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1
FCEV Development at GM:Status and Focus
George P. HansenDirector, CommunicationsGeneral Motors Japan
Innovation for Cool Earth ForumOctober 7&8 , 2015
2
GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
OverviewOverview
3
GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
4
SustainableSupply
SustainableSupply
CO2CO2UrbanizationUrbanization
RegulationRegulation
GlobalizationGlobalization
PopulationGrowth
PopulationGrowth
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Light Load
Drive Cycle
Dut
yC
ycle
ContinuousStop-and-go
High Load
City HighwayIntra-urban Highway-cycle
Battery & Fuel Cell Technologies are both required within the portfolio
Application Map – Meeting Customer NeedsThere is no single silver bullet
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Chevrolet Bolt Concept Vehicle
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Chevrolet Volt – Gen 1à Gen 2
1st Generation (Since 2010)• 1.2B Total Miles Driven• 0.7B EV Miles Driven• Saved 35M Gallons of Gasoline• Averaged >900 mi between Fill-ups
2nd Generation (2016)• Announced Jan 2015 at NAIAS• 50 mi Pure EV Range• 400 mi Total Range• Expect 1,000 mi between Fill-ups
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Why Hydrogen and Fuel Cells?
• Better, more compelling vehicles§ Competitive driving range
§ Short refuel time
§ Enhanced Driving Dynamics (electric drive)
§ More freedom to create innovative designs
• Flexibility in the source of Hydrogen§ Natural Gas, Water, Organic Waste, Biomass, …
• Zero Petroleum Use, Zero Tailpipe & Greenhouse Gas Emissions
• Fuel Cells are Twice as Efficient as Typical Gasoline Engine
• Sustainability: A Future Built on Renewable Energy
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GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
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GM’s Hydrogen Fuel Cell Milestones1964 to 2020+GM’s Hydrogen Fuel Cell Milestones1964 to 2020+
2013
Cars with 125,000 milesFleet approaching 3 ¼ M miles
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GM’s Hydrogen Fuel Cell HistoryGM’s Hydrogen Fuel Cell History
Inceptionà Fully Functional Vehicle
CHEVROLET EQUINOX FUEL CELL
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GM Project Driveway Vehicle DeploymentReal World ExperienceGM Project Driveway Vehicle DeploymentReal World Experience
First dynamic load following FC vehicle (HydroGen 1 – 2000)Project Driveway – deployed in 2007, with intended 2-year life§ >80,000 applicants, over 6,500 drivers
Refueling challenges addressed, from technology perspective§ 3 minute refills achieved with 700 bar gaseous hydrogen
Cold operation demonstrated through 6 full winters (-25C)Deployed globally§ Cars deployed: U.S., Germany, China, Japan, Korea, & Canada
Substantial Durability / Reliability progress§ GM is operating World’s largest fuel cell vehicle fleet§ Almost 3 ¼ MILLION accumulated miles§ Individual vehicles exceeding 125,000 miles§ Performance proven in customer’s hands§ Durability capability being demonstrated in laboratory
Power density & overall powertrain size improved§ Satisfying automotive targets
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GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
14
Fuel Cell TechnologyOpportunity & ChallengesFuel Cell TechnologyOpportunity & Challenges
§ Regulations
§ Efficiency
§ Energy Diversity
§ Development Costs
§ Vehicle Cost
§ Operating Cost
High FCEV Sales Needed to Impact Energy & Environment
Vehicle Sales
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Fuel Cell TechnologyOpportunity & ChallengesFuel Cell TechnologyOpportunity & Challenges
§ Regulations
§ Efficiency
§ Energy Diversity
§ Development Costs
§ Vehicle Cost
§ Operating Cost
High FCEV Sales Needed to Impact Energy & Environment
Vehicle Sales
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Regulatory RequirementsZero Emission Vehicle (ZEV) Requirements 2018-25
Fuel cells are most effective ZEV credit generatorFuel cells also provide significant CAFE &CO2
benefits @ higher volumes
§ Zero Emissions Vehicles (ZEV) are mandatedfor California + 9 States (mostly in Northeast)
• Only two options exist for minimum ZEVrequirement: FCEVs and/or BEVs - (NotCNG, Not PHEV/EREV)
• Requirements increase each model year§ FCEVs, with travel provision, are most effective
ZEV credit generator• FCEVs (350-mile) earn 4 credits in 2018+
timeframe vs. 1.5 credits for 100-mile BEV• Travel provision helps address lack of H2
refueling infrastructure
Unadjusted City Miles * = No BEV travel after 2017
MY Travel Credit
BEV(100 mi)
‘15-’17 Yes 3
‘18-’25 No* 1.5
FCEV(350 mi)
‘15-’17 Yes 9
‘18-’25 Yes 4
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Efficiency: FCEV vs. ICE Vehicle
