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Asset Based Collaborative Strategies
for Rural Community Economic Development
Cooperative Extension Conference “Connections and Engagement”
October 19-21, 2010Madison, Wisconsin
Laura Brown, Dan Kuzlik, and Bill Pinkovitz
– Welcome– What is asset based economic
development? – Examples on the ground:
Multicounty Rural Transportation System
Inventors and Entrepreneurs Clubs Community Funds & Foundations
– Tools for knowing our assets – Questions and sharing
What to Expect
What is economic development?
“The process of retaining, expanding, and
attracting jobs, income and wealth in a manner
that improves individual economic
opportunities and the quality of human life.”
Asset based economic development
focuses on what’s working in our
communities and the resources we already have
The Asset-Based Community Development (ABCD) considers local assets as the primary building blocks of sustainable community development.
ABCD builds upon existing community strengths to build stronger, more sustainable communities for the future.
• Individuals• Associations• Institutions
http://www.abcdinstitute.org/about/staff/
Building a Multi-County Rural Transportation System
Inventors & Entrepreneurs Clubs
Education about the right steps to take
A supportive environment
Inventors & Entrepreneurs Clubs
Peer learning
Inventors & Entrepreneurs Clubs
Using and growing networks
Inventors & Entrepreneurs Clubs
Community Funds: Capturing Community Wealth
Crawford County Community Fund
• Crawford County 10 year TOW: $220 Million
• 5% Capture: $11 Million
• Yield: $550,000 for community & economic development
Capturing Community Wealth
Crawford
County’s
Big
Break!
Capturing Community Wealth
Capturing Community Wealth
Crawford
County’s
Big
Break!
The Progress Triangle
DECISION-MAKING“WHAT WE DO”
SOCIETY“WHO”
INSTITUTIONS/RULES“HOW”
Tools for knowing our assets Introduction to Appreciative Inquiry
– Focus on the Positive
Assumptions of Appreciative Inquiry
• In every community, organization, or group, something works.• If we carry parts of the past forward, they should be what is
best about the past.• What we focus on becomes our reality. • The simple act of asking questions has an influence on us• People are more confident and comfortable moving into the
future (the unknown) when they carry forward parts of the past (the known).
• Reality is created in the moment• It is important to value differences.• The language we use creates our reality.
HOW WELL DO YOU KNOWCommunity, Customers, Potential Customers, Visitors, Potential Visitors, Residents, New Residents, Workers, Labor Force, Commuters, Congregation, Students, Constituents….
It ain’t what you don’t know that gets you into trouble.
It’s what you know for sure that just ain’t so.”
Mark Twain
“I’ve lived here all my life and I know what this town needs”
“I’ve lived here all my life and I know what this town needs”
“Nuthin ever changes around here”
“We just moved here from the Twin Citiesand we know just what this town needs”
Using secondary data to identify assets, opportunities and changes
within your community AND Focus discussion on real issues.
He uses statistics as a drunken man uses lamp-posts
for support rather than illumination
Andrew Lang (1844-1912)
Lafayette County, Wi
a) 12
b) 123
c) 413
d) 758
The County is projected to lose an average of -22 people per year through out-migration between 2000 and 2035.
How many people moved into Lafayette County between 2007 and 2008?
Lafayette County, Wi
a) 12
b) 123
c) 413
d) 758 (5 percent)
The County is projected to lose an average of -22 people per year through out-migration between 2000 and 2035.
How many people move into Lafayette County between 2007 and 2008?
Lafayette County, Wi758 people may not sound like many, but
in ten years that’s equal to almost half of the county’s estimated 2010 population of 16,149.
Lafayette County
In what percentage of the Lafayette County families with children under 18 and both mother and father present in the home do both mom and dad work?
a) 59%
b) 66%
c) 81%
http://factfinder.census.gov
Lafayette County
In what percentage of the Lafayette County families with children under 18 and both mother and father present in the home do both mom and dad work?
a) 59%
b) 66%
c) 81%
http://factfinder.census.gov
Asset Mapping
Are you involved in any asset based economic development efforts?
Have you encountered the need based mindset in your community?
What other tools have you used to determine local assets?
What are your successes? Challenges?
Questions and Sharing
