the ones in-charge with the
operations and any services related in the
cable wakeboard park or lake. They held
regular check-ups to make sure that the
machine and cables are safe to use and in
good condition. They supervise the other
wakeboard facility men and cable
operators to ensure smooth flowing
activity within their scope.
Ruben
Head in Maintenance
He acts as the head of the maintenance
team of the company. Their duties
include both the corrective and preventive
maintenance. He leads the team for
ensuring to achieve a smooth operational
condition.
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4.6 Programs and Activities
4.7 Legal Frameworks
There are laws and provisions, codes and guidelines that are
pertinent to the project which is a resort and wake park redevelopment.
Considering them shall best serve the interests of both the client and
the users. Some of them are as follows:
Presidential Decree No. 189, which created the Department ofTourism in (DOT) in year 1973. It was reorganized structurally and
functionally with Executive Order No. 120, Series of 1987; attaching
the PTA as its implementing arm for infrastructure development.
Presidential Decree No. 1463 (Revising Presidential Decree No.
189)this is the revised Charter of The Department of Tourism. This
is still for the development of the tourism industry and more
appreciation of the beauty of nature the country has.
Republic Act No. 710, the Philippine Tourist and Travel Association(PTTA) were created to bring together all organizations and entities
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that cater to travel and tourism.
Republic Act No. 1478, created the Board of Travel and TouristIndustry (BTTI) under the Department of Commerce and Industry
(DCI) to serve as the policy-making body for travel and tourism, while
the PTTA became its implementing arm. (www.tourism.gov.ph, 2009)
Republic Act No. 9593 The National Tourism Act of 2009 Theadaptation of the implementing rules and regulations under this act to
achieve the goal of making tourism as a tool of investment,
employment, growth and development of the country and its tourism.
The Philippine Environmental Code (Presidential Decree 1152):Since land is the primary resource base for sustainable development
and human activities are closely related to it, the most common form of
legal intervention is environmental controls.
Philippine Clean Air Act of 1999 (R.A. 8749), which states that: TheState shall promote and protect the global environment to attain
sustainable development while recognizing the primary responsibility
of local government units to deal with environmental problems. The
State recognizes that the responsibility of cleaning the habitat and
environment is primarily area-based. Finally, the State recognizes that
the clean and healthy environment is for the good of all and should
therefore, be the concern of all.
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Philippine Clean Water Act of 2004 (R.A. 9275) States that theState shall pursue a policy of economic growth in a manner consistent
with the protection, preservation and revival of the quality of our fresh,
brackish and marine waters. To achieve this end, the framework for
sustainability developments shall be pursued.
PD 1095 The National Building Code - To provide for all buildingsand structures, a framework of minimum standards and requirements to
regulate and control their location, site, design, quality of materials,
construction, use, occupancy and maintenance, the National Building
Code was enacted consistent with the principles of sound
environmental management and control.
Fire Code - The Fire Code sets uniform fire safety standards and theincorporation of fire safety construction and provision of protective
and safety devices in buildings and structures.
Sanitation Code - The Sanitation Code prescribes standards onsanitation and safety of establishments and undertakings. Sanitary
permits are required for establishments and the Department of Health
promulgates rules and regulations for the control and prevention of
pollution.
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The Ecological Solid Waste Management Act of 2000 (R.A. 9003),which declares the policy of the State to adopt a systematic,
comprehensive and ecological solid waste management program.
National Structural Code of the Philippines This code gives thenecessary design standards to that will make building structurally
sound and thereby, ensuring safety for the users.
New National Accommodation Standards(DOT MemorandumCircular NO. 2012-02)-- States the rules and regulations and National
Tourism Standards that mandates for the accreditation of hotels, resorts
and other tourism-related accommodations.
Executive Order No. 120Hotel Code (in relation to Republic ActNo. 7160 also known as the Local Government Code of 1991)
The rules and regulations are for the accreditation of establishments
and to help classify hotels and guidelines as to other recreational
facilities.
Executive Order No. 120TRE Code (in relation to Republic ActNo. 7160 also known as the Local Government Code of 1991)
Here within are the rules and regulations for the accreditation of
tourism-related establishments such as sports and recreational facilities
and others.
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Executive Order No. 120-- Reorganization Act of the Ministry ofTourism. This contains promulgation of laws relative to the policy,
plans, programs and projects designed to promote and develop the
tourism industry such as marketing programs, formulating standards,
construction standards, maintenance, preservation, and many more that
relates to tourism-oriented establishments.
