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Fetchdog.com Campaign (Media Planning Spring 2009)

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Created an integrated marketing campaign that utlized print, digital, SEO, direct mail and events to build awareness and increase sales for the website Fetchdog.com

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July August Sept. Oct. Nov. Dec.

Website Reconstruction/ Updates

X X X X X X

Dog Show X GoogleAds X X X* X* X* X* Magazines Ad Placements X X Direct Mail Sent X Partnership w/ ASPCA X X X X X X Free Shipping Promo X

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