FCEV advantage is largest at moderate power & speed– where most real world driving occurs
0
5
10
15
20
25
30
35
40
45
50
0 20 40 60 80 100 120 140 160
Vehicle Velocity [km/h]
Tank
toW
heel
Effi
cien
cy[%
]
Initial FCEV Equinox
Typical AWD Vehicle
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Energy Diversity – Blending Strategy
Nuclear
Renewables(Solar, Wind, Hydro) Battery Electric
Range-Extended EV:IC Engine/Fuel-Cell
Electricity
Plug-In Hybrid ICE
Coal
Regional Niche ICESyngasCO, H2
Synthetic fuels (XTL)
Natural Gas
Conventional ICE:Gasoline/Diesel
Biofuels
Petroleum Fuels
Biomass
Oil (Non-Conventional)
Regional NicheGaseous Fuels
(e.g. CNG)
Oil (Conventional) LiquidFuels
Fuel-Cell ElectricHydrogen
Energy Resource Conversion Energy Carrier Propulsion System
ICE Hybrid
Bat
tery
Elec
trifi
catio
n
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GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
20
Fuel Cell TechnologyOpportunity & ChallengesFuel Cell TechnologyOpportunity & Challenges
§ Regulations
§ Efficiency
§ Energy Diversity
§ Development Costs
§ Vehicle Cost
§ Operating Cost
High FCEV Sales Needed to Impact Energy & Environment
Vehicle Sales
21
The Fuel Cell ChallengeCrossing the “Valley of Death”The Fuel Cell ChallengeCrossing the “Valley of Death”
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Crossing the “Valley of Death”What does it take?
Development FocusàMinimize “depth of valley” via Collaborations
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Honda-GM CollaborationFuel Cell & Hydrogen StorageHonda-GM CollaborationFuel Cell & Hydrogen Storage
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Collaboration on Key SystemsFuel Cell System & Hydrogen Storage System
Fuel Cell System (FCS)• Fuel Cell Stack• Balance of Plant components
(Turbo Compressor / Humidifier , etc.)• Control Module (and algorithms)
H2 Storage• 700 bar pressure vessel• HSS components (Valves,
Regulator, Receptacle)
Focused on Research, AdvancedEngineering & Manufacturing Engineering
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Fuel Cell System Cost Perspective
Cost challenge shifted to other stack & system components -Primary system cost no longer Pt
Opportunity toachieve significant
cost reductionthrough use of
common balance ofplant components
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Pragmatic PerspectiveFrom the OEM PerspectivePragmatic PerspectiveFrom the OEM Perspective
OEM perspectiveà Cost, Learning Cycles, & Scale are Focus• Must develop efficientlyà avoid making valley of death deeper• Must drive material costs down• Must progress rapidly through multiple learning cycles• Must leverage scale economies as early as possible
Collaboration & Communization are Enablers
CommonComponent
orSubsystem
Multiple OEM FC Vehicles
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Honda-GM CollaborationàSingle Fuel Cell System Designed for Lowest Cost
§ Primary Focus is Cost Reduction• Exceed customer expectations
• Enable broader commercialization
§ Companies working as “One Team”• One single, integrated team
• Working across 3 countries –Japan, U.S. and Germany
• Building on the best ideas
• One Common System with jointly agreedcore and technical targets
• Focused technology developmentcapable of 2020 production
2020CapableFuel CellSystem +HydrogenStorageSystem
28
Supplier Selection
§ Technology leaders with a focus oncost reduction
§ Cost & Technology transparencyenable system optimization for cost
§ Co-operation + Competition =“Co-opetition” phase of industry
• Higher volumes & faster commercialization
• Faster component/materialstandardization
§ Balance OEM requirements & driveto common component
OEM1 OEM2
29
Supplier Role for Common ComponentsàMaximize total value through common requirements
§ Suppliers Play Critical Role inDriving Common Components
• Best position to identify commondesign & hardware opportunities
• Capable to quantify OEM-specific costof unique requirements
• Capable to work effectively withmultiple OEM’s
• Customization only for low-cost, OEM-specific requirements
Multiple OEM FC Vehicles
OEM…
OEM2OEM1
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GM Advanced Propulsion Strategy• Role of Hydrogen Fuel Cell Technology
Update of Project Driveway Vehicles• Continued operation since 2007
GM Fuel Cell Technology• Where we came from, Where we are going
• Focus of Advanced Development
Collaboration• OEM & OEM
• OEM & Suppliers
Conclusions
31
Crossing the “Valley of Death”How does OEM collaboration help?
• OEM Collaboration• Innovation & Faster
Learning Cycles• Standardized Designs
• Combined Volume for Earlier Scale• Component Reuse• Common Suppliers• Non-automotive Applications
32
Crossing the “Valley of Death”, with Partner(s)
OEM Collaborations & Supplier Partnerships Help Mitigate “Valley ofDeath”
33
Thank You