DOT MC No. 2006_09 -- Adoption of Safety and SecurityMeasures in Hotels, Resorts and Other Similar Accommodation
Establishments under this are guidelines to ensure the safety and
security of people in hotels or in any accommodation establishments.
Omnibus Investments Code (Executive Order No. 226) - Thisauthorizes the Board of Investments to grant fiscal incentives and non-
fiscal incentives for local and foreign investors engaged in tourism
activities listed under the current Investments Priorities Plan (IPP).
Build-Operate-Transfer (BOT) Law (Republic Act 6957 asAmended by Republic Act No. 7718) - The BOT Law authorizes the
financing, construction, operation and maintenance of infrastructure
projects by the private sector. It allows national implementing agencies
and local government units to enter into BOT arrangement as a means
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of encouraging the participation of foreign and local companies in the
countrys infrastructure development program.
Rules and Regulations on Tertiary HospitalsUnder by which arethe guidelines for the accreditation of tertiary hospitals for medical
tourism.
Rules and Regulations on Motorized Boats/BancaUnder by whichare the guidelines for the accreditation of using motorized boats/banca
for tourism activities and services use.
Local Ordinances of the Municipality of Calatagan shall also applyin this project.
Recognizing the need for the establishment of sustainable tourism-
related facilities in order to further uplift the countries tourism
industry and realizing the need to rationalize the development of beach
resorts and other recreational activities and watersports in the
Philippines, the Executive and Legislative branches of the government
have taken the following initiatives: (Patdu et al, 2008)
Legislative Initiatives
Philippines Senate 15th Congress
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-Senate Bill No. 3092- Department of Sports Act of 2012
introduced by Antonio "Sonny" F.Trillanes entitled An Act creating
the Department of Sports, defining its powers and functions,
appropriating funds therefore, and for other purposes
-Senate Bill No. 3000- Coastal Tourism and Development Act
introduced by Miriam Defensor Santiago entitled An Act for a
Coastal Tourism Planning and Development Program
Senate Bill No. 2751- Solar Roof Act of 2010introduced by Miriam
Defensor Santiago and Francis "Chiz" G. Escuderoentitled An Act
providing competitive grants to local governments for rebates, loans,
and other incentives to eligible individuals or entities for the purchase
and installations for Solar Energy Systems for properties located in the
Philippines
-Senate Bill No. 2793- National Sustainable Sanitation Act of 201
introduced by Manny B. Villar entitled An Act providing a
framework for National Sustainable Sanitation Program, providing
funds and therefore and for other purposes
-Senate Bill No. 2574- Green Building Code Commission
introduced by Miriam Defensor Santiago entitled An Act to create the
http://www.senate.gov.ph/senators/sen_bio/trillanes_antonio_bio.asphttp://www.senate.gov.ph/senators/sen_bio/trillanes_antonio_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/escudero_francisjoseph_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/escudero_francisjoseph_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/trillanes_antonio_bio.asp7/31/2019 Final Book Chapter 4.the Redevelopment of the Pioneering Wake Park of the Philippines
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Green Building Code Commission to draft the National Green
Building Code
-Senate Bill No. 2247- Pool and SPA Safety Actintroduced by
Miriam Defensor Santiago entitled An Act to increase the Safety
Measures for Pools and Spas
-Senate Bill Bo. 2217- Beaches Environmental Assessment, Closure
and Health Actintroduced by Miriam Defensor Santiago entitled
An Act to improve the quality of Beaches and Coastal Recreation
Water
-Senate Bill No. 1857- Water Use Efficiency and Conservation
Research Actintroduced by Miriam Defensor Santiago entitled An
Act providing for research, development, education and technology
transfer activities related to Water Use Efficiency and Conservation
Technologies and Practices
-Senate Bill No. 1646- Aquatic Facility Standard Establishment
Actintroduced by Miriam Defensor Santiago entitled An Act to
establish Standards in Aquatic Facilities
All these bills and proposals show that even the lawmakers of the
land are aware of the fact that the development of sustainable tourism
http://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asphttp://www.senate.gov.ph/senators/sen_bio/santiago_bio.asp7/31/2019 Final Book Chapter 4.the Redevelopment of the Pioneering Wake Park of the Philippines
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EL NUEVO LAGO DE ORO
THE REDEVELOPMENT OF THE PIONEERING WAKEBOARD PARK AND RECREATION CENTER
and sports tourism industry entails the progress of the people and the
locale as well. Should these bills be enacted into laws and should these
laws be implemented, the future of the Philippine sustainability and
tourism becomes a sure shot to national growth and development.