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EXHIBITORS’ GUIDE
17 – 20 January 2014 Your date with small and medium-sized retailers
EXPOhOGAR SPRING 2014 The show promoting gift items, articles for interior decoration, costume jewellery and fashion accessories. Dates: 17 – 20 January 2014 Friday – Saturday – Sunday – Monday Edition: 51st Frequency: Biannual Venue and opening times: From 10.00 am to 7.30 pm Last day from 10.00 am to 18.00 am (new times) Hall 1, Montjuïc Exhibition Centre (Barcelona) Type of show: Professional
Sectors:
• Gifts • Stationery • Arts and Crafts • Interior design and decoration • Floral arrangements, gardens and terraces • Fashion jewellery and accessories • Household textiles • Tableware and household articles • Lighting • Personal care • Leather goods and travel items
Organized by: Fira de Barcelona
Event name:
The important thing is to make the very most of your participation
*The Growing stand pack includes: exhibition space + stand + registration fee + mandatory insurance + electrical connection and switchboard with inbuilt socket + industry taxes + assembly fee + free invitations + telemarketing to clients (50 clients per 16 m2) + storage of packaging with no commercial value + collection of plastic waste + parking space (1 space up to 100 m2 – 3 spaces from 101 m2)
Growing stand pack All-inclusive at the best price
Choose your stand pack, save time and get the best return on your investment:
Plus the chance to book additional space!
A
We include everything you need for low-cost, hassle-free participation:
Not included: furniture and applicable VAT
The important thing is to make the very most of your participation
From 250m2 SPACE ONLY + EXTRA BENEFITS
“Global Pack” option B
*VAT not included
The important thing is to make the very most of your participation
Space Only option
Our price per square metre includes everything you need except the stand itself
C
*VAT not included
FOR STANDS OF UP TO 32 M2 IT IS MANDATORY TO USE EXPOHOGAR’S GROWING STAND PACK OPTION
Invitations and telemarketing to your clients
Simply give us the list of your clients and their contact details and the EXPOhOGAR team will contact them to invite them to the show and send them their free entrance pass.
Your company is entitled to free invitation calls to 50 clients for every 16 m2 of space booked.
Telemarketing to 21,000 retailers
We’ll take care of calling your clients to invite them to the event!
We can provide free invitations in every format: printed and PDF.
45,000 free invitations for exhibitors at the show.
22,000 invitations to members of the CATALAN SHOPKEEPERS’ ASSOCIATION
9,300 companies visited the previous edition of the show
12,000 interior decoration and gift stores
700 stationery stores
1,000 wholesalers and retailers of fashion jewellery and accessories
2,000 wholesalers and retailers of gifts from France
18,000 interior decorators and architects
14,000 hotels and restaurants
10,000 member companies of various professional associations
3,000 patisseries and tobacconists through the Catalan Tobacconists’ Association and the
Patisserie Associations of Barcelona, Girona, Lleida and Tarragona 1,000 florists and garden centres through the Catalan Horticultural Confederation, the Catalan
Florists’ Association, the Catalan School of Floral Art, the Rosa Valls Floral School, Smilax, Vilassar Market and the Mercabarna Flower Market.
Distribution of 138,000 invitations
A targeted campaign geared towards maximizing your business opportunities
Why take part?
1. Highly competitive rates for every exhibition format. Save costs by taking part and promoting your presence at EXPOhOGAR.
2. Our “all inclusive” stand pack makes commercial
sense and increases the return on your investment 3. Special discounts for exhibitors at two or more editions of the show.
4. EXPOhOGAR is THE must-go trade show for small and medium-sized retailers. 5. Its catchment area, primarily Catalonia, Aragon, the
Balearic Islands, Valencia and southern France, is a region that offers outstanding purchasing potential.
6. EXPOhOGAR is visited by more than 9,000 trade
professionals at every show. 7. Any manufacturer or distributor who wants to
consolidate or increase their market share in Catalonia and its catchment area has a unique opportunity to do so at EXPOhOGAR.
8. Promotional campaign geared towards attracting
buyers: distribution of 138,000 invitations to trade professionals and 21,000 telemarketing calls to potential customers for your business.
Key figures for 2013 SPRING 2013 No. of exhibitors: 102 direct exhibitors Net exhibition space: 4,800 m2 No. of visitors: 8,200 trade professionals General visitor profiles: • Retailers 65% • Interior designers/architects 4% • Major retailers/department stores 5% • Wholesalers 9% • Chain stores 8% • Restaurants/hotels 4% • Importers/exporters 6% • Sales agents 5% • Florists 4% Region of origin: • Catalonia 68% • Aragon 7% • Balearic Islands 6% • Valencia 6% • Rest of Spain 10% • Outside Spain 3%
AUTUMN 2013 No. of exhibitors: 132 direct exhibitors Net exhibition space: 6,500 m2 No. of visitors: 9,300 trade professionals
At the heart of Barcelona
Montjuïc will be providing the backdrop for EXPOhOGAR which will be held in Hall 1, with over 14,000 m2 gross of exhibition space showcasing the best ideas for the home in a fantastic central venue. Held in the heart of Barcelona, the show will continue to offer visitors easy and convenient access from anywhere in the city and its surrounding areas.
Take part in the show and let us take care of everything!
Complete and send the exhibitors’ Application form by fax: +34 93 233 34 35 or e-mail: [email protected]
Book a designer stand, with the best Ideas to support your business.
Book the right furniture for your stand. Everything you could possible need, from tables and chairs to other accessories.
Need support services? Catering, computer systems, audiovisual equipment, support staff, etc.
www.expohogar.com [email protected] / Tel: +34 902 233 200
