CELEBRITY INVASION DURING HOLIDAYS

KUNG HEE FAT CHOY!

Clockwise, from Left: Arnold Schwarzenegger,

Mick Fleetwood, C.C. Sebathia,

Paris Hilton & Kenny Chesney

Photos courtesy Celebretes Gallery

Famous faces spotted at The Shops!

Year of the Rabbit Celebration . February 3, 7pm

Don’t forget our grand welcome to the Chinese New Year on Thursday, February 3rd at 7pm. Enjoy the colorful lion dancers, and help chase away last year’s bad spirits and wel-come in the new year’s good luck! Greet the lions at the entrance between Longhi’s and Cheesburger Island Style. And don’t for-get your “lai see” (red envelopes) to feed the lions ... the lions will accept their “food” between 7 & 9pm. Lai see translates to “lucky money” and symbolizes personal good fortune.

Official Newsletter . February 2011 . Volume 2, Issue 2

LETTER FROM THE G.M.

It’s February, and I realized that I forgot to say Happy New Year in the January issue of The Shops at Wailea News-letter! So to make up for it, allow me to say it in a few languages: Happy New Year, Prosit Neujahr, Akemashite Omedeto Gozaimasu, Feliz Año Nuevo, Une Bonne Resolution and of course Hau’oli Makahiki Hou!

We closed 2010 on a definite up-note both in terms of visitor traffic and sales. In late 2010, a few new stores opened in the center including Lambros Goldsmith and Moonbow Tropics. There are a few pukas, but most are accounted for and we’ll see some movement before you can say Prosit Neujahr.

Remember the story I shared about customer service several months back? Amazingly I found another example of poor customer service that confounded me. A few weeks back my car was right in the crosshairs of one of the flashfloods, the result of which was a destroyed car that I loved. (It’s a guy thing.) So off I went car shopping. I stopped at a dealer who will remain unnamed and found two cars that I was interested in. Unfortunately Car A had a dead battery and Car B couldn’t be unlocked because the key box-thingy was jammed. So we agreed I would come back the next day and all would be resolved. Except I did go back but it wasn’t resolved. The dead battery was still dead and the key box-thingy was still jammed. Frustrated I left but not before the salesperson promised to have this resolved. Two days later, still no phone call telling me either the cars were ready, to apologize that they still weren’t ready or to tell me to jump off a bridge. And you wonder why some auto manufacturers are struggling? It’s not about a lack of customers. They are out there. You have to draw them in and convert the sale. The moral of my story . . . retailers with great customer service are twice as likely to develop loyalty with their customer.

Speaking of loyalty, do you have a loyalty program? About half of the shoppers report that they belong to a loyalty or rewards program for a retailer or shopping center, so you may want to consider it if you don’t already have one. An interesting point, Canadian shoppers report higher participation in loyalty programs (64% versus 51% for US). And as you know, we do get our fair share of visitors from the land of the maple leaf.

So again, a belated Happy New Year regardless of your language and we look forward to a great 2011.

Bob Dye, General Manager

MAUI WINS AGAIN!

The eighth annual Travel Weekly Readers’ Choice Awards were recently announced in New York City, with winners selected in 59 categories of the airline, car, hospitality, rail, GDS, tour, cruise, destination and theme park sectors. The awards are presented to suppliers considered by Trav-el Weekly readers to have excelled in product and service during the past year.

Hawai‘i won the award in “Best Destination: U.S. State,” beating California, Colorado, Florida and New York. Maui was named “Best Hawaiian Destination.”

For more info, please visit www.TravelWeekly.com

MANAGER OF THE MONTH

EMPLOYEE REWARDS CARD

Te Au MoanaPolynesian Show& Fire Knife DanceFebruary 2nd

Taimane GardnerFebruary 16th

Delta Concert BandFebruary 9th

Leokane & CJ “Boom” HelekahiFebruary 23rd

SAMANTHA YRIZARRY of COACH

has worked there for seven months, but has always been a “Coach cus-tomer” and is so pleased that Coach is as good to their employees as they are to their customers. She is engaged to be married this month to her fiancé Dustin, and when she’s not working or planning her wedding, she enjoys surfing and stand-up pad-dle boarding with her dog, Kapala.

If you work in the shopping center, remember to use your Employee Rewards Card for special discounts from your retail and restaurant neigh-bors. Simply present your card and receive a discount!

MAUI WINS AGAIN!

WAILEA ON WEDNESDAYS

FEBRUARY LINE-UP

Each Wednesday is highlighted by gallery receptions, artist appearances and one-night-only shop and restaurant spe-cials. All are welcome to enjoy free live entertainment in the center’s lower courtyard under the stars from 6:30 to 8:30pm. We proudly showcase the best performers in Hawai’i each week ... see listing below for this month’s schedule!

Employee REWARDS Card

FEBRUARY PROMOTIONS NEW MERCHANTS

BANANA REPUBLICFEBRUARY 24 . SPRING ‘AFTER 5’ PARTY 25% off all regular-priced purchase, plus enjoy live music, refreshments and surprise giveaways from 5pm to close.(875-9984)

WHITE HOUSE BLACK MARKET FEBRUARY 3-6 . FREE “FEEL BEAUTIFUL” TEE One free with every full-price denim purchase while supplies last. Call today to schedule a fit session!(875-9943)

THE COS BAR FEBRUARY 1-14 . VALENTINE’S DAY GIFT REGISTRY Enjoy free samples and register to have your “wish list” emailed to your significant other. FEBRUARY 11-14 . ENJOY CHAMPAGNE Sip while you shop for your sweetheart between 5-9pm.(875-9943)

ENCHANTRESS BOUTIQUE / FIFI & BOOTZIE FEBRUARY 2 . FIRST WEDNESDAY IN WAILEA

Partake in cocktails, couture and chocolate as part of the monthly fun from 6-10pm. Take advantage of this special storewide sale, designer trunk show, make-up touch ups and interaction with the team. Held every first Wednesday of the month in association with The Cos Bar. EVERY WEDNESDAY . 10% OFF Discount on any purchase from 6-10pm. Must mention “WOW” special offer at point of purchase. (875-1121 / 891-6360)

LAMBROS FINE GOLDSMITHS

FEBRUARY 1-28 . ALOHA SPECIAL

To celebrate its opening, Lambros Fine Goldsmiths is offering our readers 15% off selected Hawaiian jewelry and 25% off any other purchase through 2/28/11. Must mention special from newsletter. Call for details.(891-2050)

LAMBROS FINE GOLDSMITHS at The Shops is the latest edition to the Lambros Fine Goldsmiths family and their first and only store in Hawai‘i. World-class artist, goldsmith Lambros Magiafas is a four-time winner of the East Coast Jeweler’s Association Jewelry Design Competition and has multiple pieces on display at the Smith-sonian Museum. His creations reflect inspiration by both the designs of his native Greece and the modern influences of today. Lambros Fine Goldsmiths is located on the lower level next to Sand People. (891-2050)

MOONBOW TROPICS is an upscale resort wear retail store that prides itself on providing the ultimate shopping experience for sophisticated island residents and visitors, and has won the Governor’s Award for Best Specialty Store in Hawai‘i. Their merchandise mix includes products from Paradise Found, Kahala, and Kamehameha, along with Nat Nast, Toes on the Nose and Go Barefoot. (874-1170)

. 3750 Wailea Alanui Drive . Wailea, Hawai‘i 96753 . ShopsAtWailea.com . 808.891.6770

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Submit your news items, promotions and photos no later than the 15th of each month to: rosa.paz@cbre.com